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CallSource Reveals New “Own-Set-Close: Phrases & Skills to Sell More Cars” at Digital Dealer 2019

CallSource, the Provider of Insightful Data and Actionable Analytics, Now Provides In-Dealership & Phone Coaching so You Can Set More Appointments and Sell More Cars CallSource, the inventor of call tracking and a leader in providing actionable solutions to the automotive industry, is pleased to announce the launch of Own-Set-Close Automotive Phrases & Skills Coaching. Own-Set-Close offers the best phone skills and word tracks designed for today's highly-informed and digital-savvy consumer. When recent…

How to Use Text Messaging to Go from Cold Calls to Warm Calls

Decades ago, the phone ringing created a brief rush of excitement. When there was no caller ID or list of saved contacts, answering the phone before the final ring was a must. While this excitement likely stemmed from the anticipation of connecting with a close friend or family member, businesses jumped on the opportunity to make the 10-digit phone number another touchpoint. Cold calls and robocalls picked up steam in the 1980s and while they had their brief stint of success, their effectiveness is quickly dwindling.…

Cisco Live Records Hundreds of Technical Sessions with 63 Panasonic AW-UE70 4K Integrated Pan/Tilt/Zoom Cameras with Auto Tracking Software

Cisco Live, the annual customer conference under the aegis of Cisco Systems, Inc. (San Jose, CA), has upgraded its session capture with the use of more than five dozen Panasonic AW-UE70W/K 4K/HD pan/tilt/zoom cameras with AW-SF200 Auto Tracking software. This state-of-the-art software enables Panasonic professional PTZ cameras to automatically track presenters via face and body detection, now with deep learning technology. According to Cisco Live program manager Peter Stone,…

jumpGate SRM Re-Invents Cold-Calling for the Benefit of Company Gatekeepers and Buyers

A new start-up, jumpGate SRM, is promoting to the B2B community a FREE online SaaS for Gatekeepers and Buyers to view and track proposed opportunities rapidly, while having the benefit of automatically storing contact data, and replying in a single-click Company Gatekeepers and Buyers finally have a simple solution to handle incoming cold-callers. jumpGate SRM is free Supplier Relationship Manager in the cloud for business' that need an instant way to review, share, and reply to salespeople, job seekers, or anyone with a…

Custom Solution Publishers Should Be Tracking in Google Analytics

For digital publishers, generating steady revenue from a set of consistent sources has been a long-standing pain point. So, many content-driven websites have bitten the dust owing to the absence of a steady revenue stream against the heavy operational costs. A few most common revenue-generating sources for digital publishers are Advertisements. Now, in today’s world of data analytics, I am sure you have your Google Analytics all set up with the right set of goals and events firing, giving you a snapshot of how your website…

Tipalti Partners with Everflow to Provide Performance Marketing Tracking, Analytics, and Global Publisher Payouts in One Platform

Partnership Enables Seamless Global Publisher Relationship Management and Improved Risk Management Tipalti, the leading payables automation solution, announced a new partnership with Everflow, a cloud-based Partner Marketing Platform that provides partner management, deterministic Anti-Fraud tools, and automated optimization for marketers. The partnership provides Everflow customers with complete performance tracking, analytics, and global payouts in a single dashboard for a seamless user experience. Through the…

Invoca Wins Best Call Analytics Platform in the 2019 Marketing Technology Awards

Invoca, an AI-powered call tracking and analytics company, announced that it has been recognized as the Best Call Analytics Platform in the 2019 Marketing Technology Awards. In the awards organized by ClickZ and Search Engine Watch, companies were judged by customers and a host of influential leaders in marketing tech, based on platform ease of use, customer service, value for money, onboarding, integrations, and innovation. Invoca is joined by marketing technology leaders such as Adobe, Kenshoo, and Salesforce, who were…

CallRail’s Agency Partner Program Forges New Growth Path for Digital Marketing Agencies

The Atlanta-Based Call Tracking and Analytics Provider Launched a Program to Partner with Top Attribution-Focused Digital Marketing Agencies CallRail, the world’s most popular call tracking and analytics provider, announced the launch of its new Agency Partner Program, which aims to help agencies grow through a host of benefits, from co-marketing to custom resources and support, to inclusion in exclusive directories. The program further establishes some of the US and Canada’s top digital marketing agencies as leaders in…

CallRail’s 2018 Marked by Innovation, Growth, Sustained Leadership in Marketing Attribution Technology

Atlanta-Based Marketing Technology Company Celebrates Significant Growth, Recognition Amid Active 2018 Filled with Key Feature, Integration Releases and First-To-Market CPL Reporting Solution Call tracking and analytics provider, CallRail, announced that over 100,000 businesses are using its platform to better understand marketing ROI, nodding to the company’s significant revenue growth and internal company expansion in 2018. CallRail has proven its commitment to customer-centered innovation, giving the businesses it works…

CallRail’s First-To-Market Cost-Per-Lead Solution Now Includes Multi-Channel Data

With This Enhancement, Marketers Now Have the Ability to Attribute Conversions from Multiple Interaction Types and Channels CallRail, the world’s most popular call tracking and analytics provider, announced big enhancements to its first-to-market Cost per Lead (CPL) solution within the CallRail application. Now, marketers can automatically calculate their cost per lead by analyzing text, form, and call conversions from paid campaigns on Google Ads, Facebook, and Bing Ads. These improvements showcase CallRail’s proven…

Nimble Rated Market Leader in Email Tracking Software by Office 365, G Suite Users on G2 Crowd

Nimble Also Crowned Market Leader in CRM and #1 Small Business Sales Intelligence Tool for the Sixth Consecutive Year by G2 Crowd Nimble - the Simple, Smart CRM for Office 365 and G Suite -- announced that it has been named an Email Tracking Software Market Leader according to G2 Crowd, the world’s premier business software reviews platform. Nimble’s ranking is based on receiving a high Customer Satisfaction score (4.4 out of 5 stars) and having a large Market Presence in the category. Nimble’s email tracking is…

Tracking First Rebrands as Claravine with Enhanced Platform

Claravine’s Digital Experience Data Management Platform Will Continue to Help Marketers Optimize Performance Through Best-In-Class Campaign Tracking Tracking First announced it has rebranded as Claravine, unveiling a completely new website and an improved platform. With these enhancements, Claravine will continue to help leading brands improve marketing performance through better digital insights. “Most organizations can only track between 30-70 percent of their total digital marketing spend, while the remaining spend…

CallRail & SalesX recognized as Finalist for Best-In-Class Call Analytics and Digital Advertising ROI

Digital marketing agency SalesX and its partner CallRail, the world's most popular call tracking and analytics provider were named finalist for the Digiday Technology Awards in Best Marketing Analytics/Attribution Platform Category. "We wish to congratulate CallRail for being recognized as an outstanding company in analytics tools that measure a key part of the marketing funnel," said Joe Khoei, Founder and CEO of SalesX. "It is an honor to collaborate with the seasoned CallRail experts whose in-depth experience in…

Klear Introduces Automated Tracking for Influencer Marketing Campaigns

Klear Has Launched a New Feature for Instagram Stories That Enables Marketers to Measure the Impact of Influencer Marketing Campaigns Influencer Marketing Technology Company, Klear, has announced the launch of a new feature which can enable marketers to automatically track content posted on Instagram Stories. Instagram stories are an expanding feature on the highly-interactive social media platform that creates video and photo sequences which disappear within 24 hours. Klear COO Guy Avigdor commented, “This is a major…

CallRail Launches First-to-Market Cost-Per-Lead Solution

New Feature Aims to Help Agencies Solve Growing Attribution Problem and Better Demonstrate ROI Leading call tracking and analytics provider, CallRail, has announced the launch of a first-to-market cost-per-lead solution within the CallRail application. Marketers using CallRail can now efficiently understand how much they’re paying for a phone call lead, staying in step with businesses’ growing appetite for data and more sophisticated marketing attribution. Alongside the cost-per-lead solution, CallRail has also launched a…

Mobile Attribution Myth Busting: Mobile App to Site Tracking

Despite the growing adoption of mobile across all industries and a seismic shift toward mobile-first campaigns, there are quite a number of concerns and questions regarding mobile attribution that arise over and over again within our industry. It’s high time these be debunked once and for all. As mobile advertising grows, so do misconceptions and myths. Unfortunately, these myths can hold up programs and be a source of frustration across all teams. Ninety percent of today’s existing data was created in the last two years,…

CRMDialer Announces Release of Revolutionary Visitor Tracking Functionality for Marketers

Visitor Tracking Empowers Sales Teams with Rich Customer Insight to Respond to Hot Leads and Close More Deals CRMDialer announced the addition of visitor tracking capabilities to its industry-leading all-in-one CRM and communication suite, giving sales teams click-by-click insights and notification of when leads visit their website.  By adding CRMDialer's code to any website or landing page, businesses will learn in real-time who is browsing which pages and for how long, enabling sales people to take action at the peak of…

TechBytes with Mary Pat Donnellon, CMO, CallRail

Mary Pat Donnellon CMO, CallRail Conversation intelligence is a trending topic for B2B sales analytics teams. CallRail, a leading call tracking, recording, and analytics platforms for Sales, provides reliable and powerful conversation analytics that take the guesswork out of qualifying leads. Mary Pat Donnellon, CMO at CallRail, spoke to us about the core tenets driving her company's marketing campaigns on call analytics and the future of CRM and Marketing Automation tools.Tell us about your role at CallRail and the…

DirectMail2.0 Announces Partnership with Barometric to Provide ROI-Tracking for Direct Mail

This Partnership Will Add a Roi Attribution Feature for Direct Mail Campaigns  DirectMail2.0, a white-label software company that seamlessly integrates digital services with traditional direct mail, announced a partnership with Barometric, MRC accredited provider of advanced cross-environment tracking and measurement solutions. This partnership will add a return on investment (ROI) attribution feature for direct mail campaigns that run through the DirectMail2.0 platform. This new attribution feature will allow direct mail…

PrivacyUX Dramatically Eases GDPR Transparency Compliance

Beautifully Formatted, Layered Privacy Notices Delivered to All Devices with No Technical Effort with PrivacyUX PrivacyCheq announced the immediate availability of PrivacyUX, its new GDPR privacy notice management and delivery service.  PrivacyUX allows enterprises and SMEs of any size to easily provide customers with world-class privacy notices, fostering the trusted, transparent relationship envisioned by the GDPR.  PrivacyUX is a subset of PrivacyCheq's venerated ConsentCheq consent management service, which has…