Six in 10 Shoppers Agree Self-Checkout Solutions Provide an Improved Customer Experience Zebra Technologies Corporation , an innovator at the edge of the enterprise with solutions and partners that enable businesses to gain a performance…
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Millennials are on track to become the largest living generation in the US, with the annual buying power of $200 billion dollars. It is no wonder they are the top focus of marketers across any industry. While most might characterize…
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Detailed Resource Highlighting Tips and Insights for Businesses to Fuel Growth and Marketplace Position Among Emerging Demographics UJET, Inc., a leading provider of customer support communications and solutions, announced the release of a…
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In June 2019, JPMorgan scrapped Finn, its mobile banking app aimed at Millennials, after only a year in business. The move left other financial institutions questioning the fate of similar programs such as Wells Fargo’s Greenhouse and…
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Yes Marketing Survey Finds Price Is the Most Influential Factor When Selecting a Travel Brand Gen Zers and Millennials are twice as likely as their older counterparts to consider perks as the most significant factor when selecting a new…
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Cloud data integration leader enables major footwear brand to build centralized Amazon Web Services data lake to quickly generate consumer insights and programs Talend, a global leader in cloud data integration and data integrity,…
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Digital Advertising exists to reach the right person with the right message at the right time. The first step is understanding that person. To do this, we AdTech execs like creating labels. People are Healthy Eaters, Baby Boomers, Shoe…
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Significant demographic shifts are poised to reshape the economy in a multitude of ways, particularly for financial advisors. Global X ETFs, the New York-based provider of exchange-traded funds, released the results of its fourth annual…
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New CMO Council Study Reveals Regardless of Generation, Region or Gender, Omnichannel IS the Critical Channel of Choice  It’s official – Physical and digital engagement is paramount for effective customer engagement. No matter what age,…
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It wasn’t all that long ago that Personalized Marketing meant addressing an email to someone by their first name. But these days, it’s not enough to call out customers by name in an e-blast if the content contains impersonal offers that…
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New CMO Council Study Reveals Regardless of Generation, Region or Gender, Omnichannel IS the Critical Channel of Choice It's official – Physical and digital engagement is paramount for effective customer engagement. No matter what age,…
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Kahlúa Partners with Actress Jackie Cruz to Launch the Zero Likes Given Exhibition, a Celebration of Photographs Posted on Instagram That Received Zero Likes, Because Time Spent Worrying About the Double-Taps Is Distracting Us from Living…
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With Millennials making up roughly a quarter of the world’s population, it’s not surprising that they’re shaking up traditional industries. Millennials and Gen Z (people born between the mid-1990s and mid-2000s) are finally reaching an age…
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Study Finds Radio Continues to Reach More People on a Daily and Weekly Basis Than Any Other Media and Dominates Consumer Listening Across All Dayparts The audio landscape is exploding and over the last two years there has been huge…
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New Research Showcases What Brands Need to Do to Appeal to ‘Cuspers’ (ages 19-25) Who Fall in Between Millennials and Gen Z Fullscreen, a global leader in social-first entertainment, serving both talent and brands, unveiled findings from…
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King Bach, Lele Pons, Brent Rivera, Jordyn Woods…these are some of the top social media stars followed by teens, according to new Digital Lives Study data from the Culture Marketing Council: The Voice of Hispanic Marketing (CMC). While…
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Are We There Yet?: North American Travelers Are Spending an Average of Eight Hours Researching Their Vacations Despite Being Bored After Just 40 Minutes New research from Hotels.com reveals that North American millennial travelers are…
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Nearly All Small Businesses (87%) Advertise, and 67% Plan to Experiment with a New Advertising Medium in 2019. Millennial small business owners and managers value advertising for their businesses more than older generations, according to…
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Millenials are currently big news for the recruitment industry and rightly so - they have become the largest generation in the workforce. Millennials also prioritise job security above all else and are moving jobs less frequently than the…
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Apple and Netflix Place Second and Third with this Generation YouTube ranked the most intimate brand among millennials for the first time, climbing up from third last year, according to MBLM's Brand Intimacy 2019 Study, which is the…
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