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Werum IT Solutions honored with Frost & Sullivan Customer Value Leadership Award

Award Recognizes Werum's PAS-X MES Solution Explicitly Built for Pharma, Biotech and Cell & Gene Therapy Industries / PAS-X Supports Complex Operations Providing Value for Customers Through Increased Productivity and Adherence to Regulatory Requirements Based on its recent analysis of the global manufacturing execution system (MES) market for pharmaceuticals, biotechnology, and cell & gene therapies, Frost & Sullivan recognizes Werum IT Solutions with the 2019 Global MES for Pharmaceuticals, Biotechnology,…

Viettel wins Big at the International Business Awards 2019

Viettel was named at 10 categories of the International Business Awards 2019 (IBA Stevie Awards), among which two Gold Winners are CEO of Viettel Post, Tran Trung Hung and Viettel Myanmar (Mytel). "Shake The Amazing" - a digital marketing campaign on smartphone of Viettel Myanmar (Mytel) is Gold Winner in the category of "Mobile Marketing Campaign of the Year". Generating up to 6 milion "shakes" per day, the campaign helped Mytel to reach 2 million mobile subscribers after just one month after launch.…

Humana and Microsoft Announce Multiyear Strategic Partnership to Reimagine Health for Aging Populations and Their Care Teams

Companies Will Partner to Build Predictive and Personalized Health Care Solutions to Help Members Manage Health Issues Using Microsoft's Azure Cloud, Azure Artificial Intelligence and Voice Technologies Humana and Microsoft Corp. announced a strategic partnership focused on building modern health care solutions for Humana members aimed at improving their health outcomes and making their health care experiences simpler to navigate. Using the power of Microsoft's Azure cloud, Azure AI, and Microsoft 365 collaboration…

New Research Finds The Salesforce Economy Will Create More than $1 Trillion in New Business Revenues and 4.2 Million Jobs between 2019 and…

Salesforce ecosystem is on track to become nearly six times larger than Salesforce itself by 2024, earning $5.80 for every dollar Salesforce makes Salesforce, the global leader in CRM, announced new research from IDC that finds Salesforce and its ecosystem of partners will create 4.2 million new jobs and $1.2 trillion in new business revenues worldwide between 2019 and 2024. The research also finds Salesforce is driving massive gains for its partner ecosystem, which will see $5.80 in gains for every $1 Salesforce makes by…

Atomos Acquires Timecode Systems – Launching A New Era For Multicamera Content Creation

Atomosis proud to announce the acquisition of Timecode Systems, the world's leading wireless timecode and synchronisation company. Together, the companies are building tightly integrated multicamera workflow solutions that unify all devices recording on set and allowing them to work together more cohesively. Timecode Systems' trusted wireless sync units and control modules are already ubiquitous on some of the biggest movie and television productions, including James Bond and…

iQIYI Launches “AI Seniors Mode” on QIYIGUO TV, Further Improving Care for Elderly Users

iQIYI, Inc., an innovative market-leading online entertainment service in China, jointly with Galaxy Internet TV, recently unveiled the "AI Seniors Mode" (the "Mode") on the company's smart TV application QIYIGUO TV. Based on users' growing demands, iQIYI conducted researches on users' TV watching behavior, preferences and interests of elderly users and developed smart features to improve the overall experience for elders. The Mode enhanced the usability of the user interface…

Advangelists Releases AdCreatr

Integrated Creative Management Platform Improves Ad Operations and Campaign Performance Advangelists announced the formal release of AdCreatr, a rich media ad creation software and the latest component to the Advangelists ad tech operating system. The new ad management platform will integrate directly into the company's programmatic media buying capabilities. "We did considerable research into the demands of both in-house and agency media buyers, identifying a strong need for…

Maoyan Cooperating with Tencent Video to Develop Comprehensive Entertainment Consumption Platform

Maoyan Entertainment, a leading platform providing innovative Internet-empowered entertainment services in China, and internet giant Tencent announced that they have made significant progress in their strategic alliance. Maoyan and Tencent Video have nailed down cooperation framework to integrate their ecosystems and resources to develop China's leading and comprehensive entertainment consumption platform. Maoyan and Tencent have been strengthening cooperation after their…

Qverse: TAB Buys Advertising Technology and Becomes ‘Qverse’

TAB GmbH, the mobile performance specialist of the PIA Group with seven locations worldwide, is buying the technology from DCypher Media B.V. and is now offering customers tailor-made product offerings and In-house technology under the new name "Qverse." Qverse (formerly TAB) is positioned as a mobile performance specialist in one of the world's largest growth segments and completes the product portfolio with the acquisition of the Mobile Tracking and Programmatic Media Buying Platform from…

Top Tips on How to Build Brand Loyalty by Being Data Transparent

Consumers say they want companies to be much more transparent about the way they use personal and location data. But how can brands put this into practice? Consumers are sharing more data with brands than ever before, every time they tap ‘OK’ or tick the box marked ‘Agree’, they’re handing over data about themselves, their social lives, their media usage, their shopping habits, and even their precise location. But at the back of their minds, they still harbor concerns about it – mainly because it’s not clear how much data…

How VoIP System can be Used to Improve Your Marketing Strategy

VoIP (Voice Over Internet Protocol) is a technology with a rapidly rising stock. In the UK alone, over three million businesses subscribe to a VoIP system. In the last few years, Sales of VoIP systems have been up by around 21% per year and this trend shows no sign of slowing. And while VoIP isn’t exactly a new technology, it’s only in recent years that it’s evolved into a truly viable communication system and a genuine alternative to traditional telephone systems. Business Benefits of using Voice Over IP Companies…

Suffering from CDP Sensory Overload? Here are 7 Things to Do Before You Invest

Customer Data Platforms (CDPs) are everywhere. The new ‘darling’ of the MarTech stack. The promise of finally being able to unify data, stitch digital identities and build audiences for the ultimate Omnichannel experience. Sounds like the promised land, and now there are a multitude of vendors selling “all flavors of CDP.” In fact, since 2018 the number of CDP vendors has risen by 60 percent, with over 100 vendors now operating in this space. And with the recent announcements of Salesforce and Adobe both moving into the…

Anywhere365 Acquires Microsoft Teams and Azure Expert Interchange to Bolster Its Anywhere365 Dialogue Cloud Strategy

The Global Enterprise Efficiency Platform anywhere365 Will Deploy Knowledge from the Premier European Cloud and Azure Service Expert Anywhere365, which develops a Microsoft centric intelligent dialogue management and Cloud Contact Center platform used by more than 1,000 clients across 54 countries, announced that it has acquired Interchange, Netherlands-based cloud and Azure experts. Interchange's workforce will join the Anywhere365 team "as quickly as possible," Anywhere365 CEO Gijs Geurts said, bringing the latter to…

GoodFirms Research Reveals Inputs of Leading Industry Influencers on Future of PPC-AI Marketing

These days, digital space is evolving swiftly, and you can find a huge rise of innovative ideas and tactics that can be used for branding. As the technology is rapidly changing constantly, it is better to start implementing the latest technologies, strategies and tools to stay ahead of your competitors. It is the era for the Top Digital Marketing Agencies and marketers to analyze and study the new changes that are becoming part of digital advertising. Today, digital marketing itself is…

Yotpo Chosen as the Built-In UGC Provider for Magento Merchants

Leading eCommerce Marketing Platform Yotpo Is Bundled into Magento Commerce Core to Enable Seamless, Personalized Customer Experiences MagentoLive Europe event, it was announced that Yotpo, the leading eCommerce marketing platform, is the bundled solution for Adobe's Magento Commerce, empowering merchants to effectively collect and display user-generated content (UGC) like reviews, photos, and videos, onsite and off.  At a time when shopper demand for authentic social proof has a growing impact on merchant revenue,…

Leverage Real-Time Intelligence With the Right Data

If every consumer took the same path to purchase for their wants and needs, your Marketing would be effortless. But we know people are different and their behaviors are unique. This is especially true when it comes to making major life purchase (MLP) decisions—those big decisions that require a lot of time and research to make, such as buying a house or deciding on an insurance policy. Consider the mortgage consumer journey, which often begins months before a credit score is even pulled. Or the life insurance journey…

Blueshift’s Latest Release Integrates Next-Generation Mobile App Engagement Into Multi-Channel Journeys

Marketers Can Now Integrate Highly Personalized Mobile In-App Engagement Into a Customer's Cross-Channel Journey With Their Brand, Leveraging All the Predictive Capabilities of Blueshift Blueshift, the leading Customer Data Activation Platform, announced its latest in a string of innovations built for marketers by marketers: native in-app messages as an additional channel within its multi-channel campaign builder, and a next-generation message creation studio. The latter comes complete with a library of pre-built…

Webinfinity Addresses The Engagement Gap In Business Portals With Its Engagement Automation Engine

Webinfinity is formally launching its Engagement Automation Engine, redefining how business portals are developed, curated and experienced. Webinfinity's engine is purpose-built to drive engagement with less cost and faster time-to-engagement when compared with traditional approaches to business portals. "Traditionally, business portals lack the intelligent personalization across ecosystems of content, applications and relationships required for a partner, customer or employee…

Forrester Announces CX 2020 North America Forum

The Single Largest Customer Experience Event in North America to Unlock the Promise of Customer Experience Transformation Forrester announced it will host CX 2020 in New York City on June 16-18, 2020, consolidating its multiple successful CX properties in North America into one flagship event. The new event will highlight key trends, concepts, and technologies that will shape customer experience and growth strategies for enterprises — and unveil Forrester's 2020 Customer Experience Index (CX Index™), a ranking of…

IBM, Raw Seafoods Collaborate to Use Blockchain to Help Improve Seafood Traceability and Sustainability While Addressing Fraud

Raw Seafoods, Santa Monica Seafoods, and Regional Fisherman Will Digitize their Supply Chain for Scallops Using the IBM Food Trust Platform IBM and Raw Seafoods Inc. announce a new collaboration connecting global sourcing partners, retailers, and restauranteurs who will begin using IBM Food Trust platform to enhance seafood traceability. Built on the IBM Blockchain Platform, the initiative will start by digitizing the supply chain for scallops sourced from the Atlantic Sea Scallop Fishery. Workers…