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Invoca Named Overall Leader in G2 Enterprise Grid Report for Inbound Call Tracking for 5th Straight Quarter

Invoca cements its position as the category leader, also earning “Best Relationship” and “Momentum Leader” recognition from G2  Invoca, the leader in AI-powered call tracking and conversational analytics, announced that customer feedback on software review site G2 has again made the company the Overall Leader in the G2 Enterprise Grid Report for Inbound Call Tracking. Invoca has held this position in the last five G2 reports, and with an overall score of 93, Invoca is over 20 points ahead of the nearest-scoring call…

ActiveCampaign named to Best Places to Work for Second Consecutive Year

ActiveCampaign, the leader in Customer Experience Automation, announced it ranked 12th out of 100 companies on Built In Chicago's list of Best Places to Work in 2020. Since Built In Chicago named ActiveCampaign to its inaugural list of Best Places to Work in 2019, the company has maintained its award-winning culture while adding over 300 employees. The company's now over 550 employees enjoy benefits such as free catered lunches, free public transportation including Divvy bikes, open vacation, and open work from home…

Google’s Private Web Browsing Promise Takes Shape; Embrace a “Cookie-free” Economy by 2022

Apple Safari was the first browser to implement ITP. Firefox had also decided to block third-party cookies. Now, Google Chrome is expected to follow these browsers by rendering third-party cookies obsolete.  By 2023, Google Chrome will secure its web browsing technology, banning third-party cookies from accessing user's browsing history. There were speculations last year after Google announced its Privacy Sandbox initiative to develop a set of open standards for enhanced user privacy on the web. Google's monopoly on web…

Technology Veteran Bob Leo Joins Actifio as Vice President, Global Professional Services & Customer Success

Actifio, the pioneer of multi-cloud copy data management software, announced that technology industry veteran Bob Leo has joined the company as Vice President of Global Professional Services & Customer Success, reporting to Paul Forte, Actifio's Chief Revenue Officer. In this new role, Bob is focused on driving successful business outcomes for Actifio's customers and being a trusted partner in their data-driven transformation journey. Bob brings a unique perspective to his…

NexTech AR Signs Deal With Romios Gold Resources INC.

NexTech AR Solutions, the leader in augmented reality (AR) for eCommerce and AR learning applications is pleased to announce that Romios Gold Resources a junior mining company,  has contracted for the company’s 3D/AR omni-channel services. Today’s announcement marks the beginning of a significant new use case and opportunity for NexTech’s AR Solutions in the mining sector. The top 40 global mining companies, which represent a vast majority of the whole industry, reported some $683 billion U.S. dollars of revenue in 2018…

ActionIQ Raises $32 Million to Compete with Adobe and Salesforce on Customer Data

ActionIQ, the leading customer data platform helping enterprises leverage their data for personalized experiences, announced it has raised a $32 Million series C round led by March Capital Partners with participation from top investors including Sequoia Capital, Andreessen Horowitz, and FirstMark Capital. This brings the total capital raised by ActionIQ to $75 Million. With over 300% growth in the past year and an exclusive focus on large enterprise clients, ActionIQ has expanded its impressive client list to brands like…

What’s New with LinkedIn Pages: Helping You Humanize Your Brand

Today, more than 50 million organizations around the world rely on LinkedIn Pages to help them engage with their customers, prospects, and employees. LinkedIn Marketing Solutions is constantly investing in Pages and have recently introduced features like Employee Notifications, Kudos and Team Moments and Community Hashtags so you can build a sense of community with people who matter most to your business. In this quarter’s update, LinkedIn is introducing some more new tools to help you engage with your community in more…

Account Based Sales and Marketing Software Leader 6sense Closes $40 Million Funding Round

Platform delivers deep account insights and AI-driven orchestration to help revenue teams drive pipeline growth  6sense, the leading Account Based Orchestration Platform, powered by AI, today announced $40 million in Series C funding from Insight Partners. This funding round represents another major milestone for 6sense following a breakout year in 2019 during which the company doubled its customer base with notable new customers including Thomson Reuters, Clari, PTC and Phenom People. This funding sets the stage for rapid…

AUDIENCEX Announces Executive Team Expansion and Multi-Million Dollar Investment To Drive Continued Growth

Industry Veteran Brian Ko joins company as Chief Commercial Officer AUDIENCEX, the largest independent trading desk built for performance marketers, announced that industry veteran Brian Ko has joined their executive team as Chief Commercial Officer. In his new position, Brian will play a key role at AUDIENCEX, overseeing the Sales, Strategy, Client Services, and Marketing teams. This hire comes on the heels of AUDIENCEX’s announcement of a multi-million dollar investment from Decathlon Capital Partners to drive…

Rohit Bhargava, Innovation and Marketing Expert and Bestselling Author, To Headline GS1 Connect 2020

Attendees Will Learn How To Transform Their Business by Creating New Innovation Strategies and Building Trust Rohit Bhargava, innovation and marketing expert and bestselling author, will be the featured keynote speaker at GS1 Connect 2020, a conference and exhibition hosted by GS1 US, June 15-18 at the Cosmopolitan in Las Vegas, Nevada. The conference theme, "Make Your Mark," reflects the organization's partnership with industry leaders and digital innovators to help them achieve significant breakthroughs that…

Infosum Announces Partnership With Global Identity and Data Platform, Zeotap

Leading technology companies team up to help brands across Europe and the US utilise their first-party data to better understand and engage with consumers in the digital world InfoSum, the first-party data platform announced a partnership with global deterministic identity and data platform zeotap. The collaboration will enable brands to make the most out of their first-party data for more effective marketing – thanks to the combination of InfoSum’s privacy-safe platform and zeotap’s deterministic identity and customer…

Frost & Sullivan Reveals the 4 ‘P’s and Top Technologies of Retail for 2020

Visionary innovation experts conduct a webinar on the segments redefining the future of retail The retail industry will undergo massive changes as the age of disruption continues to impact consumer behaviors and buying trends. In this constant flux, retailers should understand and prepare strategies to retain customers and gain an edge over the competition. Marketing Technology News: RingCentral Named a November 2019 Gartner Peer Insights Customers’ Choice for Unified Communications as a Service, Worldwide…

STRATACACHE Announces Strategic Technology Partnership with Hakuhodo DY Holdings

Leading global marketing technology solutions provider STRATACACHE announced a strategic technology partnership with Hakuhodo DY Holdings, a well-established international marketing, advertising and communications company based in Japan, to jointly develop innovative customer engagement experiences to influence shopper behavior and drive digital transformation. This partnership comes in the midst of a retail evolution driven by shifting consumer demands, which is seeing more…

Learn How to Improve Your Customer Experience for a Better ROI

Prudential Financial CXO to Share Insights at Customer Experience Ecosystem: A Frost & Sullivan Executive MindXchange  Melissa Kivett, Chief Customer Experience & Marketing Officer, Individual Solutions Group, Prudential Financial, will be the headliner at Customer Experience Ecosystem: A Frost & Sullivan Executive MindXchange, debuting in New York City on February 25, 2020. Customer experience The new one-day event, Unleash the Power of Organization-Wide Customer…

The Lead Announces the Foremost 50 of 2019

The Annual List Features the Leading Digital Native and Direct-To-Consumer Brands Who Were Built for Innovation & Continue to Embrace Technology to Transform Their Businesses & the Industry. The Lead has released the 2019 Foremost 50, an annual list recognizing high-growth, breakout, digital native and direct-to-consumer brands that are reinventing and redefining the future of fashion and retail. The Foremost 50 selection process and list are designed not only to recognize groundbreaking companies but also to…

AccuWeather, Plume Labs Partnership to Put Users of Popular, Free App in More Control of Their Health and Wellbeing

Exclusive Collaboration Combines Plume Labs' Industry-Leading Air Quality Data Platform With AccuWeather's Superior Weather Forecasting to Expand Breadth of AccuWeather's Digital Capabilities, Focus on Health and Wellness Global weather and digital media leader AccuWeather is pleased to announce an exclusive partnership with Paris-based Plume Labs, an innovative company dedicated to making air quality information more accessible to people worldwide. The partnership represents the only collaboration to incorporate…

You & Mr Jones Joins Group of Investors Buying in to Award-Winning Ethical Brandtech Startup, Good-Loop

You & Mr Jones, the brandtech group founded by former Havas chief executive David Jones, has invested in ethical video startup Good-Loop. The UK-based firm announced it has closed a US $1.6m seed funding round. Good-Loop is an ethical video platform working with companies such as Nestlé, Unilever, Coca-Cola, TOMS, H&M and Amazon, helping them to tap into programmatic technology to deliver brand purpose at scale.  Good-Loop’s proprietary platform rewards viewers of online video ads by donating on their behalf to a…

Medallia Announces Powerful Retail Customer Experience Capabilities at NRF 2020

Medallia, Inc., the global leader in experience management, announced three new innovative capabilities at NRF 2020, arming retailers with powerful insights to create world-class customer experiences. Rival Intelligence for Medallia Social An innovative capability in Medallia Social, Social Rival Intelligence, helps retailers and other location-based businesses understand what customers are experiencing and sharing about the competition on review sites such as Google and TripAdvisor. New self-service capabilities empower…

PlumSlice Labs and Cloudinary Announce Partnership

Leading luxury retailer taps companies for end-to-end product experience and media asset management PlumSlice Labs and Cloudinary announced their partnership for digital product information and media asset management. PlumSlice is a leading provider of Product Experience Management (PIM/MDM), Merchandising and Supplier Collaboration Solutions. Cloudinary is a leading provider of media management solutions, including an award-winning digital media asset management (DAM) solution. Together, they deliver an end-to-end…

Uplight Names Angela Tucci Chief Operating Officer

Senior Operational Leader brings 24 years experience to help new company scale to next level of growth Uplight, the leader in connected customer energy experiences, announces the appointment of Angela Tucci as the company’s new Chief Operating Officer (COO). Effective immediately, Tucci will lead Uplight’s product, engineering, regulatory, sales, customer success and marketing squads. “Angela is the right person to help Uplight meet our ambitious vision of accelerating a cleaner energy future. To succeed in that…