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ClosePlan Launches To Streamline Team Workflows And Transform Sales Cycle

Executives and Sales Leaders Buoyed By Innovative Platform That Provides Sales Efficiency and Transparency ClosePlan, an innovative Sales Optimization Platform, launched with a tool designed specifically to streamline and support the efforts of sales teams while simultaneously presenting real-time updates on critical revenue streams throughout organizations. An app integration for Salesforce, ClosePlan is a comprehensive project management tool with precision Gantt plans, Kanban workflows, drag and drop visualizations, and…

Bizzabo Recognized by SIIA as Best Event Management Solution

Leading Holistic Events Cloud Earns Prestigious Industry Recognition Bizzabo, the world's leading event success platform, has been named the best event management software solution of 2018 as part of the annual SIIA CODiE Awards. CODiE Award recipients are the companies producing the most innovative businesses technology products across the country, and around the world. “The 2018 CODiE Award winners are the most innovative, high-impact products in the market. We are happy to recognize these products and the power they…

Shiftboard Expands into Europe to Help Enterprise Customers Lower Labor Costs and Improve Employee Satisfaction

Expansion of Cloud-Based Scheduling and Hourly Workforce Management Solution Is Backed by New Regional Team, Multi-Language Support and GDPR Compliance Shiftboard, a global leader in employee scheduling and workforce management solutions, announced its expansion into Europe as part of the company's commitment to help enterprise customers around the world lower labor costs, while increasing employee productivity and engagement. Led by recently hired Vice President of International Operations Ian Herbert-Jones. Shiftboard's…

How to Grow Your Presence on Twitch in 2018

Stay Updated with the Latest Trends on Why Twitch Is the Largest Online Gaming Video-Streaming Platform, and How You Can Be a Part of This Community Twitch is a popular one-of-its-kind online service for power-packed digital gaming experiences. When it first launched in 2011, Twitch focused entirely on video games, but since then it has expanded to include various streams aligned with art, music and talk shows. There are over 2 million unique visitors that flock to Twitch on a monthly basis, apart from the 17,000 of those…

So You Want A New Analytics System?

It’s inevitable, for those of us working in any data-focused profession there will inevitably come a time when we’re asked to evaluate or present our justification for purchasing, a new analytics system. There are myriad reasons for what triggers this. It could be that the tool we’ve been using is simply showing its age and we want something with additional functionality, perhaps management is pushing for us to use something cheaper, or maybe our favorite tool is no longer being supported. Regardless of why, we now have a…

Lattice Engines Accelerates Revenue and Customer Growth in First Half of 2018

AI-Powered Account-Based Marketing Solution Drove 2x Increase in New Bookings Quarter-Over-Quarter Lattice Engines, the leading provider of AI-powered Account-Based Marketing (ABM) solutions, announced increased business momentum in 2018 after a stellar 2017. The company increased quarter over quarter bookings by 2x and is on track to be cash flow positive in Q3 2018. "B2B marketers are increasingly seeking to execute an account-based marketing and sales strategy at scale. They realize the need for a trusted…

TechBytes with Nishant Khatri, VP Product Management, PubMatic

Nishant Khatri VP Product Management at PubMatic In a programmatic ecosystem, the rise of header-bidding and fraud control measures is unprecedented and attracts more eyeballs than any other ad tech solution. Owning your programmatic solutions offers incredible benefits. Last month, leading SSP for digital advertising, PubMatic, unveiled the PubMatic Cloud for Publishers and tech companies. This would enable PubMatic's customers to achieve full transparency and achieve greater control over their programmatic…

Joveo Inc. Announces a Revolutionary Host of New Features Aimed at Saving Job Advertisers Time and Money

Joveo, the only programmatic job advertising technology of its kind, announced a new feature set centered around automation and spend management for recruitment marketing agencies, RPOs, staffing agencies, and job boards. These breakthrough features are designed to make everyday tasks and optimizations faster and more responsive, enabling clients to manage 3x the amount of campaigns and increasing their ROI by up to 90%. Algorithmic Bidding First to introduce machine learning and algorithmic bidding software, Joveo is…

New Predictive Analytics for Inbound and Outbound Leads Combine with Deep Account Insights to Revolutionize Group Sales for Hotels

Knowland Releases New Technology That Optimizes Sales Efficiency by Automatically Identifying a Property's Best Opportunities and Cutting Through eRFP Spam Knowland, the industry leader in market intelligence for hotels, venues, and CVBs, announced a major update to its Insight Elite platform. New built-in predictive technology analyzes all inbound leads, including electronic RFPs, to determine if they are a good fit for a specific property, enabling sales teams to prioritize the leads that are most likely to result in…

TechBytes with Alon Alroy, Co-Founder, Bizzabo

Alon Alroy Co-Founder, Bizzabo Bizzabo, a Martech RADAR 2018 Company for Event Management and Tracking, recently announced a string of B2B partnerships with the most promising marketing and sales technology platforms. Alon Alroy, Co-Founder, Bizzabo shares his roadmap for the company and the benefits that customers and new partners could expect now and in the future.Tell us about your recent SaaS partnership announcement, why was this significant? We recently announced over a dozen new partnerships that we formed with…

High Alpha Scoops $100 Million Funding to Grow its Venture Studio Portfolio

Launches High Alpha Studio II and High Alpha Capital II Marking the Beginning of Next-Generation Wave for High-Speed Tech Innovation in Martech and Sales Tech It's an exciting Monday! Today, a leading venture studio that has launched numerous MarTech and Sales Tech companies announced its latest funding round. High Alpha raised $100 million to race ahead in the tech innovation game, fueling the next-generation wave for enterprise software making and SaaS launches. With the latest funding round, High Alpha becomes one of the…

Janrain Partners With Akamai To Launch Next-Generation Secure Edge Technology To Protect Companies And Customers

Janrain Secure Edge Brings Industry-Leading Security from Akamai to the Janrain Identity Cloud, The World's Largest Omnichannel Identity Network Janrain, the company that pioneered the Customer Identity and Access Management (CIAM) category, and Akamai Technologies, Inc., the world's largest and most trusted cloud delivery platform, announced that they have partnered to provide Janrain Secure Edge, bringing new integrated security capabilities to the Janrain Identity Cloud, the world's largest identity network. The…

AppNexus Grows Connected TV Marketplace 748% Year-Over-Year

AppNexus, the world's leading independent advertising technology company, announced advertiser spend in its connected TV marketplace grew 748% percent year-over-year in the second quarter of 2018 versus the second quarter of 2017, and grew 69% percent quarter-over-quarter in the second quarter of 2018 versus the first quarter of this year. Client adoption of AppNexus' connected TV marketplace includes five of the world's largest sports and news broadcast networks, five of the company's largest programmatic video buyers, a…

Fireside Chat with Adam Sirois

Adam Sirois talks about the tools and strategies he uses to create effective B2B sales content at BounceX. B2B Marketing Strategy and Customer Acquisition Models Tell us about your role at BounceX and how you got here. What is the story behind the inception of BounceX? I’m the VP of Sales and I’m responsible for new business. The majority of my team’s focus is working with the top ~500 online retailers (ecommerce). Prior to BounceX, I had a pretty entrepreneurial background and my first foray into ecommerce was…

OpenText Enterprise World Showcases the Future for The Intelligent and Connected Enterprise

World's Largest Information Management Conference Addresses the Latest Developments in Applications, AI, Automation, IoT and Cloud OpenText, the global leader in Enterprise Information Management (EIM), officially opened Enterprise World 2018, welcoming 5,000 attendees to Toronto for presentations from leading EIM experts and innovators. "All industries are facing a series of challenging macro-trends as they transform into intelligent and connected enterprises," said Mark J. Barrenechea, Vice-chair, CEO and CTO,…

Stefanini Invests in Strategic Salesforce Support and Customization Services

Stefanini TotalCare for Salesforce Is Comprised of Extremely Cost-Effective and Flexible Managed Services for Salesforce Help Desk, Admin, Enhancement, and On-Going Development Support Investing in Salesforce to drive business solutions, Stefanini, a $1B global IT provider, offers an extensive set of end-to-end Salesforce services that provide strategies to expand the capabilities of clients’ enterprise CRM systems.  Customized to clients’ unique needs, Stefanini’s suite of Salesforce solutions enable clients to maximize…

Verto Analytics Raises $13.4 Million to Expand its Audience Measurement Solutions to Address Media Fragmentation and Lack of Cross-Platform…

Latest Funding Will Support New Services, a Robust Client Success Program, and Verto’s Growth in the US and Europe. The Growth Round Comes at a Pivotal Moment as the Fast-Paced Media Measurement Market Evolves Verto Analytics, the consumer-centric audience measurement company, announced that it has secured $13.4 million in growth-financing led by Conor Venture Partners, Open Ocean Capital, and Finnish Industry Investment with participation from Steve Farella, Chairman of MDC Media and Steve Marshall, CEO and Founder of…

Adsonica and Advangelists Announce Mobile Audio Ads

Video Performance at Display Cost Adsonica and Advangelists LLC announced the immediate availability of Audio Ads on the Advangelists automation based mobile marketing platform. Marketers will spend $29 billion on non-video display ads in 2019 according to emarketer.com, yet only 0.06% viewers will click on them. With the launch of Audio Ads, they can achieve video-like levels of performance using low-cost media. In live tests, they delivered 5-8 times the industry average CTR for static display ads. Adsonica's…

Retreaver Becomes A HubSpot Connect Certified Partner

Retreaver Announced That It Has Joined HubSpot as a Connect Certified Partner. the Retreaver Integration for HubSpot Makes It Possible for Customers to Fetch Contact Details About Callers and Track Calls from Any Source Through to the HubSpot Contact's Timeline Retreaver announced that it has joined HubSpot as a Connect Certified Partner. HubSpot, a leading CRM, marketing, sales, and customer service platform, works hand-in-hand with Connect Partners to help grow their business through co-marketing and business development…

Interview with Tuval Chomut, CEO, Clicktale

"Brands that want to truly stand out will need to optimize every touchpoint along the journey – and the only way to achieve that will be by thinking about the customer experience."Tell us about your role and how you got here. What inspired you to join Clicktale? As the CEO of Clicktale, it’s my role to lead by example, be a positive mentor, and ultimately to make the decisions needed to steer the company in the right direction. That doesn’t just mean following an existing roadmap, it means defining the map and changing…