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Amazon Dominates E-Commerce Share, Ebay and Walmart Less of a Focus, Feedvisor Study Finds

70 Percent of Sellers Saw Amazon Revenue Growth in 2018 Feedvisor, the “AI-first” optimization and intelligence platform for large sellers and brands on Amazon, unveiled its State of the Amazon Marketplace 2019 report. The analysis exemplifies Amazon’s unmatched influence over e-commerce seller success, as well as the elevated roles that private labels and advertising will continue to play. To understand the evolving state of Amazon’s dynamic marketplace, Feedvisor conducted an in-depth analysis on sellers’ goals, plans…

SRAX Receives $1 Million Investment to Launch BIGtoken Asia, Increasing Access to Over 1 Billion Internet Users to Own and Earn from their…

Social Reality, Inc., a digital marketing and consumer data management technology company, announces plans to launch BIGtoken across Asia, increasing access to individuals who want to own and earn from their digital identity and data. Consumers will be able to directly benefit from the multi-billion dollar digital ad industry in Asia, while giving advertisers access to consumer-verified and permissioned data. In order to launch this new initiative, an investor familiar with the Asia markets is investing $1 million into SRAX…

Malicious and Disruptive Ads Account for 1 in Every 100 Impressions According to New Confiant Research

Confiant, the Leader and Innovator in Advertising Security, Released Its Demand Quality Report for q1 2019. the Report Benchmarks Demand Quality Issues That Publishers and Platforms Face -- Such as Malicious Ads, Low-Quality Ads and In-Banner Video Ads -- so They Can Better Protect Their Reputation, Revenue and Resources. Confiant, the leader and innovator in advertising security, released its Demand Quality Report for Q1 2019. The report benchmarks demand quality issues that publishers and platforms face -- such as…

Baidu’s Mobile Reach Expanded to 1.1 Billion Monthly Active Devices in March 2019

 Baidu, Inc.  ("Baidu" or the "Company"), the leading Chinese language Internet search provider, announced its unaudited financial results for the first quarter ended March 31, 2019. "Baidu's mobile foundation continues to strengthen with search-powered AI, and our new AI businesses are making strong progress. In March, Baidu's mobile reach expanded to 1.1 billion monthly active devices, while DuerOS voice assistant installed base reached 275 million devices and generated 2.37 billion monthly voice queries. We are…

Alibaba Cloud Expands Offerings for EMEA Partners

Company empowers partners in New Retail and cross border business capabilities to achieve global business success Alibaba Cloud, the cloud computing and data intelligence arm of Alibaba Group, announced that an additional nine partners have joined its EMEA Ecosystem Partner Program. Introduced last year, the program was developed to strengthen the collaboration between Alibaba Cloud’s customers and partners in Europe, Middle East and Africa. Alibaba Cloud has also furthered its commitment in nurturing young talents in cloud…

Adoption of SymphonyRM’s AI-Powered “Next Best Actions” Soars as Company Doubles Revenue and Client Base and Raises $10…

Funding Underscores Healthcare's Demand for the Company's Data Science-Driven CRM to Deliver Personalized, Prioritized, and Proactive Consumer Engagement SymphonyRM, Healthcare's Next Best Action (NBA) company, today announced that it has doubled its revenue and client base year over year. To date, SymphonyRM's platform has generated more than $400 million in value for its clients. Earlier this year, SymphonyRM raised $10 million in Series A financing, led by Adam Street Partners, to help accelerate its growing investment…

Adomni and Lightbox OOH Video Network Partner to Drive New Programmatic Revenue for Shopping Mall Screens

Lightbox, the Largest In-Mall Video Network Operator, Has Connected Its 4,500+ Video Screens in 300+ Shopping Malls to the Adomni AD Marketplace Adomni, an open online platform to plan and buy digital out-of-home advertising, announced a partnership with Lightbox OOH Video Network (formerly called Adspace).  It is a leading  digital out-of-home video network with a reach of 80 million monthly unique consumers, delivering  650 million monthly impressions, and spanning 300+ shopping malls in the US. "Our partnership with…

Introducing DealCloud Dispatch: The Integrated Marketing Solution Built for the Capital Markets

Dispatch provides capital markets professionals with an intelligent, fully integrated solution for institutional relationship management DealCloud (an Intapp company) – provider of a single-source deal, relationship, and fund management solution for capital markets firms – announces the launch of its proprietary, fully integrated marketing solution, Dispatch. The solution centralizes a capital markets firm’s business development and marketing activities into one, unified platform and comes equipped with landing pages,…

Nikon Video Contest Challenges Creators To “Follow Your Passion” For A Chance To Win $25,000 And A Nikon Z 6 Filmmaker’s…

The Nikon Z 6 Filmmaker's Kit "Test Drive" Rental Program Provides the Opportunity to Create Your Own Contest Entry and Discover Why Everyone is Talking About the Incredibly Capable Z 6 Nikon Inc. announced the "Follow Your Passion" video contest, which encourages content creators across the United States to capture their passion using a Nikon Z series mirrorless camera. Entrants can submit a short film for a chance to win a Nikon Z 6 Filmmaker's Kit and up to $25,000 in prize money. To enter, users are invited to…

SiriusDecisions Summit 2019 Takeaways: Enablement May Not be a Word, But It’s Growing Nonetheless

SiriusDecisions Summit is one of my favorite B2B sales and marketing industry events of the year. After a few days of meeting with customers and partners, networking and walking the show floor, I left the 2019 event feeling inspired at how far sales and marketing has come just since the previous year’s Summit. Sales enablement is one such area that is growing at an unstoppable rate. With more than 60 percent of organizations investing in sales enablement, it was unsurprisingly a hot topic of conversation at…

IKEA Pulls the Rug from Under the Competition as Game of Thrones Ads Catch Fire on Social

IKEA Sees 495% TV Social Lift from Ads Airing During Season 8 Episodes Research by 4C Insights shows, IKEA, who launched one of the most successful fast response campaigns, tops the list of brands who saw the greatest social lift from ads airing during Game of Thrones. O2 follows in close second with their current out-of-home campaign placing the Iron Throne outside The O2 Arena. The study by 4C reveals how TV ad campaigns run during the times Game of Thrones series aired on Sky Atlantic benefitted from the brands’…

Everflow releases SmartSwitch to Automate Optimization and Fraud Prevention for Performance and Partner Marketing

This Feature Allows Marketers and Brands to Set Deterministic Rules for Proactively Optimizing Partners and Their Sources Based on Those Rules Everflow, the cloud-based Partner Marketing Platform, announced the public release of their SmartSwitch feature. SmartSwitch allows marketers and agencies to automatically optimize all of their marketing channels whenever individual placements aren't meeting their set rules. Everflow has quickly grown to 200+ paying customers driving over 8B user clicks per month, from their…

Havas Group Reimagines PR Group With Launch of Red Havas

The New Merged Media Micro-Network Will Put Data and Content First, and Unite Havas PR North America and Red Agency Australia & Asia, with Expansion to London As creative and media agencies face a near-daily redefinition of their identities and scopes of work in the modern media landscape, public relations agencies in particular are being completely reconstructed. How can PR companies provide impeccable service that moves at the pace of today's lighting-speed multimedia landscape? The agencies that comprise Red Havas…

Latest PubMatic Research Finds Mobile Advertising Reaching New Milestones as 5G Presents Game Changing Possibilities for Video Ads

PubMatic Releases Q1 2019 QMI Report, Highlighting Key Insights into Mobile Advertising Trends Premium digital technology company, PubMatic, released its first Quarterly Mobile Index (QMI) of 2019. The report includes key trends, providing both advertisers and publishers with insights around mobile advertising, leading to smarter programmatic strategies and future mobile opportunities. In the US, digital ad spend recently passed $100 billion due to dominant increases in mobile advertising and video ad spend. As mobile…

Mass Luminosity Acquires Wheelhouse Marketing and PR

The Dallas-based Technology Company Brings its Marketing Division In-house Via Acquisition Mass Luminosity, a Dallas-based research, technology and experiential company, announces its acquisition of Fort Worth, TX based Wheelhouse Marketing and PR. Wheelhouse's core disciplines brought to its new parent company include: developing connectivity between brands and unique entertainment properties by creating partnerships that initiate win-win platforms delivered by public relations campaigns, marketing initiatives, sales…

U°OS Network — a Universal Portable Reputation System — Launches Beta

U°Os AIMS to Become the Digital Reputation Standard on the Web, Making Network Economies More Productive U°OS, a blockchain protocol that translates economic and social actions into reputation, proposes a universal portable reputation system and aims to become the standard on the Web. Adjustable to any e-commerce, social media, review platforms, and any network in general, the U°OS Network is underpinned by a unique Delegated-Proof-of-Importance consensus algorithm, developed in-house, and based on NCDawareRank. After…

Rising Star in Digital Telco Market Calls on Oracle

Circles.Life Deploys Oracle to Monetize Digital Telco and Lifestyle Services Asia's first fully digital telco, Circles.Life is working with Oracle to give power back to the customers and lead innovation in the digital industry. Oracle's monetization engine empowers Circles.Life's customers with the freedom to control their telco needs and customize their plans directly on the Circles.Life app. As the company plans to expand internationally and create more digital lifestyle products, Circles.Life sought a solution to…

Mimecast Appoints Brandon Bekker to Lead EMEA region

In his Expanded Role, Bekker will Manage Rapid Growth in Europe, Middle East and Africa; Paul Stafford Promoted to VP of Africa Mimecast Limited, a leading email and data security company, announced the appointment of Brandon Bekker to Senior Vice President, Europe, Middle East and Africa (EMEA) to help manage the rapid growth within region. In this newly created position, Brandon will be responsible for supporting the continued growth for Mimecast in EMEA and ensuring collaboration and consolidation across all markets in…

TrademarkNow Launches Trademark Clearance Tools for the Masses

New Online Offerings Make World-Class Trademark Clearance Accessible to Every Trademark Attorney in the World TrademarkNow has launched new self-service pay-per-search offerings to bring trademark clearance to every trademark professional in the world. The new offerings make it possible for anyone to take advantage of the company's AI-based platform in order to clear a potential new brand to the market in as little as half the time of other tools. "Traditionally trademark searching has been expensive and siloed out by…

Sreekant Lanka Joins iQuanti as Head of Paid Media

The former Head of Google's Programmatic Advertising Strategy to lead iQuanti's Efforts to Drive Superior Paid Channel Performance through Advanced Data Modeling Digital marketing company iQuanti announced the hiring of Sreekant Lanka as Head of Paid Media. In this new role, Lanka will now lead iQuanti's analytics-driven paid media practice. Sreekant brings over 20 years of digital advertising experience to enhance iQuanti's paid channel solutions and will oversee iQuanti's channel SMEs, solution specialists, and paid…