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Synamedia Joins the Alliance for Open Media

The Alliance for Open Media (AOMedia) today announced that Synamedia, the world’s largest independent video software provider, has joined at the Promoter level. As a member of the Alliance, Synamedia will collaborate with AOMedia members, which include fellow leading internet and media technology companies, to advance open standards for media compression and delivery over the web. Synamedia’s video network portfolio features video distribution, processing, and delivery services, and solutions to power premium quality…

Online Retail Enabler Vserve Ebusiness Emerges Victorious in Payoneer 2020 Awards ‘Freelance Businesses of the Year’ Category

Scott Galit CEO of Global payments major Payoneer awarded the illustrious 'Freelance Businesses of the Year Award' for this year to Siva Balakrishnan, CEO of Vserve Ebusiness Solutions in recognition of his company's superior service delivery and value creation for small and medium businesses who are looking to strengthen their online retailer presence Payoneer honored the global entrepreneurial spirit displayed by Siva Balakrishnan and his team at Vserve Ebusiness in helping hundreds of businesses go online and become…

Adstream’s One Social Will Tame Social Content At Scale

One Social’s visibility and control will revolutionise content delivery to social media at scale Officially launching, One Social is Adstream’s social media flagship application. The breakthrough technology will transform the way brands, agencies and social teams manage and deliver social content. Currently, brands and advertisers manage their social posting through a variety of complex platforms - each tailored to suit different social channels, platforms and media space. With the demand for quality and reactive social…

Savage Brands Expands Partnership with Refinery Lab to Strengthen Digital Strategy and Execution Capabilities

Savage Brands, a purpose-driven agency specializing in branding, marketing, leadership development and culture building with more than 40 years of experience, is expanding its digital marketing capabilities through an alliance with Refinery Lab. Refinery will act as an extension of the Savage team to offer clients proven, specialized expertise in digital strategy, execution and data analysis. Bethany Andell The Refinery Lab team has worked with Savage for the past year to deliver advisory services and…

CPG Firms Can Build Custom “eCommerce Dream Teams” with New Solutions from BOLD Strategies

New Model Offers End-to-End Services to Companies Seeking to Accelerate Growth BOLD Strategies, Inc. ("BOLD"), formerly known as BOLD Retail, has relaunched and expanded their portfolio of services. The company will be the first to offer small to mid-sized consumer packaged goods (CPG) companies the unique opportunity to customize and rent a complete eCommerce department that can support DTC, marketplace selling, eCommerce acquisition, and fulfillment. A complete eCommerce department for your growing brand…

RollWorks Democratizes Access to ABM with New Packaging and Pricing

Packages for the RollWorks Account-Based Platform start at $975 per month to offer accessibility and flexibility for all marketing and sales teams RollWorks, a division of NextRoll, Inc., announced four new packages to make the RollWorks Account-Based Platform accessible to organizations large and small—from those with best-in-class ABM programs to those just beginning their exploration of account-based strategies. The Starter package beginning at $975 per month gives customers the ability to identify the thousands of…

Growth Marketing Pro Debuts Intuitive SEO Research Tool for Google Chrome

GrowthBar for Google Chrome helps SEO beginners and pros gain competitive insights as they browse the Web Growth Marketing Pro (GMP) announced the launch of GrowthBar, an intuitive new SEO plugin for Google Chrome. GrowthBar is a Chrome extension that gives marketing professionals instant access to critical SEO data points about any website. The plugin also helps unlock the growth channels and keywords that are working for both competitors and allies alike. Marketing Technology News: IDC Publishes Future of Customers…

Khoros Care Handles Over 2.5 Million Customer Service Messages Daily During COVID-19

Khoros helps brands efficiently manage high customer support volumes in digital channels and offers its technology to government health organizations in Facebook’s Messenger program Khoros, a global leader in customer engagement software, announced that its Khoros Care solution handles over 2.5 million customer service messages per day to support brands and their customer service teams during the COVID-19 crisis. The Care solution has also helped to increase customer service teams’ efficiency by over 30% and to improve…

Creatio Introduces a Major Update to Its Low-Code Platform for Process Management and CRM

Creatio (formerly bpm'online), a global software company providing a leading low-code platform for process management and CRM, today announced the major update to its platform and products. Creatio version 7.16 features a wide range of enhancements to its core superpowers: low-code platform to make everyone a developer; BPM engine to change processes faster, and unified CRM to align sales, marketing and service. Marketing Technology News: MediaMath Partners with TVSquared to Deliver CTV Attribution…

Sangoma Launches Newest Cloud Service: Video Meetings

"Sangoma Meet" is free, right now, for everyone Sangoma Technologies Corporation, a trusted leader in delivering Communications as a Service solutions for businesses of all sizes, service providers and OEMs, today announced the general availability of its new video conferencing and collaboration service Sangoma Meet, at a time when video meeting usage is up very significantly over 2019 levels. Sangoma Meet is a multi-party, video conferencing and desktop sharing, cloud-based service, specially designed to enable a…

Yext and Olo Integration Serves Up Verified Menus to Boost Restaurant Discoverability in Search

Restaurants can now publish their menu data from Olo across Yext's extensive network of publishers with a single click Yext, Inc., the Search Experience Cloud company, and Olo, the leading digital food ordering platform for the restaurant industry, announced an integration allowing restaurants to sync verified menu content into the Yext platform and distribute it across more than 150 digital services, including Google, Facebook, Yelp, and TripAdvisor. Marketing Technology News: Adobe Equips Businesses with Free Online…

TechBytes with Rohan Chandran, CPO at Infogroup

Hi Rohan. Please tell us how you prepare yourself for the disruptive world of technology. You either disrupt or you get disrupted. You can’t have a perfect plan for disruption because you never know what’s going to hit you. Fundamentally you need to stay on the balls of your feet and be prepared to adapt. It’s really about mindset more than anything else. The key to that mindset is to understand that you’re trying to bring value by solving a problem or leveraging an opportunity for your customer. Always be aware and…

Portworx Named Leader in GigaOm Radar Report for Data Storage for Kubernetes

Company also announced the general availability of PX-Backup and the launch of Portworx Essentials to support growing Kubernetes deployment across Fortune 2000 customers' enterprise environments Portworx, the market-leading container storage and data management company, today announced that it was named the leader in the GigaOm Radar Report for Data Storage for Kubernetes. The inaugural report offers a holistic view of the data storage for Kubernetes market, including technical and commercial positioning of thirteen…

Leading Immersive Video App 360VUZ Secures $5.8 Million in Series A Funding From VCs and Strategic Investors

360VUZ, The immersive virtual mobile app secured a $5.8 Million in a Series A investment round from leading VCs such as Shorooq Partners (lead investor), KBW Ventures, Media Visions, Vision Ventures, Hala Ventures, 500Startups with the participation of top global investment firms as well as Magnus Olsson and Samih Toukan the two founders that had their companies acquired by Uber, Yahoo and Amazon, Jonathan Labin the previous managing director of Facebook and other sophisticated investors. The investment will…

Braze’s Latest Release Helps Brands Drive Retention Through Relevant and Thoughtful Experiences

New Products and Partnership Updates Include an Expanded Partnership with Snowflake, MMS Support, and a Partnership with Movable Ink  Braze, the comprehensive customer engagement platform, announced new product updates and partnerships designed to drive retention in the pay-as-you-go era. With real-time insights, seamless cross-channel orchestration, and personalized visuals, brands can deliver relevant messages that resonate with customers, faster and better than ever before. “In today’s global climate, brands need to be…

Audiens Bolsters Its Innovative Customer Data Platform with $8 Million Strategic Investment from Tech Giant NHN

The Audiens Customer Data Platform (CDP) gives digital marketers the ability to instantly personalize their data on their terms, get more out of their customer data and cut the waste from their advertising spend Audiens, a global independent customer data platform and audience management tool, has received an $8M (£6.5 M) cash investment from South Korea's NHN Corp. This is the first investment in a European technology company for NHN. The investment accelerates Audiens international expansion plans and strengthens the…

Parks Associates: 79% of Consumers are Concerned About Data Security or Privacy Issues

Parks Associates and F-Secure present step-by-step strategies to deliver peace of mind to connected consumers International research firm Parks Associates will address growing consumer and industry concerns about data security and privacy in the home in an upcoming webinar "Solving the Five Security Threats: Complete Consumer Protection," cohosted with F-Secure, a leading provider of cybersecurity solutions. Parks Associates finds 79% of US broadband households are concerned about data security or privacy issues.…

Ondot’s The Harris Poll Reveals Consumers Open to Receiving Financial Services from Tech Companies

Desire to engage with tech companies is high despite concerns that they are not transparent in how they use consumer data Ondot Systems, the digital card services platform for credit and debit issuers, recently commissioned a survey by The Harris Poll to gauge how much trust consumers have in technology companies like Google, Amazon, Apple and Facebook, to provide financial services. According to the survey, 64 percent of Americans would consider purchasing or applying for financial products from a technology company…

Conversocial Offers Apple Business Chat to Help Businesses Connect With Customers via Messaging

Powering conversational customer experiences across Apple products for businesses like retailer Lush Cosmetics Conversocial today announced its customers are now able to use Apple Business Chat, a new way for users to communicate directly with businesses using the Messages app on Apple products. Chat Suggest on the Lush Cosmetics website allows customers to skip waiting on hold on a phone call, and be routed to Apple Business Chat to message the brand via bots and agents enabled by Conversocial.com.…

Zefr is Selected for Expanded YouTube Measurement Program

The leader in Video Context and Brand Suitability continues unique partnership with YouTube as a YTMP member, while expanding its Context DMP to support 20 languages, to empower nuanced contextual video targeting for the world's largest global brands Zefr, the leading video contextual technology platform for brands and agencies, has been selected for the expanded YouTube Measurement Program (YTMP), signaling its commitment to deliver nuanced brand suitable contextual targeting campaigns at scale on YouTube. This…