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Creating a Targeted Campaign Using Video

Imagine, for a moment, a world in which reality corresponds to your deepest desires almost as soon as you start entertaining them. Something along the lines of getting back home from work while cursing your car dealer and, suddenly, your digital device starts displaying video content featuring links to corresponding competitive solutions. You decide to dismiss it as a fluke or a figment of your imagination, so you try to cure exhaustion by watching a favorite TV show and dreaming of crunchy pizza when, all of a sudden, the…

Cellcom Israel Ltd. Announces Appointment of VP Marketing

Cellcom Israel Ltd. announced that following its previous announcement as to the Company's vice president of marketing resigning from office, the Company's board of directors has appointed Mr. Rafi Shauli, the Company's VP of television and content, as the Company's vice president of marketing, as well, effective December 1, 2019. Mr. Shauli has served as the Company's VP of television and content since June 2019. From 2012 to 2019, he served as the Company's head of private customers marketing department. From 2008 to…

Forrester Continues To Expand Its Learning Platform; Introduces New SiriusDecisions B2B Marketing Certification Program

Forrester announced the launch of its new SiriusDecisions B2B Marketing Certification program. The program is an eight-week, facilitated online course for B2B marketers that will elevate their proficiency in marketing best practices and lay the foundation for best-in-class marketing strategies that are aligned to the organization's goals. The new certification expands on Forrester's suite of learning offerings that include CX Certification and Zero Trust Certification programs.…

NetSuite Helps UK and Ireland Organisations Unlock New Growth Opportunities

New Industry Cloud Solutions Help Organisations Navigate Uncertainty and Achieve Their Potential SuiteConnect -- Oracle NetSuite announced a series of new innovations to help organisations in the UK and Ireland unlock growth and take their business to the next level. The latest innovations within the NetSuite platform include new SuiteSuccess industry cloud solutions and capabilities for nonprofits that are designed to help organisations in the UK and Ireland drive growth, reduce costs and quickly and easily achieve…

Ingram Micro Cloud Introduces Go-to-Market Automation to Help Partners Reduce Acquisition Costs, Drive More Opportunities and Increase…

The Industry-First Go-To-Market Hub and Go-To-Market Builder Solutions Aim to Solve One of the Biggest Challenges for Partners and Vendors Alike—Sales, Marketing and Beyond Ingram Micro Cloud announced the global availability of the Go-to-Market Hub for partners and the Go-to-Builder for vendors to ignite and accelerate their cloud businesses. With the Go-to-Market Hub, partners get a single destination for through-channel marketing automation, with sales enablement content and tools across the Ingram Micro Cloud…

Cloudinary Launches AI-Enabled Video Management Platform

Enhanced Solution Allows Companies to Deliver Engaging, Dynamic Video at Scale in Minutes Cloudinary, the media management platform for many of the world’s top brands, today unveiled major enhancements to its video management solution, including new AI capabilities to accelerate the entire video workflow process and help companies improve customer experience and engagement. Cloudinary’s modern approach to video management eliminates traditional limitations and pain-points, enabling brands to enhance and deliver dynamic…

Appfluence Launches Free Email and Project Management Solution for Microsoft Teams and Microsoft Outlook

Appfluence, a productivity intelligence software company, announced the availability of Priority Matrix for Microsoft Teams and Microsoft Outlook. Priority Matrix helps teams focus on top priorities and projects. Customers use it to prioritize better, increase team accountability and effectiveness, and increase productivity. “Priority Matrix is a comprehensive integration for Microsoft Teams and the Microsoft Office platform. Being able to manage emails, access and create tasks in meetings, as well as see priorities across…

More Than Half of Consumers Want to Use Voice Assistants for Healthcare According to New Report from Voicebot and Orbita

 Orbita, Inc., provider of healthcare's most powerful conversational AI platform, announced the release of the Voice Assistant Consumer Adoption Report for Healthcare 2019. To develop this report, Orbita sponsored independent research by Voicebot.ai, the leading online publication and research source dedicated to voice and AI technologies. Based on a survey of 1,004 U.S. adults, the report includes these key highlights: Orbita's newest platform features provide enterprise-grade, end-to-end…

Yext Answers Gives Businesses a New Weapon to Fight Misinformation Online

Brands Are Implementing Yext's Revolutionary New Search Product to Turn Their Websites into Powerful Search Experiences Yext, Inc., the Search Experience Cloud company, announced its early work with brands across industries that are implementing its revolutionary new search product, Yext Answers. "Search engines have gotten far more intelligent over the last twenty years, but search on business websites doesn't work nearly as well," said Howard Lerman, Founder and CEO of Yext. "With Answers, we're giving brands the…

‘Yext Answers’ Launched to Help Brands Take Back Their Truth; Brings AI-Based Search to Business Websites

Leading Search Experience Cloud company, Yext, today launched Yext Answers. Yext Answers is a revolutionary new search product that turns any brand’s website into a powerful search engine capable of answering consumers’ questions directly with brand verified answers. This launch is the latest step furthering Yext’s mission to deliver "perfect answers everywhere". The customer journey starts with a question, and every day consumers search for answers about brands. However, they are increasingly served false or misleading…

HyperScience, Reveal Group Partnership to Offer Best-in-Class Intelligent Document Processing Combined with Strategic Advisory and System…

Partnership Is Already Actively Engaged in a Large-Scale Implementation with One of the Top Mutual Insurance Companies in the US HyperScience, the leading Intelligent Document Processing platform, and Reveal Group, a global leader in Robotic Process Automation (RPA) and Intelligent Automation, today announced their strategic partnership. With HyperScience and Reveal Group, Fortune 1000 companies can automate mission-critical processes and extract valuable data insights more intelligently than ever before, transforming…

Sidetrade AI Sales & Marketing Launched on Salesforce AppExchange; Aimee AI Now Available to Martech Customers

Today, AI-driven customer acquisition platform Sidetrade launched Sidetrade AI Sales & Marketing on Salesforce AppExchange. The new launch will empower all marketing and sales teams ability to harness the power of Aimie, Sidetrade’s AI. Aimee AI has demonstrated its value in the martech ecosystem, delivering 57% boost in productivity through automated recommendations to customers. In its current role, Aimie combs the CRM data within Salesforce and cross-references it with external data on the target company, and with…

Werum IT Solutions honored with Frost & Sullivan Customer Value Leadership Award

Award Recognizes Werum's PAS-X MES Solution Explicitly Built for Pharma, Biotech and Cell & Gene Therapy Industries / PAS-X Supports Complex Operations Providing Value for Customers Through Increased Productivity and Adherence to Regulatory Requirements Based on its recent analysis of the global manufacturing execution system (MES) market for pharmaceuticals, biotechnology, and cell & gene therapies, Frost & Sullivan recognizes Werum IT Solutions with the 2019 Global MES for Pharmaceuticals, Biotechnology,…

Viettel wins Big at the International Business Awards 2019

Viettel was named at 10 categories of the International Business Awards 2019 (IBA Stevie Awards), among which two Gold Winners are CEO of Viettel Post, Tran Trung Hung and Viettel Myanmar (Mytel). "Shake The Amazing" - a digital marketing campaign on smartphone of Viettel Myanmar (Mytel) is Gold Winner in the category of "Mobile Marketing Campaign of the Year". Generating up to 6 milion "shakes" per day, the campaign helped Mytel to reach 2 million mobile subscribers after just one month after launch.…

Humana and Microsoft Announce Multiyear Strategic Partnership to Reimagine Health for Aging Populations and Their Care Teams

Companies Will Partner to Build Predictive and Personalized Health Care Solutions to Help Members Manage Health Issues Using Microsoft's Azure Cloud, Azure Artificial Intelligence and Voice Technologies Humana and Microsoft Corp. announced a strategic partnership focused on building modern health care solutions for Humana members aimed at improving their health outcomes and making their health care experiences simpler to navigate. Using the power of Microsoft's Azure cloud, Azure AI, and Microsoft 365 collaboration…

New Research Finds The Salesforce Economy Will Create More than $1 Trillion in New Business Revenues and 4.2 Million Jobs between 2019 and…

Salesforce ecosystem is on track to become nearly six times larger than Salesforce itself by 2024, earning $5.80 for every dollar Salesforce makes Salesforce, the global leader in CRM, announced new research from IDC that finds Salesforce and its ecosystem of partners will create 4.2 million new jobs and $1.2 trillion in new business revenues worldwide between 2019 and 2024. The research also finds Salesforce is driving massive gains for its partner ecosystem, which will see $5.80 in gains for every $1 Salesforce makes by…

Atomos Acquires Timecode Systems – Launching A New Era For Multicamera Content Creation

Atomosis proud to announce the acquisition of Timecode Systems, the world's leading wireless timecode and synchronisation company. Together, the companies are building tightly integrated multicamera workflow solutions that unify all devices recording on set and allowing them to work together more cohesively. Timecode Systems' trusted wireless sync units and control modules are already ubiquitous on some of the biggest movie and television productions, including James Bond and…

iQIYI Launches “AI Seniors Mode” on QIYIGUO TV, Further Improving Care for Elderly Users

iQIYI, Inc., an innovative market-leading online entertainment service in China, jointly with Galaxy Internet TV, recently unveiled the "AI Seniors Mode" (the "Mode") on the company's smart TV application QIYIGUO TV. Based on users' growing demands, iQIYI conducted researches on users' TV watching behavior, preferences and interests of elderly users and developed smart features to improve the overall experience for elders. The Mode enhanced the usability of the user interface…

Advangelists Releases AdCreatr

Integrated Creative Management Platform Improves Ad Operations and Campaign Performance Advangelists announced the formal release of AdCreatr, a rich media ad creation software and the latest component to the Advangelists ad tech operating system. The new ad management platform will integrate directly into the company's programmatic media buying capabilities. "We did considerable research into the demands of both in-house and agency media buyers, identifying a strong need for…

Maoyan Cooperating with Tencent Video to Develop Comprehensive Entertainment Consumption Platform

Maoyan Entertainment, a leading platform providing innovative Internet-empowered entertainment services in China, and internet giant Tencent announced that they have made significant progress in their strategic alliance. Maoyan and Tencent Video have nailed down cooperation framework to integrate their ecosystems and resources to develop China's leading and comprehensive entertainment consumption platform. Maoyan and Tencent have been strengthening cooperation after their…