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New Study: “Digital Natives” Value Brick and Mortar Stores More Than Their Parents or Grandparents

Global Study Highlights the Varying Shopping Expectations of Different Generations and the Role of Technology in Personalizing Retail Despite clear differences in expectations among shoppers of different generations, almost half of retailers (44 percent) have made no progress in tailoring the in-store shopping experience according to a recent study conducted by Oracle NetSuite, Wakefield Research and The Retail Doctor. The global study of 1,200 consumers and 400 retail executives across the US, UK and Australia dispelled…

Salesforce Joins New Continuous Delivery Foundation As Premier Member

Global CRM Leader Joins Community Committed to Growing Ecosystem of CD/CI Tools and Methodologies The Continuous Delivery Foundation (CDF), the vendor-neutral home for many of the fastest-growing projects for continuous delivery, announced that Salesforce has joined the CDF as a premier member. Salesforce joins other CDF premier members such as Cloudbees, IBM, Google, CapitalOne, CircleCI, jFrog, Huawei, and Netflix working together to make continuous delivery tools and processes as accessible and reliable as possible…

MarTech Interview with Ken Brook, Founder and CEO at MetaX

"The Digital Advertising ecosystem is one of the most suitable environments for leveraging Blockchain transparency." Tell us about your role and journey into Technology. What inspired you to start at MetaX? I am the CEO and Founder of MetaX. I have been working in Advertising Technology since 2012. Prior to starting MetaX in 2016, I founded several Advertising Technology companies and through experience, learned the Digital Advertising industry was fundamentally flawed. I began exploring new ways of addressing the known…

Truepic Recognized as a Technology Pioneer by the World Economic Forum

The World Economic Forum Has Announced Its Selection of the Most Promising Technology Pioneers of 2019. Companies Were Selected for Their Potential to "Transform Their Industries" and "Improve Society for Years to Come." Truepic, the leading photo and video verification platform, was selected among hundreds of candidates as one of the World Economic Forum's "Technology Pioneers." Truepic's patented "Controlled Capture" camera technology, which captures photos and videos whose provenance and contents are verified at the…

Digital Technology, Automation and Sourcing for Contact Centers the Focus of ISG Smartalks Webinar

July 9 Event to Cover the Importance of All Three Facets to Maximize Contact Center Value The use of new technologies and approaches to meet evolving customer expectations for contact center experience will be the focus of an ISG Smartalks™ webinar on July 9, hosted by Information Services Group, a leading global technology research and advisory firm. Wayne Butterfield, director, ISG Automation, and Eleanor Winn, director, ISG Digital Sourcing, will host the live, one-hour session, "Contact Centers of the Future," at…

Yappa Selected by Google for New Business Scale Sales Program

First audio/video social commenting tool selected by Google for its new prestigious program Yappa World Inc., a Southern California startup and provider of a free audio and video commenting tool, announced that Google has selected Yappa to be included in its New Business Scale Sales program. Google's New Business Scale Sales program identifies promising companies that offer innovative technological ideas and tools. Google then immerses these companies in a complete and…

3 Reasons Your Programmatic Team Is Losing You Money

Programmatic is more profitable than ever before and yet your programmatic team is most likely losing you money. Let me explain: Programmatic is a hot commodity. Last month, Emarketer reported that programmatic will account for $59.5 billion in ad dollars for 2019 or 85% of the US digital display ad market. Plenty of connected TV sources have ventured into the programmatic pool as well– A and E Networks has seen steady income after making its digital inventory widely available through programmatic marketplaces. Given…

Sharpend Poaches Anthem’s Hollands to Boost Senior Team With First MD

Connected experience specialist SharpEnd has poached Anthem MD Rob Hollands to bolster the senior leadership team as its first managing director. Rob joins as part of an ambitious growth strategy, hot on the heels of ex-Dare CEO Michael Olaye, who was recently appointed as chairman. As SharpEnd MD, Hollands will report into founder and CEO Cameron Worth. He will take responsibility for the day-to-day running and management of the business, as well as leading the agency’s planned expansion to fuel its next phase of…

Red Roof Chooses Medallia to Transform its Customer Experience and Drive Retention

Medallia to Provide Experience Management Technology and Expertise for all Four Red Roof Brands Medallia, Inc., the global leader in experience management, has announced that Red Roof, the award-winning leader in the lodging industry, has selected Medallia to power its experience management program to take advantage of real time feedback capabilities and seamless insights across channels. Utilizing Medallia Experience Cloud, Red Roof will receive a detailed experience profile of each guest across their journey that…

Epazz Is Developing a Bitcoin Sharing and Blockchain Social Media App Called Webbeeo to Provide Users Better Privacy Than Leading Social…

Epazz, Inc., a leading provider of blockchain cryptocurrency mobile apps and cloud-based business software solutions, announced that the company is developing a Bitcoin sharing and blockchain social media app called Webbeeo. Webbeeo’s goal is to provide better privacy to users than the leading social media apps by using blockchain technology. The technology would allow users to have greater control of their data. Additionally, Webbeeo will use Epazz’s Bitcoin Wallet to allow users to share Bitcoin over the network. Webbeeo…

Bizzabo Launches New Innovative Podcast Series “IN-PERSON”

Weekly Podcast About The Power of In-Person Experiences and Events Debuts Featuring Guests from Yext, Dow Jones and SXSW Bizzabo, the world's leading end-to-end Event Success Platform, announced the launch of its new podcast Series, IN-PERSON. The first three episodes will air on June 26, at 12:00pm ET, and will feature Lindsay McKenna (VP of Revenue Marketing at Yext), Kira Willner (Executive Director of Brand Experiences at Barron's Group, a division of Dow Jones & Company) and Hugh Forrest (Chief Programming Officer…

We’re Are All Beginning to Recognize Our Creative Power – and Have Social Media to Thank

As another Social Media Day rolls around on 30th June, the accusations of it diminishing our self-esteem and ability to communicate will inevitably be fired. But I’ll be taking a different view. As well as bringing us incredible connectivity, I believe social media has finally allowed us to unleash our creative potential and is shaping us into the most expressive versions of ourselves. In a survey of British teens by the Royal Society For Public Health, respondents cited the benefits of self-expression and self-identity…

LivePerson Wins 2019 Artificial Intelligence Breakthrough Award

LivePerson's Maven Recognized with "Best AI-Based Solution for Customer Service" Award in 2019 AI Breakthrough Awards Program LivePerson, Inc., a global leader in conversational commerce, announced that its recently introduced Maven™ conversational AI platform was selected as the winner of the "Best AI-Based Solution for Customer Service" from AI Breakthrough, a leading market intelligence organization that recognizes top companies, technologies, and products in the global artificial intelligence market. Maven is a…

Digital Communication Tools Leave Many Workers Feeling Squeezed out by Tech-Savvy Colleagues

Avast Business: Code of Conduct on Tech Adoption and Skills Is a Huge Gap for Businesses The use of technology to support communication and collaborative working in an increasingly digital and flexible world is something many of us recognise. However, a global study released by Avast Business indicates this technology is potentially causing a divide in the workplace, with 40% of UK respondents concerned that less tech literate employees will be ‘shut out’ unless they embrace the latest chat, collaboration and digital…

Say It Now and Booxscale win Amazon’s European Alexa Cup

Voice App Identifies Market Gap; Winning Concept Lets Users Ask Alexa to Recommend and Book Local Services Based on Customer Reviews The Alexa Skill allows users to search for and book recommended local services using only their voice has won the Amazon Alexa Cup European round.  The proposed Alexa Skill, the result of a collaboration between voice technology specialist, Say It Now and the ‘marketplace of marketplaces’, Booxscale, beat leading digital marketing agencies in the UK and Europe for its top place in the European…

Button Raises $30 Million in Series C Funding to Build the Future of Mobile Commerce

Button , the platform that enables companies to drive revenue through mobile commerce, announced that it has raised $30 million in Series C funding. Icon Ventures led the round, along with participation from Capital One Ventures and returning investors Redpoint Ventures, Norwest Venture Partners, and DCM Ventures. Jeb Miller, General Partner of Icon Ventures, will be joining Button’s board of directors. This funding round represents another major milestone for Button following a breakout year in 2018 where the company drove…

Yext and Hootsuite Announce Integration Allowing Businesses to Manage Reviews and Social Media from a Single Dashboard

With a Centralized View of Their Online Reputation, Mutual Customers of Yext and Hootsuite Will Be Better Equipped to Drive Positive Customer Experiences and Revenue Yext, Inc., the platform for Brand Verified Answers in search, announced a new global integration with Hootsuite, the global leader in social media management, that allows mutual customers to manage all of their reviews and social channels from a single platform. With the new integration, businesses can bring the power of Yext Reviews into the Hootsuite…

Anexinet Continues Growth Under New Ownership

Mill Point Capital Accelerates Anexinet’s Momentum in Helping Clients Provide a Complete Digital Experience Anexinet, a leading provider of digital business solutions, announced that it has been acquired by Mill Point Capital, a middle-market private equity firm focused on control-oriented investments in North America. The Mill Point team has extensive experience investing in transactions in the technology and business services sectors. Anexinet’s management team, including CEO Todd Pittman, will continue to lead…

Cognitiv Launches First Deep Learning Incrementality Solution To Help Marketers Find New Customers

Cognitiv Incremental: A Marketer’s Answer to a Brand’s #1 Question “Did My AD Campaign Cause a New Consumer to Convert?” Cognitiv, the first self-learning, fully automated neural network technology available for marketers, announced the official launch of Cognitiv Incremental, a new product designed to help marketers accurately achieve consistent, scalable incremental lift.  Cognitiv Incremental is the latest product in the company’s robust portfolio of performance-based solutions which includes Cognitiv Performance,…

Constant Contact Unveils New WooCommerce and Shopify Offerings at 2019 Internet Retailer Conference

Online marketing leader making strategic moves to help small businesses succeed with e-commerce Constant Contact, an Endurance International Group company and leader in small business marketing solutions, announced a new integration with WooCommerce, one of the world's most popular e-commerce platforms, enabling users to turn their WordPress website into an online store. Constant Contact is also enhancing its Shopify integration with the introduction of purchase activity segmentation. Small businesses using WooCommerce…