Gartner Says Worldwide IaaS Public Cloud Services Market Grew 31.3% in 2018

Analysts to Explore Latest Cloud Trends at the Gartner IT Infrastructure, Operations & Cloud Strategies Conferences in London and Las Vegas The worldwide infrastructure as a service (IaaS) market grew 31.3% in 2018 to total $32.4 billion, up from $24.7 billion in 2017, according to Gartner, Inc. Amazon was once again the No. 1 vendor in the IaaS market in 2018, followed by Microsoft, Alibaba, Google and IBM. “Despite strong growth across the board, the cloud market’s consolidation favors the large and dominant…

Accenture Named a Leader in Gartner’s Inaugural Magic Quadrant for Oracle Cloud Applications Services, Worldwide

Accenture has been named a Leader in Gartner’s 2019 “Magic Quadrant for Oracle Cloud Applications Services, Worldwide ” and is positioned highest for its ability to execute. This is the first time that Gartner has published a report, “support sourcing, procurement and vendor management leaders in their Oracle Cloud Applications service vendor selection.” “More than ever, successful digital transformation with cloud technologies means the difference between being a market leader or becoming obsolete. To succeed in this…

MobileIron Names Jeroen Nooijen Vice President of Sales for Asia Pacific and Japan

MobileIron, the company to introduce the industry’s first mobile-centric, zero trust enterprise security platform, announced the appointment of Jeroen Nooijen as Vice President of Sales for Asia Pacific and Japan. Based in Singapore, Jeroen is responsible for MobileIron’s go-to-market and channel strategies across the region, including partner alliances, customer acquisition and sales operations. Marketing Technology News: Medallia Announces Launch of Initial Public Offering Jeroen brings more than 20 years of…

CORRECTING and REPLACING Flexjet Unveils Premium Lifestyle Experiences and Luxury Brand Benefits for Its Owners

Access to Benefits Available Through Flexjet’s Award-winning Mobile App or Via Flexjet’s Benefits Concierge Team In paragraph six of the release dated June 26, 2019, the partner listing has been amended. “Flexjet Owners not only have access to the world’s finest private jet travel experience, but also now have insider access to a collection of unsurpassed experiences and opportunities that take into account their unique and varied passions” The corrected release reads: FLEXJET UNVEILS PREMIUM LIFESTYLE EXPERIENCES AND…

Cisco Intends to Acquire Acacia Communications

Acacia's coherent optics technology empowers webscale companies, service providers, and data center operators to meet the fast-growing consumer demands for data Cisco and Acacia Communications announced they have entered into a definitive agreement under which Cisco has agreed to acquire Acacia. An existing Cisco supplier, Acacia designs and manufactures high-speed, optical interconnect technologies that allow webscale companies, service providers, and data center operators to meet the fast-growing consumer demands for…

Journalists Worldwide Trust Earned Media Coverage to Drive Brand Reputation

Twitter Named Most Influential Social Platform Ogilvy announced the findings of its 2019 Global Media Influence Survey at the Cannes Lions Festival of Creativity, which revealed that corporate announcements such as financial reporting, CSR initiatives and strategic business decisions are most influential in shaping earned media coverage and driving brand reputation worldwide. The survey of more than 300 journalists found that these tactics in isolation significantly outweigh the power of third-party endorsements such as…

SpotX Earns Independent Recertification for TAG Anti-Fraud, Anti-Piracy, Anti-Malware, ICQ Seals via BPA Worldwide

Video Advertising and Monetization Platform Among First Supply-Side Platforms (Ssps) in Industry to Achieve "Tag Platinum Status" by Earning All Four Seals from Trustworthy Accountability Group SpotX, the leading global video advertising and monetization platform, announced it has maintained its TAG Platinum Status by being recertified for all four seals awarded by the Trustworthy Accountability Group (TAG) through independent validation by global assurance provider BPA Worldwide. Seals earned by SpotX include the TAG…

Outernet Global Worldwide Co-production and Innovation Partnership with Technicolor Inc Paves Way for Future of Immersive Entertainment

Outernet Global has announced a multi-year strategic partnership with Technicolor as they bring to fruition the world's first high capacity, immersive media space to a global city centre. Set to open initially in London in 2020, the multibillion-pound project is a revolutionary step in the creation of location based experiences at iconic destinations. The Outernet is a global network of central city hubs designed to elevate the culture and commerce of the world's great cities through the largest, most immersive digital…

Sigma Hires Analytics Veterans to Scale Operations and Drive Worldwide Cloud BI Adoption

Sigma Adds Leaders from Chef, Tableau, and Databricks to Round out Its Executive Team and Capitalize on Rapid Customer Growth After Launching Its Next-Generation Cloud BI & Analytics Application San Francisco-based Sigma, an innovator in cloud business intelligence (BI) and analytics, announced that veteran sales, marketing, and product leaders from the BI community joined its ranks to build on recent product success and rapid customer growth after launching last November. Sigma's cloud BI and analytics…

Replacing Mega-Influencers: Why Savvy Brands Are Opting for Micro-Influencers Instead

The rise of Instagram created a new class of celebrities and ushered in the age of Influencer Marketing. Today, A-list influencers boast follower counts in the tens of millions and sponsorship prices in the hundreds of thousands. Mass-market brands might be able to justify these exorbitant fees but for most, investing in all that extra reach is just overkill. Challenges notwithstanding, Influencer Marketing is here to stay, but to keep winning big, brands have to start thinking small. That’s why savvy marketers are…

Cognizant Named a Leader in Gartner Magic Quadrant for CRM and Customer Experience Implementation Services, Worldwide

Report Recognizes Cognizant's Completeness of Vision and Ability to Execute Cognizant has once again been named a Leader in Gartner's "Magic Quadrant for CRM and Customer Experience Implementation Services, Worldwide" report. In the report, Gartner, an independent analyst firm, evaluates 18 vendors that provide both customer relationship management (CRM) and customer experience (CX) project-based services. Leaders are defined by Gartner as those who "bring a wide range of business, analytic and technical…

Asia Pacific Has Some of the World’s Most Connected, Mobile and Social Digital Users

We Are Social and Hootsuite’s Digital 2019 Report Also Finds 86% of Singaporeans Now Online, 76% Active on Social Media and Mobile Subscriptions – Amongst the World’s Highest We Are Social, the socially-led creative agency, in collaboration with Hootsuite, the world’s leader in social media management, released their Digital 2019 report, examining social media and digital trends around the world. Delving into data from more than 230 countries and territories, the 8th annual report finds internet users in Asia Pacific grew…

Standard Cognition Raises $40 Million in Series A Funding to Expand Autonomous Checkout Footprint Worldwide

Round Led by Initialized Capital, with Continued Participation from CRV and New Investors Including Draper Associates Standard Cognition, which provides the most flexible AI-powered autonomous checkout solutions for brick & mortar retailers, announced that it has raised $40 Million in Series A funding. The round was led by Initialized Capital, with continued participation from CRV and Y Combinator, and new investors including Draper Associates. This financing round brings the total amount raised to date by Standard to…

Grey Group Agrees to Acquire Majority Stake in Autumn Worldwide

Grey Group, a WPP company, has agreed to acquire a majority stake in Autumn Worldwide, a leading independent social media and digital marketing agency, based in India. Autumn Worldwide was founded in 2005 by Anusha Shetty and Abhay Rajankar as a brand consulting and advertising company. CEO Shetty soon saw the opportunity and proceeded to expand Autumn into a 360° social media and digital agency which provides a multitude of services, including digital & social media campaigns, influencer & blogger marketing,…

JotForm Announces Enterprise Version to Facilitate Organizational Productivity

JotForm Enterprise Enhances Digital Workplace Productivity and Enables Powerful ROI for Teams and Managers JotForm, a leading online form software,announced a new way to collect and manage data across large organizations. JotForm Enterprise provides increased submission limits, enhanced security, single sign-on, and phone support. “With four million users worldwide, we noticed a number of large companies with dozens and even hundreds of individual JotForm accounts,” said Aytekin Tank, Founder and CEO of JotForm. “These…

Facing Extinction, the Power of Influence Offers Local Media a Lifeline

Global Survey Breaks Down How Consolidation, Digitization and Changing Consumer Habits Are Blurring Definitions Across Media Lines Ogilvy announced the findings of the second half of the 2018 Global Media Influence survey.  The survey found that nearly 60% of respondents worldwide believe that local media must adapt to the changing environment or face extinction.  Similar to global media outlets, local journalism has been significantly disrupted by the advent of new digital technologies and behaviors. Consumers have…

Global Inbox Placement Is Rising, but Fifteen Percent of Worldwide Commercial Email Still Falls Short

Return Path’s 2018 Deliverability Benchmark Report Finds Global Inbox Placement Has Increased by Five Percentage Points Year over Year According to new research from data solutions provider Return Path, nearly one in six commercial emails worldwide fails to reach its intended target. The 2018 Deliverability Benchmark report reveals that 85 percent of email was delivered to the inbox over the past 12 months. While this represents an increase of five percentage points over the 2017 global inbox placement average, a full 15…

DAZN Raises the Bar for Sports Streaming Video to Millions of Fans Worldwide with Limelight Networks

Limelight Helps Sports Fans Score Thousands of Streaming Events from DAZN Limelight Networks, a leading provider of digital content delivery, video, cloud security, and edge computing services, announced that the company is working with live and on-demand sports streaming service DAZN to help millions of sports fans catch their favorite events in broadcast-quality streams. #OTT sports #streaming service @DAZN turns to @LLNW for broadcast quality #online video “No one wants an important play in a game interrupted by…

Ooyala Powers Content Management, Syndication and Delivery for Turner Asia Pacific

Ooyala Flex Media Platform Helps Turner Automate and Orchestrate Workflows, Reducing Content Processing Time by 85% Ooyala is powering content syndication for Turner Asia Pacific with the Ooyala Flex Media Platform, a flexible and configurable content supply chain optimization platform that automates tasks, simplifies workflows and speeds up the time to market for Turner. With increasingly complex content formats and requirements, Turner’s technology and operations team needed a single platform to power their…

Apps Ahead in the Race as Mobile Advertising Continue to Grow Worldwide

PubMatic’s Q1 2018 QMI Report Highlights 84% Y-o-Y Increase in Mobile App Monetized Impression Volumes Globally PubMatic, the publisher-focused sell-side platform (SSP) for an open digital media future, today released its first Quarterly Mobile Index (QMI) of 2018, which delved into key trends in mobile advertising for Q1. The report includes highlights around mobile app advertising growth, the continued expansion of header bidding adoption across mobile inventory, and the expansion of cross-channel monetization.…