BigCommerce Launches B2B Ecommerce Initiative Targeted at Wholesalers, Manufacturers and Distributors

BigCommerce for B2B Bolsters the Ecommerce Platform’s B2B Capabilities Through Applications from Industry-Leading Partners Apruve, Brightpearl, Bundle B2b, Nextopia, punchout2Go and Shipperh BigCommerce, the leading SaaS ecommerce platform for fast-growing and established brands, announced the rollout of BigCommerce for B2B, a comprehensive suite of applications tailored specifically to accelerate the success of B2B merchants selling online. Available immediately, BigCommerce for B2B is the result of the strategic…

Rivet Works Partners with BigCommerce to Automate the Use of Consumer-Generated Content Across All Digital Properties

Rivet Works’ Platform Allows Direct-To-Consumer Businesses to Easily Generate and Organize Visual Content for Immediate Use in Commerce and Digital Marketing Rivet Works, the market leader in software that powers the direct-to-consumer revolution, announced it has been named a BigCommerce Certified Technology Partner. Through Rivet Works, any BigCommerce customer can now automatically generate and display customer-created content in any channel to deepen customer relationships and lift online sales with little or no manual…

Yotpo Names the Year’s Best Agencies and Technology Companies Propelling D2C eCommerce Growth

Yotpo, a leading eCommerce marketing platform, has announced the winners of the 2020 Yotpo Partner Awards. This annual program celebrates outstanding eCommerce agency and technology companies for their collaborative spirit as a Yotpo Partner, innovative strategies and execution, and ability to create captivating eCommerce experiences that drive a merchant's direct-to-consumer (D2C) growth. "We are thrilled and honored to be partnered with companies that can be considered the 'best of the best' in eCommerce," said Will…

Jeff Herrera Announced as Vice President of Marketing and Partnerships at Visiture

Visiture, a mid-market and enterprise digital commerce agency with expertise in commerce transformation, accelerated revenue growth, and new customer acquisition and retention performance marketing solutions, announced today that Jeff Herrera has been hired to lead all marketing and partnerships for the company. Marketing Technology News: Domo Invests For Growth, Welcoming New Executives To Lead Company’s Demand Engines “Visiture is experiencing rapid growth across all of our lines of business such as paid…

Emotive Raises $50 Million Series B; Accelerates Growth of Conversational Text Message Platform

- Adds Murat Bicer, General Partner at CRV, to Board of Directors; Expands C-Suite with the Hiring of Adam Waid as Chief Customer Officer and Oleg Pylnev as Chief Technology Officer - Explosive 466% year-over-year growth; Opens New Offices Boston and Atlanta with plans to triple workforce in 2021 Emotive, the first and only conversational text message platform for eCommerce brands, announced that it has closed a Series B funding round of $50 million led by CRV, bringing the company's valuation to $400 million. Other…

Campaigner Launches “Campaigner for eCommerce”

New marketing automation platform for eCommerce helps retailers achieve deeper customer insights, higher conversions, customer segmentation, personalized interactions, and more Campaigner, the email marketing brand of j2 Global, Inc., announced the launch of “Campaigner for eCommerce,” a new platform developed for the specific needs of eCommerce sellers. eCommerce store owners on Shopify, Magento and other ecommerce storefronts can use Campaigner’s new platform to run highly personalized email and transactional campaigns,…

AudioEye Announced AI-Powered Technology Platform Eliminating Barriers to Accessing Digital Content

Company Achieved Record Growth in 2020 as it Grew its Leadership Team, Invested in its Technology, Expanded Reach with New Partnerships and Hit New Customer Milestones AudioEye, the developer of the industry-leading digital accessibility platform, announced the next generation of its technology platform and service plans, designed to help organizations of any size achieve and maintain accessibility compliance. The new platform provides advanced artificial intelligence supported by certified experts to help companies…

OvareGroup Expands Agency Portfolio with Investment in eCommerce Agency, JIBE

OvareGroup, a Los Angeles-based holding company, announced a significant investment in JIBE, a Vancouver-based eCommerce agency. Founded in 2009, JIBE employs specialists across North America in helping better-life brands thrive into eCommerce businesses through user-centric design, technical architecting and development, and performance marketing. Experts in BigCommerce, Shopify, Magento, and highly custom eCommerce implementations, JIBE is the trusted agency for brands looking to elevate their eCommerce experience,…

Searchspring Rides Ecommerce Wave with Strategic Hire of Head of APAC, Kate Massey

Former JCurve Solutions CMO Will Drive APAC’s Go-To-Market Plans, As Searchspring Continues Global Expansion Searchspring, the global leader in ecommerce site search and merchandising, announced it has appointed industry leader Kate Massey to serve as Head of the Asia-Pacific region to drive the company’s growth in Australia, New Zealand (ANZ) and across Asia. Kate will oversee the day-to-day developments and accelerated growth of the Texas-based company in APAC to support retailers in leveraging the rapidly transforming…

MarTech RADAR 2020: Top 150 Marketing Technology Updates of 2020

Now that we are already into the New Year 2021, our content analysis picked the top 50 marketing technology updates from the industry that made the most buzz in 2020. We have organized these updates in chronological order. January 2020 Accenture Helps United Utilities Build and Deploy a Digital Workforce Management Solution, Based on Salesforce Platform "Accenture helped United Utilities, the UK’s largest listed water company, build and deploy a new digital workforce management solution built on the Salesforce platform,…

Simplr Partners with Gorgias, Creating an eCommerce Stack Designed to Empower CX Leaders to Generate Revenue and Loyalty

Simplr, a human-first, machine-enabled customer experience solution, has partnered with Gorgias to provide eCommerce brands with a customer service stack that is custom-built to turn contact centers into revenue drivers via 24/7 rapid-response digital customer engagement. Gorgias is the only eCommerce-specific customer service helpdesk built for brands on Shopify, Magento, and BigCommerce. Gorgias centralizes customer support, integrating email, chat, phone, SMS, Facebook and Instagram all in one place, allowing customer…

Fast Opens Up Payments Technology to WooCommerce, Enabling One-Click Checkout for Millions of New Online Sellers

Every WooCommerce seller can now offer one-click checkout to their buyers and reduce shopping cart abandonment Fast, the world's fastest online login and checkout experience, announced a major expansion by making its one-click Fast Checkout product available to the four million e-commerce stores on the WooCommerce platform. When Fast Checkout was released in September, the product was made exclusively available to sellers on the BigCommerce platform. With today's move to now include WooCommerce stores, Fast is extending…

Gorgias Raises $25 Million Series B to Enhance E-Commerce Customer Support

Gorgias has grown over 200% in 2020 and plans to double its global workforce Gorgias, the e-commerce customer support platform, announced that it has raised a $25 million Series B round following the company's 200% year over year growth in 2020. The round, which is being led by Sapphire Ventures with participation from SaaStr, Alven, Amplify Partners, CRV, and Greycroft, brings Gorgias' fundraising total to more than $40 million, and its valuation to more than $300 million. The round will be used to accelerate product…

Daily MarTech Roundup: Latest Marketing and Sales Technology News, Product Announcements and Insights

Today’s Daily MarTech Roundup covers the latest in Cloud, Marketing Analytics, Automation, Customer experience, AI, and ML announcements from Hootsuite (Social Media Marketing), Optimove (Experience Optimization), Outreach (Sales Enablement), Sprinklr (Customer Experience), and BigCommerce (E-commerce). Hootsuite Helps Customers Light Up Their Insta Lives Hootsuite unveiled a host of new Instagram functionalities in 2020—here’s how they can transform your Social Media Strategy in 2021. With more than half a billion active…

Klaviyo Raises $200 Million in Series C Funding

Klaviyo, a customer data, and marketing platform for online businesses, announced it has raised $200 million in Series C funding, led by Accel with participation from existing investor Summit Partners. The new financing brings Klaviyo’s total funding to date to $358.5 million. The investment will help further fuel Klaviyo’s rapid growth through R&D, hiring, increased sales, customer support, and international expansion. The company also announced it has added Accel’s Ping Li to its board. As consumers’ purchases have…

TripleLift Crosses $1 Billion Dollar Lifetime Ad Spend Milestone

TripleLift, one of the fastest-growing ad tech companies in the world, announced that it exceeded $1 billion in lifetime advertising spend through its platform, attributing half of the spend to the past 12 month period. As of the milestone, more than 100,000 advertisers are currently buying programmatic ads through TripleLift, which counts direct relationships with more than 20,000 publishers. In addition to the billion-dollar threshold, the company recorded a historic performance period in Q3 2020. As of January 2020,…

Miva, Inc., Arctic Leaf, and Klaviyo Announce Klaviyo Connector for Miva

Miva, Inc., e-commerce software and service provider for mid-size and enterprise merchants for 22 years, Arctic Leaf, UX Design and Implementation Agency, and Klaviyo, the world’s leading owned marketing platform known for accelerating revenue for online businesses, announced that Arctic Leaf has launched the Klaviyo Connector for Miva, a connector between Klaviyo’s marketing platform and Miva’s e-commerce. As the e-commerce landscape evolves and shopper habits change, having the ability to send optimized communications to…

Showpad Expands Executive Team

Showpad, the global sales enablement leader, announces the appointment of two new executive leaders. Marissa Aydlett joins as chief growth officer and Hendrik Isebaert is promoted to chief operating officer. Together they will be responsible for driving the company’s continued global growth. Additionally, veteran SaaS executive Matthew Schiltz joins Showpad’s board of directors. “We are thrilled to welcome Marissa to the Showpad family, elevate Hendrik into the role of chief operating officer and to welcome Matt to our…

Power Digital Acquires DataQ

Power Digital announced its acquisition of DataQ, the premiere customer activation, and targeting technology tool. Fueled by proprietary algorithms and advanced extract, transform, and load (ETL) technology, DataQ helps clients maximize the lifetime value of their customer base through in-depth insights. These unique findings allow the brand to increase purchase frequency, reduce customer churn, and find customers similar to their most valuable clientele. Marketing Technology News: Wunderkind Acquires SmarterHQ "With the…

Vibes Announces Record Sales Momentum with Mobile-Centric Offering

Vibes, the technology leader powering the direct-to-consumer mobile engagement revolution, announced that it has achieved significant sales momentum through the first three quarters of 2020. The company's strategy to provide mobile-first technology solutions has been particularly relevant for marketers racing to serve millions of consumers who shifted their activity online during the COVID-19 pandemic. In Q3 alone, Vibes grew bookings 100% compared to Q3 2019 and attained a 108% increase in new contractual commitments.…