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Mobify Announces the Launch of the Headless Commerce Accelerated Program

In just eight weeks, launch Mobify’s storefront for headless commerce on top of an existing Commerce Cloud instance using the new Salesforce B2C Commerce APIs Mobify, a modern web storefront for headless commerce, announces the launch of its new Headless Commerce Accelerated program, which enables customers leveraging Salesforce Commerce Cloud to go headless in just eight weeks using the new Salesforce B2C Commerce APIs and Mobify’s storefront for headless commerce. This headless approach gives Commerce Cloud customers the…

HashCash Consultants Extends Data Visualization Expertise to Aid Global Retail Chain

HashCash Consultants is helping a global retail chain with its data visualization expertise through offering business analytics tools to drive the strategic vision HashCash Consultants has extended its expertise in data visualization to a global retail chain. The company is helping the partner enterprise with a sophisticated set of business analytics tools to drive strategic decision making and implement smart business practices. “The rules of doing business are rapidly changing to level up with the change in consumer…

Image Audiovisuals Launches the e-Attend™ Virtual Experience, Making ImageAV Your Single Source for Virtual, Live and Hybrid Events

Image Audiovisuals, one of the most recognized providers of audiovisual event services, announced the launch of enhancements to its e-Attend™ technology platform: a new Virtual Experience platform for virtual and hybrid events. The e-Attend™ Virtual Experience is the cost-effective, fully customizable one stop solution to take virtual experiences and attendee engagement to the next level. The e-Attend™ Virtual Experience is available today and can be fully customized to fit your branding.  The platform includes a main…

How To Optimize Your Spending On Amazon Advertising

When total spending on Amazon Ads hit $10 billion in 2019, it wasn’t just a testament to the massive size of America’s largest online marketplace. Amazon Advertising - formerly known as AMS - allows businesses the tools they need to optimize their marketing strategy within the E-retailers' massive search engine. Yet there’s a gulf between marketers spending too much or too little on pay-per-click (PPC) ads, and those who’ve reaped the benefits for a strong ROI. Some of this knowledge is built on trial-and-error, finding…

Insightly’s New Mobile App Helps Businesses Stay Connected

Innovator of Scalable CRM Launches Revamped Mobile Application for Faster, More Secure CRM Access In light of the COVID-19 pandemic, more people are working remotely and leveraging their mobile device for business - in fact, a new Insightly poll shows nearly two-thirds (60 percent) of those surveyed say they use their mobile device for business and customer management every day. That is why today, Insightly, innovator of scalable CRM for companies of all sizes, is launching the next-generation of its mobile app that…

ZINFI Expands Its Partner Relationship Management Platform with Automated Partner Onboarding and Advanced Learning Management

ZINFI’s Industry-Leading PRM Platform Now Has Automated Onboarding and Advanced Learning Management Capabilities ZINFI Technologies, Inc., a company leading the definition and creation of Unified Channel Management (UCM) solutions and a leader in through-channel marketing automation and partner relationship management (PRM), announced it has launched more advanced partner onboarding and learning management capabilities in its PRM solution. The updated Partner Onboarding Management module of ZINFI’s partner relationship…

TechBytes with Rob Jayson, EVP, Insights & Analytics at USIM

What does the role of data play with marketing decisions today?   As an economist and general data nerd, I want to say that nowadays data is everything for making marketing decisions but, as with most things, it is a bit more nuanced than that. Data-informed decision making is critical, but we have to marry the insights we glean from data analysis with our human sense, understanding, and empathy for our clients and their customers, especially when working with such a new set of critical issues for our clients. A…

Sendoso Launches New Features on the Sending Platform to Support the Era of ABX

Leader in Account-Based Execution Enables Marketing, Sales, and CX Teams to Apply ABX Strategy to Full Revenue Funnel by Humanizing Approach with Physical Impressions Sendoso, the leading Sending Platform and leader in Account-Based Execution, announced the availability of several new features to help B2B businesses flourish in a world where ABX is the answer to successfully engaging with prospects and customers along the buyer’s journey. In the new normal, delivering the most revenue and ROI requires marketing, sales, and…

IAB Reveals Podcast Upfront 2020 Presenters

The IAB Podcast Upfront 2020 goes virtual for the first time, building on IAB’s successful digital NewFronts format IAB Podcast Upfront returns this year from September 9 to 11, showcasing the newest in digital audio from over 20 major presenters. For the first time, the Upfront will be a virtual event. The IAB Podcast Upfront is the only marketplace designed for advertisers and media buyers to preview the latest podcast programming from the biggest names in digital audio. The event will educate and raise awareness…

Pipedrive Unveils Its Biggest Redesign; Launches New Products for 10th Anniversary

Intuitive navigation allows Pipedrive to easily scale and better serve enterprise customers Pipedrive, the leading CRM software, today announced a redesigned user experience (UX), a major update released in conjunction with the company’s 10th anniversary this year. The new intuitive UX provides customers with faster access to all of Pipedrive’s features and scales with their needs over time. Pipedrive also announced the launch of Insights, a new platform for tracking sales data and trends, and Sales Docs, a tool in beta…

Tray.io Unveils Unified Customer Integration Solution for Software Companies

With 10x faster integration velocity, Tray Embedded’s new offerings and features enable product, sales, and services teams to prototype and deploy customer integrations at enterprise scale Tray.io, whose General Automation Platform enables citizen automators in any business role to build enterprise-class integrations and automation themselves in a low-code environment, announced a significant expansion of its Tray Embedded customer integration offering. With new flexibility and customization features, Tray Embedded enables…

US Cloud Gaming Market Stands to Generate Nearly $3 Billion in Annual Subscription Revenue

Consumer research explores consumer interest in cloud gaming and online gaming services New research from Parks Associates finds the US cloud gaming market could generate nearly $3 billion in annual subscription revenue, as 30% of US broadband households currently express interest in this service. The research, in Cloud Gaming Demand and Preferences, reports 74% of US broadband households play video games for at least one hour per week. Gamers play for an average of 22 hours per week, a number skewed towards heavy gamers,…

Commercialized Vehicle-to-Everything Solutions Arrive to Fast-Track Emergency Movement

The two companies are carrying out the world’s first Dual-Mode /Dual-Active V2X deployment, in which Autotalks’ chipsets are installed in roadside units such as traffic lights in Georgia, Texas and Hawaii Autotalks, which specializes in V2X (Vehicle-to-Everything) communication solutions, has teamed up with Applied Information, Inc., an Atlanta-based provider of intelligent transportation infrastructure solutions, to save lives on the roads of Georgia, Texas, and Hawaii. The two companies are carrying out the world’s…

Sitecore Leverages AI for Smarter Management of Images and Video, Reduces Content Creation Pressure

Company streamlines content lifecycle management, announces CHILI publisher integration and releases Javascript software development kit for third-party solutions Sitecore, the global leader in digital experience management software, released version 3.4 of Sitecore Content Hub, offering new robust, streamlined and scalable capabilities to help brands accelerate their digital transformations. Brands today manage thousands of digital assets to create engaging digital experiences for their customers. Leading…

Sabre and Mindsay Partner to Create Chatbot to Automate and Enhance Customer Service for Travel Brands

Mindsay's conversational automation platform combined with Sabre's industry-leading GDS technology allows travel brands to automate and enhance customer service Mindsay, the leader in conversational AI for the travel industry, and Sabre Corporation, a leading software and technology provider that powers the global travel industry, announced the official launch of a customer service automation solution for airlines, online travel agencies (OTAs) and travel management companies (TMCs). As the only conversational AI…

New Genesys Cloud Integration with Microsoft Teams Drives Productivity and Collaboration

Genesys deepens partnership with Microsoft to help enterprise contact centers improve employee and customer experiences Genesys, a global leader in cloud customer experience and contact center solutions, has expanded its Microsoft partnership with a new, native integration. Microsoft Teams and Genesys Cloud™, the all-in-one solution and one of the world's leading public cloud contact center platforms, are now fully integrated, giving employees a more connected, intuitive and productive experience. As a result, contact…

PandaDoc Announces Promotions within its Global Sales Team

PandaDoc, the leading document automation software for small and medium sized businesses, is pleased to announce the promotions of two integral members of its global sales team: Michael Paladino has been promoted to Senior Director of Sales, and Igor Kostenko to Senior Director of Sales Development. Marketing Technology News: AWeber Announces New Free Pricing Plan Designed to Help Small Business Owners Thrive Paladino has been with PandaDoc since 2016 and is now based at the company’s St. Petersburg, Fla. headquarters.…

JCB and Shopee Announce Strategic Partnership to Offer Greater Flexibility and Savings to Southeast Asian Online Shoppers

Shopee, the leading e-commerce platform in Southeast Asia and Taiwan, and JCB International Co. Ltd. (JCBI), the international operations subsidiary of JCB Co., Ltd., enter into a regional agreement to provide online merchants and shoppers with enhanced payment options. Through this collaboration, the two homegrown Asian brands will jointly provide quality e-commerce and payments services for the Southeast Asian market. The partnership will launch in July 2020 in Indonesia, Thailand and Vietnam, followed by Singapore…

NEC and Sita Announce Global Aviation Partnership Agreement to Deliver the Future of Digital Identity at Airports

Companies to unlock the potential of a truly walk-through airport experience NEC Corporation and SITA announced a global partnership to develop market-leading solutions that enable a secure walk-through travel experience at airports, leveraging NEC's I:Delight identity management platform together with SITA Smart Path and SITA Flex. The partnership comes as airports and airlines increasingly look to low-touch and automated passenger processing in order to comply with new hygiene requirements following the global…

autoRetouch Launches To Revolutionize Image Editing For Fashion Products

autoRetouch - the first end-to-end, automated image processing platform - launched its Open Beta phase. Powered by AI, the company currently offers a Software as a Service (SaaS) platform for automated bulk-processing of Fashion product images. Users create an account on the autoRetouch website and are able to try the service for free with up to 10 images. To process additional images they buy credits on a pay-as-you-go basis. The price to process one image is €0.10. The service is designed around the concept of…