Peerlogix Expands its OTT Data-As-A-Service Offerings

Streaming Data Leader Pivots to Help OTT Platforms with Their Content Licensing Strategies Peerlogix, Inc., the recognized leader in the global OTT data-as-a-service space, announced its plans for a go-to-market strategy designed to promote a new Data Driven Content Acquisition offering. This newly productized use of the company’s unparalleled library of historic and real-time streaming viewership data – culled from more than 180 million households and tracking more than 50,000 premium TV shows and movies – will allow OTT…

Nielsen Appoints Scott Brown as Head of Audience Measurement to Lead the Company’s Cross-Media Strategy

Under his leadership, Nielsen will create a unified measurement solution covering ad and content across linear TV, advanced TV and digital Nielsen took a significant step forward in its ongoing transformation by elevating Scott Brown to the role of General Manager, Audience Measurement. In this new role, Brown will continue to innovate Nielsen's measurement products and ultimately drive the unification of linear TV, advanced TV and digital solutions. Brown's leadership appointment comes at a pivotal moment in…

Eicoff Selects TVSquared for Addressable, OTT & Linear TV Attribution

TVSquared has been selected by Eicoff to provide addressable, OTT, and linear TV attribution for its clients. The full-service agency has incorporated TVSquared's always-on attribution technology into its EiQ analytics platform to generate transparent performance, reach, frequency, and reach extension analytics for its clients’ cross-screen video campaigns. From its start more than 60 years ago, Eicoff has leveraged media for performance and is credited with pioneering the use of direct response TV (DRTV) for advertisers.…

Discuss.io Announces Key Company Milestones and Enterprise Client Growth; Builds on Smart Video Platform to Ride Shift to Online Consumer…

Video-based insights platform surpasses 50,000 hosted interviews in over 85 countries in H1 2020, supporting major brands and agencies navigating COVID-19 with agile interview programs Discuss.io, the leading enterprise-level smart video platform, announced a series of milestones during H1 2020 which helped propel the company to achieve more than 100% YoY growth during July 2020 compared to July 2019. As the company surpassed 50,000 hosted conversations generating insights from over 250,000 people during the first half of…

Astound Commerce Launches Cutting-Edge Video Etailing (VTail) Tool

Solution Drives Sustainable Ecommerce For Brands During COVID-19 and Beyond Independent digital commerce specialist Astound Commerce has announced the launch of its new proprietary shopping solution VTail, developed specifically for video-etailing. The capability allows for the quick implementation of video-etailing experiences into existing ecommerce sales channels. It is designed as a way to engage with existing clients and bring new customers to stores, remotely. Nearly two years before the pandemic, the engineers at…

Dreamscape Media Inks Exclusive Audio And Video Partnership With Levine Querido

Award-Winning Production Company to Produce and Distribute Audiobooks and Children’s Video for Emerging Independent Publishing House From Arthur A. Levine Dreamscape Media, the publishing and entertainment arm of Midwest Tape, announced an exclusive audio and video agreement with Levine Querido, the new independent publishing house from Arthur A. Levine, known for his tenure as the President and Publisher of Arthur A. Levine Books, an imprint of Scholastic. During his time there he worked with authors Markus Zusak, Dan…

Catalina And Samba TV To Provide Unprecedented TV And Digital Measurement Services To Georgia-Pacific

Following a successful pilot, Georgia-Pacific has engaged the combined firepower of Catalina and Samba TV to measure the effectiveness of its digital and television advertising for four of its leading brands: Quilted Northern®, Angel Soft® , Dixie®, and Sparkle®. Catalina, the leader in shopper intelligence and personalized digital media for CPG brands and retailers, and Samba TV, the leading provider of global TV data and audience analytics, announced in June 2019 that they were partnering to integrate shopper…

Hype or Just Normal: 5G Adoption and the Future of Connected TV and OTT

According to the global survey, 5G will start replacing the traditional broadcast distribution channels for TV Content like DTT and satellite within 1 to 2 years. Internet TV technology ecosystem is in a dynamic state of transition. Its future is heavily dependent on how quickly telecom service providers adopt 5G capabilities. According to the recent survey on the role of 5G and perceptions of broadcasters across the globe, Nevion found out that nearly 82% of the respondents agreed that 5G will “Eventually replace…

OTT Service OTTera To Deliver 12 Live TV Channels to Streaming Platform Plex

White label OTT service OTTera is providing 12 Live TV channels to Plex, the streaming media platform which now offers 80+ free channels to consumers worldwide. OTTera brings a wide variety of lifestyle, sports and kids channels to the Plex platform, including social media sensation Cooking Panda, kids favorite Toon Goggles, booze-inspired Drink TV, karaoke, martial arts, eSports and more. Plex will feature 12 of OTTera's linear channels in a free, ad-supported format, accompanied by Plex's already popular on-demand…

LiveXLive Enters 45 Million Households Through Linear OTT Distribution Deal With XUMO

24-Hour Linear Programming Channel On Multiple Connected TV Devices Boosts LiveXLive's Advertising Revenue Potential and Brand Awareness LiveXLive Media, Inc. , a global platform for live stream and on-demand audio, video and podcast content in music, comedy, and pop culture, announced that it has entered into an agreement with XUMO, a free, ad-supported streaming service, to produce and distribute LiveXLive's linear music channel to over 45 million households across the U.S. LiveXLive's 24/7 linear OTT channel will…

Lifesize Transforms Customer Engagement in the Contact Center with CxEngage Video

Native, on-demand HD video capability enables agents to effortlessly add video interaction from any channel, providing more seamless and differentiated customer service Lifesize, a global innovator of immersive enterprise communication solutions, announced the launch of CxEngage Video, a new native video solution for cloud contact centers. Available immediately to customers worldwide, CxEngage Video allows contact center agents to rapidly initiate video-based conversations from any support channel — including phone,…

Etisalat Goes Live with Cloud OTT Service Using Synamedia’s Infinite Platform

Synamedia announced that UAE's largest operator, Etisalat, has launched SwitchTV, a new direct-to-consumer (D2C) service based on Synamedia's Infinite cloud TV platform and its end-to-end video network portfolio. Etisalat, the leading telecommunication operator in emerging markets, chose to work with Synamedia because its technologies provide the flexibility, security and agility needed to support, monetise and scale a multi-screen service with both free and premium live TV channels, catch-up and on-demand. Of particular…

Zype Delivers On Demand Transcoding and Complete Video Infrastructure

Zype Provides Enterprise-Class Video Content Management and Distribution Solutions Zype, the infrastructure for digital video, announced its availability on Google Cloud Marketplace. Google Cloud customers now have access to Zype's OTT Video Platform; including Video CMS, Video CRM, Encoding, Playout, Content Delivery, and Video Connectors. Google Cloud customers can rapidly build and deploy streaming products and services through Zype's end-to-end platform. As companies increasingly search for a flexible and scalable…

SpotX Makes Strategic Investment in SpringServe, Leading Independent Ad Serving Platform for OTT and CTV

Companies will collaborate by integrating platform capabilities and developing technologies to further connect the supply and demand ecosystems SpotX, the leading global video advertising platform, today announced a strategic investment in SpringServe, the leading ad serving platform for over-the-top (OTT) and connected TV (CTV). Under the terms of the agreement, both companies will work together to provide joint customers with the most advanced video advertising capabilities, while seamlessly connecting platform…

AWS Announces Amazon Interactive Video Service (Amazon IVS)

Amazon IVS gives customers the ability to add live and interactive video in their mobile and web applications in minutes, using the same technology as Twitch (one of the most popular live streaming services in the world) Amazon Live, Blackboard, 17Live, DeNa, and ScreenCloud among customers using Amazon IVS Amazon Web Services, Inc. (AWS), an Amazon.com company, announced the general availability of Amazon Interactive Video Service (Amazon IVS), a new fully managed service that makes it easy to set up live, interactive…

Product Launch: Amazon Interactive Video Service (Amazon IVS) with Live-Streaming Capabilities

User generated Content to build engaging live stream experiences -- Video, Podcast and Audio Books are Perfect Ways to Interact with Audience Groups and Generate Revenue with Scalable Effectiveness “Hey, create your own Amazon Prime Videos Series!” How would you feel if someone from Amazon Web Services informs you can actually do this now? OK, joking right? Oh, really, it’s awesome. I like watching videos, but can’t create one. I want to do it… let’s do it. That’s OK… The truth is, AWS has actually…

SyncWords Media Localization AI Integrates with Kaltura Video AI and Enrichment Services

SyncWords Machine Translated Subtitles are available to all Kaltura REACH users SyncWords, the leader in cloud-based video captioning and subtitling, announced that it has joined the Kaltura Video Technology Marketplace offering Kaltura customers automated localization of video into multiple languages via machine translated subtitles. SyncWords’ advanced automation is now integrated into the Kaltura REACH video AI, captioning and enrichment framework.  SyncWords within Kaltura REACH will help organizations save time and…

Survey: Households with Children Dominate Consumer Tech Purchases, Especially Through OTT

Ninety percent of households with children at home subscribe to at least one OTT service New consumer research from Parks Associates finds households with children, particularly those ages 6-11, are the leading demographic groups for technology product and entertainment service purchasing. Households with Children: Dominant Tech Purchasers finds 38% of US broadband households with children plan to buy a smart video doorbell over the next 12 months, compared to 14% of households without children. Ninety percent of…

Kustomer Releases Report On The Growing Need For Efficiency In Customer Service

Survey of Customer Service Professionals Identified Limited Staff, Budget and Access to Technology as Major Impediments to Efficiency Mandate Kustomer, the omnichannel SaaS platform reimagining enterprise customer service to deliver standout experiences, today announced new data on the state of the customer service industry which underscores the need for greater efficiency, particularly in today's rapidly shifting business environment. The survey of over 120 customer service professionals, across a variety of industries,…

Tremor Video Expands CTV Offering With Data-Driven Creative Solutions

Tremor Video, the leading programmatic video platform, announced it has bolstered its Connected TV (CTV) offering with upgraded data-driven creative solutions to deliver the most dynamic video storytelling that maximizes the timeliness and relevance of brand messaging for audiences. Now with the power of data-driven creative, Tremor Video offers advertisers the most cutting-edge CTV advertising solutions all in one place, including access to exclusive supply sources that reach all platforms, seamless activation across all…