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Mediavine Adds Optional Backfill Donation in Support of Black and Brown Voices and Communities

Mediavine, a Comscore top 25 digital media property and full-service ad management company dedicated to building sustainable businesses for content creators, has added an option for their 7000+ websites to donate unused ad space toward providing opportunities for education, donation and action in support of the Black community. The initiative kicked off on June 2, 2020, with more than 450 Mediavine content creators agreeing to pause their revenue-generating ads for 8 minutes and 46 seconds and serve only ads that brought…

New Study Finds Evolving Customer Expectations, Ineffective CX Toolsets Drive Adoption of Visual Engagement Technology

LogMeIn today announced the results of a new global commissioned study conducted by Forrester Consulting that explores how businesses are leveraging visual engagement technology to create a more personal, trustworthy and secure customer experience (CX). The study, Evolving Customer Expectations Drive Adoption of Visual Engagement Tools: How Visual Engagement Technology Can Solve Top CX Priorities in an Increasingly Remote World, surveyed 300 respondents at the manager level or higher in customer experience/support,…

Nielsen Advances Shopper Research With Extreme Reality And Gaming Technology

Introducing Nielsen's New Virtual Suite of Smart Solutions Nielsen Global Connect introduced its virtual suite of Smart solutions to the U.S. market.  This virtual suite includes three distinct solutions—Nielsen SmartStore, the first, immersive virtual reality tool designed to transform in-store testing; Nielsen SmartShelf, the next generation of virtual retail shelf and planogram testing; and Nielsen SmartShopper, an interactive, augmented reality-fueled shopper marketing tool that helps to uncover in-store shopping…

Comcast Technology Solutions and FreeWheel Partner to Bring Programmatic Advertising

New Solution Enables Content Owners and Distributors to Sell Set-Top-Box (STB) Video-On-Demand (VOD) Inventory Programmatically Opens New Demand Channels for STB VOD, Allows More Unified Buying Across All Premium Video Today, Comcast Technology Solutions, a division of Comcast Cable that provides media and entertainment technology to advertisers, agencies and content providers, and FreeWheel, a Comcast Company providing global technology solutions for the future of television advertising, announced a new industry solution…

eResonate Media Enters Agreement to Acquire Innovative Live-Streaming Technology from Livit Media

eResonate Media Corporation announced that it has entered into a definitive asset purchase agreement to acquire the technology and other assets from six-year old live-streaming technology company Livit Media. Upon closing of the transaction, Livit founder Adam Blazer will join eResonate as its Chief Experience Officer and as a member of eResonate’s Board of Directors. In April 2019, eResonate entered into an exclusive license agreement with Livit for its live-streaming technology specific to certain live-music performances.…

Qualtrics Hires Chief Industry Advisor for Technology, Media, and Telecommunications to Help Organizations Drive Business Impact with…

Tech veteran Jesse Purewal will define and shape the experience management vision and strategy with organizations across these industries to drive business impact by leveraging the XM Platform Qualtrics, the leader in customer experience and creator of the experience management (XM) category, today announced the appointment of tech industry expert Jesse Purewal, the new Chief Industry Advisor for the Technology, Media, and Telecommunications Industries team. Jesse is responsible for shaping the XM vision with…

Nuance Voice Biometrics Quickly Identifies Customers and Strengthens Security for National Australia Bank

Millions of phone banking customers benefit from fast, safe and simple verification process while removing the need to worry about passwords or security questions Nuance Communications, Inc. announced that National Australia Bank, one of Australia’s major banks, is leveraging the world’s most advanced biometrics solution for authenticating customers and enabling fraud detection, Nuance Gatekeeper, to improve the customer experience and strengthen the bank’s security standards around customers’ authentication processes.…

Daily MarTech Roundup: Latest Marketing and Sales Technology News, Product Annoucements and Insights

Today’s Daily MarTech Round-up covers the latest in Cloud, Marketing Analytics, Automation, Customer experience AI and ML announcements from Sales Confidence (Sales Enablement), Celerant Technology (E-commerce), FayeBSG (CRM), Atmos Home (Voice), and Twilio (Unified Communications). Sales Growth for Sales Confidence Sales Confidence, the UK’s leading community for SaaS sales leaders, is bucking the current trend for businesses during the Covid-19 pandemic and is confidently growing. The company that champions the…

Atmos Home Reveals World’s First Standalone Smart Home Hub Powered by Local Voice Control

AtmosControl is the world’s first standalone smart home hub that can decipher voice commands completely on-board, without sending your voice data to the cloud, making Atmos Home the leader in smart home privacy Atmos Home, the award-winning provider of smart home control systems and accessories, announces its AtmosControl smart home hub locally deciphers commands without sending your voice recordings to cloud-based servers, creating the world’s first-ever privacy-focused standalone smart home hub for homeowners. The…

Enabling Contactless Purchase and Giving a Digital Voice to Local Retailers, Hyperlocal Discovery and Purchase App, BuyNearby Expands From 2…

In its bid to simplify ordering, payments and delivery of essentials during the lockdown, PayNearby, India’s fastest growing hyperlocal Fintech startup has now expanded its hyper local discovery and purchase app ‘BuyNearby’ to Pan India operations. The app has helped more than 2 lakh+ kirana shops across the country take their stores online. Besides the local kiranas, the platform hosts a wide range of retailers inclusive of -- groceries, pharmacies, sweet stores, supermarkets, milk & dairy products, branded specialty…

Daily MarTech Roundup: Latest Marketing and Sales Technology News, Product Announcements and Insights

Today’s Daily MarTech Round-up covers the latest in Cloud, Marketing Analytics, Automation, Customer experience AI and ML announcements from Genesys (Customer Service), Brainito (Marketing Automation), GroundTruth (Location Data), Oracle (Email Marketing), CampTek (Chatbot). Genesys Survey Finds Nearly 50% of Consumers Feel Companies Lack Empathy When Delivering Customer Service It’s a more efficient but somewhat impersonal world when it comes to customer service, according to a new survey sponsored by Genesys®, the global…

CampTek Software Launches InvoiceBot to Automate Invoice Processing

CampTek Software the leader in Robotic Process Automation(RPA) announced today that it has successfully completed the rollout of its AI and ML cloud- based InvoiceBot Solution. Until now, most invoice processing approaches have been piecemeal and are not always comprehensive.  Because there is no standard way of setting up invoices, they can be complex and varied depending on the source.  Therefore, an Intelligent Document Platform is needed. InvoiceBot extracts meaningful data from an invoice, with 100% accuracy regardless…

Daily MarTech Roundup: Latest Marketing and Sales Technology News, Product Annoucements and Insights

Today’s Daily MarTech Round-up covers the latest in Cloud, Marketing Analytics, Automation, Customer experience AI and ML announcements from JSA (Digital Marketing), LogMeIn (Customer Service), Stella Connect (Customer Experience), Vonage (Unified Communications), and SpotX (Video). JSA Partners with Evan Kirstel, Top Technology Social Media Influencer and B2B Thought Leader Jaymie Scotto & Associates (JSA), the preeminent provider of public relations, digital marketing and event planning services for the telecom, data…

Tele-Town Hall Chooses Vonage to Power Virtual Technology to Global Customers

Vonage APIs enable more than 5 million messages and thousands of worldwide town hall meetings monthly Vonage, a global business cloud communications leader, has announced that Tele-Town Hall, a pioneer in virtual town hall technology, has chosen the Vonage SMS and Voice APIs to power 5 million messages and more than 1,000 meetings per month for its global customer base. Tele-Town Hall provides large-scale, personal communication tools to help organizations easily interact with millions of people through town hall-style…

Daily MarTech Roundup: Latest Marketing and Sales Technology News, Product Annoucements and Insights

Today’s Daily MarTech Round-up covers the latest in Cloud, Marketing Analytics, Automation, Customer experience AI and ML announcements from Microsoft (Intelligent Assistants), HubSpot (CRM), NovelVox (Customer Experience), Lucidworks (Chatbots), and LinkedIn (Video). Microsoft Family Safety App Rolls out iOS and Android Preview Versions Technology is making life easy for everyone, as social distancing monitoring norms tighten for good. From various apps to track mobility to linking your mobile banking apps for essential…

Survey: Two-Thirds of Respondents Say Technology is Not Delivering Stronger Customer Relationships

65% of respondents say automation technologies only “somewhat effective” in providing all the data and context employees need Appian announced the results of its “Business Automation Technologies and the Customer Experience” survey. The objective of the survey, conducted by IDG, was to understand employee attitudes at large organizations across the United States and Europe with respect to business automation technologies and the “humanization” of business-to-customer relationships. In the midst of the COVID-19 pandemic,…

VoiceBase Helps Avantive Solutions Build Stronger Brands and Improve Customer Experience by Better Understanding Customer and Agent Behavior

Advanced speech analytics platform powers top agent modeling for work-at-home agents to increase campaign performance and revenue VoiceBase, the leading AI-driven voice analytics company, today announced that it has partnered with Avantive Solutions’ global contact center business, to help their clients automatically identify overall agent performance to increase the effectiveness of sales and retention campaigns while providing the best customer experience. “Being able to pinpoint the exact timing and specific verbiage…

Daily MarTech Roundup: Latest Marketing and Sales Technology News, Product Annoucements and Insights

Today’s Daily MarTech Round-up covers the latest in Cloud, Marketing Analytics, Automation, Customer experience AI and ML announcements from YouTube (Video), JRNI (customer Experience), CallTower (Unified Communications), Floatthat (E-commerce), PitchHub (Sales Enablement), and Cognism (Email Marketing). YouTube Taps Caption Leader Rev.com as ‘Recommended Vendor’ YouTube and Rev.com have teamed up to make captions more readily available to YouTube creators. Rev — recently named a “recommended vendor” for human-generated…

Broadvoice Brings Enterprise Voice Services to Microsoft Teams

UCaaS Provider Enables Businesses to Access Advanced Calling Features Natively from the Teams App on Any Device Broadvoice, an award-winning provider of hosted voice, unified communications (UC) and SIP trunking services for businesses, announced today that the Broadvoice b-hive UCaaS platform now integrates with the Microsoft Teams collaboration hub in Office 365. Broadvoice for Microsoft Teams, available now from the Microsoft AppSource, empowers businesses to access b-hive's enterprise-class communications…