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        Tech Fraternity Finds Inspiration in Sundar Pichai’s Promotion as the New CEO of Alphabet
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        Uberflip’s SnapApp Acquisition Welds Personalized Content with Lead Qualification
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        Fan-tastic FC Barcelona and 80 Million Instagram Followers: What Every Marketer Could Learn from Rakuten Arena’s Omnichannel Media Marketing
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        What Louis Vuitton (LVMH) Buying Tiffany & Co. Means for Retail Marketing
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Search Results for: 5G

SDL And TAUS Integration Offers Brands Industry Benchmarking Framework
Content, Content Management

SDL And TAUS Integration Offers Brands Industry Benchmarking Framework

SDL and Taus Integration offers More Efficient and Accurate Translations Based on Industry Best-Practice SDL, a leader in global content …

MTS Staff WriterApril 6, 2018, 4:15 pmApril 6, 2018 0 1043
SmarterTravel Launches Innovative Travel Partnership Program With Performance Horizon
Audience Data, B2B Commerce

SmarterTravel Launches Innovative Travel Partnership Program With Performance Horizon

SmarterTravel’s SmarterAd Program Reflects the Growing Range of Partner Models Bringing More Monetization Opportunities to the Online Travel Industry Performance …

PRNewswireApril 5, 2018, 5:40 pmApril 5, 2018 0 923
Getty Images And Cortex Partner On Artificial Intelligence Platform For Creatives
AI/ML, Content, Social

Getty Images And Cortex Partner On Artificial Intelligence Platform For Creatives

Cortex Uses Artificial Intelligence to Analyze Large Sets of Data and Then Recommends the Best Getty Images Content Getty Images, …

PRNewswireApril 4, 2018, 6:55 pmApril 4, 2018 0 1699
Medallia Appoints Susan Lovegren As The Chief People Officer
Customer Experience Management

Medallia Appoints Susan Lovegren As The Chief People Officer

Former AppDynamics Exec Joins Medallia to Support Global Employee Growth Medallia the leader in customer experience management software, has appointed Susan …

PRNewswireApril 4, 2018, 6:00 pmApril 4, 2018 0 958
Paywizard and Diagnal Unveil Strategic Partnership to Drive Targeted Real-Time Multichannel Customer Engagement
CRM, Video

Paywizard and Diagnal Unveil Strategic Partnership to Drive Targeted Real-Time Multichannel Customer Engagement

New Joint Offering Combines the Analytic Power of Paywizard Agile with the Marketing Execution Capabilities of Diagnal’s Engage Platform Paywizard, …

prwebMarch 29, 2018, 5:50 pmMarch 29, 2018 0 629
Float Left Announces Partnership with JW Player, Delivering a Complete OTT Solution for Media Companies
Video Platforms

Float Left Announces Partnership with JW Player, Delivering a Complete OTT Solution for Media Companies

Float Left, a pioneer in OTT and video technology, announced a partnership with JW Player, the world’s largest network-independent video …

PRNewswireMarch 29, 2018, 3:30 pmMarch 29, 2018 0 1037
Alastair MacLeod
Interviews

Interview with Alastair MacLeod, CEO, Teralytics

"Telecom data is inclusive data and thus, the only source of information that captures the movements of the entire population." …
Sudipto GhoshMarch 27, 2018, 4:00 pmMarch 27, 2018 0 2547
Guest Authors

Forget Mobile First, It’s Now Social First

If you’ve been a part of the digital marketing world in the last few years, you’ve undoubtedly heard the term …

Jeff AnulewiczMarch 26, 2018, 8:35 pmMarch 26, 2018 1 6091
Barometric Unveils Capability to Track and Measure Direct Mail With Unprecedented Level of Accuracy
Programmatic Email

Barometric Unveils Capability to Track and Measure Direct Mail With Unprecedented Level of Accuracy

Combined Benefits of Digital and Direct Mail Tracking Via Proprietary Device Graph Mapped to USPS Postal Addresses Opens New Visibility …

PRNewswireMarch 22, 2018, 10:46 pmMarch 22, 2018 0 747
Highspot Debuts New Solution for Social Selling on Twitter, LinkedIn and Facebook
Social, Social Commerce

Highspot Debuts New Solution for Social Selling on Twitter, LinkedIn and Facebook

Sales Teams Now Able to Track Engagement, Effectiveness & Revenue from Social Selling Through Highspot Everywhere Technical Integration Program Highspot, powering …

prwebMarch 22, 2018, 4:42 pmMarch 22, 2018 0 1944
6sense Launches New Platform with ABM Campaign Execution
Account Based Marketing, AI/ML, Predictive & AI

6sense Launches New Platform with ABM Campaign Execution

Extends Analytics to Drive Account-Based Action via Native Digital Advertising Capabilities 6sense, the industry’s leading predictive intelligence provider, announced the …

PRNewswireMarch 21, 2018, 9:15 pmMarch 21, 2018 0 1772
Artificial-Intelligence-Programmatic-Buying
AI/ML, Guest Authors, Native & Programmatic Advertising

Artificial Intelligence: The Next Frontier Of Programmatic Buying

Artificial Intelligence (AI) and machine learning are on the verge of revolutionizing programmatic media buying, and the reason is simple: …

Kristina GoldbergMarch 20, 2018, 6:30 pmMarch 19, 2018 5 8876
Jon Lombardo Linkedin ABM Innovation Summit 2018
Interviews

Interview with Jon Lombardo, Global Brand Strategy Lead, LinkedIn

"Exceptional marketing focuses on understanding customers -- they are radically individualistic -- and I think ABM takes that idea to …
Sudipto GhoshMarch 20, 2018, 4:30 pmMarch 29, 2018 0 3294
Azalead Announces First GDPR-compliant Account-Based Marketing Platform for Global Manufacturers
Account Based Marketing, Privacy and Regulations

Azalead Announces First GDPR-Compliant Account-Based Marketing Platform for Global Manufacturers

March 22nd Webinar Explains How to Address GDPR Risk with IP Based B2B Marketing Technology Azalead, the ABM platform for …

MTS Staff WriterMarch 19, 2018, 8:45 pmMarch 19, 2018 0 1014
Apps for Business

Mpire Refreshes Brand Following APAC Launch

Global Adtech and App User Acquisition Company Have Refreshed and Revamped Their Brand Identity by the Launch of a New Network …

PRNewswireMarch 12, 2018, 4:10 pmMarch 12, 2018 0 886
MWCIndustryInnovation
AI/ML, Guest Authors, Mobile Marketing

Mobile World Congress 2018: What’s Next for Industry Innovation?

Mobile World Congress 2018 (MWC 2018) has always been much more than just a launch pad for the latest handsets …

Adam CoreyMarch 10, 2018, 6:00 pmMarch 9, 2018 0 3092
TravelClick and Google Expand Partnership to Help Hoteliers Maximize Revenue In An Increasingly Competitive Market
Audience Data

TravelClick and Google Expand Partnership to Help Hoteliers Maximize Revenue In An Increasingly Competitive Market

The TravelClick and Google Partnership Gives Hotels an Edge with Early Access to New Beta Products and Unique Data TravelClick, …

PRNewswireMarch 8, 2018, 7:08 pmMarch 8, 2018 0 1597
Hitting The Spot with Location Data
Behavioral Marketing, Content Marketing, Customer Experience Management, Customer Identity Management, Social Media Marketing, Staff Writers

Hitting The Spot with Location Data

A Cheatsheet of What MarTech Industry Experts Had To Say About Using Location Data To Better Serve Your Customer Base  …

Yolande D'MelloDecember 30, 2017, 5:00 pmJanuary 2, 2018 0 4296
Customer Support Could Be Key Differentiator To Win-Over Digitally Transformed Customers
Customer Experience Management, Sales & Marketing

Customer Support Could Be Key Differentiator To Win-Over Digitally Transformed Users

One-third of Respondents Said That Support Took a Long Time to Resolve Their Issue While 24% Were Never Resolved, According …

MTS Staff WriterDecember 12, 2017, 7:03 pmDecember 12, 2017 0 2121
TechBytes with Cynthia Knapic, Head, Animoto for Business
Tech Bytes

TechBytes with Cynthia Knapic, Head, Animoto for Business

Cynthia Knapic Head, Animoto for Business In May, online video creation platform Animoto was selected as a Facebook Marketing Partner …
Sudipto GhoshNovember 20, 2017, 5:43 pmNovember 20, 2017 0 1881

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