IPG Mediabrands, the leading digital media, and automated buying platform unveiled a global social media and digital content agency called …
MarTech Interview with Hugh Fletcher, Global Head of Consultancy and Innovation at Wunderman Thompson Commerce
"B2B marketers must be more knowledgeable about their customers as they must target them as workers, decision-makers, and consumers" Could …
Glance Expands its Presence in Singapore as Part of Global Expansion
To more than double its headcount in Singapore for accelerating growth in Southeast Asia Glance, one of the fastest-growing content …
75 Inspiring Martech Leaders Who Are Prepared for 2020
The year 2019 has been a year full of surprises that saw path-breaking mergers and acquisitions, unique product innovations, mega-funding …
VERB to Launch New Live Streaming Interactive Video Webinar Platform
VERB Technology Company, Inc. , a leader in business-focused interactive video CRM, marketing, and sales enablement applications, announced the newest …
New Data from The Manifest Says Most People Don’t Actually Care About Instagram Removing “Like” Counts
Instagram Announced That It Will Start Hiding like Counts for US Users. Celebrities and Influencers Have Spoken out About the …
Verizon Media Doubles down on Commerce and Launches Holiday Campaign with ebay
E-commerce giant eBay and Verizon Media announced “The Guy’s Guide to Nailing the Holidays” – a new campaign aimed to help …
TechBytes with Leah Holcomb, Partnerships Manager at Savings United GmbH
Could you tell us about your role and the team/technology you handle at your company? At Savings United we work …
Adobe MAX 2019: Empowering Creativity for All
Creative Cloud Innovation Announcements Include Availability of Photoshop on iPad, Fresco on Windows, and Adobe Aero for Immersive Media, Along …
David Beckham Joins Salesforce Dreamforce (#DF19) as a Speaker
Martech’s biggest annual conference will kick-start in some hours from now. When you can bend it like David Beckham, you …
19 Simple and Easy Ways to Market Your App Online
Hold on! That’s what we say to the time quite often. The world, as we know it, is continuously changing …
LogRhythm Taps New CMO and VP of Product; Expands Vision into SIEM and Security Analytics Products
LogRhythm, the company powering the world’s most modern enterprise security operations centers (SOCs), today announced the hiring of two key …
TechBytes with Lidiane Jones, SVP Product at Salesforce Commerce Cloud
Could you tell us how you identified the various online and offline channels for the report? At the broadest level, …
How to Connect with Shoppers According to Their Personal Values
The daily decisions of today’s shoppers are guided by many factors with which today’s marketers look to align. However, one …
Social Commerce Will Supercharge Holiday Sales, Smartly.io Research Reveals
48 Percent of U.S. Consumers Are Considering Purchasing Products Seen in Social Media Ads for Holiday Gifts Smartly.io, the leading …
The 5 Best Online Tools for Boosting a Brand’s Digital Presence
In today’s digital age, being online (in some way or another) is the best way to reach your customers. Yes, …
To TikTok or Not to TikTok, That Is the Question
As TikTok continues to grow with over 1 billion lifetime installs (of which half are monthly active users), a familiar …
Throw out the NPS Playbook! Create a CX Strategy That Works
Net Promoter System (NPS) for measuring customer experience is no longer serving your brand The customer experience (CX) world is fundamentally changing. Customers are savvier, more …
More Than Half of Consumers Want to Use Voice Assistants for Healthcare According to New Report from Voicebot and Orbita
Orbita, Inc., provider of healthcare’s most powerful conversational AI platform, announced the release of the Voice Assistant Consumer Adoption Report …
TechBytes with Pete Mycock, GM APAC at Partnerize
You’ve been active in the technology arena all over the world. Could you tell us about your background? Yes, sometimes …