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A Poor Website Experience Would Cause 62% of Millennials Not to Use a Recruitment Company’s Services, New Survey Reveals

Millenials are currently big news for the recruitment industry and rightly so - they have become the largest generation in the workforce. Millennials also prioritise job security above all else and are moving jobs less frequently than the generation before them. With unemployment at an all-time low, now is the time for recruiters to change tactics or risk losing this dominant sector of the workforce. A new survey was undertaken to understand what engages and deters millennials when dealing with recruitment companies.…

Talend and RapidMiner Partner to Operationalize Artificial Intelligence

Providing a Cloud Native, Enterprise-Grade Ai Platform for Mission Critical Business Applications Talend, a global leader in cloud integration solutions, announced that Talend Data Fabric and Talend's Stitch Data Loader will now integrate with RapidMiner Server and RapidMiner AI Cloud to help global enterprises operationalize data science and AI. Global business value derived from artificial intelligence (AI) was projected to total $1.2 trillion in 2018, an increase of 70 percent from 2017, according to Gartner, Inc.…

180byTwo Launches eCHO: B2B Intent Data at the Company Location Level

180byTwo, the leader in B2B Audience Solutions announced the launch of eCHO, the industries first true cross channel location based B2B Intent solution. Powered by billions of Buying Intent Signals, Precise Location Intelligence, and advanced Artificial Intelligence (AI), this solution enables B2B and ABM Marketers to more accurately identify and activate customer and prospect accounts when there is genuine buying intent, allowing for more targeted sales and marketing campaigns across channels. Users of this new solution…

Footprint Media Holdings Launches Bizz, a New Social Media App Designed to Boost Business

Footprint Media Holdings, the company behind High TV, is proud to announce the launch of Bizz, the world's first 5G messaging application designed to suit the needs of both individuals and businesses of all sizes. Bizz is a revolutionary messenger service that combines voice, text, and video chat with content development, e-commerce and advanced community engagement tools. As a result, it's the only application designed to cover all areas of social media under one roof. Highlighted Features Include: 4K live video…

Bored During the Big Game? How VR and AR Can Help Make a Lasting Impression

Unless you love a good defensive game, Super Bowl LIII turned into a bit of a dud for millions of people who tuned in. The 13-3 Patriots triumph was the lowest-scoring Super Bowl ever, providing little excitement for neutral fans. Maroon 5 took flak from critics for its halftime show, and there didn’t seem to be as many standout ads as in years past. Yet if we know anything, it’s that the NFL’s showcase event will come back swinging again next year, and as networks and advertisers seek ways to keep the huge audience engaged,…

Zoho Launches Next Generation of Office Suite; Empowering Businesses With Dynamic AI Features

Zoho Office Suite Introduces Zia, Zoho's AI-Powered Assistant, Apple TV and Android Integrations, Proprietary Data Cleansing, and Smart Note Card Functionality Zoho announced at Zoholics Mexico City its new version of Zoho Office Suite, which includes four sophisticated, cloud-based productivity software applications—Zoho Writer, Zoho Sheet, Zoho Show, and Zoho Notebook—enhanced with Zia, Zoho's AI-powered assistant. Zoho Office Suite provides deep contextual collaboration to meet the diverse, end-to-end business needs of…

Trimble Announces Trimble Exchange, an E-Commerce Platform for Pre-Owned Trimble Products

Purchase Used, Refurbished and Legacy Trimble Construction Products Online from a Trusted Local Source Trimble announced Trimble Exchange, an e-commerce platform connecting Trimble's SITECH dealer network directly with customers in the US looking to purchase pre-owned, refurbished and legacy Trimble products. Inventory listed on Trimble Exchange is populated only by participating, authorized Trimble resellers. Customers shopping on Trimble Exchange complete their purchases through their trusted local dealer,…

MarTech Interview with Eric Mayhew, President, Fluency

"Regulations are likely to continue to become more restrictive to protect the consumer and the industry is going to have to adapt." Tell us about your role and journey into technology. What made you start Fluency? I was a mechanical engineering student at Clarkson University when I got my first computer. Knowing basically nothing about computers, after using it for about a day, I had broken it and I couldn’t get it to boot up. I was worried about how much it was going to cost me to fix it, so I started reading. I read…

Tastemade Continues to Expand Its Linear OTT Footprint With Amagi

Amagi, a global leader in cloud-based technology for TV and OTT broadcasters, announced that Tastemade, a Santa Monica-based global media company with a mission to inspire the taste of a generation, has added its latest distribution partner for its linear channel and VOD content offering – now on Comcast, YouTube TV, Philo TV, Sony's PlayStation Vue, and T-Mobile, all powered by Amagi. "We have grown our TV audience rapidly across several distributors in less than a year. Having a single technology solution that has…

Prediction Series 2019: Interview with Adam Singolda, Founder and CEO, Taboola

What opportunities and challenges did you and/or Taboola identify at the start of 2018 and have things worked out as planned?  This year, we’ve focused on two key areas for our business: video and mobile. Taboola Feed and Video​: We’ve seen just how powerful video is in engaging and connecting with users and even more so when it’s within an environment they are already familiar with — such as a feed on social networks. We created a similar experience for the open web through our infinite scrolling experience Taboola…

Tapad Appoints Ajit Thupil as First SVP of Identity

Tapad Expands Senior Leadership Team with the Addition of Industry Veteran and New Role Tapad, a global marketing technology company and leader in digital identity resolution solutions, has appointed Ajit Thupil as the company's first Senior Vice President of Identity. Based in New York, Thupil leads digital identity product, business development, and related strategic initiatives. He will work to bring advanced identity resolution solutions to clients and brands through partnerships and technology-led efforts. He will…

Prediction Series 2019: Interview with Ron Downey, CEO, Massive Interactive

Tell us about your role and what inspired you to start Massive Interactive. I founded Massive Interactive with Derek Ellis, our Chief Creative Officer, in 1996. The goal was to create a tech company that fundamentally changed the way people engage with entertainment. Since then, we’ve worked with broadcasters and operators around the world — including AT&T, BBC, Sony Pictures Television, and DAZN — to deliver some of the most widely used entertainment experiences. In November 2018, Massive became part of the…

DiscoverOrg Acquires ZoomInfo

Combination Creates Unrivaled B2B Intelligence for Sales, Marketing, and Recruiting Professionals DiscoverOrg announced that it has acquired Zoom Information, Inc (ZoomInfo). The two companies are coming together to provide sales, marketing, and recruiting professionals access to the most trusted and comprehensive B2B data available in the market. “High-quality data is the fundamental go-to-market requirement for growth,” says DiscoverOrg co-founder and CEO Henry Schuck. “In the near future, CRM and marketing…

New Global Data Suggests Online Fashion Shoppers Now Spend More on Mobile Than Desktop: 46% v 44%

Fashion Retailers Must Find a Way to Convince ‘Impatient’ Mobile Visitors to Make Purchases in 30% Less Time per Visit New research suggests that online fashion shoppers globally now spend more on mobile than desktop: 46% v 44%. But with each visitor spending nearly 30% less time on a site when they come via mobile than they do on desktop, retailers face the key challenge of optimising the mobile experience so shoppers can browse their sites quickly, find exactly what they are looking for and leave having made a purchase.…

Online Auction Platform Catawiki Drives Hyper-Personalization with Selligent Marketing Cloud

Catawiki, the Dutch online auction platform for rare objects, recently chose Selligent Marketing Cloud, as vendor of choice, to power their personalized customer experience and offers. Using Selligent Marketing Cloud, Catawiki will be able to promote its weekly 50,000 new products to the most relevant customers, on the right channel, to drive engagement and conversion. Catawiki chose Selligent Marketing Cloud because they were seeking a partner with a flexible data architecture that was extensible and could consolidate…

Accenture Interactive Positioned as a Leader in Independent Research Report on Digital Experience Agencies in Asia Pacific

Accenture Interactive has been named a leader in the latest Forrester Research report on digital experience service agencies in the Asia-Pacific (APAC) region. The report, titled “The Forrester Wave: Digital Experience Agencies In Asia Pacific, Q4 2018,” evaluated Accenture Interactive and 12 other vendors on 23 criteria, including Current Offering, Strategy and Market Presence. “To win in today’s digital world, brands must create experiences that provide value across every interaction. Accenture Interactive combines the…

Agora.io Announces New Leadership Hires On The Heels Of Its Series C Funding

Driven by the Global Growth of the RTC Market and Increasing Demand for Live Voice and Video Solutions, Agora.io Bolsters Its Management Team with Veteran Hires Agora.io, the leading voice, video and live broadcasting platform, announced the hiring of several established business, technology, and sales leaders who will serve in key management roles as the company expands its solutions and services to new markets and industry verticals globally. The wave of new hires comes shortly after Agora closed $70 million in a Series…

PPT Solutions Announces Launch of Enhanced Website and New Marketing & Brand Management Services

Key Enhancements Unveiled as Part of the Company's Reimagining Business Campaign Kickoff PPT Solutions, a premier provider of Customer Experience and Business Optimization Solutions to many of the world's leading brands, announced the launch of an enhanced corporate website. The new website was designed to offer enhanced functionality and user-friendly navigation while allowing visitors the ability to view the company's breadth of solutions, services, and insights through a best-in-class online experience. In conjunction…

Aporeto Announces $20 Million Series B Led by Comcast Ventures

National Grid and Telia Ventures Also Join Round Focused on GTM Expansion and Innovation Aporeto, the leader in Identity-Powered Security, announced $20 Million in Series B funding to support the strong customer growth and go-to-market expansion plans for their identity-based segmentation solution for cloud applications and networks. Led by Comcast Ventures and several strategic and financial investors, the investment will enable Aporeto to capitalize on significant momentum in securing both cloud and hybrid environments…

Prediction Series 2019: Interview with Carlo De Marchis, Chief Product and Marketing Officer, Deltatre

Tell us about your role and what first led you to join Deltatre. I’m currently Chief Product and Marketing officer at Deltatre, the global sport media services company. Incredibly enough, I joined Deltatre 30 years ago, when the company was just five people. It’s been a fascinating journey since then, and I have been at the forefront of innovation in the sports tech world — from launching the first website with real-time results in 1995, to today’s OTT revolution. My latest passion is finding new ways to delight paying…