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Industry First AI-Powered Video Analytics from Talkwalker Finds the Other Half of Conversations Brands Have Been Missing

For the First Time in Social Listening History, Companies Can Monitor Their Brand Mentions, in Text, Image, and Now in Motion with Video Recognition by Talkwalker Talkwalker, the world’s leading social listening and analytics platform, became the first and only solution in the industry to offer brands and agencies AI-powered video analytics. This, combined with Talkwalker’s advanced social media analytics and award-winning image recognition, can discover up to 3x the number of brand mentions. Providing clients with a…

Teikametrics Launches Hourly Bidding Algorithm for Amazon Advertising

Teikametrics, the leading Retail Optimization Platform (ROP) that helps brands and sellers optimize Amazon advertising campaigns, announced the launch of its new hourly bidding solution for its best-in-class software-as-a-service (SaaS) product, Teikametrics Flywheel. The Flywheel platform is the world’s first ROP technology to combine advertising data, transaction data, and cost of goods sold to algorithmically optimize for Amazon Advertising profitability. The announcement at Prosper Show, an annual industry conference…

The Power of Product Recommendation Engines

According to a Forbes Survey from last year, 70 percent of buying decisions are influenced by how clients feel they are being treated; therefore, a superior personalized customer experience can go a long way towards increasing sales. Personalization requires the right product or service to be offered to the customer at the right moment and at the right price. With a plethora of product and service suites available, customers often defer to the expertise of the business to recommend the right solution for them. Businesses…

90 Seconds Snaps up Former Spotify APAC Marketer Joanna Wong

90 Seconds, the global video creation platform, just announced that it has brought in Joanna Wong, the former Head of Business Marketing at Spotify APAC, as the Vice President of Marketing. She will lead global marketing efforts for the brand. Joanna has over 10 years of international marketing experience in entertainment, media and tech industries spanning the globe. In addition to her role at Spotify, she has worked at major broadcast and electronics firms including Sky Germany, MTV, HBO and Canon Inc, and those…

Sisense and Amplifi Announce Strategic Partnership for the Enterprise

Sisense Partners with Amplifi, a Leading Strategy and Information Management Consultancy That Works with Some of the World's Largest Brands, to Help Extend Analytical Insights Sisense, disrupting the BI market by simplifying business analytics for complex data, announced a partnership with Amplifi, a best-in-class strategy and implementation consultancy for Information Management. Amplifi is a firm that saw more than 200 percent revenue growth in its key business segments in 2018 year-over-year, and has a diverse client…

Oracle Helps Sales Teams Master the New Science of Sales

New Data Science and AI Innovations Built into Oracle CX Cloud Gives Sales Teams the Data-Driven Insights Needed to Be More Prescriptive in Selling Efforts Oracle unveiled a series of artificial intelligence and data science innovations to help organizations master the new science of sales. The latest Oracle Customer Experience (CX) Cloud innovations enable sales teams to take advantage of data-enriched tools and recommendations to increase sales, improve customer satisfaction and grow customer lifetime value in a world…

MarTech Interview with Rich Kahn, CEO, Anura.io

"If you have an ad fraud problem, you’re going to allocate a lot of time and money to traffic generation only to waste money, tarnish your reputation, and increase your TCPA compliance risk." Tell us about your role and mission to educate others on the dangers of ad fraud. I’ve been fighting ad fraud since the late ‘90s. While at an AdTech NYC tradeshow in 2000, I woke up and told the person I was rooming with, “I think I can solve ad fraud.” I wrote a little piece of code, 69 lines of code. At the time, it was very…

Workfront Chooses Allocadia to Optimize Marketing ROI

Workfront Joins Allocadia as a Partner and Customer to Enhance the Performance of Global Marketing Organizations Allocadia, the industry’s leading Marketing Performance Management (MPM) platform, announced that Workfront, the first modern work management application platform, and a partner since 2014 has joined as a customer as well. Together, the two companies enable marketers to break down silos and create a holistic view of marketing activities end-to-end. Prior to bringing Allocadia into their technology stack, the…

Validated with Microsoft Skype for Business, Patton Delivers Cloud-Powered Integration

Patton—US-based enabling solutions provider for unified communications (UC), UC-as-a-service (UCaaS) and Cloud—now announces all SmartNode VoIP products version 3.X—including Virtual SmartNode (vSN)—are validated for interoperability with Skype for Business (SfB). SmartNode products are validated by TekVizion, a Microsoft-certified lab, in the SBC and enhanced gateway categories, and are forward compatible with Microsoft Teams. Patton Cloud edge orchestration service makes it extra easy to activate, configure and…

Aible Announces Partnership with Tableau Software to Further Extend the Power of Real World AI

New Partnership Marries BI and AI To Offer Users A Seamless Experience; Provides Launchpad for Simple, Fast and Custom AI That Delivers Real Business Impact Aible, the innovators of AI for business impact, announced a partnership with Tableau, the leading visual analytics platform. With this new partnership, and just a click of a button, Tableau users can amplify their investments and seamlessly supercharge their data with AI. This news comes after Aible officially launched earlier, announcing the industry’s only Real World…

NVIDIA Teams with Amazon Web Services to Bring AI to Millions of Connected Devices

AWS IoT Greengrass Enables NVIDIA Jetson to Seamlessly Deploy AI for Edge Devices NVIDIA announced a collaboration with Amazon Web Services (AWS) IoT on NVIDIA Jetson to enable customers to deploy AI and deep learning to millions of connected devices. This joint solution enables models to be easily created, trained and optimized on AWS, then deployed to Jetson-powered edge devices using AWS IoT Greengrass. The NVIDIA Jetson platform offers AI at the edge with high-performance and power-efficient computing.…

CallMiner Visualize Powered by Tableau Enriches Speech Analytics Insight with Graphical Impact

CallMiner, the leading provider of award-winning speech and customer engagement analytics platform, Eureka, announced the launch of Eureka Visualize for graphical data discovery and presentation at Enterprise Connect 2019 happening March 18-21. Visualize, powered by leading business intelligence platform Tableau, brings your speech analytics data story to life through actionable, easily digestible insights displayed in a user-friendly dashboard. A drag-and-drop dashboard configuration with a palette of charts and graphs…

Bridgeline Digital Acquires OrchestraCMS Assets from Stantive Technologies Group

Bridgeline Digital, Inc., provider of cloud-based Web Content Management, eCommerce and Marketing Automation software, announced their acquisition of certain assets of Stantive Technologies Group, Inc including OrchestraCMS, the leading digital experience platform built 100% native on Salesforce.com. The OrchestraCMS platform helps Salesforce customers create employee intranets, customer portals and marketing Web sites.  The native integration with Salesforce enables the platform to access the underlying infrastructure of…

Dynatrace Positioned Highest for Ability to Execute and Furthest for Completeness in Vision in 2019 Gartner Magic Quadrant for APM

Software intelligence company Dynatrace LLC, announced that it has been positioned highest for ‘ability to execute’ and furthest for ‘completeness of vision’ in the 2019 Gartner Magic Quadrant for Application Performance Monitoring (APM). “Working with Dynatrace has been one of the best vendor experiences we have encountered in a long time. The ability to see dependencies, relationships, processes, OS metrics, and much more…just from a simple OneAgent install…is truly generation 3 monitoring. They are truly leading the way…

AVer Announces EP65 – Zoom Certified All-In-One Interactive Flat Panel

AVer Information Inc., award-winning innovator of video conferencing solutions, unveiled the EP65 all-in-one interactive flat panel touch display solution integrated with and certified for Zoom Rooms for Touch. The EP65 is preloaded with Zoom Rooms for Touch software for seamless integration allowing Zoom and AVer customers to connect to Zoom video meetings with just one touch. Ensure your ideas are heard clearly and share ideas face to face using live video with the embedded super sharp 4K conference camera for crisp…

Nation’s Leading Real Estate Brokerage Taps Oracle as It Modernizes Home Buying and Selling

Berkshire Hathaway Affiliate Homeservices of America Teams with Oracle to Revolutionize the Home Buying and Selling Process HomeServices of America, a Berkshire Hathaway affiliate and one of the country’s premier providers of homeownership services, has selected Oracle Cloud to power the reimagination of the home buying and selling process. With Oracle Cloud, HomeServices, as part of its broader technology initiative, is transforming its operating model to enable its affiliated brands to offer a superior customer…

It Takes a Village: Oracle Expands CX Partner Ecosystem

These days everyone is trying really hard to deliver amazing customer experiences. However, there’s a truth that is difficult to reconcile: Expectations will continue to shift faster than most organizations are able to evolve or adapt. That sets up the very real potential for falling farther and farther behind. Now for one more truth: Consumers are in the driver’s seat. They are the true innovators. They will dictate what they want, when they want it, and how they want it, and will not interact with you based on any kind…

transcosmos Releases AI-Based Ad Operations Service for Retargeting Optimization

transcosmos inc. is delighted to announce that the company release its new ad operations service using AI for retargeting optimization as one of its data-driven communication services that combine “DataRobot,” a cutting-edge AI which automates the machine learning process, and “transcosmos decode (DECode),” transcosmos proprietary data management platform (DMP) in March 2019. transcosmos aims to implement this service to more than 20 companies by the end of FY 2019. Initiatives toward the “Democratization of AI”…

NCC Media Extends Advertising Footprint Beyond TV with Launch of New Online Ad Capabilities

NCC's Data and Ad Inventory Resources Allow Advertisers To Run True Cross-Screen Campaigns Across 80 Million Households NCC Media, the national TV advertising sales, marketing and technology company owned by Comcast Corporation, Charter Communications, Inc. and Cox Communications, announced the launch of new digital buying capabilities that extend the reach of its industry-leading TV advertising platform to support a greater share of marketers' media spend. The move creates a comprehensive all-screen advertising solution,…

onQ Announces Amar Duggasani as President

onQ, a revolutionary platform that humanizes the digital experience, transforming how organizations and consumers communicate and learn around digital content, announced that Amar Duggasani has been named as its President. Amar has more than 20 years of senior management experience, including more than a decade of strategy development, plan execution, capital raise and M&A at fast growing enterprise software companies, most recently as the principal of investment firm ARD Ventures.   Prior to that, Amar served as…