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New Research Suggests Data Transparency Can Have Significant Positive Impact for Brands

A new global study from ESOMAR and HERE Technologies, along with research partners BuzzBack Research, and Cint, shows that transparency around consumer data collection brands can potentially have a significant impact on both consumer trust and sales. The study, which surveyed over 10,000 consumers in 10 markets, found that 38% of consumers in the US would be far more likely to trust companies they know handle their personal data as they should. While 41% stated they would be more likely to buy products or services, or use…

Extreme Reach Names Catherine D’Amato Vice President of Compliance

Former PwC Process Assurance and IT Audit Services Director to Lead Ad Tech and Product Compliance Extreme Reach (ER), the complete creative asset management solution for the ad industry, announced that Catherine D'Amato has been appointed Vice President of Compliance, a new position in the company in which she leads the compliance team and has responsibility for all matters related to current and future compliance functions and planning. Her oversight includes internal reviews, coordination with industry groups and…

Veritone Launches Aiware on Microsoft Azure Government to Further AI Adoption by Government Agencies

Gives both state and federal agencies access to Veritone aiWARE™ and its powerful AI applications for public safety hosted on Microsoft Azure Government Veritone Inc., the creator of the world’s first operating system for artificial intelligence (AI), aiWARE, announced the availability of its aiWARE platform on Microsoft Azure Government. This will allow Veritone customers the additional option to utilize aiWARE on Azure Government, an instance of Azure for federal, state and local government customers and their partners…

Odaseva Announces Triple Year Over Year Growth with One Trillion Documents Supported and Over 10 Million Users

Influx of New Data Protections Laws such as GDPR and CCPA Has Propelled the Growth of the Unified Cloud Data Governance Company Odaseva, the unified cloud data protection, compliance and operations platform for enterprises running Salesforce as a business-critical application, announced that it has seen triple year over year growth, and after only seven years of operation, supports a staggering one trillion Salesforce records, with over 10 million enterprise-level internal Salesforce customers. Odaseva’s explosive…

The Top 4 Challenges Plaguing B2B Marketers in the Digital Age

Compared to their B2C brethren, B2B marketers have historically lacked scalable solutions that enable them to unlock the value of their first-party data and leverage third-party data to power their Marketing initiatives. Furthermore, navigating B2B data and measurement is complex and comes with unique nuances, such as finding the right data at scale globally, creating custom audiences, and measuring impact at the account level. eMarketer forecasts B2B digital spend will top $6 billion in the U.S. alone in 2019. As B2B ad…

Joveo Furthers Global Expansion to Meet International Demand for Its Programmatic Job Advertising

Joveo, the leader in programmatic recruitment technology, announced continued global expansion to meet demand for its job advertising solutions, powered by machine-learning. Strengthening its solutions and presence in North America, EMEA, and APAC, Joveo delivers the most relevant talent in the shortest time to recruiters around the world. Effective immediately, Joveo's MOJO™ platform is fully internationalized, enabling: Multi-currency: recruiters using Joveo are now uniquely equipped to use multiple currencies…

Akazoo Completes Merger With Modern Media Acquisition Corp., Raises $55 Million and Will Trade on Nasdaq Under Ticker Symbol…

Merger Sets Stage for Rapid Growth of Akazoo Music Streaming Platform in International Markets Akazoo S.A. announced the successful completion of the previously announced merger of Akazoo Ltd. with Modern Media Acquisition Corp., previously trading under the ticker symbol MMDM. Akazoo expects to begin trading today on the Nasdaq Stock Market under the ticker symbol "SONG," having raised around $55 million in new capital. The combined company, Akazoo S.A., is a leading global music streaming platform and technology…

Aspera’s Cloud Solution Prevents Cost Overruns and Optimizes SaaS Subscriptions

LicenseControl for Cloud includes Adobe Creative Cloud support to manage all essential SaaS vendors Aspera, the industry-leading provider of Software Asset Management solutions, announced the latest release of LicenseControl for Cloud, a powerful platform for managing all SaaS vendors together, knowing their data, and saving on licensing costs. LicenseControl automatically recommends how to control increasing IT costs while finding the best SaaS subscriptions for every user.  The ITAM Review reports,…

8×8 Showcases Leading Contact Center Solution and New Capabilities at Industry Events

8x8, Inc. , a leading Software-as-Service provider of voice, video, chat, contact center, and enterprise-class API solutions powered by one global cloud communications platform, announced it will showcase 8x8 Contact Center at two upcoming industry events. “Many companies struggle to optimize customer experience due to an antiquated on-premises contact center infrastructure. Top performing companies prioritize customer experience. Moving to a modern cloud contact center helps them achieve their CX goals and drive…

CoreMedia Partners with Translations.com to Reduce Time-to-Market for Global Content Publishing

CoreMedia Content Cloud has successfully completed the Translations.com GlobalLink Connect Certification Program CoreMedia, global provider of best-of-breed content management platform CoreMedia Content Cloud, announced a strategic partnership based on its certified integration with Translations.com's GlobalLink Connect, the world's friendliest integration tool for multilingual content. GlobalLink Connect provides an all-in-one solution to initiate, automate, control, track, and complete all facets of the translation…

Volante Technologies offers FREE SaaS Real-Time / Instant Payments Processing

Any bank, regardless of size, can offer immediate payment capabilities to their customers Volante Technologies Inc., a global provider of technology and software as a service to accelerate digital transformation and payments modernization, announced the launch of free RTP / instant payments processing on the cloud as a service. The capability to offer RTP is rapidly becoming the norm for large banks and an emerging necessity for smaller and mid-sized banks. Traditional implementation models, with their high costs and…

BigPanda Announces Immediate Availability on AWS Marketplace

Leader in AIOps to Also Co-Host Webinar Discussing Support for AWS Migrations BigPanda Inc., provider of the first Autonomous Operations solution that lets organizations successfully adopt AIOps, announced that BigPanda is immediately available on AWS Marketplace. BigPanda, an Advanced Technology Partner in the Amazon Web Services (AWS) Partner Network (APN), is now available for purchase with the AWS Marketplace’s simplified software procurement model. To showcase BigPanda’s ability to support enterprises migrating to AWS,…

Annoushka Strikes Gold with eCommerce Platform Powered by Salesforce

Leading Jeweller in Europe Deploys Salesforce Commerce Cloud, in Partnership with Tryzens, to Access New Ecommerce Functionality, Drive Market Differentiation and Transform Customer Experiences Salesforce, the global leader in CRM, and Tryzens, an international digital commerce consultancy, announced that luxury jewellery retailer Annoushka has launched a new ecommerce platform across EMEA and APAC built on Salesforce Commerce Cloud to deliver a first-class experience to its customers. This future-proofed solution will…

3 Ways Financial Marketers Can Boost Email Personalization and Process

There’s a classic, albeit dorky, Email Marketing joke where a guy in a suit stands in front of a bar graph and says to another guy in a suit: “Most of our Marketing email isn’t reaching our recipients,” to which the other guy asks: “Did you forget stamps?” Slightly bad joke. Great point. Treating email like direct mail isn’t effective and doesn’t reach customers. In the past few years, large financial services companies have made unparalleled investments to elevate their tech stacks, personalization engines, and…

Mediafly Transforms Sales Enablement Landscape with Acquisition of iPresent

Combined Solution Provides “Sales Enablement for All,” Ensures Sales Teams of Any Size Have Easy Access to Effective Tools That Impact Revenue Mediafly, a provider of sales enablement technology, content management and advisory services that create interactive, value-based selling experiences, announced it has acquired iPresent, a UK-based pioneer of sales enablement. The acquisition brings a sophisticated yet flexible sales enablement solution to any company, of any size and expands Mediafly’s global footprint.…

John Varvatos Rocks the eCommerce Experience with Salesforce

International Luxury Brand, John Varvatos, Delivers an Immersive, Personalized Retail Experience with Salesforce Salesforce, the global leader in CRM, announced that John Varvatos, the renowned, international design house, is using Salesforce to deliver a luxury retail experience in-store and online. Inspired by rock music and the eclectic style of musicians, John Varvatos launched his namesake brand in 2000. Today, John Varvatos represents an entire men's lifestyle brand with each store being a focal point of the…

ClearAccessIP Secures $3.7 Million in Funding

Alpana Ventures, Plug and Play Ventures, Founder's X and Bill Tai Among Investors ClearAccessIP, which helps the creators and owners of intellectual property to develop, manage, and transact patent-protected technology, announced it has secured $3.7 million in investment in seed and note financing. Founded by Nicole Shanahan, ClearAccessIP seeks to transform the way innovators access patent rights and eliminate exposure to litigation. Six notable investors have been added, including Alpana Ventures, Plug and Play Ventures,…

Vidsys Launches Enterprise Mobile App for iOS and Android Devices

Vidsys Enterprise Mobile Provides On-The-Go Situational Awareness and Risk Management for Enterprises of All Sizesltn Global Enters Agreement to Acquire Make.TV Vidsys, the leading global software technology manufacturer of Physical Security Information Management (PSIM) and Converged Security and Information Management (CSIM) software, announced the launch of its mobile app for Apple iOS and Android devices – Vidsys Enterprise Mobile. “It’s vital that the increasingly mobile workforce has access to tools that enable…

Award-winning Business and Industry Functionality Accelerated With Acumatica 2019 R2

Google G-suite joins Power BI and Tableau on the Acumatica Platform Acumatica, the world's fastest-growing cloud ERP company, announced the Acumatica 2019 R2 release, coming fast on the heels of its acquisition by EQT Partners and a new global alliance with IFS AB. Significant advances have been made across the Acumatica Cloud xRP Platform, further improvements added to Acumatica's award-winning business functionality, and new capabilities built into the specialized Acumatica Industry Editions. Acumatica 2019 R2 contains…

The 5 Tech Companies to Watch in 2020

The US digital advertising industry has officially crossed the $100-billion mark, making it bigger than TV, radio and print media advertising. As this growth continues, a remarkable transformation is taking place within the industry, with the massive Google-Facebook advertising duopoly facing an existential challenge. Mentioned in today's commentary includes: Amazon.com, Inc. Verizon Communications Inc., Yelp Inc., Snap Inc., Alibaba Group Holding Limited. eMarketer is forecasting that the industry will top $170B by 2021.…