TechBytes with Tom Craig, CTO at Resonate

Technology is a continuum, and you need to be learning new systems all the time. Hi, Tom. Tell us about your journey in technology and how you started at Resonate. My entire career has been built on leveraging data and technology to scale global platforms for Marketing and Advertising, and that journey began well before today’s digital capabilities. Back in the ‘90s, in the early days of my career, I focused on implementing more-advanced customer targeting for telecoms via channels like direct mail and…

MarTech Interview with David Benigson, CEO at Signal AI

"Augmented Intelligence is not only the weapon and shield of the future, but also the greatest human success story of the 21st century." Hi David, tell us about your role and journey into technology. My journey into technology wasn’t a conventional one! My career began in law, and I recall spending thousands of hours reviewing contractual documents in order to isolate specific information. Similarly, my parents run a successful executive search business where a key task is curating content for their daily…

eGain Partners With Avaya to Deliver Digital-First Customer Engagement

eGain, the leading provider of omnichannel customer engagement solutions, announced that it has partnered with Avaya to accelerate digital transformation of customer engagement. Today’s customers seek instant gratification and demand digital-first experiences across touchpoints.  For example, a customer may receive a promotional SMS-based offer from her bank, choose to instantly engage with a conversational virtual assistant via messaging, get qualified as a hot lead, and get connected in real-time to chat with a banker.…

Smarsh Teams with Brainspace to Provide Customers Advanced Analytics and Visualization Tools for Electronic Communications

Smarsh Enterprise Archive Customers Can Leverage Brainspace Machine Learning to Find New Patterns in Complex Data, Reduce Time and Cost for E-Discovery Smarsh, helping customers get ahead – and stay ahead – of the risk within their electronic communications, today announced an integration with Brainspace, the world’s leading data analytics platform for investigations, e-discovery, and compliance, at Legalweek 2020. “Brainspace is excited to work with Smarsh to provide a next-generation solution for e-discovery…

BORN Group and Fluent Commerce Announce Global Partnership to Help Retailers Worldwide Manage Orders More Efficiently

Fluent Commerce’s Distributed Order Management Platform Will Be Integrated Into BORN’s Omnichannel Retail Solutions BORN Group, a leading digital agency with a focus on experience management and enterprise commerce solutions has announced a Global Partnership with leading order management platform Fluent Commerce. BORN Group and Fluent Commerce Announce Global Partnership to Help Retailers Worldwide Manage Orders More Efficiently Fluent Commerce is a cloud-native distributed order management platform that provides…

Raydiant’s New Consumer Behavior Report Highlights the Importance of Retailers Creating In-Store Experiences

Digital signage and in-store experience solutions provider Raydiant has released the findings from their State of Consumer Behavior Report 2020. The report surveyed 1,000 US consumers on Jan. 19, 2020 with a goal of better understanding the evolving habits, preferences, and behaviors of consumers shopping both online and offline. Marketing Technology News: BlackBerry Secures the Modern Workforce with New Digital Workplace Raydiant Bobby Marhamat, CEO of Raydiant said: "The findings confirm our…

Outbrain Co-Authors New IAB Report on Short Term vs. Long Term Profitability

The Report Addresses How This Issue Impacts Revenue Strategies of Online Media Publishers and Their Advertising Goals Outbrain, the world's leading discovery and native advertising platform on the open web, announced today that it has partnered with the IAB, in collaboration with AdRizer and The E.W. Scripps Company, to introduce a best practices guide for publishers on Short Term vs. Long Term Profitability. The report addresses how publishers can find a healthy, audience-centric balance of both, without letting the…

Dathena Opens US Headquarters, Bringing AI Data Protection to US Enterprises

Deep-Tech Innovator Delivers Cost-Effective Data Security for Global Businesses Dathena, the leader in AI-powered data-protection and privacy-management for global enterprises, today announced the official opening of its U.S. headquarters, located in the Financial District of Lower Manhattan in New York City. With offices in Singapore, Thailand, France, Switzerland, and now the United States, Dathena’s global growth positions the tech leader to capitalize on the rapid evolution of the $120 billion data protection market.…

Jellyfish Brings Global Training Program to US with San Francisco Training Center

Courses Will Focus on the Digital Transformation Journey and Seek to Support Brands’ In-Housing Efforts Jellyfish, a digital partner to some of the world’s leading brands, is expanding its global training program by opening an official US training center in San Francisco. The program features classroom-style, private and enterprise courses designed to educate Jellyfish clients, as well as marketing and digital professionals, on digital marketing tactics and tools. “Jellyfish is our trusted partner for both digital…

Miva, Inc. Partners with Sendlane to Help Online Sellers Drive Revenue with Email Marketing Automation

Partnership between eCommerce Platform and Email Marketing Automation Provider to Help Merchants Improve the Effectiveness of Their Email Campaigns. Miva, Inc., ecommerce software and service provider for mid-size and enterprise merchants for 21 years, and Sendlane, behavior-based email marketing automation for eCommerce stores, announced that they have partnered to integrate Sendlane’s email marketing automation into the Miva ecommerce platform. While email marketing is a significant revenue driver for some online…

Dataiku Launches Dataiku Community to Bring Together Professionals in Data Science, Machine Learning and AI

Dataiku, one of the world's leading Enterprise AI and machine learning platforms, announced the launch of the Dataiku Community, a collaborative resource for Dataiku users and those working to democratize data science. Created as the go-to place for all data professionals, the Dataiku Community centralizes resources and encourages members to engage on broad data science topics as well as to expand their knowledge and skillsets (both within and outside of Dataiku). The Dataiku Community features a knowledge section that…

ComQi Acquires JohnRyan, Creating Diverse Digital Retailing Powerhouse

Companies to Continue Operating Independently and Serving Different Sectors While Leveraging Parent Company, Display Giant AU Optronics (Auo). ComQi has acquired JohnRyan in a deal that sees both of the software and services companies broadening their knowledge and capabilities to serve client needs across an increasingly diverse and global retail marketplace. ComQi, owned by display manufacturer AUO (TAIEX: 2409), will continue to focus its digital signage and interactive platform on mainstream retail, while subsidiary…

Naina Leo Joins Attain, LLC

Management and Digital Transformation Consultancy Hires Federal Services Veteran Attain, LLC, a leading management, technology, and strategy consulting firm, announced that Naina Leo has joined the company as a Managing Director. In her new role with Attain, Leo will lead one of the firm's Civilian practices, and be part of the Federal Leadership team. In addition, she also will leverage her deep government and industry relationships as the Company's Federal Chief Growth Officer. With nearly 30 years of experience in…

Intellecta AI-Driven and Multichannel Analytics from OnviSource Delivers Automation for Workforce Optimization, Customer Experience…

Powered by Company’s Proprietary AI, Intellecta Analyzes 100% of Customer Interactions across Multiple Touch Points, Channels and Languages; And Offers Big Data and Content Management, Automated Quality Assurance/Compliance, and a Range of Analytics in Customer Sentiment, Intents, Trends and Behavior OnviSource announced Company’s continuous success in expanding the capabilities of its Intellecta Multichannel Analytics for intelligently automated analysis of 100% of customer interactions across varied channels. Advantages…

Major Airline Selects Bright Pattern Cloud Contact Center Software

Bright Pattern, Leading Provider of Omnichannel Cloud Contact Center Software for Innovative Enterprises, Selected by US-Based Airline A leading airline and travel company known for innovative customer experience has recently selected Bright Pattern Contact Center software powered by AI for its omnichannel contact center platform. With nearly 40 years of experience in leisure travel, the company offers low-fare alternatives to other airlines with exceptional customer experience. The airline plans to innovate and digitally…

Clango Partners with SailPoint to Offer Industry-Leading Identity Governance Solution

Clango, an independent cybersecurity advisory firm and provider of identity and access management solutions, announced a new partnership with SailPoint, the leader in enterprise identity management. The partnership will augment Clango's line of identity governance solutions. This partnership enables Clango to resell and provide professional services for SailPoint's identity platform. By partnering with SailPoint, the leading provider of enterprise identity governance solutions, Clango will provide customers with superior…

Ray Day joins Stagwell as Vice Chair of Marketing and Communications Agencies

Role to Integrate and Innovate Across Stagwell's Offerings, Creating the Agencies of the Future The Stagwell Group named Ray Day as Vice Chair of its Marketing and Communications Agencies.  The new leadership position will continue the integration, innovation and growth of the Stagwell Group companies, building the agencies of the future and enabling the future of communications and marketing. Day, a recognized voice and leader in communications and public relations, joins Stagwell with more than three decades of…

Daily MarTech Roundup: Latest News, Insights, Funding and Updates

Today’s Daily MarTech Round-up covers the latest in Cloud, Marketing Analytics, Automation, Customer experience AI and ML announcements from Perficient, Inc, Automation Anywhere, AspireIQ, Freshworks Inc.,Namogoo, Reckoon, eBay Inc and Dovetale, Inc. Perficient to Demonstrate AI-Powered Customer Intelligence Strategies at MicroStrategy World Perficient, Inc., the leading digital transformation consulting firm serving Global 2000 and other large enterprise customers throughout North America, announced that it will…

Hyland Acquires Blockchain-Credentialing Provider Learning Machine

Hyland, a leading content services provider, announced its acquisition of Learning Machine, an innovator in blockchain-anchored digital credentialing solutions. The acquisition was effective February 1, 2020. Learning Machine is a pioneer in leveraging blockchain technology to authenticate documents and content. Its credentialing solution facilitates the creation and sharing of blockchain-secured digital records that are recipient owned, vendor independent and verifiable anywhere. The Learning Machine Issuing System…

Incremental Growth in Cloud Spending Hits a New High while Amazon and Microsoft Maintain a Clear Lead

New data from Synergy Research Group shows that Q4 spend on cloud infrastructure services increased by $2.8 billion over the previous quarter, which is by far the biggest quarterly increment the market has seen. At 37% the year-on-year growth rate is slowly trending down, but this is due to the massive scale of the market which forces growth rates to moderate. Meanwhile Amazon growth continued to closely mirror overall market growth so it maintained its 33% share of the worldwide market. Second ranked Microsoft again grew…