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      • MarTech Interview with Hugh Fletcher, Global Head of Consultancy and Innovation at Wunderman Thompson Commerce
        MarTech Interview with Hugh Fletcher, Global Head of Consultancy and Innovation at Wunderman Thompson Commerce
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        MarTech Interview with Parker Morse, Founder and CEO at H Code
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        MarTech Interview with Dennis Becker, Chairman and CEO at Mobivity
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        MarTech Interview with Steve Gershik, CMO at inRiver
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        MarTech Interview with Howard Brown, Founder and CEO at ringDNA
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      • Prediction Series 2019: Interview with Scott Webb, CEO at Avionos
        Prediction Series 2019: Interview with Scott Webb, CEO at Avionos
      • TechBytes with Robert McGovern, CEO at PreciseTarget
        TechBytes with Robert McGovern, CEO at PreciseTarget
      • TechBytes with Daniel Winterstein, Co-Founder at Good-Loop
        TechBytes with Daniel Winterstein, Co-Founder at Good-Loop
      • TechBytes with Priya Patel Dockerty, Marketing Director UKI and Nordics at Magnolia
        TechBytes with Priya Patel Dockerty, Marketing Director UKI and Nordics at Magnolia
      • TechBytes with Joe Toscano, Founder and CVO (BEACON) and Darren Guarnaccia, Chief Product Officer (Crownpeak)
        TechBytes with Joe Toscano (BEACON) and Darren Guarnaccia (Crownpeak)
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        Fireside Chat with Brandon Logsdon President and GM, Marketing Cloud Solutions at PDI
      • Fireside Chat with Mike Davie, CEO at Quadrant
        Fireside Chat with Mike Davie, CEO at Quadrant
      • Fireside Chat with Mitch Ratcliffe Marketing Expert at Metaforce
        Fireside Chat with Mitch Ratcliffe, Marketing Partner at Metaforce
      • Fireside Chat with James Ontra, Co-Founder, Shulffrr
        Fireside Chat with James Ontra, Co-Founder at Shufflrr
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        Fireside Chat with Cameron Church
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      • How Can Marketing Team Up with Sales on Personalization’s ‘Last Mile’?
        How Can Marketing Team Up with Sales on Personalization’s ‘Last Mile’?
      • Why GDPR Changes Everything … for the Better
        Why GDPR Changes Everything…for the Better
      • A-Z Glossary For Good TV Marketing - Part 3
        A-Z Glossary For Good TV Marketing – Part 3
      • A-Z Glossary For Good TV Marketing - Part 2
        A-Z Glossary For Good TV Marketing – Part 2
      • Is Your Content Marketing Strategy Driving Sales?
        Is Your Content Marketing Strategy Driving Sales?
    • Guest Authors
      • Ad Fraud: The New Way to Launder Money
        Ad Fraud: The New Way to Launder Money
      • What’s Up, Doc?: How Digital Technologies and AI Are Changing Healthcare
        What’s Up, Doc?: How Digital Technologies and AI Are Changing Healthcare
      • Where Are NFPs Going Wrong with Their Advertising?
        Where Are NFPs Going Wrong with Their Advertising?
      • We Sent a Photographer to Profile the Lives of Translators Around the World, Here’s What We Learned
        We Sent a Photographer to Profile the Lives of Translators Around the World, Here’s What We Learned
      • The Reinvention of Retail: Oblivion or Opportunity?
        The Reinvention of Retail: Oblivion or Opportunity?
    • Staff Writers
      • 75 Inspiring Martech Leaders Who Are Prepared for 2020
        75 Inspiring Martech Leaders Who Are Prepared for 2020
      • Tech Fraternity Finds Inspiration in Sundar Pichai's Promotion as the New CEO of Alphabet
        Tech Fraternity Finds Inspiration in Sundar Pichai’s Promotion as the New CEO of Alphabet
      • Uberflip's SnapApp Acquisition Welds Personalized Content with Lead Qualification
        Uberflip’s SnapApp Acquisition Welds Personalized Content with Lead Qualification
      • Fan-tastic FC Barcelona and 80 Million Instagram Followers: What Every Marketer Should Learn from Rakuten Arena's Omnichannel Media Marketing
        Fan-tastic FC Barcelona and 80 Million Instagram Followers: What Every Marketer Could Learn from Rakuten Arena’s Omnichannel Media Marketing
      • What Louis Vuitton (LVMH) Buying Tiffany & Co. Means for Retail Marketing
        What Louis Vuitton (LVMH) Buying Tiffany & Co. Means for Retail Marketing
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Search Results for: Influencer Marketing

Avtex Achieves the 2019/2020 Inner Circle for Microsoft Business Applications
Customer Experience Management

Avtex Achieves the 2019/2020 Inner Circle for Microsoft Business Applications

Avtex is honored by Microsoft for achieving outstanding sales achievement and innovation Avtex, a customer experience (CX) consulting and technology …

PRNewswireJuly 25, 2019, 10:30 pmJuly 25, 2019 0 510
Silicon Labs Goes Live with o9 Solutions AI-powered Platform for Demand Forecasting
AI/ML

Silicon Labs Goes Live with o9 Solutions AI-powered Platform for Demand Forecasting

Semiconductor leader unifies forecasts and achieves end-to-end visibility into demand drivers with o9’s AI-powered platform o9 Solutions announced that Silicon …

Business WireJuly 25, 2019, 8:33 pmJuly 25, 2019 0 424
Online Retail Sales Bounce Back in June to Record Strongest Growth this Year
Technology

Online Retail Sales Bounce Back in June to Record Strongest Growth this Year

Online retail sales were up +8.5% in June 2019 With excellent weather and the start of the sale season signalling …

MTS Staff WriterJuly 25, 2019, 7:45 pmJuly 25, 2019 0 372
Data vs. Opinion: Why You Need Both
Guest Authors

Data vs. Opinion: Why You Need Both

“Without data, you’re just a person with an opinion.” — W. Edwards Denning Rather than simplifying insight collection, the proliferation of …

Theresa FormanJuly 24, 2019, 9:00 pmJuly 24, 2019 0 627
MarTech Interview with Agustin Esperon, Co-Founder, Wideo
Interviews

MarTech Interview with Agustin Esperon, Co-Founder at Wideo

"Video content has changed the way that companies communicate and promote their products and services." Tell us about your role …
Sudipto GhoshJuly 18, 2019, 1:30 pmJuly 17, 2019 0 3146
Socialbakers Named in 2019 Now Tech: Social Suites Report by Leading Independent Research Firm
Social

Socialbakers Named in 2019 Now Tech: Social Suites Report by Leading Independent Research Firm

Socialbakers, the leading unified marketing platform, announced that Forrester has included the company as one of the solutions in its …

Business WireJuly 17, 2019, 10:10 pmJuly 17, 2019 0 503
Launchmetrics Releases Dedicated Brand Decisioning Platform, Insights, Exclusively for Fashion, Luxury & Cosmetics Industries
Technology

Launchmetrics Releases Dedicated Brand Decisioning Platform, Insights, Exclusively for Fashion, Luxury & Cosmetics Industries

With it launches an interactive microsite dedicated to the Insights100 — a selection of brands and influencers such as Gucci, …

PRNewswireJuly 11, 2019, 5:38 pmJuly 11, 2019 0 389
Acorn International's Digital Services Division Adds Chef Works to Growing Roster of Brands
Technology

Acorn International’s Digital Services Division Adds Chef Works to Growing Roster of Brands

Acorn will Provide Social Media and Digital Management Services in China Acorn International, Inc., a leading marketing and branding company …

PRNewswireJuly 11, 2019, 5:32 pmJuly 11, 2019 0 335
Cox Media Group Chooses Veritone for AI-Driven Advertising Analytics and Online Content Curation
AI/ML

Cox Media Group Chooses Veritone for AI-Driven Advertising Analytics and Online Content Curation

CMG Radio Joins Major Broadcasters Using Veritone to Better Compete for Ad Dollars and Streamline Resource-Intensive Workflows Veritone Inc., the …

Business WireJuly 11, 2019, 5:22 pmJuly 11, 2019 0 554
How to Create Viral Content That Generation Z Will Love
Guest Authors

How to Create Viral Content That Generation Z Will Love

By next year, Generation Z will account for 40% of all customers, according to a Fast Company report. Although their …

Natalie AndersenJuly 11, 2019, 3:00 pmJuly 9, 2019 0 1108
:betr Announces Positive Media Platform to Unlock Development and Wellness for GenZ
People-Based Marketing

:betr Announces Positive Media Platform to Unlock Development and Wellness for GenZ

Building a positive community for young people, driven by them  :betr, an emerging media content platform with a mission to …

MTS Staff WriterJuly 10, 2019, 6:10 pmJuly 10, 2019 0 884
Cision Unveils the Next Generation Cision Communications Cloud, Designed to Empower Communications Teams
Analytics, Social Media Monitoring

Cision Unveils the Next Generation Cision Communications Cloud, Designed to Empower Communications Teams

Following Its Most Recent Acquisitions, Cision Builds on Its Renowned Earned Media Management Technology With the Next Generation Cision Communications …

MTS Staff WriterJuly 9, 2019, 7:35 pmJuly 17, 2019 0 873
Brandable Closes Series B Financing Round
Customer Acquisition, E-Commerce and Mobile Commerce

Brandable Closes Series B Financing Round

With an Impressive Investor Lineup, Brandable Prepares for Accelerated Growth Brandable, a technology-enabled consumer packaged goods platform, announced the closing of …

PRNewswireJuly 9, 2019, 1:51 pmJuly 9, 2019 0 609
SRAX Enhances Luxury Data Sets to Captivate The $200 Billion US Luxury Goods Market
Audience Data, Data Management Platforms

SRAX Enhances Luxury Data Sets to Captivate The $200 Billion US Luxury Goods Market

SRAX Lux Joins SRAX Verticals Targeting Specific Audiences Social Reality, Inc., a digital marketing and consumer data management technology company, …

PRNewswireJuly 9, 2019, 1:23 pmJuly 9, 2019 0 391
AccuWeather Continues Rapid Expansion with Relocation of Global Office in New York City
Location Data, Technology

AccuWeather Continues Rapid Expansion with Relocation of Global Office in New York City

State-of-the-art facility at 7 World Trade Center in Lower Manhattan reflects AccuWeather’s continued growth in a variety of key functions, …

PRNewswireJuly 8, 2019, 9:15 pmJuly 8, 2019 0 785
Keys for a Successful Online Business
Guest Authors

Keys for a Successful Online Business

Nowadays, Digital Marketing is vital for business, as consumers usually search the Internet for information about companies before acquiring the …

Emma SmithJuly 6, 2019, 10:00 amJuly 3, 2019 0 1102
Gartner Says Marketers for US Spirits Brands Must Tap Into Search to Gain Competitive Advantage
Technology

Gartner Says Marketers for US Spirits Brands Must Tap Into Search to Gain Competitive Advantage

Report Ranks Digital Performance of 69 Spirits Brands; 44% Percent Rank Average or Below Spirits brands continue to underinvest in …

Business WireJuly 2, 2019, 6:51 pmJuly 2, 2019 0 318
Independent Research Firm Reports Partnerships Are Critical to Business Growth
Marketing Clouds

Independent Research Firm Reports Partnerships Are Critical to Business Growth

Study confirms companies with mature partnership programs grow overall company revenue nearly twice as fast as companies with less mature …

Business WireJune 27, 2019, 6:00 pmJune 27, 2019 0 432
Independent Research Firm Reports Partnerships Are Critical to Business Growth Study Confirms Companies With Mature Partnership Programs Grow Overall Company Revenue Nearly Twice as Fast as Companies With Less Mature Programs
Technology

Independent Research Firm Reports Partnerships Are Critical to Business Growth Study Confirms Companies With Mature Partnership Programs Grow Overall Company Revenue Nearly Twice as Fast as Companies With Less Mature Programs

Impact, the global leader in Partnership Automation, released a commissioned global study conducted by Forrester Consulting confirming a direct correlation …

MTS Staff WriterJune 26, 2019, 4:46 pmJune 26, 2019 0 347
Acorn International Establishes Acorn Digital Services
B2B Commerce, Content Marketing

Acorn International Establishes Acorn Digital Services

Social Media and Digital Services Agency under Acorn International to Target Broader Range of Brands Seeking to Maximize Their Business …

PRNewswireJune 26, 2019, 2:09 pmJune 26, 2019 0 355

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