Emodo Audiences Uses Carrier Data to Verify Data Accuracy and Improve Targeting at the Outset, Preventing Wasted Ad Spend and Improving Mobile Advertising Return on Investment Ericsson Emodo, Ericsson’s mobile advertising and…
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Travel Brand Marketers Now Able to Achieve A Single View of the Customer at Scale for Maximum Impact using People-Based Marketing Today at the Skift Tech Forum, LiveRamp announced a partnership with ADARA, the world's richest travel data…
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Michael Connolly Thrilled to Win the Entrepreneur of the Year Award Sonobi recently announced that CEO & Founder, Michael Connolly, has been selected as the recipient of the Ernst & Young Florida Entrepreneur of the Year Award…
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Early Results Using Intent Analyzer Show a Significant Sales Uplift and Increased Customer Engagement Thunderhead, the global leader in customer engagement and journey orchestration, announces early deployment results for Intent…
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LYONSCG Delivers a Cross-Cloud Unified Experience with Salesforce Commerce Cloud and Marketing Cloud Lyons Consulting Group (LYONSCG), part of the Capgemini Group, announced that it helped lead the redesign of iconic resort wear brand…
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The Rise of the Entrepreneur and the Fall of Destructive Forces in Our Social Platforms Are Here Now. MarketHive Is Creating a "Universal Income" for Entrepreneurs MarketHive, a "Market Network", announced that it has officially entered…
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SiteFocus' Turnkey AI System That Solves Enterprises' Natural Language Needs SiteFocus Inc. announced the availability of Autonomous Learning Machines (ALM) – an Artificial Intelligence (AI)-in-a-Box solution that enables machines to…
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Unbotify, the behavioral biometrics bot detection startup, was named 2018 Gartner Cool Vendor in Advertising by Gartner Inc. This industry accolade follows Fast Company's recognition of Unbotify as "Israel's most innovative company 2017"…
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Customer-Driven Roadmap Boosts Marketing Efficiency and Productivity Canto, a leading provider of Digital Asset Management (DAM) software, announced new features that enable marketing teams to achieve a competitive edge through a more…
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To Help Marketers More Easily Connect Offline and Online Identities, Experian's MarketingConnectSM Eliminates the Need for Disparate Solutions and Lets Marketers Access and Manage Customer Identity Attributes Through a Single Unified…
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AR, VR, autonomous cars are three technologies that once seemed like futuristic science fiction, yet they are mainstream today. Facial recognition is another amazing technology that has arrived on the scene and is dramatically changing how…
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Technical Paper Provides Deep Dive into Sidechain Scalability for Decentralized Advertising Analytics Lucidity announced the public release of its yellow paper describing its specific implementation of a trustless sidechain scaling…
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Influencer Marketing Firm Expands Quotient’s Data-Driven Media Offerings, Driving Sales Through Social Media for Top CPG Brands Quotient Technology Inc, announced it has signed a definitive agreement to acquire Ahalogy, a leading…
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ShareThis Announced New Clients and Partners, Including Digitas, AppNexus, and The Trade Desk; Reveals Data DNA and Deep Learning Engines Fuel YoY Growth Into Second Year ShareThis, the Sharing Intelligence company that delivers the…
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First-Demand Side Platform Integration Grants Access to Rich Ecommerce Data ownerIQ, a leader in second-party data, announced the ability to integrate with demand-side platform (DSP) partners, with Amobee—a leading global digital marketing…
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Mantis Uses State-Of-The-Art AI Techniques to Identify Video Content That Is Relevant for Advertisers Mantis-ai.com will launch its Artificial Intelligence (AI) tool for the first time, which will be available for advertisers during the…
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Some of the Biggest Themes in The Internet Trends Report This Year Include Privacy, Ecommerce, China, And Work China will soon overtake the US (in terms of technology and its consumption), Ecommerce is at an all-time high, cryptocurrency…
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At its recent Digital Marketing Conference, Gartner famously called the future of marketing "fast, frenetic, and fantastic" and we couldn't agree more. Consumers increasingly expect seamless, highly relevant interactions with brands yet…
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