VMware’s Twin-Acquisition Deal Bolsters Big Data-Based Cloud Computing and Security

Leading Cloud and Mobility provider VMware has scooped two mega-acquisition deals for a combined total of $4 billion (approx.). With these acquisitions, VMware has further expanded its horizon into Cloud-native IT networking and security solutions powered by Big Data and emerging Cloud Computing technologies. While Pivotal Software would help VMware deliver the most comprehensive enterprise-grade Kubernetes-based portfolio for modern applications, Carbon Black's expertise in cybersecurity would help secure VMware's…

MarTech Interview with Tim Vanderhook, CEO at Viant

"Digital Out of Home (DOOH) and Connected Television (CTV) are the two fastest-growing areas of the media budgets and those two channels are all about video." Tell us about your role and journey into Technology. What inspired you to start at Viant? As Co-Founder and CEO of Viant, I drive the overall direction and business strategy for the company. 20 years ago when my brothers and I started the business, Digital Advertising was in its infancy and we were just learning how to buy and sell ads as entrepreneurs. I realized…

Trend Micro Positioned as a Leader Again in Gartner Magic Quadrant for Endpoint Protection Platforms

The Cybersecurity Leader Shares How Its Apex One Solution Adds Value for Customers Across the Globe Trend Micro Incorporated, a global leader in cybersecurity solutions, announced that it has been named a Leader in Gartner, Inc.’s 2019 Magic Quadrant for Endpoint Protection Platforms, in evaluation of its Apex One endpoint security solution. Trend Micro has been named a Leader in every Gartner Magic Quadrant for this category since 2002 and believes this latest recognition proves how its strategy and performance…

New Cloud TV service based on Kaltura for Beeline Kazakhstan (Veon)

Following the Successful Launch of Beeline TV in Russia, Kaltura Expands Partnership into Additional Markets, Starting with Beeline Kazakhstan Kaltura, the leading video technology provider,  announced that its Kaltura Cloud TV Platform is powering the newly-launched TV service for Beeline Kazakhstan (Veon), the country’s largest independent mobile operator whose customers account for more than half of the nation’s population. Beeline Kazakhstan leveraged the Kaltura TV Platform technology to replace its legacy pay-TV…

TechBytes with Chris Bower, VP of Brand Partnerships at Fullscreen

Tell us about your role and the team/technology you handle at Fullscreen. As the VP of Brand Partnerships within the Fullscreen Brand Studio, I lead a team of branded content experts. We collaborate very closely with our integrated marketing, activations, and talent teams to deliver strategic, fully-immersive, and creative content programs for our clients such as Best Buy, MARS, P&G, HP, Mattel, and AT&T. In developing our programs, our teams utilize a suite of technology tools that enable us to: Discover…

Amazon Announces 150 New Tools and Services Have Launched in 2019 to Help Small and Medium-Sized Businesses Grow Their Online Sales

Amazon Is on Track to Invest More Than $15 Billion in 2019 in Infrastructure, Tools, Services, People, and Programs to Help Third-Party Sellers Succeed Amazon announced 150 tools and services have been launched since the beginning of the year to help independent small and medium-sized businesses grow their sales in Amazon’s stores. Tools like Sold by Amazon help sellers manage the pricing of their products in Amazon’s stores, while fulfillment tools like Target Inventory Levels allow sellers to better manage their…

MarTech Interview with David Kilimnik, CEO at Hero Digital

"AI and Machine Learning will be indefensible for algorithmic decision making, but these technologies will never craft a business strategy or replace creativity." Tell us about your role and journey into Technology. What inspired you to start at Hero Digital? I have been working in Silicon Valley for 20 years and got my start on the software side of the business. In the late 90s, Silicon Valley was a great playground for learning, since there was a massive rush of young, energetic people with no experience in the space. My…

AttackIQ Deepens Leadership Bench, Appoints Dariush Afshar as VP Business Development and Corporate Strategy

 Former Head of Hewlett Packard Enterprise Platform Ecosystem Joins AttackIQ to Help Accelerate the Growth of the Continuous Security Validation Market AttackIQ, the leading, independent player in the emerging market of continuous security validation, announced Dariush Afshar has joined the company’s executive team as vice president of business development and corporate strategy. “The security market has been struggling for years to help its customers calculate ROI and prove product efficacy, but AttackIQ is now in a…

Kolabtree Study Reveals Whether Public Trust Google Over Their Doctors

Kolabtree, the world's largest platform for freelance scientists and researchers, recently conducted research that sheds light on the general public's attitude to medical information online. With the study, Kolabtree aimed to investigate how reliant and trusting the public is regarding medical information found on the internet and whether they favoured 'Dr Google' over their own GP's knowledge and experience. The survey also explored the public's attitude toward the monitoring of medical information. The survey was…

IBM Demonstrates Commitment to Open Hardware Movement

Contributes Open Source Designs to Move Data More Quickly, Accelerating AI and Hybrid Cloud Workloads IBM announced at The Linux Foundation Open Source Summit that it will be contributing implementation rights to key technologies to the open community, further building upon IBM's long legacy of open source development. IBM is opening the POWER Instruction Set Architecture (ISA), which is critical to how hardware and software work together on POWER. With the ISA and other technologies being contributed to the open community,…

Paxata Recognized in the Gartner Peer Insights ‘Voice of the Customer’: Data Preparation Tools

Paxata, the pioneer in self-service data preparation, announced that it has been recognized for its ratings by end user professionals in the 2019 Gartner Peer Insights ‘Voice of the Customer’: Data Preparation Tools, based on 17 reviews. Paxata is one of two vendors out of eight total vendors who attained the highest two ratings in “Overall Rating,” “Service and Support,” and “Evaluation and Contracting”, with scores higher than Alteryx, Microsoft, and Tableau. Paxata is also one of two vendors out of eight total that…

Drop Closes $44 Million Series B Funding to Drive Continued Investment in Personalized Rewards

Latest Round Led by HOF Capital, Includes Royal Bank of Canada as a New Investor Drop — the personalized mobile rewards platform designed to help shoppers earn more on everyday purchases — announced a $44 million USD Series B investment to further its mission of rewarding consumers by delivering relevant deals right to their smartphones. This round, led by HOF Capital, also includes returning investors New Enterprise Associates (NEA), Sierra Ventures and White Star Capital. Additionally, Royal Bank of Canada is joining as a…

Billie Eilish to Perform Exclusive Concert for SiriusXM and Pandora Listeners

Intimate, exclusive performance at The Troubadour in Los Angeles to air live on SiriusXM's Alt Nation channel SiriusXM announced that Billie Eilish will perform an exclusive concert for SiriusXM and Pandora listeners on Wednesday, September 18 at the Troubadour in Los Angeles. The special and intimate concert will feature Eilish performing music from her critically-acclaimed, record-breaking, No. 1 debut album, WHEN WE ALL FALL ASLEEP, WHERE DO WE GO?, including her first No.1 on Billboard's Hot 100, "bad guy," as well…

Keynote Speaker Scott Stratten to Headline SugarCRM’s SugarConnection in Boston

Global Customer Event Series Helping Clients Amplify Competitive Advantage Through Customer Experience Innovation SugarCRM Inc., the company that helps organizations deliver exceptional customer experiences, is gearing up for SugarConnection Boston - where the company will bring sales, marketing, brand and relationship expert Scott Stratten to the stage as keynote speaker in the second of four global events exclusively for Sugar customers and strategic partners. “We’re thrilled to welcome Scott to SugarConnection…

Eurofins Digital Testing to Provide IMF Analysis Solutions for the Digital Media Industry

Eurofins Signs Exclusive, Global Licensing Agreement with the Institut für Rundfunktechnik (IRT) to Develop new IMF Solutions Built on IRT's Proven Technology Eurofins Digital Testing, a global leader in end-to-end quality assurance (QA) and testing services, announced it will offer software solutions to help studios, post-production companies, broadcasters and distributors adopt the Interoperable Mastering Format (IMF), aimed at streamlining associated workflows and reducing costs. IMF is a Society of Motion Picture…

SiriusXM Launches New Streaming Subscription Offer for College Students Nationwide

The Generation That Grew up Listening to SiriusXM in Their Parent's Car Gets Its Own SiriusXM Streaming Subscription Package for $4 per Month"Student Premier" Package Features Commercial-Free Music, Plus SiriusXM Video, College Conference Channels, Sports, Comedy, News and Entertainment, and Personalized Stations Powered by PandoraStudents Can Listen on a Mobile Phone, Laptop and Connected Devices Including Xbox, PlayStation and Devices Powered by Amazon Alexa SiriusXM announced a new subscription package built for…

LiveIntent Taps Drawbridge and Tapad Vet Jon DeGennaro as VP of Identity Sales

Industry Veteran to Lead Growth of Company’s New Identity Business LiveIntent, the people-based marketing platform powered by the email address, announced that it has hired Industry veteran Jon DeGennaro as VP of Identity Sales to lead growth for the company’s newly launched Identity Business, centered around its on-boarding service.  Launched in April, LiveIntent’s on-boarding service seeks to right the wrongs of the industry by bringing the value of first-party data back to the brands and publishers who are able to…

4-Tell Personalization Achieves “Built for NetSuite” Status

New 4-Tell SuiteApp Meets the NetSuite SuiteCloud Platform Development Standards and Documented Best Practices 4-Tell, a data-driven personalization and predictive analytics company, announced that its 4-Tell Personalization SuiteApp has achieved "Built for NetSuite" status. The new SuiteApp, built using the Oracle NetSuite SuiteCloud Computing Platform, helps organizations build customer loyalty and increase revenue by quickly implementing product recommendations and conducting a predictive search on any NetSuite…

Qatar Innovation Week: Celebrating the Value of Future Technologies This November

Go on a 3-Day Networking Spree and Explore Opportunities in AI and 5G Technologies at Qatar Innovation Week That Will Host World Leaders of the Global Tech Space. Reiterating what the CEO of Google, Sundar Pichai had said, “AI may become more profound than fire or electricity.” Artificial Intelligence, in all probabilities, is becoming an economic arsenal for most countries around the world today, including the West Asian country that sits on the Arabian Peninsula. Yes, we’re talking about Qatar, the country with one of…

Nitro Circus Launches New Channel on OTT Platform, Joins New Generation of Companies Bringing TV to AVOD

Joining the new wave of companies bringing their content to OTT platforms, Nitro Circus is using Unreel to launch their new brandchannel, Epic Makes Misses & Mayhem, as an AVOD streaming service Nitro Circus, one of the world’s largest action sports brands global sports entertainment leader, has just launched its new brand channel, Epic Makes Misses & Mayhem, onto OTT as an AVOD streaming service with Unreel.me, a leading top platform for networks and publishers launching over-the-top (OTT) streaming services. The…