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Brainshark Recognized in Gartner’s Market Guide for Sales Engagement Platforms

Brainshark Provides Comprehensive Solutions for Sales Enablement and Readiness Brainshark, Inc., delivering SaaS-based sales enablement and readiness solutions, announced its inclusion as a Representative Vendor in Gartner’s Market Guide for Sales Engagement Platforms (report available to Gartner subscribers). Gartner defines sales engagement platforms as “sales tools that unite disparate sales enablement functions to enable sellers and other customer-facing resources to engage with buyers and provide a better customer…

Cut the Lines! Billfold Enhances the Guest Experience with Innovative Cashless Payments — So Partygoers Have More Fun

No matter the format, live events and festivals often have one thing in common: Want a drink? Get in line. The slow march to the bar or food stands, followed by the minutes required to order and pay, is commonplace at festivals, venues, and other well-attended happenings, detracting from the customer experience. Billfold, an RFID point-of-sale for high-volume service, is designed specifically for these moments, making waiting a thing of the past. At over 400 events, Billfold has boosted patron spending up to 67%.…

Auckland Transport Selects Infor for Standards Compliance and Asset Optimisation to Deliver A Better Customer Experience

New Zealand's Regional Transportation Authority Centralises Assets in the Cloud on Infor CloudSuite EAM Infor, a global leader in business cloud software specialised by industry, announced that Auckland Transport (AT), New Zealand's largest regional people mover on land, by rail and over waters, has chosen to partner with Infor to standardise and manage its assets on Infor CloudSuite EAM.  The multi-year software-as-a-service (SaaS) project will help optimise AT's multi-billion-dollar assets across the organisation to…

SourceMedia Announces Key Hires, Including David Evans as Chief Content Officer

Former Head of Content Strategy at Forrester Research Will Continue the Drive Toward Integrated Services SourceMedia, a leading provider of business information, announced that David Evans has joined the company as Chief Content Officer. Evans was most recently leading the global event content strategy for Forrester. Evans has more than 20 years of experience in strategic content leadership across live experiences and online platforms for media, professional services, and research organizations. Most recently, he led…

Ecommerce Website Design Agency, Huemor, Explains How to Target Prospective Customers and Increase Sales

Targeting customers through digital means has become easier than ever. It's no longer necessary to meet potential customers in person, call them on the phone, or even directly message them; you just have to gain their attention! Ecommerce Website Design agency, Huemor, explains how to target prospective customers and increase sales. Use Targeted Ads Targeted Ads are different from a commercial or billboard that advertises to the general public. Although it may seem like a good thing to broadcast your service to as many…

Jabra PanaCast Real-Time Intelligent Video Solution Certified for Microsoft Teams

Unique 180-Degree Plug-And-Play Video and Connected Experience Combined with Real-Time Detection and Learning Jabra, leader in audio and communications solutions, launches the Jabra PanaCast, which is engineered to be the world's first smart panoramic-4K plug-and-play video solution certified for Microsoft Teams. With its real-time immersive intelligent vision system, Jabra PanaCast provides unique value for huddle rooms and meeting spaces, delivering wall-to-wall video, audio and data that is critical for modern video…

TIDAL Unveils Playable Video Sharing Capabilities For Instagram Stories

Users Can Also Share Songs and Albums Directly to Stories Across Social Channels Global streaming and entertainment platform, TIDAL, is announcing a series of enhancements to its social sharing capabilities. Starting today, TIDAL members are able to share the platform's robust catalog of music to both Instagram and Facebook Stories, while playable video content can be shared to Instagram Stories. TIDAL members using iOS and Android devices will see the new sharing option across all content when clicking the three-dot…

MarTech Interview with Morag Lucey, CEO at Televerde

"Adoption of CRM will continue to grow as more and more companies recognize its impact on customer retention and loyalty." Tell us about your role and journey into Technology. What inspired you to start at Televerde? Believe it or not, at 20-years of age, I was set on a career in fashion. I absolutely love clothes, style and the art of designing. What I didn’t know was how difficult it was to turn this passion into a lucrative career. While I was coming to terms with this reality, I was offered a great opportunity with a…

20 Million Fliers to Experience Singapore Airlines’ AI-Powered Experiences

One of the world’s finest and most reputable airline service providers, Singapore Airlines will deliver AI-enhanced experiences to its 20 million fliers. The airline will rely on AI company- Insider to help drive its digital growth and deliver seamless, personalized experiences to customers across all its channels. Singapore Airlines Limited (SIA), the flag carrier airline of Singapore reported the highest annual revenue generation in 2019, earning $16.3 billion despite narrow margins in profit and rising fuel costs per…

Kony Quantum Launches New Conversational Artificial Intelligence DevKit for Enhanced Digital Experience

Leader in Omnichannel Low-code Platform Now Enables Businesses to Deliver Applications with Intelligent Conversational Interfaces to Support Human and Digital-based Engagement New disruptive technologies such as Conversational Artificial Intelligence (AI) are transforming how businesses deliver enhanced, personalized consumer experiences. To enable developers to build more engaging web and mobile applications, Kony, Inc., the fastest-growing, cloud-based digital application and low-code platform solutions company,…

1WorldSync to Expand Product Content Management and Syndication Portfolio Through the Acquisition of LANSA Content Syndication Toolset

LANSA Data Sync Direct and SyncManager enhance 1WorldSync's robust product offerings 1WorldSync, the leading provider of product content solutions, announced that they have acquired Data Sync Direct and Sync Manager, product content syndication solutions from LANSA, (a division of Idera, Inc.), a provider of low-code application development platform tools. Marketing Technology News: BitGo Appoints Pete Najarian as Chief Revenue Officer Now, 1WorldSync provides more flexibility for customers to integrate product…

The Smart Augmented Reality Glasses Market Is Poised for Rapid Growth, with Global Shipments to Reach 19.7 Million Units by 2025, According…

Head-Mounted Displays, Assisted Reality Glasses, Mixed Reality Holographic Displays, and Smart Helmets Will All Play a Role in Market Development The global market for smart augmented reality (AR) glasses has struggled to take off after a few years of pilots, implementations, and a lot of hype. There have been growing pains, as the reality of the state of the technology has not met end-user expectations. However, according to a new report from Tractica, the smart AR glasses market is picking up pace as it inches away…

Syncsort Acquires Pitney Bowes’ Software Solutions Business to Create a Leading Data Management Platform

Transformational Acquisition Strengthens Data Quality Software Leadership Combines Best-in-Class Location Intelligence, Data Enrichment, Customer Information Management and Engagement Solutions with Powerful Data Integration and Optimization Software Syncsort, the global leader in Big Iron to Big Data software, announced it has signed a definitive agreement to acquire Pitney Bowes’ Software Solutions business. Together, Syncsort and the Pitney Bowes software & data business becomes one of the largest data management…

MuleSoft Unveils Government Cloud – FedRAMP Authorized Solution that Brings Together iPaaS and Full Lifecycle API Management with a…

With FedRAMP Authorization, Government Agencies Can Leverage Anypoint Platform to Accelerate Project Delivery and Reduce Costs by Managing Integrations and APIs from a Unified, Secure Cloud Platform MuleSoft, provider of the leading platform for building application networks, announced the availability of MuleSoft Government Cloud, a cloud deployment environment that combines integration platform as a service (iPaaS) and full lifecycle API management in a single runtime. By deploying MuleSoft's Anypoint Platform within the…

Big Data Company Buys Pitney Bowes’ Software Solutions Business for $700 Million

Sale Unlocks Value for Shareholders While Advancing the Company’s Transformation Efforts to Focus on Removing the Complexities of Shipping and Mailing for Clients Pitney Bowes Inc., a global technology company that provides commerce solutions in the areas of ecommerce, shipping, mailing, data, and financial services, announced that it has entered into a definitive agreement to sell its Software Solutions business to Syncsort for $700 million in cash. The transaction is expected to close before the end of the calendar…

ViralGains Odyssey Gives Customers a Voice in Advertising

New platform maximizes ad performance by tailoring journeys based on real-time sentiment and behavior ViralGains, the leader in intelligent ad journey orchestration, announced the launch of ViralGains Odyssey. The new software as a service (SaaS) platform allows marketers to leverage the voice of the customer to drive smarter advertising outcomes that directly impact the bottom line. ViralGains Odyssey works seamlessly across video, connected TV (CTV) and display advertising. A recent study from MAGNA and IPG Media…

CrowdStrike Announces Establishment of Falcon Fund

In Partnership with Accel, Crowdstrike Will Co-Invest in Security Startups That Are Building Applications on the Crowdstrike Falcon Platform CrowdStrike Inc., a leader in cloud-delivered endpoint protection, announced the launch of Falcon Fund, an $20 million dollar early stage investment fund started by CrowdStrike®, in partnership with Accel. Falcon Fund will focus on seed and Series A investments in startups that are building applications on the CrowdStrike Falcon platform. The Falcon Fund will act as a co-investor…

DataRobot and CallMiner Partner to Accelerate AI Capabilities

Partnership to drive successful deployment of AI across enterprises to enhance customer experience DataRobot, the leader in enterprise AI, and CallMiner, the leading provider of AI-fueled speech and customer engagement analytics solutions, announced a partnership designed to accelerate AI capabilities within the contact and customer experience center. Through this strategic alliance, CallMiner will leverage DataRobot’s automated machine learning technology and expertise for even more rapid behavioral insight revealing the…

MSR Communications Report on How PR Coverage Impacts SEO Wins LACP Vision Award

Study shows that boosting social shares may be an effective SEO tactic MSR Communications, an independent digital/social marketing and public relations firm in San Francisco announced it has received the Silver Vision Award from the League of American Communication Professionals (LACP) in the Media category for its Trend Report: How Readership, Timing and Social Shares Affect SEO and Earned Media Value. Applying predictive analytics to media data The goal of the report was to identify patterns that predict and…

CBS and Viacom to Combine

CBS Corp. and Viacom, two of the world’s leading entertainment companies, announced they have entered into a definitive agreement to combine in an all-stock merger, creating a combined company with more than $28 billion in revenue. The combined company, ViacomCBS Inc., will be a leading global, multiplatform, premium content company, with the assets, capabilities and scale to be one of the most important content producers and providers in the world. The combined company will be a scale player globally, with leadership…