PowerLinks Raises $6.1 Million Series A to Automate Relevant Native Advertising

Powerlinks Is A Software Platform Which Automates The Buying And Selling Of Personally Relevant And User-Friendly "Native" Advertising PowerLinks announced that it has secured a £4.58 million ($6.1 million) Series A investment. The round is led by Foresight Group, with participation from leading angel investors and PowerLinks management. PowerLinks is emerging as a leader in a new generation of advertising platforms, connecting advertisers and publishers in a data rich marketplace, which processes over 6…

YouTube’s Top Kids’ Influencers Announce Participation in SuperAwesome’s SafeFam Program

At Kidscreen Summit 2018, over thirty YouTubers and five agencies announced participation in SuperAwesome’s SafeFam initiative. SafeFam’s content certification is designed for young YouTubers and their parents to better understand and navigate the digital safety and privacy requirements of the under-13 audience on YouTube. Creators who have already signed up include DenisDaily and the rest of The Pals, SuperHeroKids, Gabe and Garrett, Grace’s World, Annie Rose, Hope Marie, The Daya Daily, The Fizz Family, The Crafty…

CloudEngage Announces AI-Powered Live Chat Solution ‘Chord’

Chord by CloudEngage Is the First Live Chat Solution to Combine Artificial Intelligence with Real-Time Personalization That Intuitively Learns Customer Preferences, Generating Personalized Web Experiences CloudEngage, a leading intuitive suite of omnichannel personalization tools on the market, has announced the launch of Chord. Chord by CloudEngage is an agent-driven live chat system capable of personalizing user experiences in real-time. Chord learns web visitor affinities through conversation and uses that data to…

Direct Agents Introduces Standalone OTT Solution

Directagents.TV Is the Agency's Expanded Offering for OTT Growth Marketing Direct Agents, a data-driven, digital advertising agency is excited to announce their latest solution focused on OTT network launch and audience growth: DirectAgents.TV As a leader of OTT growth marketing, Direct Agents has launched a stand-alone solution for OTT subscriber & audience acquisition, churn management, tune-in, and content launches. In addition, Direct Agents helps with cross-device presence management and OTT-specific…

video intelligence Launches Contextual Video Platform

New Platform Will Enable Media Publishers To Instantly Deliver Relevant Content And Advertising video intelligence (vi) has announced the UK launch of vi stories - a contextual video platform that connects media companies with content providers, helping them to deliver engaging and topical video to users based on the content they are interested in. Publishers can use vi stories to embed a native video player on their platform that matches the look, style, and design of their app or website. A natural language machine…

CoreMedia Features in Gartner’s Magic Quadrant for Digital Experience Platforms Report

CoreMedia Included in the First-Ever Release of Cutting-Edge Market Research Report CoreMedia, a global provider of omnichannel content management, advanced asset management, and eCommerce integrations, has announced that it has been included by Gartner's 2018 Gartner Magic Quadrant for Digital Experience Platforms research report. Recommended Read: TechBytes with John Schnipkoweit, CTO, Choozle Key Parameter to Decide the Magic Quadrant: The Ability to Execute Digital Experience CoreMedia has been placed as a leader…

OTT Explosion Provides Safe Platform For Marketers

The topic of OTT Explosion was a dominant force at CES this year. Maybe not as the unequivocal future of video programming, but at least as an offering on par with cable and satellite offerings. We know OTT’s been growing quickly in recent years (users doubled in 2017), so its prominence is no surprise. Pulling even with “traditional TV” is the surprising development, however, as the stage is now set for streaming to change the conversation around advertising as well. OTT now migrates from a side bucket of digital spend…

Crimson Hexagon Posts Record Annual Revenues in 2017 and Expands to “Consumer Insights”

General Motors Among Brands Choosing Crimson Hexagon as Company Broadens Beyond Social Media Analytics to AI-Powered Consumer Insights Crimson Hexagon, the leading provider of AI-powered consumer insights, recently announced record financials, as it closed its books for 2017. Revenue was up globally as well as in each geographic theater. In the last six months of 2017 alone, the company more than tripled its number of customers with annual contract values (ACVs) of $100,000 or more. Crimson’s momentum is the result of a…

Interview with Chris Lynde, CEO, SaleScout Data Solutions

"The CMO’s challenge is to punch through the noise, identify purchase readiness and serve up the right message at the right time. To be successful, they need accurate contact data, pinpoint targeting capabilities and a clear return on investment."Tell us about your role and how you got here. What inspired you to be part of SaleScout? I am the chief executive officer, reporting to our board of directors. I am ultimately responsible for driving shareholder value, leading our management team, growth strategy, and corporate…

SeoSamba Launched Franchise Development and Brand Marketing Solutions at IFA2018

Award-Winning Franchise Marketing Automation Software Seosamba Launched Its Franchise Development and Brand Marketing Packages Award-winning franchise marketing automation software SeoSamba launched its Franchise Development and Brand Marketing packages at the 2018 International Franchise Association convention (IFA2018) in Phoenix, Arizona. One year after unveiling its new Customer Relationship Management - CRM - addition to its marketing and sales automation software suite at IFA 2017 in Las Vegas, SeoSamba showcased…

Triller Raises $5 Million Series A to Democratize Music Video Creation

Social App Allows Users to Create Celeb-Quality Music Videos in Seconds Triller, the AI-powered music video platform, today announces a $5 million Series A funding round led by Carnegie Technologies. With over 23 million downloads worldwide, Triller democratizes the music video creation process, making it easy for users to create and share celeb-quality music videos, instantly. The funds will be used to build out the platform's AI-backed production technology, which automates the video editing process to drive better…

AdColony Announces Full Compatibility with IAS, Double Verify and MOAT

New Integrations Make AdColony the First In-App Video Marketplace to Integrate with all Leading Ad Quality Measurement Partners AdColony, the ad quality video marketplace, has announced that the company is fully compatible with all major viewability measurement partners for both programmatic and managed service campaigns. AdColony is the first in-app video marketplace to partner with Integral Ad Science (IAS), MOAT and DoubleVerify, providing a range of options that will give AdColony customers the flexibility to work…

How is The Location Data Landscape Shaping Up in 2018?

If a Tool Is Limited by the Availability of Low-Quality Data, It Just Won't Be of  Value. As the Data Market Becomes More Crowded, It's Also Important to Focus on Transparency, says Unacast CEO  Thomas Walle When a Location Data platform raises significant funding from leading investors in the industry, it ought to make waves. Unacast, the makers of Real Time Graph, scooped $17.5 million. Clear with their plans for the future and ambitious in taking their product road-map to new territories, the Thomas Walle-led company…

AC Business Media appoints Infogroup Media Solutions as Data and Media Management Partner

AC Business Media, a Prominent B2B Media, and Business Intelligence Company, Will Retain Infogroup to Provide Data Management Services Infogroup Media Solutions, the leading provider of business and consumer media management solutions, announced that it has added AC Business Media to its client roster. Through this new partnership, Infogroup will deliver advanced data processing, media management, and market strategy services to help AC Business Media expand its list rental opportunities, gain a more…

Accelirate Partners With Chirrp.AI to Deliver Enterprise-Class Chatbot Solutions

Accelirate Announces Its Partnership with Chirrp.AI That Strengthens Its Enterprise Chatbot Solutions Capability Accelirate, a Business Process Automation services leader, announced its partnership with Chirrp.AI that further strengthens its enterprise-class chatbot solutions capability. "We have been delivering Business Process Automation solutions using RPA and AI technologies to our clients for the past two years and many clients have been asking about the feasibility of using chatbot solutions for internal and…

Harmonic Appoints David Krall to its Board of Directors

David Krall Most Recently Served as the Strategic Advisor to Roku Inc Harmonic, the worldwide leader in video delivery and cable access virtualization, announced it has expanded the company's board of directors with the appointment of David Krall. "I'm delighted to welcome David to our board. David's extensive executive leadership and board experience, and particularly his strong digital and streaming media background, make him an excellent addition. We look forward to David's insights and guidance as we continue to…

Meredith Corporation Partners With Google On Launch Of New Product, AMP Stories

PEOPLE Is First Meredith Brand to Launch on AMP Stories Meredith Corporation announced that it is among the beta publishers launching AMP Stories, which was created in collaboration with the open source AMP project and Google. AMP Stories provides a mobile-focused format for delivering news and information as visually rich, tap-through stories. PEOPLE is the first Meredith brand to work on developing the format for the developer preview at the AMP conference in Amsterdam. "AMP Stories have extraordinary potential to…

Qubit’s 2018 Travel Survey Confirms Important Role that Mobile, Personalization and Reviews Play in Searching for and Booking…

Survey Data Also Reveals the Behavior Gap Between Travelers Under and Over 35 Years Old The state of the travel and tourism market is in transition based on a number of factors, including the maturation of personalization and mobile technology according to new survey data released by Qubit, the leaders in marketing personalization technology. Qubit’s 2018 Travel Survey revealed that younger and older travelers have different approaches to booking travel and taking vacations in general: 42 percent of travelers…

Salesforce Chairman and CEO Marc Benioff to Speak at The New York Times New Work Summit

Salesforce, the global leader in CRM, announced that Salesforce Chairman and CEO Marc Benioff will be speaking at The New York Times New Work Summit today, February 13. Benioff will participate in a fireside chat with New York Times Deputy Managing Editor Rebecca Blumenstein in a conversation entitled, "Leading Change." The conversation will start at approximately 10:55 a.m. PT and will be live-streamed. Benioff, the cloud computing pioneer, will be sharing his insights on the evolving role of today’s chief executive,…

Sisense Adds Analytics Veteran Paul Zolfaghari to its Board of Directors

Sisense Continues to Build Its Market Momentum by Strengthening Its Product Offering, Adding Domain and Operational Expertise, and Growing Its Technology Industry Endorsements Sisense, disrupting the BI market by simplifying business analytics for complex data, today announced the appointment of software industry veteran Paul Zolfaghari to its board of directors. Zolfaghari has a deep understanding of the enterprise analytics, business intelligence, and database industries, having spent nearly two decades as an…