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RevTrax Launches Privacy-Friendly Data Services to Help Brands Personalize Pricing & Promotion

Cutting-edge data science predicts purchase behavior while protecting consumer privacy RevTrax, the industry pioneer and market leader in offer management solutions, and the exclusive Offer Management Platform (OMP) provider to hundreds of multinational consumer brands, announced the launch of data services to help brands better understand consumer sensitivity to pricing and promotion. Using data science, RevTrax now offers its client partners the ability to leverage insights from billions of consumer engagement data…

ProsInComms Launches to Connect Professional Communicators in the Tech Industry Through Contract Jobs, Discounts, and Small Business Advice

Online community empowers freelancers to build successful businesses and provides agencies and tech companies with qualified talent Communications, marketing and public relations professionals in the tech industry now have a new online community, “ProsInComms,” to find jobs, access discounts on communications and business software and services, and get small business advice from legal, finance, HR, marketing, and freelancing pros. Agencies and tech companies are encouraged to join ProsInComms to post jobs, find…

LevelEleven and Geopointe Merge Under Ascent Cloud

Merger Creates Robust Suite of SaaS Solutions for Sales and Customer-Facing Teams Geopointe, a leading Geolocation software company, and LevelEleven, a leading Performance Management software company, have entered into a definitive agreement to merge and form a new company known as Ascent Cloud. The merger is expected to be completed in March 2020. The merger of Geopointe and LevelEleven to form Ascent Cloud represents an exciting inflection point for the Sales Technology industry. Integrating these premier products will…

Data Science & Strategy Firm Schireson Acquires Stun Creative & Blackbird To Form “Known” — A New Breed Of…

ADVANCED ADVERTISING PIONEER KERN SCHIRESON TO LEAD TEAM OF 220 ACROSS SCIENCE, STRATEGY & CREATIVE DIVISIONS IN NEW YORK, LOS ANGELES, BOSTON, AUSTIN, SEATTLE, SAN FRANCISCO Marketing and data strategy firm Schireson Associates announced that it has acquired two leading independent creative and brand strategy agencies, Stun Creative and Blackbird, to form "Known," a new marketing company engineered for the unprecedented challenges and opportunities facing marketers today. The combination of these companies already…

Aura Announces New Chief Financial Officer

Accomplished Financial Executive Will Porter Joins Aura Leadership Team Aura, a technology company dedicated to simplifying digital security for consumers, announced the appointment of Will Porter as Chief Financial Officer. The new addition to the company's executive leadership team brings with him nearly 30 years of financial experience with a combination of private and public technology companies in a variety of industries including cyber security, healthcare, and financial services. With…

Harry Styles to Perform for SiriusXM and Pandora in New York City

Performance and Interview hosted by "The Morning Mash Up" to air on SiriusXM's SiriusXM Hits 1 channel SiriusXM announced today that Harry Styles will perform for SiriusXM and Pandora on Friday, February 28 at a secret location in New York City. The intimate set for SiriusXM subscribers and Pandora listeners will feature Styles performing songs from his recent sophomore album, Fine Line, released via Columbia Records. The event will also include an interview with Harry Styles and The Morning Mash Up hosts Ryan Sampson,…

Joe Peterson of Nintex Recognized as 2020 CRN Channel Chief

Nintex, the global standard for process management and automation, today announced that CRN, a brand of The Channel Company, has once again named Joe Peterson to its prestigious list of 2020 Channel Chiefs for his leadership and management of the global Nintex Partner Program. Peterson joined Nintex in 2013 as a territory manager where he has since established strong relationships with Nintex partners and successfully grown his channel career. Peterson currently serves as Nintex's Vice President of Channel Sales &…

Snowflake Announces $479 Million in Funding, Raising the Company’s Valuation to $12.4 Billion

Snowflake, the cloud data platform, announced $479 million in additional growth funding co-led by new investors, Dragoneer Investment Group and Salesforce Ventures. Existing Snowflake investors, including Altimeter Capital, ICONIQ Capital, Madrona Venture Group, Redpoint Ventures, Sequoia, and Sutter Hill Ventures, are also participating in the round. This funding round raises Snowflake's post-money valuation to over $12.4 billion. This additional funding, and a new strategic partnership with Salesforce, is expected to…

Ovation TV Signs with Comscore for its OnDemand Essentials Measurement

Comscore, a trusted partner for planning, transacting and evaluating media across platforms, today announced a new agreement to provide Ovation TV, America's only arts network, with OnDemand Essentials, Comscore's currency measurement service for Video On Demand. As an independent cable network, production and digital media company, Ovation TV is committed to surface and connect the world to all forms of art and artistic expression. Showcasing new seasons of the revered Inside the Actors Studio, plus a lineup of…

Infogroup Taps Rohan Chandran as Its Chief Product Officer

Transformation veteran will restructure and unify company's data strategy and products Infogroup, a leading provider of data and data-driven marketing solutions, announced the hire of Rohan Chandran as chief product officer — a new role designed to lead the company's transformation initiatives in 2020 and beyond. In this role, Chandran will unify the company's strategy for its industry-leading proprietary data, with Infogroup's state-of-the-art technology applications. Infogroup makes more than 24 million verification…

SkySwitch Launches New Appointment Reminder App

Resellers Benefit From New Feature That Makes It Easier for Service-Based Businesses to Create and Manage Appointments SkySwitch, the leading channel-exclusive white label Unified Communications as a Service (UCaaS) provider, has released Appointment Reminder, a new application that makes appointment scheduling and management easier for service-based businesses. Consumer-centric engagement applications are in high demand for service-based companies, and SkySwitch resellers are now equipped with a solution that works…

YouAppi Grows Marketing and Asia Teams in Q4 2019

The Mobile App Marketing and Retargeting Platform welcomed Nancy Do Roberts as CMO and Ashley Schmitt as Senior Marketing Manager, both in San Francisco, and Youngho Hahm as VP and GM, Korea YouAppi, a leading performance-based mobile app marketing, and retargeting platform closed 2019 with additions in Marketing and Asia as the company prepares for 2020 to support the recently announced ReAppi App Retargeting technology solution. Nancy Roberts joined YouAppi to lead global marketing as the company’s CMO, bringing…

Poly Announces Leadership Transition

Robert Hagerty Appointed Interim CEO, Succeeding Joe Burton Board Commencing Search for Next CEO Plantronics, Inc.,  a global communications company that powers meaningful human connection and collaboration, announced that Robert Hagerty, Chairman of the Poly Board of Directors, has been appointed Interim Chief Executive Officer, effective immediately. This appointment follows Joe Burton's decision to step down as President and Chief Executive Officer, by mutual agreement with the Board. Mr. Burton will work closely with…

Mitek Sets New Identity Verification Standard With One Step Liveness Detection

Mitek Systems, Inc., a global leader in mobile capture and digital identity verification solutions, announced that Aaron Korsen has been named Senior Vice President, North American Identity Sales. Most recently, Aaron led the North America sales operation for the Netsuite services.  Prior to Netsuite, Aaron led global sales for Kenandy, a SalesForce Ventures and Lightspeed-backed ERP software company. Before joining Kenandy, Aaron was Executive Vice President of Sales and Marketing at Luxent, a Salesforce.com service…

TechBytes with Julien Escande, Commercial Director at Quadrant.io

"AI would be able to quickly and continuously identify and remove bad data and ensure that only the best and most accurate data is being used for products and services in our industry." Hi Julien, tell us about your role and journey into Technology. I am the Commercial Director at Quadrant, a Singapore-based company that meets demand for authenticated, high-quality, mobile location-based data through technology. I manage the commercial aspects at Quadrant including driving data solutions for businesses who use…

MURAL Raises $23 Million Series A From Radian Capital to Reimagine Visual Collaboration

The Company Servicing 40 Percent of Fortune 100 Also Welcomes Greg Kaplan as Chief Revenue Officer MURAL, the leading digital workspace for visual collaboration in the enterprise, announced it has successfully raised $23 million in Series A funding led by Radian Capital, with participation from Gradient Ventures, Google's AI-focused venture group, and Endeavor Catalyst. Until this point, the company has been able to grow quickly on less than $2M in capital raised and was cash-flow positive for several quarters in 2019.…

We are 20 Years Into the 21st Century, Isn’t it About Time to Stop Fooling Around With STEM Education, and Teach our Kids About AI?…

At BETT 2020 last week, RobotLAB launched the first AI-LAB for Education, a turnkey, modular learning environment, designed to teach students various Artificial Intelligence concepts through the use of robotics RobotLAB Inc., the award-winning educational robotics company, launched the industry-first AI LAB for education. The AI LAB is a turnkey solution built from multiple AI-Stations such as Smart Transportation, Smart Cities, Industry 4.0, Humanoid Robots, Space Exploration, Smart Farming, and other modular learning…

Backtrace Supports Google Stadia

Backtrace, the only true cross-platform crash and error management solution, now supports Google Stadia. Backtrace for Google Stadia makes it easy for game developers to push crash reports from their Stadia games to Backtrace, enabling them to capture and monitor errors, prioritize issues to work on, and get everything they need to debug and resolve gameplay-impacting problems in minutes. "Backtrace's crash management platform is used by game developers on major game platforms. With the…

OneLogin Strengthens EMEA Headquarters With Appointment of Former DocuSign Security Lead, Announces WISP Sponsorship

OneLogin announced the appointment of Niamh Vianney Muldoon, award-winning information security thought leader with extensive expertise in creating and leading security initiatives, as the company’s senior EMEA cybersecurity director. Based in Dublin, Ireland, Muldoon will drive sales, engineering and customer service activities across the region. Marketing Technology News: Facebook Apps Created 3 Million Jobs; Generated $227Bn Revenue for European Brands in 2019 Muldoon’s appointment highlights…