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Vuzix Smart Glasses Showcased at DHL’s Americas Innovation Center Grand Opening

Vuzix Corporation, a leading supplier of Smart Glasses and Augmented Reality (AR) technology and products, is announcing that the Company's M-Series Smart Glasses were showcased at DHL's Americas Innovation Center grand opening in Chicago, IL on September 12. "Vuzix is thrilled to be invited by DHL to provide demonstration units of our M-Series Smart Glasses for their Americas Innovation Center to showcase the efficiencies associated with increased picking rates using Vuzix Smart…

Yotpo Unveils Atlas, the New Foundation for eCommerce Marketing Experiences

Yotpo's Atlas Will Enable Brands to Double-Down on Building Loyal Customer Relationships that Feature Hyper-Personalized, Dynamic Customer Interactions Yotpo, the leading eCommerce marketing platform, debuted Atlas, a first-of-its-kind cloud infrastructure engineered to combine content, data, and an analytical engine to ultimately unlock one-to-one experiences across the customer journey. Tomer Tagrin, CEO & Co-founder of Yotpo unveils new product developments at Destination:D2C…

How To Optimize Native Advertising To Grow A Business, According To New Report From DesignRush

Studies Show That Just 3 Percent of Marketers Are Truly Familiar with Native Advertising DesignRush.com, a B2B marketplace connecting brands with agencies researched exactly how to execute successful native advertising content that fosters business growth. The top 5 native advertising tips that drive results in 2019 include: 1. Properly Label Native Ads Businesses should not mislead consumers by engaging in native ads but not identifying them as such. Instead, they need to build trust by honestly labeling native ads as…

The Biggest Tech Trend of the Year is Flying Under Wall Street’s Radar

FN Media Group Presents Safehaven.com Market Commentary The Fourth Industrial Revolution is under way, and in the process, tech giants are facing an existential threat as new companies with an innovative approach to the space are vying for a piece of the pie. With everything from advertising to data collecting coming under fire, it will take a lot for these behemoths to hold onto their crowns. Mentioned in today's commentary includes:  Twitter, Inc. , Apple, Inc.,  Shopify Inc., Netflix, Inc., Cisco Systems, Inc. Big Tech…

GeekHive Announces New Marketing Technology Offer to Improve ROI in 60 Days

GeekHive introduces the Martech Stack Assessment as its latest marketing technology service offering at the MarTech East Conference in Boston, MA, September 16-18, 2019. An abbreviated version of the consultancy's more extensive digital transformation engagements, the Martech Stack Assessment identifies quick-win opportunities for clients to see immediate returns on their marketing technology investments. New GeekHive Marketing Technology Service Offering Recognizing the pressure…

Conviva Launches Content Insights, Introduces New Standard for Streaming Media Strategy, Promotion and Monetization Decisions

Conviva Content Insights and next generation Conviva Experience Insights expand integrated intelligence portfolio and deepen viewer journey and quality of experience optimization capabilities Conviva, the global leader in streaming media intelligence, announced the launch of Conviva Content Insights and the next generation of Conviva Experience Insights, the latest innovations in the Conviva Insights Portfolio. Conviva Content Insights introduces a new industry standard for…

Don’t Shoot the Messenger: How Chat Apps Became Political

During the recent protests in Hong Kong, organizers looking to avoid government surveillance turned to Telegram. The encrypted messaging app soon became one of the most downloaded apps in Hong Kong. Then its servers were hit by a cyberattack that its founder said came “mostly from China.” In the wake of Sri Lanka’s Easter bombings, the government blocked residents from accessing the country’s most popular social media and messaging apps, including Facebook, YouTube, WhatsApp, and Viber. According to officials, the…

ListenFirst’s State of Social TV Q2 Report Provides Key Performance Insights for 2019 Strategies

TV Social Audience Growth up 25%, Social Engagement up 14% for TV Industry YoY ListenFirst, the most comprehensive social analytics solution for the enterprise, released its Q2 2019 State of Social TV report with key insights into social video trends and organic reach, how consumers are engaging with TV pages, and which TV genres, networks, and programs are coming out on top on social media. ListenFirst’s report details the continued growth of YouTube subscribers and viewership for TV pages, momentum of Instagram Stories,…

IBM Unveils z15 With Industry-First Data Privacy Capabilities

Designed for Hybrid Multicloud Security, Cloud-Native App Development with New Instant Recovery Feature IBM announced IBM z15™, a new enterprise platform delivering the ability to manage the privacy of customer data across hybrid multicloud environments. With z15, clients can manage who gets access to data via policy-based controls, with an industry-first capability to revoke access to data across the hybrid cloud. IBM Designers, Shani Sandy (L) and Don Spangler, review last minute specifications on the new…

MGS Canada 19 Grows Audience, Breaks New Ground

Mobile Growth Summit’s Toronto Event Growing by Leaps and Bounds After a Successful Event Featuring Keynote Speaker George Alafoginis, Global Gaming Client Partner at Facebook Mobile Growth Summit (MGS) the world’s largest mobile growth conference is excited to announce its MGS Canada 19 event exceeded expectations. MGS Canada 19, which took place in Toronto on August 15, 2019, grew its audience by around 14%—with 271 of the mobile marketing industry’s best and brightest in attendance at this year’s event (up from 238…

Joveo Furthers Global Expansion to Meet International Demand for Its Programmatic Job Advertising

Joveo, the leader in programmatic recruitment technology, announced continued global expansion to meet demand for its job advertising solutions, powered by machine-learning. Strengthening its solutions and presence in North America, EMEA, and APAC, Joveo delivers the most relevant talent in the shortest time to recruiters around the world. Effective immediately, Joveo's MOJO™ platform is fully internationalized, enabling: Multi-currency: recruiters using Joveo are now uniquely equipped to use multiple currencies…

Akeneo Raises $46 Million to Expand Its Leadership in Product Experience Management

Investment to Accelerate R&D and Sales Efforts to Support Unified Commerce Experience Akeneo, a global leader in Product Experience Management (PXM) solutions for corporate brands and retailers, announced it has raised $46 million in funding led by global growth equity investor Summit Partners. Existing investors Alven, Partech, and Salesforce Ventures, as well as Akeneo's board member Stephan Dietrich, also participated in the round. Akeneo Co-Founders Team: (from left to right) Nicolas Dupont,…

FutureProof Retail Announces a New Partnership With IT Retail, Making It Easier Than Ever for Grocers to Offer a Line Free Checkout…

FutureProof Retail (FPR), provider of the latest line-free mobile checkout technology, offers merchants a more powerful, efficient and modern alternative to self-checkouts. The technology, which allows shoppers to scan and pay for items using their smartphones, is now officially integrated with IT Retail's Retail Professional point of sale system. The integration makes FPR's already easy deployment even easier by automatically synchronizing prices, customers and transactions between the…

Zendesk Introduces WhatsApp for Zendesk in Asia

Integration with WhatsApp Business API Delivers on Zendesk’s Vision to Connect Customer Conversations Across Web, Mobile, and Messaging Zendesk, Inc. announced WhatsApp for Zendesk is now available across Asia Pacific (APAC). The new WhatsApp Business API connector, which was first announced at the company’s Showcase in Sao Paulo last month, will allow businesses to quickly and easily reach and respond to their customers using WhatsApp across the region. Zendesk offers the only trusted messaging solution that pulls in all…

Survey: Most Businesses Find RPA Effective But Hard To Deploy and Maintain

Pega global study shows robotic automation not a magic bullet for digital transformation Pegasystems Inc., the software company empowering digital transformation at the world's leading enterprises, announced the results of a global survey that found robotic process automation (RPA) and robotic desktop automation (RDA) to be highly effective in streamlining work – though achieving and maintaining those results isn't as simple as it seems. RPA has become a buzzworthy solution…

Bold360 Optimizes Workflows for Behind-the-Scenes Customer Support Teams

AI-powered search enhancements and advanced management tools bring more effective coaching and empower teams to work smarter, not just harder LogMeIn announced enhancements to its AI-powered Bold360 suite that make it easier for supervisors, content managers, and other critical behind-the-scenes customer service teams to work smarter, faster, and improve overall performance. From aggregating valuable information to more advanced agent monitoring, these latest features drive operational efficiencies and empower support teams…

Wi-Fi Usage at New England Patriots Home Opener Breaks Industry Records with a Peak Data Transfer Rate of 23.24 Gbps During Unveiling of…

Six-Time Super Bowl Champion Sees Highest Digital Fan Engagement of Any In-Venue Event in Sports History, Surpassing Previous High of 13.38 Gbps A record 23.24 gigabits per second (Gbps) was the peak Wi-Fi data transfer rate within Gillette Stadium during last night's New England Patriots home opener against the Pittsburgh Steelers when the Patriots unveiled their Super Bowl LIII banner, beating previous data records by 58 percent. At 23.24 Gbps, this is the biggest network moment ever at a sporting venue. The…

Klook Celebrates 5th Anniversary and will Surpass 60 million Trip Bookings in 2019, Outlines Global Expansion Plan

Klook, a world-leading travel activities and services booking platform, marks its 5th anniversary today. As one of the fastest-growing companies in the travel industry, Klook has achieved numerous milestones while connecting travelers with local operators. Klook currently offers over 100,000 things-to-do and services in more than 350 destinations through direct partnerships with local operators. Its comprehensive online booking offerings include attraction tickets, tours, local…

Forrester Unveils FeedbackNow 2.0, A Real-Time CX Analytics Solution

Powering Customer Experience Improvements That Drive Growth Forrester released FeedbackNow 2.0, a cloud-based customer experience (CX) platform that enables companies to monitor and improve their experiences in real time. In an integrated platform, FeedbackNow 2.0 combines in-the-moment feedback from digital and physical channels with Forrester's leading CX analytics, focusing firms on the experiences that will drive higher customer satisfaction and loyalty. Forrester_FeedbackNow…

MarTech Interview with Robert McGovern, CEO at PreciseTarget

"We believe customers want personalized experiences, but they never want to be exploited." Tell us about your role and journey into Technology. What inspired you to start at PreciseTarget? It all started with a question: Why does everyone have a unique and personal Amazon front page experience while having a generic experience with Macy’s, Nordstrom or Target? This led to a discovery journey, where I learned that none of the large retailers (except Amazon) have sufficient data to personalize the experience. Retailers refer…