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POST Launches POST Video, Empowering Partners to Create Turnkey Video from Audio Content

The New System Enables Seamless Creation of Station-Branded Video Using Fully-Licensed Footage from Major Events Futuri Media, a global leader in audience engagement and sales intelligence technology designed to drive audience and revenue growth for broadcasters, announced the launch of POST Video, a major enhancement to POST, its groundbreaking podcasting and on-demand audio platform. Now, every station using POST will have the option to automatically turn on-demand audio into video segments, using fully-licensed…

USU Presents Its Latest Customer Service Innovations at CCW 2019

USU‘s unymira business unit is one of the first worldwide to offer voice powered customer service via Amazon’s Alexa. A live demo will be presented at this year’s Call Center World (CCW) from February 19th to 21st in Berlin at unymira’s booth (Hall 3, F4/G3). Unymira offers the most comprehensive omnichannel customer support portfolio including intelligent chatbots, its active knowledge base Knowledge Center, its AI-powered service platform Knowledge Cloud as well as social media support and self-service solutions. A range…

Boostpoint Launches Open Beta Stage Digital Ad Solution for Small Business

Building a brand name isn’t just for big businesses with big budgets. Boostpoint has launched the open beta stage of its ad solution, which empowers local businesses to grow their brands through simple, consistent, and cost-effective digital advertisements. “Boostpoint targets, creates, submits, and measures Facebook and Instagram campaigns from one dashboard, making it easy for local business pros to run digital ads that produce ROI,” says Co-Founder and CEO Sam Beiler. Businesses, like contractors, cafes, and real…

Mvix Adds Over 150 Business Data Sources to Their Digital Signage Software

The Software Now Includes over 150 Data Sources like Salesforce, Google Analytics, HubSpot, MySQL, Quickbooks, Shopify, Netsuite and More Mvix, a leading provider of content-rich digital signage software and solutions, announced the launch of a data integrations portal with over 150 business data sources and integrations. The portal, which lives within the Mvix digital signage software, includes data sources like Salesforce, Google Analytics, HubSpot, MySQL, Quickbooks, Shopify, Netsuite and more. Using data from these…

Beeswax Secures $15 Million in Series B Following 2018’s Record 150% Year-Over-Year Revenue Growth

Industry's SaaS-Based Bidder-As-A-Service to Double down on Growth of Connected TV and Rise of Brands' In-Housing Programmatic, as Demand Increases for Transparent Media Buying Beeswax, the industry's first extensible programmatic buying platform, announced that it has secured $15 million in Series B Funding led by RRE, Foundry, and Amasia along with participation from You & Mr Jones. Having raised $28 million to date, Beeswax's continued growth across North America, Europe, and APAC is fueled by the company's…

Dealer.com Launches New Capabilities to Help Dealers Personalize Digital Marketing and Car-Buying Experience at NADA 2019

Dealer.com, the premier digital marketing solution and partner for auto dealerships, will unveil new capabilities this month at the NADA Show. The new innovations will enable dealers to leverage cutting-edge data and technology to create a more personalized online shopping and buying experience, unlock digital marketing efficiency and cater to emerging consumer needs. The new solutions being launched help dealers deliver a more complete and connected digital storefront, with personalized experiences that reach and engage…

After a Year of Rapid Growth, Elite Sem Promotes Zach Morrison to CEO; Founder Ben Kirshner Transitions to Chairman of the Board

Announcement Marks New Chapter for One of the Largest Independent Digital Marketing Agencies Award-winning digital marketing agency, Elite SEM, announced that president Zach Morrison has been promoted to Chief Executive Officer, while founder Ben Kirshner has assumed a new role as Chairman of the Board. The executive promotions follow a year of rapid growth -  with an over 40% organic increase in revenue in 2018 - driven by existing and new clients. Elite also introduced new services from key acquisitions, including…

Dentsu Aegis Network Builds Merkle’s Capability and Scale with Acquisition of Filter

Dentsu Aegis Network has acquired Seattle-based Filter, a leading experience design and digital marketing company serving Fortune 100 CPG and enterprise technology clients with embedded teams, on-site agencies, and fully outsourced solutions. Filter will join Merkle, a leading data-driven, technology-enabled, global performance marketing agency. “Filter has a long and vibrant history, so a key priority was ensuring a strong cultural and professional fit for our employees and our clients. As an innovative, growth-focused…

One-Third of Americans Like, Share, or Post on Social Media More Than 10 Times Per Day

People Most Frequently Post Images on Social Media, Followed by Updates and Videos. Facebook Remains the Top Platform, but Experts Suggest Social Media Marketers Prepare for Its Influence to Decline Thirty percent (30%) of social media users interact on social media at least 10 times per day by either liking, sharing, or posting content, according to a new survey from The Manifest, a business news and how-to website. Social media is part of people's everyday routines because it helps them build a community with others…

Interview with Babak Hedayati, CEO and Co-Founder, TapClicks

"As a business leader preparing for an AI-centric world, it’s important that you start by gaining access to relevant data and then implement AI and ML capabilities to work towards automation." Tell us about your role and how you got here. What inspired you to be part of the marketing tech landscape? I am the CEO and Co-Founder of TapClicks, the global SaaS leader in marketing analytics, reporting, orders, and workflow. I come from an engineering background and early in my career I took my engineering expertise and…

Bright Pattern Announces AI-Driven Conversational IVR and BrightStart Apps

Easy-To-Use IVR Reduces Effort and Cost; Brightstart Apps Let Businesses Quickly and Nimbly Turn on Customer Experience Capabilities at Low Cost Bright Pattern, leading provider of easy-to-use enterprise omnichannel cloud contact center software for innovative companies, announced at Customer Contact Week (CCW) Nashville2019 two new additions to the Bright Pattern Customer Experience Platform: 1) a conversational IVR that leverages AI for smarter, easier self-service, and 2) Bright Start Apps that allow companies to turn…

Urban Airship Acquires Accengage, Extending Its Worldwide Leadership with Unmatched Presence Across Europe

Digital Customer Engagement Company Combines Its Industry-Leading Solution and Customer Base with Europe’s Largest Mobile Engagement Platform to Dominate Global Enterprise Market Digital customer engagement company Urban Airship announced that it has acquired Accengage, continental Europe’s largest provider of mobile CRM and push notifications. Together Urban Airship and Accengage now form the world’s largest mobile customer engagement company, with rapidly growing solutions for apps, websites, SMS, email, mobile wallets…

Marketers Should Source the Magic of AI in the Holiday Season

This time of year, marketers find the most success when they leverage knowledge about their customers; where they prefer to shop, what deals they’re looking for, whether they plan to buy gifts in-store or online. Unfortunately, 64 percent of shoppers feel as though retailers don’t truly know them. Santa faces a similar problem — with billions of children in the world, how can he possibly keep track of everyone’s wish lists? The good news for Santa, and retailer marketers alike, is there’s a solution to this problem.…

Salesforce Research Reveals AI, Mobile & Social Drove Digital Transformation This Holiday Shopping Season

Mobile Commerce Eclipsed Desktop for the First Time - 48 Percent of Orders Were Placed from Mobile Devices, Compared to 44 Percent from Computers NRF 2019: RETAIL'S BIG SHOW – Salesforce, the global leader in CRM, released the 2018 Holiday Shopping Report, revealing the trends, data and insights brands and retailers need to prepare for the 2019 holiday shopping season. Top Salesforce 2018 Holiday Shopping Insights For the report, Salesforce combined insights on the activities of hundreds of millions of global…

Video Marketing Trends and Forecasts for 2019

2018 was an exciting year for Video Marketing as we saw Facebook Video watching trends rise, Google provides video carousels on search pages and every social algorithm fully embrace the rise of video above all other visuals for businesses and brands. In 2019, we expect Video Marketing to continue to grow by leaps and bounds. As more companies realize just how accessible this marketing channel is; the sky is truly the limit for every business owner and marketer. Will a new marketing technology emerge? A new platform?…

Rethinking Site Navigation with Chatbots

How many clicks does it take to find the right information on a website? Tons of clicks equals tons of friction, and we all know friction is bad for business. Users give up pretty quickly if they have to search for answers, which is causing a resurgence of chatbots. These pre-programmed helpers operate like friendly little genies — delivering the content a user wishes at their command. A chatbot provides a direct portal to the desired information instead. Read More: Chatbots Are the New HR Managers Not all chatbots…

PowerInbox Audience Engagement Experts to Reveal 5 Promising New Ad Channels at Affiliate Summit West 2019

Beyond Email & Social, Emerging Channels Will Give Advertisers New Options to Grow Brand Awareness & Sales PowerInbox, the trusted audience engagement and digital monetization partner for publishers and marketers, will reveal five new audience engagement channels that are ripe for monetization in 2019 at this week’s Affiliate Summit West in Las Vegas. Bolstered by new data that points to broader adoption of new channels beyond email and social media, PowerInbox engagement experts will demonstrate how these…

New Native and Social Connector Apps Now Part of RevJet’s AppXchange

RevJet’s Enterprise-Grade Apps Will Now Easily Integrate with Taboola, Outbrain, and Oath RevJet, the pioneer in developing an enterprise-level SaaS platform especially for targeted advertising, has announced the addition of new connectors and social apps in its ever-growing app platform. Now, Fortune 500 marketers will be able to easily manage strategy, analytics, publishing and creation of creative marketing campaigns. What is even better is that these new developments are also available for users of Taboola,…

Australian Communications Leader Bastion Collective Makes Significant Investment in US-Based Agency Acquisition Model

Bastion Collective, arguably the largest privately-owned Australian communications group, is making a significant investment in the US market, opening a Southern California headquarters to anchor a new—and rapidly expanding—Bastion Collective division in America. Bastion Collective is expanding aggressively in the US, most recently with the addition of three forward-thinking Orange County and Los Angeles based communications agencies that will work in collaboration to provide a full suite of services for their clientele.…

Top Ten YouTube Partner Collab Launches Ad Sales Group

Digital Content Studio Hires Google Ad Veteran Art Zeidman to Lead Unit Independent digital content studio Collab announced they are launching an ad sales unit to monetize its broad reach for both the brand and the talent it represents. As a ComScore rated top ten YouTube partner, Collab averages nearly seven billion monthly views across that and other platforms. Top 10 YouTube partner & indie digital content studio Collab is launching an ad sales unit to monetize its broad reach. Art Zeidman will lead unit.…