New DialogTech Conversation Insights™ Pro Makes It Easy for Any Business That Values Inbound Calls to Harness the Power of …
“The Butterfly Effect”: Rich Data & AI for Richer Personalized Customer Experience in 2018
In Part Seven of Our Predictions Series 2018, We Explore How the ‘Butterfly Effect’ Is Going to Disrupt the Martech …
Social Media Marketing Moves from Megaphone to Targeted Conversations
The emergence of social media in marketing has drastically revolutionized the ways marketers and brands engage with consumers. Moving away …
TechBytes with Marcin Karnowski, Director, SMB Marketing-EMEA, Google
Marcin Karnowski Director, SMB Marketing-EMEA, Google Google recently announced the updated version of its Test My Site tool. Google's Test My …
TechBytes with Enriko Aryanto, Co-Founder, QuanticMind
Enriko Aryanto Co-Founder, QuanticMind Last month, QuanticMind secured $20 million in Series B that was followed by the data platform …
TechBytes with Brian Lovett, Director, Product, VigLink
Brian Lovett Director, Product, VigLink Viglink's survey, released earlier this year, found that affiliate marketing was ahead of display advertising …
Interview with Chaitanya Chandrasekar, Co-Founder and CEO at QuanticMind
Chaitanya Chandrasekar Co-Founder and CEO at QuanticMind "Customer experience has become mission-critical in marketing. The advertisers that succeed will be …
CentricIQ Launches Programmatic Re-Engagement™ to Help Marketers Increase Response Rates and Sales Conversion
NgageIQ, a subsidiary of CentricIQ, a leading marketing intelligence and performance agency, launched Programmatic Re-Engagement™, the next evolution in marketing retargeting …
Influencer Marketing is the Fastest-Growing Online Customer Acquisition Strategy
Influencer Marketing is the Fastest-Growing Online Customer Acquisition Strategy Google Trends shows how Influencer marketing has steadily climbed the charts …
Redbrick Launches Cloud-Based Application for Influencer Marketing Campaigns
Team Offers Free Trial To Streamline Influencer Management And Help Marketers Focus On Scale Redbrick, Canada’s second-fastest growing software company, announced the …
The State of Affiliate Marketing By Oliver Roup, CEO of VigLink
Affiliate marketing should be part of every online business’s suite of digital products, and for good reason. In fact, the …
Tech Bytes with Scott Swanson, CEO of Aki Technologies
Modern customers act differently across various digital channels. 2016 was the year of the mobile, and 2017 is most likely to …
Reaching the Millennial Travelers: The Marketing Channel That’s Making a Surprising Impact
Millennial travelers have a much greater interest in travel than other generations – it’s second only to saving money. Everyone …
TripleLift to Build Super-Smart Programmatic Real-Time Bidding Platform with VoltDB
TripleLift, an ad tech firm that delivers both programmatic and native advertising solutions, announced its partnership with VoltDB, which is …
Learn What the Maker of Programmatic Direct Mail® Wants to Do After Scooping $15 Million in Series B
Funding in martech is always a welcome news, stirring optimism in the industry that has managed to catapult itself to …
Interview with Paras Chopra, Founder & CEO – Wingify
Paras ChopraFounder & CEO - Wingify "Marketing does not exist in a silo. It shares a symbiotic relationship with other …
Mavrck Report: Creating User-Generated Content About Your Brand is Key to Facebook Marketing Initiatives in 2017
Every marketer understands the impact of engaging customers on Facebook but lacks the inability to sustain interest through organic and …
B2B Influencer Marketing 2017: Are You Playing the Waiting Game
“A brand is no longer what we tell the consumer it is — it is what consumers tell each other …
TechBytes with David Brutman, Co-Founder and Chief Product Officer at Folloze
Tell us about your role and the team/technology you handle at Folloze. I am the Chief Product Officer and Co-Founder …
Why Quizzes Reign Supreme in E-Commerce’s Battle for Eyeballs
Your instincts are right: attention spans are getting shorter and e-commerce competition is getting fiercer. This makes getting and keeping …