TechBytes with Brian Lovett, Director, Product, VigLink
Brian Lovett Director, Product, VigLink Viglink's survey, released earlier this year, found that affiliate marketing was ahead of display advertising …
Interview with Chaitanya Chandrasekar, Co-Founder and CEO at QuanticMind
Chaitanya Chandrasekar Co-Founder and CEO at QuanticMind "Customer experience has become mission-critical in marketing. The advertisers that succeed will be …
CentricIQ Launches Programmatic Re-Engagement™ to Help Marketers Increase Response Rates and Sales Conversion
NgageIQ, a subsidiary of CentricIQ, a leading marketing intelligence and performance agency, launched Programmatic Re-Engagement™, the next evolution in marketing retargeting …
Influencer Marketing is the Fastest-Growing Online Customer Acquisition Strategy
Influencer Marketing is the Fastest-Growing Online Customer Acquisition Strategy Google Trends shows how Influencer marketing has steadily climbed the charts …
Redbrick Launches Cloud-Based Application for Influencer Marketing Campaigns
Team Offers Free Trial To Streamline Influencer Management And Help Marketers Focus On Scale Redbrick, Canada’s second-fastest growing software company, announced the …
The State of Affiliate Marketing By Oliver Roup, CEO of VigLink
Affiliate marketing should be part of every online business’s suite of digital products, and for good reason. In fact, the …
Tech Bytes with Scott Swanson, CEO of Aki Technologies
Modern customers act differently across various digital channels. 2016 was the year of the mobile, and 2017 is most likely to …
Reaching the Millennial Travelers: The Marketing Channel That’s Making a Surprising Impact
Millennial travelers have a much greater interest in travel than other generations – it’s second only to saving money. Everyone …
TripleLift to Build Super-Smart Programmatic Real-Time Bidding Platform with VoltDB
TripleLift, an ad tech firm that delivers both programmatic and native advertising solutions, announced its partnership with VoltDB, which is …
Learn What the Maker of Programmatic Direct Mail® Wants to Do After Scooping $15 Million in Series B
Funding in martech is always a welcome news, stirring optimism in the industry that has managed to catapult itself to …
Interview with Paras Chopra, Founder & CEO – Wingify
Paras ChopraFounder & CEO - Wingify "Marketing does not exist in a silo. It shares a symbiotic relationship with other …
Mavrck Report: Creating User-Generated Content About Your Brand is Key to Facebook Marketing Initiatives in 2017
Every marketer understands the impact of engaging customers on Facebook but lacks the inability to sustain interest through organic and …
B2B Influencer Marketing 2017: Are You Playing the Waiting Game
“A brand is no longer what we tell the consumer it is — it is what consumers tell each other …
New ThousandEyes Research Establishes Internet Performance Benchmark for Top Performing Digital Businesses
Study of Top 20 Digital Retail, Travel and Media Sites Reveals Best Practices for Delivering Digital Experiences ThousandEyes, the company …
New ThousandEyes Research States Internet Performance Benchmark for Performing Digital Businesses
Internet Performance Study Reveals Best Practices of the Top 20 Digital Retail, Travel and Media Sites Delivering an Exceptional Digital …
MarTech Interview with Christian Sauer, Founder, Webtrekk
"In order to prepare for and master the Data Science Economy, it is crucial that companies collect data about anything …
Cost of Overdoing It: Marketing’s Glaring Problem
Marketers have been cranking up the volume of emails, banners ads, and social posts they deliver. These tools are cheap …
Retail Quality Report 2019: Global Retailers Still Struggling with Digital
New Global Ranking Shows UK Ecommerce Sites Are Limping Behind the US and Germany for Customer Satisfaction and Functionality Applause, …
How to Ensure AI Doesn’t Make Your Customers Hate You
There is no doubt that the shift to “learning from experience” aka learning from data is transforming marketing as we …
Musubu Releases WordPress Plugin to Automatically Block High Cyber Risk Visitors From Websites
Users of Musubu’s Plugin Can Take Advantage of Proprietary Algorithms That Score Top Threats Around the Clock to Lower Their …