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Canadian CFOs Lead Digital Transformation, but Face Challenges Around Automation and AI, Sage Research Finds

Sage, a market leader in cloud business management solutions, released a report examining how Canadian senior financial professionals are navigating through the risks and opportunities of digital transformation. The study found that while CFOs who embrace emerging technologies and data strategy are better positioned to drive change and growth across their organizations, 74% of respondents consider “modernizing business processes with technology” to be one of their biggest challenges. The report, CFO 3.0 Digital…

Totem Agency Launches My-Totem, a Branding Automation Platform

Helping you put your most professional look forward, Totem Agency is the furthest thing from a branding agency; however, they've comprised all the best parts of one. Online branding and visual marketing platform My-Totem is the latest startup from Atlanta, disrupting the way small businesses market and advertise. Ashley Richardson, CEO and Co-founder at Totem Agency is excited to announce the launch of My-Totem, a branding automation platform that uses info-driven algorithms to brand companies automatically.…

Automation Anywhere Ranks #1 in Top 10 RPA Products

Automation Anywhere recognized as the leader for the second consecutive year Automation Anywhere, a global leader in robotic process automation (RPA), announced it has received the #1 ranking in HFS’s second annual “Top 10 Robotic Process Automation Software Products” for the second straight year. The RPA ranking is based on interviews with more than 350 customers and product partners across leading RPA software products on the ability to execute, innovate and generate customer success. Marketing Technology News:…

Intellecta AI-Driven and Multichannel Analytics from OnviSource Delivers Automation

OnviSource announced Company’s continuous success in expanding the capabilities of its Intellecta Multichannel Analytics for intelligently automated analysis of 100% of customer interactions across varied channels. Advantages of Intellecta are three-fold in that organizations are realizing benefits in the areas of big data and content management, workforce optimization, and customer experience management and improvement through discovery of customer behavior, sentiment, intents and trends. Today’s enterprises have realized…

Conexiom Announces Sales Order Automation for Salesforce Commerce Cloud on Salesforce AppExchange, the World’s Leading Enterprise…

Conexiom’s Customers Can Now Easily Manage Emailed Orders in Salesforce Conexiom announced it has launched Conexiom Sales Order Automation for Salesforce Commerce Cloud on Salesforce AppExchange, empowering customers to achieve their digital transformation goals and increase productivity. Conexiom launches an order management app on the Salesforce App Exchange! Tweet this Built on Salesforce Commerce Cloud, Conexiom Sales Order Automation is currently available on AppExchange Marketing Technology News: Why Audio…

Identity Automation Awarded KLAS Category Leader in Identity and Access Management

Identity Automation's RapidIdentity Ranked #1 in IAM for 2020 by KLAS Research Identity Automation announced that RapidIdentity, the most complete Identity and Access Management (IAM) platform on the market, has been named 2020 Category Leader in the Identity & Access Management segment of the 2020 Best in KLAS: Software & Services report by KLAS Research. KLAS Research is the healthcare industry's leading independent software and professional services research firm. The Category…

Eggplant Democratizes Intelligent Test Automation

Unveils New Capabilities That Further Simplify Its AI-Driven Automation Solution Enhancing the Quality of Software Eggplant, the intelligent automation specialist, announced the latest version of its Digital Automation Intelligence (DAI) Platform. The new capabilities further democratize intelligent test automation, enabling organizations to improve the quality of the digital experiences they are delivering. “The ability to quickly and easily automate the entire testing lifecycle across any platform with our AI-powered…

Directly Promotes Mike DE La Cruz to CEO, Announces Record Growth of Customer Experience Automation Platform

Directly, a leader in customer experience automation, announced the appointment of Mike de la Cruz to CEO. De la Cruz will continue the expansion of Directly’s industry leading platform, which simplifies the complex task of making AI and virtual agents work. AI is rapidly transforming the “back-office,” automating business processes like order-to-cash and procure-to-pay. However, AI is struggling in the “front office”, where virtual agents misunderstand customer needs and fail to provide helpful responses and automated…

ActiveCampaign Raises $100 Million Series B to Develop Next-Gen Customer Experience Automation (CXA)

Susquehanna Growth Equity Leads Investment to Help Company Define Emerging Category ActiveCampaign, the leader in Customer Experience Automation (CXA), has raised $100 million in a Series B growth round led by Susquehanna Growth Equity (SGE). Silversmith Capital Partners, which was the sole investor in ActiveCampaign's $20 million Series A in 2016, also participated in this round. ActiveCampaign will use the funding to develop the CXA category through product innovations that advance beyond legacy marketing automation,…

Retail’s Future Lies in Robotic Process Automation

The retail sector is going through a monumental transformation. The deepening high street crisis is placing huge pressure to keep customers coming through the doors – while increasing back-office efficiencies to cut costs. Automation in the Workplace RPA is growing fast: Gartner Inc. predicts that by the end of 2022, 85% of large and very large organizations will have adopted some form of RPA. That’s because RPA offers not just productivity benefits, but also a reduction in error rates and huge processing capability. It…

Outsourcing 2.0? Automation Offers a Powerful Alternative

Outsourcing Proved Its Value on Straightforward, Readily Quantifiable Processes, but Has Underperformed on Complex Tasks Like Renewals. An article in The Economist (The good, the dumb and the desperate, 28 June 2018) argues that Britain’s outsourcing model, copied around the world, is in trouble: that “High-profile fiascos and dwindling cost-savings are making many questions whether the idea has run out of steam.” The main focus of the article was on government outsourcing to private enterprise, but much of what it said…

Deploy Wisely and Automation Is Your Friend in Sales, Not Your Foe

Those that know me, know that I am long robots. I’m of the opinion that eventually, robots will take many of our jobs and that we will live, not in a dystopian future, but in a future that is significantly altered by their proliferation. And perhaps it’s a future where many of us can pursue our own interests. We can be artists or makers or semi-professional golfers or simply do whatever we want to do with what was once just an “8-10 hour” workday. Recently, I had a conversation with a friend about whether robots will take…

Wibbitz Launches Studio and WAVI, Meeting Brand Demand for Enterprise-Class Video Creation and Automation

New Offerings are a Major Inflection Point for Wibbitz as Brands Integrate Video Across Business Strategies and Shift Creation In-House Automated video creation company Wibbitz announced the launch of Wibbitz Studio and the Wibbitz Automated Video Interface (WAVI), two major new product and feature releases intended to support brands as they continue to bring creative production in-house and to integrate video as a strategic business lever across all aspects of their organizations. Each new offering gives brands the…

Pechanga Resort Casino Drives Automation and Visibility with Infor CloudSuite

Infor Cloud Solutions to Connect Siloed Applications and Reduce Manual Processes Infor, a global leader in business cloud software specialized by industry, announced that Pechanga Resort Casino entered into an agreement with Infinium Software Inc., an Infor company, expanding their long-term technology partnership. Pechanga, the largest resort/casino on the West Coast, chose Infor CloudSuite™ solutions to further integrate core business processes into a centralized location connected to the reservation department. The…

ZINFI Expands Its Channel Management Platform, Introducing Advanced Through-Channel Marketing Automation Applications

ZINFI’s Unified Channel Management SaaS Platform Expands Significantly with the Introduction of a Multi-Touch, Drag-and-Drop Campaign Canvass for Its Through-Channel Marketing Automation Applications ZINFI Technologies, Inc., a company leading the definition and creation of Unified Channel Management (UCM) solutions, announced it has launched the newest version of its next-generation adaptive SaaS (aSaaS) platform, version 11. The new platform includes an advanced set of applications for its through-channel marketing…

Ada Transforming Customer Service Industry with Disruptive Automation-First Strategy

Transforming Customer Service from Cost Center to Profit Center Leads to Triple Digit Revenue Growth; Positions Company for Explosive 2020 Ada, the market leader for Automated Customer Experience (ACX), is disrupting the customer service sector with a fundamentally new approach that brings an automation first strategy to drive cost savings and improved CSAT. Ada replicates manual behavior with machine learning freeing up expensive agents to pursue more meaningful, urgent tasks on behalf of customers. With Ada’s…

Nintex Rolls Out Enterprise-Class Capabilities for Robotic Process Automation

With added administrative, security and RPA bot orchestration features, Nintex RPA is an organisation's competitive advantage for accelerating digital transformation Nintex, the global standard for process management and automation, announced the availability of Nintex RPA Central, a valuable set of enterprise-grade robotic process automation (RPA) capabilities to help organisations accelerate their digital transformation with Nintex RPA. Nintex RPA Central features an intuitive, powerful web-based interface and includes…

Blueshift Identified as a Leader in G2’s Customer Data Platform and Marketing Automation Winter 2020 Grid Reports

G2's Dual Recognition Validates Blueshift's Mission To Provide The World's First Data Activation Solution Blueshift, the leading Customer Data Activation Platform, was identified as a leader in G2's Customer Data Platform (CDP) and Marketing Automation grids in the Winter 2020 report. The dual recognition validates Blueshift's accomplishment of providing the world's first data activation solution, which simultaneously offers the flexibility of a CDP and the intelligence of marketing automation in a single, scalable…

Bullhorn Acquires Herefish to Help Accelerate Automation of Staffing Processes

Company Offers Critical Capabilities to Automate Key Staffing Processes to Improve Recruiter Productivity and Top-Line Growth Bullhorn, the cloud computing company that helps staffing and recruiting organizations transform their businesses, announced that it has acquired Herefish, a provider of automation solutions for staffing firms. As part of Bullhorn’s goal to serve as a trusted partner to staffing businesses, the acquisition of Herefish will help firms accelerate their transformation journey by enabling companies to…

Appian Acquires Robotic Process Automation (RPA) Company

Appian announced the acquisition of Novayre Solutions SL, developer of the Jidoka RPA platform. Jidoka is currently the highest-rated RPA software on Gartner Peer Insights (>50 reviews). The acquisition makes Appian a one-stop shop for Automation, with best-in-class solutions for workflow, AI, and RPA. According to Forrester, the RPA market is expected to reach $12 billion by 2023, but many organizations are still in the early stages of their RPA journey.* Companies have experimented with RPA by implementing robots…