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Inpixon Completes Acquisition of Global Distribution & Development License

Inpixon, a leading indoor data company that delivers Indoor Intelligence solutions, announced it has closed the transaction in which it acquired an exclusive license to market, distribute, and develop the SYSTAT and SigmaPlot software suite of products. Inpixon anticipates the transaction will be accretive to earnings and contribute approximately $3.5 million in additional revenue annually, based on historical sales for the software suite. The suite of data analytics and statistical visualization tools includes SigmaPlot,…

Comtech Achieves Key ISO 27001 Information Security Re-Certification

Comtech Telecommunications Corp., a world leader in secure and highly reliable location, public safety, navigation, and communication technologies, announced its Location Technologies group, a division of Comtech’s Commercial Solutions segment, has obtained re-certification of its ISO 27001 designation. The ISO 27001 Information Security Standard is widely recognized as the blue-chip standard for protection of individual, customer and company private and sensitive information. To meet ISO standards, a company must show it…

Asia’s Telecom Powerhouse Reliance Jio Debuts Video Conferencing Tool to take On Google Meet and Zoom

Meet Reliance JioMeet-- A 100% “Made in India” video conferencing tool for every native digital customer who has a smartphone and access to app galleries. Promoted as “India’s Own Secure Video Conferencing Solution” for the pandemic-stricken business population, Reliance JioMeet is already perched to take on the existing market leaders such as Google Meet, Zoom Video, Microsoft Teams, and Cisco WebEx. The JioMeet app is 100% free to use, and can truncate video conferencing with up to 100 users accessing through Google…

How Brands Can Scale Gracefully in a Global Crisis 

In today’s digital era, consumers hold very high standards when it comes to brand experiences. From premium websites and personalization to flexible services and fast response, brands must master all aspects of the consumer experience to retain loyal, long-term customers. Those that achieve this can drive revenues 5.7 times greater than their competitors who don’t, but how does this practice apply in the midst of a global crisis? Extraordinary events, such as the recent Coronavirus outbreak, dramatically change consumer…

Okta Raises the Industry Bar With 99.99% Uptime for Every Customer

The world’s leading independent identity platform delivers unprecedented global reliability for millions of remote workers and consumers Okta, Inc., the leading independent provider of identity for the enterprise, announced a major milestone in cloud reliability and uptime, offering 99.99% uptime to all customers in every region of the world at no additional cost. Through its distributed and highly available cloud architecture, now Okta customers of every size – whether free developer instances, up to the largest…

TechBytes with Shawna Wolverton, EVP at Zendesk

Customer engagement tactics and targeting activities have changed completely in the last 3 months. How much has contextual agent communication evolved in these months? We’re seeing what were once primarily offline businesses pivot to totally online, and shifting large support teams to remote working. Agents need virtual access to the people, information and tools that give them the ability to collaborate seamlessly and efficiently in order to make sure they keep giving customers the same level of service they need and…

Jumio Enters France’s Identity Verification Market to Deliver eKYC

The COVID-19 pandemic has showcased the value of digital transformation for businesses and the digitisation of the new online account creation process Jumio, the leading provider of AI-powered end-to-end identity verification and authentication solutions, today announced the launch of a French solutions portfolio and the appointment of Frederic Ly as its first sales leader for the region. This expansion comes at a time when COVID-19 is expediting digital transformation efforts around the globe. “Our vision rests on the…

Lytics View Provides Marketers Important Customer Insights and Recommended Actions

Lytics View combines the right data + the right data science to shorten time to value for marketers using Lytics’ CDP technology Lytics, the customer data platform (CDP) built for marketing teams, improves your business performance by connecting the right data to Lytics’ powerful AI engine. The company announced the launch of its new product, Lytics View. Lytics View accelerates the time to value of the Lytics Customer Data Platform through a streamlined onboarding process resulting in marketer’s having access to…

The Advertiser’s Missing Link: Adverttu Closes OOH and Digital Gap in European First

First-of-its-kind shadowfencing capability lets brands target transit media audiences online Adverttu, the UK’s fastest growing transit media platform, has launched Europe’s first OOH shadowfencing solution. Advertisers can now seamlessly extend their physical campaigns online by retargeting anyone exposed to an Adverttu on-car campaign. Marketing Technology News: Updated VIZIO SmartCast Now Available on Company’s 2021 TV Line-Up for Endless Entertainment Complementary mobile and social advertising can be delivered to…

HERE Platform Enables Hands-Free Driving for Ford Customers

Ford’s Active Drive Assist, a new driver-assist feature that allows for hands-free driving on more than 100,000 miles of divided highways in all 50 states and Canada, relies on the HERE Workspace to determine the locations of hands-free zones. HERE Technologies, the leading location data and platform company, announced that Ford chose the HERE platform to enable its safe hands-free driving. The HERE platform enables Ford to create an availability map that informs Ford vehicles when it’s possible for Active Drive Assist to…

Amazon Online Shopping Trends Boost E-Commerce Sales during the Pandemic

Wunderman Thompson Commerce’s study shows the winners and losers of lockdown as Amazon and Tesco reign supreme New research by Wunderman Thompson Commerce reveals that fewer than two in ten (16%) of UK consumers intend to return to their old shopping habits post-lockdown, signifying the lasting change that COVID-19 will have on the retail industry. The COVID, Commerce and the Consumer research – which surveyed 2,000 UK consumers on their shopping experience during the COVID-19 pandemic – found that the need for safety…

Daily MarTech Roundup: Latest Marketing and Sales Technology News, Product Announcements and Insights

Today’s Daily MarTech Round-up covers the latest in Cloud, Marketing Analytics, Automation, Customer experience, AI and ML announcements from Qualtrics (Customer experience), Nuxeo (Content), Vonage (Unified Communications), Informatica (Data Management), and Digital River (E-commerce). Qualtrics Strengthens Video Feedback Capabilities with Enhanced Voxpopme Integration Qualtrics, the leader in customer experience and creator of the experience management category, announced enhancements to their Voxpopme integration,…

Talent Agency Nine9 Selects Vonage to Power its Client Communications

 Vonage, a global leader in cloud communications helping businesses accelerate their digital transformation, has announced that Nine9, a Michigan-based talent organization for models and actors, has selected Vonage to help stay connected to its applicants, clients and talent during the global health crisis. Priding itself as the "UnAgency", Nine9 is using Vonage to ensure rich, engaging and real-time connections with its client base through simple, reliable multi-channel messaging. Nine9 provides the 99-percent of…

The American Influencer Council Launched On The Social Media Day

The American Influencer Council, Inc. (AIC) is a newly formed not-for-profit membership trade association created by influencers for influencers. The trade association is dedicated to sustaining the integrity, viability and growth of the U.S. influencer marketing industry in a globally connected world. The AIC's mission is to advance digital marketing education as well as the art and authenticity of co-branded content as shared through social media platforms for the ultimate benefit of society. Its members are Instagrammers,…

Tremor Video Expands CTV Offering With Data-Driven Creative Solutions

Tremor Video, the leading programmatic video platform, announced it has bolstered its Connected TV (CTV) offering with upgraded data-driven creative solutions to deliver the most dynamic video storytelling that maximizes the timeliness and relevance of brand messaging for audiences. Now with the power of data-driven creative, Tremor Video offers advertisers the most cutting-edge CTV advertising solutions all in one place, including access to exclusive supply sources that reach all platforms, seamless activation across all…

Tealium Predict ML Solution Helps Marketers Understand CX Data to Deliver ROI Faster

New Tealium Predict ML (™) makes it possible for marketing teams to act earlier on data in order to optimize business outcomes, such as identifying buyers that are most likely to make a purchase or a segment most likely to churn Tealium, the trusted leader in real-time customer data orchestration, announced the general availability of Tealium Predict ML, built-in machine learning technology for Tealium AudienceStream, its market-leading Customer Data Platform (CDP). With more than 30 million predictions amassed already,…

Informatica Unveils Data Management Innovations That Drive Business Continuity and Value

Cloud-Native Innovations Accelerate Cloud Analytics, Cloud Modernization, Data Governance, Data Privacy, and Business 360 Initiatives Informatica, the enterprise cloud data management leader, announced it has updated its Intelligent Data Platform™, powered by Informatica's AI-powered CLAIRE™ engine. Today's release includes the introduction of a privacy analytics dashboard for reducing the cost of compliance with laws like the California Consumer Privacy Act (CCPA) and Europe's General Data Protection Regulation (GDPR),…

Averna Releases New Smart Data Management Solution

Proligent QuickView is now Available for Every Test Manufacturing Setup Averna, the leading global Test & Quality Solutions provider, announced they have released new smart data analytics software, Proligent QuickView. QuickView is an abridged adaptation of Averna's original test data management tool, award-winning Proligent Analytics. Proligent QuickView offers customers easy access to product and asset performance. Through a clean and easy-to-read dashboard, users quickly receive valuable KPI information…

Ambientia Group Is Joining Forces With US-Based Shero Commerce

The business design and technology company Ambientia Group Ltd (Finland) and Shero Commerce (US), which specializes in eCommerce and digital marketing, are taking their cooperation to the next level The US-based Shero Commerce is a technology agency specializing in digital commerce, including the rapidly growing Magento and BigCommerce solutions. Shero Commerce markets tailored eCommerce solutions from design to delivery as well as digital marketing, partnering with Adobe and Amazon, among others. Ambientia and Shero…