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Zixi Announces Irdeto TraceMark Content Protection Integration

Joint Software Based Solution for the Embedded Invisible Forensic Watermarking of Live Video Zixi, the industry leader for enabling dependable, live broadcast-quality video over any-IP, and award winning architect of the Software-Defined Video Platform (SDVP), announced a partnership and integration with Irdeto, the world leader in digital platform security, protecting platforms and applications for video entertainment, video games, connected transport and IoT connected industries. Irdeto has integrated the Zixi SDVP in…

UnionPay International Launches its Content and Service Platform to Build “Pay+” Digital Ecosystem

UnionPay International (UPI) has released an all-in-one digital payment ecosystem to support partners in their response to COVID-19 UnionPay International (UPI) has launched a new Content & Service Platform (UCSP), establishing a "Pay+" digital ecosystem in partnership with global financial institutions and industry service providers. The platform offers value-added services to enhance user experience for digital wallets developed or upgraded to UnionPay standards; allowing institutions outside of mainland China to…

Nielsen Brandbank and Productsup Announce Integration to Streamline Product Content Flow For Customers

This integration allows joint customers to easily export product content from Productsup to Brandbank via the Brandbank Ingestion Engine Nielsen Brandbank, the world's leading product content creation management and publishing solution for multichannel retailing, and Productsup, leading ecommerce data integration company, announced the launch of a partnership that enables their customers to streamline their product content flow, improving consumer experiences across numerous digital channels. Marketing Technology News:…

MediaKind Delivers Enhanced Advertising Portfolio to Unlock Monetization Potential of Advertising and Alternate Content

Modular PRISMA Core and PRISMA Edge products deliver tailored and full standards-based capabilities in support of advertising and alternate content insertion/replacement use cases across broadcast & IP networks New enhancements include ad routing policy and ability to rewrite and modify received SCTE-35, enabling information to be leveraged by downstream components within system MediaKind’s Advertising portfolio addresses application and use cases such as (server-side) Dynamic Ad Insertion (DAI) across all ABR…

EaseUS MobiMover 5.1.1: Your Ultimate iOS Content Manager – Now Available

EaseUS has newly launched the improved and enhanced version of EaseUS MobiMover, the versatile tool for iOS data transfer, video download, and iPhone unlock. The lastest EaseUS MobiMover 5.1.1 is boosted on its quality and performance, and is equipped with a brand new feature - iPhone unlock. Two versions, free and professional, are presented for both PC and Mac users. An iOS Data Transfer Program The powerful and stable data transfer capability of EaseUS MobiMover allows users to transfer files between an…

ContentWriters’ Rigorous Vetting Process Connects Organizations With Expert Writers

The writer selection process at ContentWriters enables businesses to choose from a curated list of talented, highly skilled content creators for the perfect voice to engage their audiences ContentWriters is enabling businesses to fulfill their content marketing objectives through its rigorous selection process, which provides customers an opportunity to choose their ideal content creator from a carefully curated list of highly skilled, highly talented writers. While ContentWriters allows clients to select from a list…

Appnovation Achieves Gold Partner Status with Contentful

Appnovation investing in the content platform to help customers deliver the best digital experiences Appnovation, a global full service digital consultancy, announced that it has achieved Gold Partner status with Contentful. This designation is the top partnership level awarded and recognizes that Appnovation has the highest level of technical expertise and a track record of successful Contentful enterprise engagements. Contentful provides content infrastructure for digital teams to power websites, apps, and devices.…

Shutterstock Announces New Footage Subscription for Increased Accessibility to Fresh Content

Faced with challenges to produce high-quality video content at scale, new footage subscription provides content creators with efficient solutions to meet market demands Shutterstock, Inc., a leading global technology company offering a creative platform for high-quality content, tools and services, announced the launch of an annual subscription for Shutterstock Footage. Shutterstock's collection of 18+ million HD and 4K video clips are now available for license through a range of cost-effective monthly plan options or for…

FreeWheel Releases Next Generation Unified Decisioning to Transform How Industry’s Largest Media Players Transact on TV Content

As Programmatic Video Advertising Grows, Buyers and Sellers of Premium Video Rely on Technology to Optimize Across Sales Channels NBCUniversal and The Trade Desk Are Among Those Tapping FreeWheel’s Technology to Improve Performance for Advertisers FreeWheel, A Comcast Company, announced the next generation rollout and market-wide Q2 availability of its unified decisioning capability that enables buyers and sellers to seamlessly transact across both direct sold and programmatic advertising. The capability was piloted…

Contentos (COS) and Chainlink (LINK) Explore New Business Models for Content Industry

Content pubic chain Contentos (COS) announced that it has agreed to a partnership with Chainlink (LINK), a decentralized oracle service network, to jointly explore new business models for the content industry. Chainlink's technology, which allows smart contracts to securely access real-world data, will provide a trusted and secure data source for the content creation ecosystem's video creation platform COS.TV and its global creators. The partnership will help Contentos achieve creative value distribution more effectively.…

Ceros Offers Free Access to Experiential Content Creation Platform for Organizations Carrying Out Critical COVID-19 Relief Efforts

Experiential content marketing leader empowers key organizations to communicate their efforts effectively in a more human and engaging way Ceros, an experiential content creation platform, announced Ceros Gives, a new initiative to support organizations in the fight against COVID-19. Ceros Gives supports organizations carrying out critical COVID-19 relief efforts during this time through free access to the Ceros platform and ecosystem. Marketing Technology News: New Comscore and JW Player Partnership Delivers…

60% of Content Containing COVID-Related Keywords Is Brand Safe

New data from GumGum’s content analysis AI system reveals that keyword-based safety strategies are unduly denying brands access to vast viable ad inventories GumGum, Inc., an artificial intelligence company specializing in solutions for advertising and media, released data indicating that a majority of online content containing keywords related to the ongoing novel coronavirus pandemic is actually safe for brand advertising. The findings come from analysis by Verity, the company’s machine learning-based content analysis…

Unruly Data Reveals COVID-19 is Reshaping Consumer Content Consumption, Spending Habits and Advertising Preferences

Video advertising platform Unruly today released a study that investigates how the COVID-19 pandemic is impacting consumer interests and behaviors. Unruly, which is part of Tremor International, surveyed a total of 2,556 consumers globally in late March 2020 for this study. Results revealed that overall time spent online has dramatically increased in the US -- with consumers spending a lot more time than before on their mobile phones (50%), connected TVs (42%) and laptops (35%). Additionally, consumers are spending more time…

Percolate, a Seismic Company, Named a Leader in 2020 Gartner Magic Quadrant for Content Marketing Platforms

Percolate Evaluated Based on its Ability to Execute and Completeness of Vision Seismic, the sales enablement leader and world’s most powerful storytelling platform, today announced Percolate, the marketing orchestration company acquired by Seismic in November 2019, has been named a Leader in the 2020 Gartner Magic Quadrant for Content Marketing Platforms. This is the third consecutive year Percolate has been recognized as a Leader for its completeness of vision and ability to execute. “I’m proud Percolate has been…

IpLContent Technologies Make Online Brand Building Easier and Cheaper

Build Your Story in Your Customers’ Mobile Devices Conventional advertising companies, such as WPP PLC, are struggling mightily in the wake of companies like Google and Facebook. One way to fight back is with short-form media using platforms provided by companies like Instagram, Snapchat, and the soon-to-be-launched Quibi. But the challenge to generate content that speaks to customers effectively, personally, and inexpensively still remains. Marketing Technology News: New Retail Systems Research Survey Report Details…

iClick Interactive Partners with Tencent to Launch Recommendation Management Platform for Culture and Tourism Content

iClick Interactive Asia Group Limited, an independent online marketing and enterprise data solutions provider in China, announced the launch of a new recommendation management platform for culture and tourism content, jointly developed by iClick and Tencent Culture and Tourism. The new platform leverages Tencent Culture and Tourism's strong data capabilities and iClick's rich content resources and data tracking expertise, to provide operators of domestic tourist attractions in China with a rich array of features including…

Grapevine6 Wins 2020 Corporate Excellence Award for Outstanding Content Engagement – USA

Grapevine6, a mobile-first enterprise content engagement platform for digital selling has been named “2020’s Most Outstanding Content Engagement Platform - USA”   The company is featured here in the March issue of Corporate Visions (CV) Magazine, published by AI Global Media. Grapevine6 was selected “2020’s Top Content Engagement Provider” based on their consistent proven track record as an innovator in content driven sales enablement.  This award is part of the 2020 Corporate Excellence Awards, a merit-based awards program…

Coursera Taps Dr. Betty Vandenbosch as New Chief Content Officer

American online learning platform Coursera has hired Dr. Betty Vandenbosch as its new Chief Content Officer. Betty replaces Dil Sidhu, who is heading back to the UK to be with family. The new Chief Content Officer will join the company effective 13 April 2020. In March, Coursera reached an important milestone. It now boasts of 50 Million registered online learners, who access a vast catalog of top-quality and stackable learning content from the leading university and industry partners. The online learning…

ASG Technologies Advances Mobius Content Services Platform

New capabilities deliver collaboration services, enhanced governance and federated policy administration, and streamlined content distribution ASG Technologies, a leading provider of solutions for the information powered enterprise, unveiled the newest version of its content services platform, Mobius 10.1. This release advances ASG’s commitment to help enterprise and midsize firms manage and govern the explosive growth of their information while accelerating their business transformation success. Mobius 10.1 helps…

UpContent and Zest Partner to Expand Customer’s Growth Through Content Curation

Leading Personal and Enterprise Platforms, Zest and UpContent, Integrate to Offer the Best of Community and AI-led Content Curation Strategies With over 70 million new articles written each month, and 27 million shared digitally each day (Brandwatch), marketers, influencers and thought leaders need help to cut through the noise and curate quality content. Two companies, Zest and UpContent, each of which have developed leading solutions to address this challenge are partnering to make it even easier for their…