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AWS Is Preferred Cloud Provider for Genesys Cloud Customer Experience and Contact Center Platform

Powered by AWS, Genesys Cloud improves customer engagement for companies of all sizes worldwide Today, Amazon Web Services, Inc., an Amazon.com company, announced that Genesys has selected AWS as the preferred cloud provider for Genesys Cloud, an all-in-one solution and leading public cloud contact center platform. Organizations around the world use the platform to manage and improve customer relationships across any channel, including voice, text, web chat, and social. Genesys Cloud is built on and relies upon AWS’s…

GumGum Sports Brings AI-Powered Sponsorship Analytics to Winmo Sales Platform

Partnership with Winmo marks new GumGum Sports initiative to expand distribution channels for its proprietary data GumGum Sports, the leading AI-powered sponsorship analytics platform, has partnered with Winmo, the industry’s top sales enablement tool, to help sponsorship sales teams identify and evaluate brand partnership opportunities. Winmo’s advertiser profiles will have direct access to select sponsorship analytics from GumGum Sports, pairing key deal insights with the decision-makers responsible for sponsorship…

Topbox Enterprise CX Analytics Unveils Alternative to NPS

Brand Experience Score measures organizational performance by analyzing everyday customer interactions Topbox, makers of enterprise customer experience analytics software, today announced Brand Experience Score (BXS)™, a new customer experience management metric that provides executives with enterprise-level visibility into the performance of customer-impacting areas of their business. BXS leverages Topbox’s core capabilities of aggregating and analyzing all voice and digital customer interactions to generate rolling,…

New Verint Research Shows Which Banks Deliver on Customer Experience During Pandemic

Digital and Online Banks Lead the Verint Experience Index, Earning Top CSAT and NPS Scores, in the Midst of Physical Distancing, Financial Upheaval Consumer banking behaviors have changed radically as a result of the COVID-19 pandemic. The findings of new research announced by Verint Systems Inc., The Customer Engagement Company, show which banks have maintained and even improved customer satisfaction during a time of market disruption. Marketing Technology News: Leading Contextual Advertising Company Media.net Joins IAB…

Super Hi-Fi Signs Octave Group To Improve The Retail Music Experience

Partnership to help retailers with new audio capabilities Super Hi-Fi, the AI-powered audio platform that creates engaging digital music listening experiences, announced today that it has signed an agreement with Octave Group, a leading provider of music and branded entertainment experiences in retail, bars, and restaurants. The agreement will enable Octave Group, including PlayNetwork and TouchTunes, to offer selected Super Hi-Fi music technology in a fully integrated solution. Marketing Technology News: Eka Unveils New…

SAS and Microsoft Partner to Further Shape The Future of Analytics and AI

SAS' AI and analytics more tightly integrate with Microsoft Azure; Microsoft to bring cloud-based SAS industry solutions to its customers Microsoft Corp. and SAS announced an extensive technology and go-to-market strategic partnership. The two companies will enable customers to easily run their SAS workloads in the cloud, expanding their business solutions and unlocking critical value from their digital transformation initiatives. As part of the partnership, the companies will migrate SAS' analytical products and industry…

Forrester’s US 2020 Customer Experience Index Reveals CX Quality Improved Dramatically Over The Past Year

27% Of Brands And Nine Industries Achieved Significantly Higher Scores; CX Differentiation Is The Key To Post-Pandemic Success According to Forrester's US 2020 Customer Experience Index (CX Index™) rankings, 27% of brands improved their CX Index scores over the past year, a significant jump compared to previous years marked by minimal gains. Factors contributing to the increase in scores this year include CX professionals prioritizing high-impact projects, securing executive buy-in, evangelizing CX projects across the…

Café Coffee Day Introduces Tech-Enabled Experience to Bring a Contactless Experience to Customers

The café will re-open 60% of its cafés in the first phase; has launched CCDonline.in for contactless orders Café Coffee Day (CCD),India’s most loved café chain has reopened 60% of its cafes across the countryin accordance with government guidelines. CCD is taking end-to-end measures keeping in mind the safety, hygiene and social distancing forits customers, employees and delivery partners. Aligned to its goal of keeping it safe and hygienic, CCD has also introduced a tech-enabled contactless experience to engage with…

Epson Introduces New Digital Signage Projector Lineup to Help Transform Consumer Experiences

Epson, the number-one selling projector brand worldwide, today expanded its powerful laser lineup. Offering reliable, low-maintenance solutions, the new PowerLite models come equipped with intelligent software, robust connectivity and flexible installation to project content virtually anywhere – unlike other signage technology. Epson's new solutions inspire creativity and make it easy to deliver impactful and informative displays across a range of environments, including retail, hospitality and education. From projecting…

JotForm Announces PayPal Commerce Platform Integration for Improved Buyer Experience

Online form building software JotForm announced an integration with the PayPal Commerce Platform, an all-in-one payment platform where customers can pay the way they want in more than 100 currencies across a growing number of markets, including in North America and Europe. Labeled PayPal Business for JotForm users, this integration significantly improves the checkout experience for anyone purchasing through a payment form. "JotForm users have been asking for a way to accept multiple payment types through their forms for a…

The Enterprise Data Cloud is Here – Cloudera Extends the Data Cloud Experience, Everywhere

The introduction of Cloudera Data Platform Private Cloud, built on Red Hat OpenShift, accelerates data-driven digital transformation across private and hybrid cloud with cloud-native speed, scale and economics Cloudera, the enterprise data cloud company, today announced the culmination of the enterprise data cloud vision with the premiere of Cloudera Data Platform Private Cloud (CDP Private Cloud). CDP Private Cloud is built for hybrid cloud, seamlessly connecting on-premises environments to public clouds with consistent,…

Lifesize Unveils New Intelligent, Hands-Free Video Meeting Experience with Alexa for Business Integration

Alexa voice commands on Lifesize meeting room systems allow customers to collaborate more efficiently and safely, enabling seamless work-from-anywhere options Lifesize, a global innovator of immersive enterprise communication solutions, announced a new native integration with the Alexa for Business intelligent assistant from Amazon Web Services (AWS), empowering Lifesize customers to tap into a wide range of productivity-enhancing, voice-activated controls via their existing Lifesize meeting room systems, without…

Fluent Partners with Zendesk to Enhance Consumer Experience

Fluent, Inc., a leading performance marketing company, today announced it has partnered with Zendesk, Inc. a service-first customer relationship management (CRM) company, to enhance its customer support services. This move further signifies Fluent’s dedication to creating seamless digital experiences that empower consumers to engage with the products and services that enrich their lives. Collecting first-party, self-declared data across its proprietary media properties, Fluent helps advertisers deliver relevant offers to…

Neustar Brings Identity to Customer Data Platforms to Improve Customer Experience & Marketing Performance

Neustar’s partnership with Quaero helps bridge the online and offline worlds for CDP users Neustar, Inc., a global information services and technology company and leader in identity resolution, announced that it will bring its industry-leading identity resolution technology and data to the Customer Data Platform (CDP) market. Quaero will leverage Neustar’s integrated technology and verified people-based data to improve the quality and accuracy of its clients’ customer data, both on- and offline. This first-of-its-kind…

Forrester: The Time Is Now For CX And Marketing Professionals To Transform Customer Experience

New Research To Be Unveiled At CX North America 2020 Will Help Organizations Recalibrate Customer Experience To Address Changing Customer Needs Unprecedented levels of market uncertainty paired with new guidelines on how to serve customers during the pandemic are forcing brands to reimagine their interactions with customers. Aspects of customer experience (CX) that were integral to a brand experience before the pandemic are no longer valid and need to be revisited. To help brands transform their customer experiences to…

Amplitude Announces New Breakthrough in Product Analytics

Industry-First No-Code Milestone Analysis Will Help Product Teams Identify How New Users Become High-Value Customers Amplitude, the leader in product intelligence, today announced the launch of its new milestone analysis capability. An industry first, Amplitude’s no-code milestone analysis empowers product teams to pinpoint the exact moments in the customer journey that convert new users into high-value customers. By identifying these key milestones, product teams can engineer product experiences to ensure that more…

IDC Survey Finds AI Adoption Being Driven by Improved Customer Experience, Greater Employee Efficiency

A recent International Data Corporation (IDC) survey of more than 2,000 IT and line of business (LoB) decision makers confirms that adoption of artificial intelligence (AI) is growing worldwide. Over a quarter of all AI initiatives are already in production and more than one third are in advanced development stages. And organizations are reporting an increase in their AI spending this year. Delivering a better customer experience was identified as the leading driver for AI adoption by more than half the large companies…

Nectar Awarded for Excellence in Managing Communications Networks, Customer Experience and Channel Success

Company’s fifth award win for its Nectar 10 solution Nectar Services Corp., the leader in the development and deployment of proactive unified communications monitoring and performance management software for the voice, video and collaboration market, announced that Nectar 10 has been recognized for the fifth time in the past year, with its most recent win being the 2019 Unified Communications TMC Labs Innovation Award. Additionally, Nectar executives Ken Archer and Cathy Rowell have been recognized by CRN’s Channel Chiefs…

AT&T Selects Salesforce to Accelerate its Customer Experience Vision

AT&T and Salesforce announced a multi-year strategic agreement to deliver entirely new connected experiences for AT&T’s millions of customers. AT&T will deploy Salesforce Customer 360 to create a single view of every customer across every touchpoint—whether it happens in person at a storefront, over the phone, in a business setting or on any AT&T digital property. The announcement is part of AT&T’s broader transformation to accelerate momentum in wireless, 5G, fiber-fed broadband and software-delivered…

ActiveCampaign Announces Expanded Customer Experience Automation Mobile Functionality

With the release of one of its most requested mobile features, the ActiveCampaign mobile app has seen a 25% increase in usage in less than one month, with adoption expected to more than double by July ActiveCampaign, the leader in Customer Experience Automation (CXA), announces expanded mobile capabilities to ensure companies can grow their business at any time from anywhere in the world. Over 11K ActiveCampaign customers manage their most important core business functions across the entire customer lifecycle — all from…