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      • MarTech Interview with Hugh Fletcher, Global Head of Consultancy and Innovation at Wunderman Thompson Commerce
        MarTech Interview with Hugh Fletcher, Global Head of Consultancy and Innovation at Wunderman Thompson Commerce
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        MarTech Interview with Parker Morse, Founder and CEO at H Code
      • MarTech Interview with Dennis Becker, Chairman and CEO at Mobivity
        MarTech Interview with Dennis Becker, Chairman and CEO at Mobivity
      • MarTech Interview with Steve Gershik, CMO at inRiver
        MarTech Interview with Steve Gershik, CMO at inRiver
      • MarTech Interview with Howard Brown, Founder and CEO at ringDNA
        MarTech Interview with Howard Brown, Founder and CEO at ringDNA
    • Tech Bytes
      • Prediction Series 2019: Interview with Scott Webb, CEO at Avionos
        Prediction Series 2019: Interview with Scott Webb, CEO at Avionos
      • TechBytes with Robert McGovern, CEO at PreciseTarget
        TechBytes with Robert McGovern, CEO at PreciseTarget
      • TechBytes with Daniel Winterstein, Co-Founder at Good-Loop
        TechBytes with Daniel Winterstein, Co-Founder at Good-Loop
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        TechBytes with Priya Patel Dockerty, Marketing Director UKI and Nordics at Magnolia
      • TechBytes with Joe Toscano, Founder and CVO (BEACON) and Darren Guarnaccia, Chief Product Officer (Crownpeak)
        TechBytes with Joe Toscano (BEACON) and Darren Guarnaccia (Crownpeak)
    • Fireside Chats
      • Fireside Chat with Brandon Logsdon President and GM, Marketing Cloud Solutions at PDI
        Fireside Chat with Brandon Logsdon President and GM, Marketing Cloud Solutions at PDI
      • Fireside Chat with Mike Davie, CEO at Quadrant
        Fireside Chat with Mike Davie, CEO at Quadrant
      • Fireside Chat with Mitch Ratcliffe Marketing Expert at Metaforce
        Fireside Chat with Mitch Ratcliffe, Marketing Partner at Metaforce
      • Fireside Chat with James Ontra, Co-Founder, Shulffrr
        Fireside Chat with James Ontra, Co-Founder at Shufflrr
      • Fireside Chat with Cameron Church
        Fireside Chat with Cameron Church
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      • Social Selling Is Risky Business: How to Mitigate the Dangers
        Social Selling Is Risky Business: How to Mitigate the Dangers
      • How Can Marketing Team Up with Sales on Personalization’s ‘Last Mile’?
        How Can Marketing Team Up with Sales on Personalization’s ‘Last Mile’?
      • Why GDPR Changes Everything … for the Better
        Why GDPR Changes Everything…for the Better
      • A-Z Glossary For Good TV Marketing - Part 3
        A-Z Glossary For Good TV Marketing – Part 3
      • A-Z Glossary For Good TV Marketing - Part 2
        A-Z Glossary For Good TV Marketing – Part 2
    • Guest Authors
      • Social Selling Is Risky Business: How to Mitigate the Dangers
        Social Selling Is Risky Business: How to Mitigate the Dangers
      • Ad Fraud: The New Way to Launder Money
        Ad Fraud: The New Way to Launder Money
      • What’s Up, Doc?: How Digital Technologies and AI Are Changing Healthcare
        What’s Up, Doc?: How Digital Technologies and AI Are Changing Healthcare
      • Where Are NFPs Going Wrong with Their Advertising?
        Where Are NFPs Going Wrong with Their Advertising?
      • We Sent a Photographer to Profile the Lives of Translators Around the World, Here’s What We Learned
        We Sent a Photographer to Profile the Lives of Translators Around the World, Here’s What We Learned
    • Staff Writers
      • 75 Inspiring Martech Leaders Who Are Prepared for 2020
        75 Inspiring Martech Leaders Who Are Prepared for 2020
      • Tech Fraternity Finds Inspiration in Sundar Pichai's Promotion as the New CEO of Alphabet
        Tech Fraternity Finds Inspiration in Sundar Pichai’s Promotion as the New CEO of Alphabet
      • Uberflip's SnapApp Acquisition Welds Personalized Content with Lead Qualification
        Uberflip’s SnapApp Acquisition Welds Personalized Content with Lead Qualification
      • Fan-tastic FC Barcelona and 80 Million Instagram Followers: What Every Marketer Should Learn from Rakuten Arena's Omnichannel Media Marketing
        Fan-tastic FC Barcelona and 80 Million Instagram Followers: What Every Marketer Could Learn from Rakuten Arena’s Omnichannel Media Marketing
      • What Louis Vuitton (LVMH) Buying Tiffany & Co. Means for Retail Marketing
        What Louis Vuitton (LVMH) Buying Tiffany & Co. Means for Retail Marketing
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Search Results for: Influencer Marketing

Chris Wareham
Tech Bytes

TechBytes with Chris Wareham, Senior Director, Product Management, Adobe Analytics

Chris Wareham Senior Director, Product Management, Adobe Analytics Data, data, and more data… modern marketers in 2017 are surrounded by …
Sudipto GhoshDecember 20, 2017, 6:00 pmDecember 21, 2017 2 2333
Gil Klein Mobfox
Tech Bytes

TechBytes with Gil Klein, Managing Director, Mobfox

Gil Klein Managing Director,  Mobfox Mobfox, a mediation platform, caters to 175+ DSPs across the globe. We spoke to Gil Klein, …
Sudipto GhoshDecember 15, 2017, 5:32 pmDecember 15, 2017 0 3172
Brandlive Launches Enterprise Live Video Platform for Mobile Devices
Video, Video Platforms

Brandlive Launches Enterprise Live Video Platform for Mobile Devices

Mobile App Makes it Possible for Brands and Retailers to Broadcast Live HD Video From Anywhere and Across Owned & Operated Channels …

MTS Staff WriterDecember 13, 2017, 8:45 pmDecember 13, 2017 1 1776
Canvs & Ampsy Partner To Bring Audience Emotion Measurement To Live Events
Audience Data, Behavioral Marketing

Canvs & Ampsy Partner To Bring Audience Emotion Measurement To Live Events

Partnership Unlocks Granular Location-Centric Audience Emotion Insights for Biggest Brands in Music, Sports, Retail, Travel and Conferences While Digital can’t …

MTS Staff WriterDecember 12, 2017, 9:29 pmDecember 12, 2017 0 1444
Got a Qutee for yourself?
Analytics, Social, Staff Writers

Got a Qutee for yourself?

Qutee Provides an Advanced New Data-Driven Comments Platform for Collecting Digital Community Insights It’s the middle of the day, you …

Shalaka NalawadeDecember 12, 2017, 7:02 pmDecember 12, 2017 0 1405
PublicRelay and PR News Survey Highlights Critical Deficiencies in Media Data
Analytics, Audience Data, B2B Data

PublicRelay and PR News Survey Highlights Critical Deficiencies in Media Data

Survey of Communication Leaders Reveals Lack of Confidence and Absence of Insightful Data PublicRelay, in partnership with PR News, released …

MTS Staff WriterDecember 8, 2017, 8:34 pmDecember 8, 2017 0 1413
Cisco Selects DWA Media as its Media Agency of Record
Digital Asset Management

Cisco Selects DWA Media As Its Media Agency Of Record

DWA Team to Spearhead Digital Planning and Buying for Cisco, the IT and Networking Leader DWA, an award-winning, independent media, …

MTS Staff WriterDecember 8, 2017, 7:29 pmDecember 8, 2017 0 2441
Iconosquare launches new Facebook analytics tools
Analytics

Iconosquare launches new Facebook analytics tools

Iconosquare, Best Known for Its Instagram Analytics Platform, Expands to Facebook Iconosquare, the social media analytics platform, has launched a …

PRNewswireDecember 8, 2017, 5:05 pmDecember 12, 2017 0 1116
Sprout Social Acquires Social Analytics Leader Simply Measured
Social Media Marketing, Social Media Monitoring

Sprout Social Acquires Social Analytics Leader Simply Measured

Purchase Unites Social Engagement, Listening and Analytics Providers to Offer Reliable, Scalable Social Solutions to More Than 21,000 Brands Globally …

MTS Staff WriterDecember 7, 2017, 9:40 pmDecember 7, 2017 0 3026
Travis Kaufman Ledspace
Tech Bytes

TechBytes with Travis Kaufman, VP Product & Partnerships, Leadspace

Travis Kaufman VP Product & Partnerships, Leadspace How many times have you revised your true definition of an ideal customer? …
Sudipto GhoshNovember 21, 2017, 5:45 pmNovember 21, 2017 0 2461
Monica Behncke, Sirius Decisions
Tech Bytes

TechBytes with Monica Behncke, VP, SiriusDecisions

Monica Behncke VP, SiriusDecisions Bringing transparency and relevancy to marketing data are key to effectively churn ROI from sales and …
Sudipto GhoshNovember 15, 2017, 5:00 pmNovember 13, 2017 0 2634
Protagonist
AI/ML

Protagonist Announces New Artificial Intelligence and Big Data Powered Solutions to Give Marketers Empathy at Scale

New Suite of Narrative Analytics Solutions Allows Brands to Quantify and Utilize Beliefs for Higher Engagement Protagonist, the Narrative Analytics company, …

MTS Staff WriterOctober 26, 2017, 9:56 pmOctober 27, 2017 2 1274
Volker Smid
Interviews

Interview with Volker Smid, CEO, Searchmetrics

Volker Smid CEO, Searchmetrics "No enterprise can cope with 5400 companies in MarTech. Consolidation of data and platforms will ultimately …
Sudipto GhoshOctober 20, 2017, 5:00 pmOctober 20, 2017 0 1957
brandwatch (1)
Customer Identity Management, Social Media Monitoring

Brandwatch’s Quick Search Brings Speed To Mass Social Data Analysis

The New Offering Is The First Enterprise Social Intelligence Solution To Instantly Segment All Of Your Social Data The world’s …

PRNewswireOctober 17, 2017, 9:08 pmJune 10, 2019 1 4267
Landing Page
Guest Authors

5 Ways to Create a Compelling Landing Page

Picture this: A top prospect opens your latest email, clicks on the content campaign in your email signature, gets taken …

Dan HanrahanOctober 17, 2017, 5:30 pmOctober 17, 2017 0 2750
Olapic
Content Marketing, Customer Experience Management

Olapic Unveils Four New Solutions to Enhance the Power of Visual Content along the Customer Journey

Four New Solutions From Olapic Allow Brands To Create And Enhance Visual Content To Drive Better Performance And Stronger Consumer …

Sudipto GhoshOctober 12, 2017, 2:35 amOctober 12, 2017 0 4155
tealium
B2B Data

Digital Transformation Leaders to Headline Tealium’s Digital Velocity San Francisco

The Event Headliners Include Speakers From Evernote, Beachbody, Facebook, Microsoft Tealium, the leader in real-time customer data solutions and enterprise …

PRNewswireOctober 7, 2017, 12:40 amJuly 1, 2019 0 1128
Simply Measured
Social Media Marketing

Simply Measured Announces New Agency Partner Program and Updated Listening Solution for Faster Insights

Simply Measured’s Agency Partner Program Delivers The Product Solutions, Expertise, And Ecosystem Connections That Agencies Need To Win And Better …

Sudipto GhoshOctober 5, 2017, 7:01 pmOctober 5, 2017 0 4480
DMEXCO 2017
Native & Programmatic Advertising, Staff Writers

DMEXCO 2017 Roundup for Marketers: Marc Pritchard, Data Science, AI and “The Art of Narrative Disruption”

A Quick Roundup Of Dmexco 2017, For Advertisers And Marketers, Who Are Looking At New Ways To Create Brand-Specific Campaigns …

Sudipto GhoshOctober 4, 2017, 9:13 pmOctober 11, 2017 0 3769
Get Smart Content
Audience Data, Customer Experience Management

Get Smart Content Rebrands Itself as Bound

As Bound, Get Smart Content Launches 360 Persona Technology to Help B2B Marketers Drive Digital Engagement at Scale Leading website …

Sudipto GhoshOctober 3, 2017, 7:00 pmOctober 3, 2017 0 1907

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