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PINCHO and by CHLOE. Select Thanx to Create Superior Branded Apps for Customer Loyalty and Online Ordering

New PINCHO app now available, by CHLOE. app coming soon Thanx, a leading provider of customer engagement and retention tools for retailers and restaurants, announced it has been selected by both PINCHO and by CHLOE. to provide an upgraded mobile app experience complete with personalized marketing, promotions and native online ordering to restaurant customers nationwide. Now live, the new PINCHO app offers a truly best-in-class native experience, including a highly visual owned ordering flow that puts PINCHO’s menu…

TDG: Three-in-Ten TV Viewers Engage with Show-Related Content on Social Media

Social Media Users Value Humor Above Any Other Television-Related Content New research from The Diffusion Group (TDG) finds that 73% of social network users engage with TV-related content on the sites. According to TDG's new report, The Ascent of the Social TV Engager, 43% of social network users interact with humor about a show via mashups and memes. "There is a separate universe of online multimedia content that orbits TV shows," notes Michael Greeson, President of TDG and Senior Vice President of Screen…

LogMeIn Releases Grasshopper Connect for Small Businesses

Grasshopper Connect empowers users to take control of their business communications and streamline productivity with unified inbox LogMeIn, Inc. announced the release of a new Unified Communications (UC) product for small businesses called Grasshopper Connect. The new application brings together all forms of business communication into one simple, easy-to-use inbox, and enables small businesses to create a professional identity through a dedicated business phone number all on their existing mobile phone. Grasshopper…

Icertis Cements Undisputed CLM Market Leadership with $115 Million Round

Trailblazer Becomes First Billion Dollar Contract Lifecycle Management Company Icertis, the leading provider of enterprise contract management in the cloud, announced the closing of a $115 million Series E round. With this funding, Icertis becomes the first Contract Lifecycle Management (CLM) company in the world to be valued at more than a billion dollars. Icertis is recognized as the CLM category leader due to its groundbreaking AI-infused Icertis Contract Management (ICM) platform and unparalleled success in winning…

Fastbase New 3.0 Extension to Google Analytics Boosts Lead Generation to a New High Level for B2B companies

The fast-growing Saas company Fastbase, is now ready to launch a new powerful version of the popular Google Analytics extension that identifies website visitors worldwide. The new extension version Web Leads 3.0 for Google Analytics is anticipated early in August and is expected to receive a lot of attention. Marketing Technology News: Blackstone Announces Agreement to Acquire Vungle, a Leading Mobile Performance Marketing Platform The release of Web Leads 3.0, the new extension for Google Analytics, means that…

Tapad and AdsWizz Partner to Enable Digital Identity Resolution Across Audio Ad Campaigns

With Tapad’s technology, AdsWizz AudioMatic is the first Audio buying platform to offer cross-device identity resolution across the U.S. and EMEA Tapad, a global leader in digital identity resolution, announced a new joint capability with AdsWizz , the leading technology provider for digital audio advertising solutions. The partnership combines Tapad’s digital cross-device technology with AdsWizz’s AudioMatic buying platform, enabling the ability to connect audio ad experiences across screens. AudioMatic, AdsWizz’s…

Vonage Awarded 2019 CRM Excellence Award

NewVoiceMedia Solution Honored for Helping Clients Improve the Customer Experience  Vonage, announced that TMC, a global, integrated media company, has named Vonage's NewVoiceMedia Solution as a recipient of a 2019 CRM Excellence Award, presented by CUSTOMER magazine. "We are thrilled to have won the 2019 CRM Excellence Award from CUSTOMER Magazine for our NewVoiceMedia Solution," says Ken McMahon, SVP Operations at Vonage. "Providing tools to create a memorable and emotive customer experience is an intrinsic part of our…

Bpm’online named a Leader in 2019 Gartner Magic Quadrant for Sales Force Automation

Bpm'online, a global business software company leading in the space of low-code, process automation and CRM, announced it has been positioned as a Leader in the 2019 Gartner’s Magic Quadrant for Sales Force Automation(1). It’s the fourth consecutive year bpm’online is recognized by one of the leading global research organizations, and the first time in the Leaders quadrant. Bpm’online sales equips thousands of organizations from various industries worldwide with advanced tools to drive efficient sales processes and…

Gartner’s Software Advice Names Bright Pattern FrontRunner for Call Center Software

Out of over 100 products evaluated by Gartner, Bright Pattern Contact Center scored above legacy vendors including Genesys PureCloud, NICE inContact CXone, Five9, Aspect, and RingCentral in annual FrontRunners Call Center Quadrant Bright Pattern announced it was named as a leader in the FrontRunners Call Center category by Software Advice, a Gartner company. The FrontRunners quadrant report analyzes hundreds of products to help businesses determine which software products may be suitable for them. "We are…

Welcome the New Kids on the Block: How Millennials and Gen Z Are Disrupting FinTech

With Millennials making up roughly a quarter of the world’s population, it’s not surprising that they’re shaking up traditional industries. Millennials and Gen Z (people born between the mid-1990s and mid-2000s) are finally reaching an age where they have disposable income and few if any, children. Unlike older generations, they’re not tied to large mortgages and are eager to spend their hard-earned cash. While it’s hard to determine whether Millennials earn more than previous generations, research from the World Data…

SnapLogic Launches AWS Quick Start Solution to Accelerate Big Data Initiatives

New out-of-the-box offering from SnapLogic and Agilisium Consulting automates the design, setup, and configuration of hardware and software to build and deploy cloud data lakes quickly SnapLogic, the #1 Intelligent Integration Platform provider, today introduced a new Quick Start solution to help enterprises build and deploy cloud data lakes on Amazon Web Services (AWS) with speed and confidence. Enterprises can now fast-track their cloud data lake projects by deploying SnapLogic components, AWS services such as Amazon…

Actifio Showcases Industry’s First Multi-Cloud Copy Data Management SaaS Solution at Google Cloud Summit

WHO/WHAT: Actifio will be a Foundation Sponsor at Google Cloud Summit in Chicago on Wednesday and Thursday, July 17-18, 2019. The two-day free event will explore everything from infrastructure modernization to smart analytics and data management, notably Actifio GO for Google Cloud Platform (GCP) -- the industry's first multi-cloud copy data management SaaS platform. Marketing Technology News: ANSYS Welcomes Lynn Ledwith as Vice President of Marketing Participants can design their own agendas with content tailored to…

CleverTap Names Miten Mehta as Chief Alliance Officer to Head its Global Partnership Ecosystem

Miten will join CleverTap Global Executive Leadership team and contribute to the strategic growth by leading Channel Partnership and Alliance programs CleverTap, the leading customer retention SaaS platform, announced that Miten Mehta has joined the company as Chief Alliance Officer to lead its strategic alliance and partnership program across Americas, EMEA & APAC regions. Miten, Xoogler, is a senior digital transformation and innovation leader, who will relocate to Mumbai from Silicon Valley to drive the next phase…

Retail App Use Surges 50% As Consumers Shop Year-Round, Taking Pressure Off the “Make or Break’ Holiday Season

“Mobile Window Shopping’ is also a real phenomenon, as data shows a staggering dropoff at the purchase stage in mature markets Liftoff, the leader in mobile app marketing and retargeting, released its third annual report on the ever-growing market of mobile app commerce in partnership with the industry leader in mobile measurement and fraud prevention, Adjust. The study, pulling from the most extensive dataset to-date, shows that shopping app users are becoming increasingly purchase-happy in what is poised to be the biggest…

Structured Social Named Facebook Preferred Agency Partner

Structured Social is proud to announce it has been named one of the first recipients of the Preferred Agency Partners Badge under social media giant Facebook's newly revamped partner program. The Facebook Preferred Marketing Developer program, or PMD, was created to help a business scale its marketing efforts on the Facebook platform. It involves a community of more than 45 countries designed to help marketers and advertisers establish and grow lasting connections with customers. The partnership affords Structured Social…

Nimble Now Selling Its Simple CRM for Office 365 Globally Through Microsoft’s New Commercial Marketplace

Microsoft’s Newly Launched Commercial Marketplace Enables Nimble to Scale Globally by Selling Directly and Indirectly Through Microsoft to its Billions of Customers Nimble, the Simple, Smart CRM for Office 365 — announced that its team relationship manager is now available to Microsoft’s billions of customers and hundreds of thousands of resellers through Microsoft’s new Commercial Marketplace. Microsoft’s Commercial Marketplace makes it easier for customers to discover, try, and buy cloud-based software and services from…

The First Emerging Tech Connector In Vietnam – YellowBlocks – Announces 100 Global Partners In The Unprecedented Tech Cruise

YellowBlocks was founded in 2018 as the first emerging tech ecosystem connector for Vietnam. As the platform for collaboration for AI/ML, Blockchain, Cloud, BigData, IoT, AR/VR.., YellowBlocks is hosting an unprecedented event in Vietnam, The #Elite1010 Emerging Tech Cruise, with key stakeholders in the ecosystem. The event is taking place on July 19th, 2019 on the luxurious Saigon Sensation Cruise at the heart of Saigon. Marketing Technology News: VaaS and USB are Helping to Drive Growth in the Video Conferencing &…

Ad Fraud Hits Digital Agencies and the Courts: Major Brands Pull Nine-Figure Ad Spend While Litigation, Refunds and Chargebacks Give Ad…

CEO Matt Gallant of Ad Tech Startup tribeOS Says the Time is Now for a Fully Transparent Advertising Marketplace  Digital advertising is in full on growth mode across two trend-driven tracks. First, the continued growth of digital advertising which is estimated to top $348 billion dollars by the end of 2022. (That figure will nearly double what is spent on TV advertising.) Unfortunately, accompanying this proven market momentum is a corresponding increase in the largest invisible crime in the world, costing…

BoothNV Reveals the #1 Trade Show Idea that Will Increase Market Exposure by 207%

Initially thought of as a trend, photo booths have quickly become a key staple in defining a successful event Big brands are realizing the impact and popularity photo booths have at trade shows.  Photo booths are becoming an integral part of the digital marketing platform for both large and small cap businesses. The selfie craze is here to stay. It's time for businesses to embrace and capitalize on this golden opportunity. According to BoothNV Photo Booth Rental, Las Vegas's largest photo booth rental company, the…

Leading Communications Provider Leverages Qualtrics to Power Its Global Customer Experience Program

Qualtrics CustomerXM enables global technology company to further its customer-first culture through actionable customer insights Qualtrics, the leader in experience management, announced that CenturyLink, one of the largest technology providers to global enterprise customers, is leveraging Qualtrics CustomerXM to power its global customer experience (CX) programs. CenturyLink uses CustomerXM to turn customer interactions into meaningful insights wherever their customers are, including email, phone, SMS, chat, web, social…