The New Partnership Brings Customer Journey Optimization And Call Center Intelligence Together To Support E-Commerce Businesses Yieldify, the customer journey optimization (CJO) company, announced a global partnership with Infinity, the…
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S4M to Capitalize New Series B Funding to Close the Offline and Online Advertising Divide S4M, a global AdTech MarTech company specializing in drive-to-store campaigns, has announced that it has raised $12 Million in a Series B round…
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New Urban Airship Mobile Wallet Tickets Make It Easy for Airlines, Movie Theaters and All Types of Events to Streamline and Enhance “Day of” Experiences Digital growth company Urban Airship unveiled the first digital customer engagement…
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"There’s been a shift in our ability to connect growth directly to marketing resource spend, essentially creating another directly attributable revenue engine with an enormous amount of potential growth." What does digital transformation…
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Marketing leaders will discuss strategic partnerships and how to creative thinking and innovation to drive growth Performance Horizon, the leading provider of partner marketing software for global brands, announced today that registration…
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From Artificial Intelligence (AI) to Machine Learning algorithms, technology is revolutionizing every aspect of business today, significantly increasing efficiency and productivity. In the hospitality industry specifically, consumers are…
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Profisee Bags Two Stevie Awards This Year Profisee, a leading modern data management technology company, named as the winner of a Gold Stevie Award in the Video – Internal/Employee Communications category and the winner of a Bronze…
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E-Commerce to Grow 15% in 2018, Representing 10% of Retail GroupM, the media investment group of WPP, released a new report, "State of Digital," offering intelligence on consumer media consumption and advertising investment trends…
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Korean and Australian partners to accelerate growth of Sentient Ascend, Sentient's evolutionary conversion rate optimization solution Sentient Technologies, the world leader in artificial intelligence products based on…
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Imagine you could boost sales from your most satisfied customers by 52%. No need for pushy up-selling or elaborate cross-selling techniques either. By simply creating an emotional connection with your customers, sales skyrocket and loyalty…
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"If you look at the trends in content marketing, it’s been the same, unchanging yet ever-changing. What works one minute might not work in the next." Tell us about your role at 9GAG and how you got here? What galvanized you to join a…
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Workhorse Capital and Brandtech group You & Mr Jones Both Invest, Underscoring the Importance of Influencers in Modern Marketing Traackr, the influencer relationship management platform, announced it has raised $9 million in Series B…
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"Data is at the core of everything we do, whether it’s powering creative or pinpointing the best audiences." Tell us about your role and how you got here? What compelled you to be a part of SocialCode? I am SocialCode’s proud…
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"Digital transformation is the act of bringing (or dragging) an “old school” marketing operation into the modern era." Tell us about your role and how you got here. What inspired you to co-found Simon Data? A blend of market…
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Integration Syncs Yotpo Customer Ratings and Reviews to Product Catalogs to Improve Conversions by as Much as 166% Yotpo, the AI-powered customer content marketing platform used by high-growth direct commerce brands announced that they…
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"The success of the #RunMarketing movement is due to the need for marketers to better manage all of the operational aspects of marketing." Tell us about your role and how you got here. What inspired you to start a MarTech company?…
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Jake Sweeney Started in January 2014 as a Hands-On Account Executive, While Lee Senior Joined as Account Executive in November 2013 Force24 - the team behind the UK-built marketing automation platform – has announced some pivotal changes…
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"The challenge remains of how to translate complex customer journeys and omnichannel marketing into actionable insights to empower marketers, not tie them up in technology knots." Tell us about your role and how you got here? What…
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"More and more businesses are recognizing that partnerships enable them to leverage pre-existing customer relationships to grow their own sales and profits." Tell us about your role at Performance Horizon and how you got here. What…
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