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Studio45 Now Offering Digital Marketing Services in Dubai

Studio45 – the best SEO company in India –has stepped ahead to cater to Dubai businesses. Times are tough, not only for humans but for the economy too. It has affected many sectors of the economy worldwide, indicating a staggering recession. Marketing Technology News: Parks Associates Announces CONNECTIONS Community, a Virtual Networking and Conference Experience Studio45 has taken initiative to help businesses with SEO services in India as well as Dubai during this tough time. "After getting featured in TIMES OF …

Silicon Valley Short Video Platform, Firework, Launches WordPress Plugin

Silicon Valley based Firework Video Network have announced the launch of their free-to-use WordPress plugin, 'Firework Video Gallery'. The plugin will help publishers transform simple text-based WordPress site into a media-rich content avenue with the integration of a lightweight and aesthetically beautiful feed of publisher relevant short videos that will generate better website stickiness and higher engagement on the platform. 'Firework Video Gallery' plugin enable blogs and platforms to showcase content developed by…

Sanwire Corporation Completes Acquisition of Music Label, Art is War Records

Sanwire Corporation, a diversified company focused on technologies for the entertainment industry, and its wholly owned subsidiary Intercept Music, Inc. ("Intercept") announced that it has completed the acquisition of North Carolina-based Art is War Records ("AIW Records"). AIW Records is a record label with distribution, marketing, and sales services. Focused on independent artists, AIW Records offers the expertise, infrastructure, and scalability of a big label, delivered with personal attention and support. Services…

CakeCommerce Offers Online Retailers a Chance to Sweeten Up Their Digital Marketing

The Subsidiary of Zero Gravity Marketing Focuses on eCommerce Consulting and Services CakeCommerce, a firm focused on eCommerce consulting and digital marketing, offers a wide range of services for those who are looking to launch or improve their online store and brand. The company is an extension of the well-established agency, Zero Gravity Marketing. "We've been working with a number of great online stores and seeing amazing results. We even found that during COVID-19, a time where businesses were facing significant…

Creative Ways to Foster Brand Loyalty in E-commerce

While some brands may have a dedicated brand loyalty team, you must find unique ways to rethink the initiative and bring back customers again and again. Consumers today have an abundance of choices. New opportunities to purchase from brands for which consumers have an affinity, such as their commitment to sustainability, or how to purchase, like 2-hour delivery or recurring subscriptions, are reshaping the modern buying process. While consumers may enjoy the variety, e-commerce companies must compete for brand loyalty in…

Trustpilot Continues to Build World’s Most Powerful Review Platform with Launch of Location Reviews

Companies can now collect, manage, showcase, and reply to reviews for all of their unique business locations Trustpilot, the leading global consumer review platform free and open to everyone, continues to build out its full-service, 360-degree customer review offering with today’s launch of Location Reviews. The new product, which comes on the heels of Transparent Inviting, an industry-first transparency tool, gives businesses on Trustpilot.com the ability to add multiple business locations to their Trustpilot profile, each…

Catering Content to the Muted Generation

Good storytelling is gold; great audio and video content cannot exist without it. The challenge is that even when we have that skill in spades, there are dozens of steps in the production and distribution process that have even the best scratching their heads. Ever-changing formats, codecs, platforms, and mobile viewing options are just a few things to consider to get the most out of the videos we work so hard on.  It’s hard not to think about how much it costs to create videos; how much my time is worth, my coworkers’,…

Vonage Wins Gold Stevie Award For Web Redesign In American Business Awards

Vonage, a global business cloud communications leader, has earned the Gold Stevie Award in the 18th Annual American Business Awards. Vonage was recognized for the redesign of its corporate website, Vonage.com, signaling the pinnacle of the Company's recent brand revitalization. The American Business Awards is the U.S.A.'s premier business awards program. All organizations operating in the U.S.A. are eligible to submit nominations – public and private, for-profit and nonprofit, large and small. More than 3,600 nominations…

DashThis Offers Marketers Powerful Attribution Data With Its New CallRail Integration

DashThis, a leader in the marketing reporting software industry, announced its newest integration with marketing analytics platform CallRail. With this integration, DashThis customers will be able to see the full picture of their marketing efforts, understanding which campaigns are generating the most revenue for their businesses. CallRail is a powerful marketing analytics platform that enables marketers to track all insights from their phone calls and form submissions that come into their…

How to Survive the COVID-19 Crisis in the Online Ad Industry

New rules and limitations that were imposed in order to fight the proliferation of COVID-19 have disrupted the sustainability of numerous offline businesses. However, the coronavirus crisis's impact on the retail and e-commerce industries is rather mixed.  Some retailers – such as Amazon – have benefited from the outbreak's short-term effects, reporting increased sales figures as consumer trends are shifting from offline to online purchases. However, despite the growth of e-commerce purchases in some areas, the…

Daily MarTech Roundup: Latest Marketing and Sales Technology News, Product Annoucements and Insights

Today’s Daily MarTech Round-up covers the latest in Cloud, Marketing Analytics, Automation, Customer experience AI and ML announcements from Shutterstock (Content), Contentsquare (Analytics), Draper (Digital Marketing), FunnelAI (customer acquisition), and Zoho Corporation (CRM). Introducing Asset Assurance, a Safeguard for Brands using Powerful Editorial Imagery in Campaigns Shutterstock, Inc, a leading global technology company offering a creative platform for high-quality content, tools and services, introduces Asset…

Gabriel Marketing Group Wins 2020 Communicator Award of Excellence for Its User1st B2B Integrated Campaign for Digital Accessibility

2020 Communicator Awards select GMG’s integrated digital advertising, marketing and PR campaign for User1st about digital accessibility from more than 6,000 entries Gabriel Marketing Group (GMG), the industry’s leading digital marketing and public relations agency for high-growth technology companies, today announced it has won a 2020 Communicator Award of Excellence for best B2B integrated digital advertising, marketing and PR campaign. Selected from more than 6,000 entries, GMG’s award recognizes its strategic…

5 Reasons Why Small Businesses Turn to Digital Marketing to Survive The COVID-19 Pandemic, According to Digital Silk

7.5 million small businesses may be at risk of closing permanently during the COVID-19 pandemic. Digital Silk outlines the reasons why they turn to digital marketing to survive 7.5 million small businesses could shut down permanently as a result of the COVID-19 crisis. Digital Silk, a global digital agency, provided an overview of how digital marketing has been helping small businesses to get through the pandemic. The five reasons small businesses turn to digital marketing are: 1. People Spend More Time Online The…

Pegasus Residential Partners With REPLI to Streamline Internal Marketing Efforts by Offering a Full Suite of Digital Marketing Solutions

Pegasus Residential, a Top 50 Multifamily operator, has partnered with REPLI to offer streamlined digital marketing solutions to their properties across the Southeast, Texas and Virginia. REPLI, a prop-tech company headquartered near Atlanta, offers custom software solutions exclusively for multifamily properties, supported by their in-house digital agency. Both Pegasus Residential and REPLI understand the need to offer flexible digital marketing solutions for any owner, asset type or budget. With REPLI as a partner,…

Verpex Launches First “Co-Cloud Hosting” Service, Optimizes Site Speed, Reliability and Email Deliverability

Web hosting company improves site performance by using Amazon AWS, Google Cloud and Digital Ocean instead of traditional datacenters Verpex, a high performance web hosting solution, announced the launch of the industry's first "co-cloud" hosting services. Clients on their hosting plans may see benefits to uptime, site deliver speed and even search engine rankings. Verpex uses several different cloud datacenter providers including Amazon AWS, Google Cloud and Digital Ocean which increases the amount of global server…

Top Challenges Digital Marketing Agencies Are Facing

The Digital Marketing world is changing rapidly and the recent COVID-19 pandemic brings new challenges for agencies. Many can no longer rely on the same techniques they’ve used in previous years. Instead, agencies must ride the waves of change and be quick to adapt to stay afloat.  Here’s a look at some of the top challenges Digital Marketing agencies are currently facing. Adoption of New Technology According to the Gartner CMO Spend survey 2019-2020, MarTech spend now accounts for 26% of total Marketing budgets…

YouTube Taps Caption Leader Rev.com as ‘Recommended Vendor’

Rev earns distinction with true-to-video captions, seamless YouTube integration, and fast turnaround -- now at a special discounted rate YouTube and Rev.com have teamed up to make captions more readily available to YouTube creators. Rev — recently named a "recommended vendor" for human-generated caption services — is offering discounted rates to creators who order captions via Rev's streamlined YouTube integration. As a worldwide leader in captioning services, Rev knows that many people rely heavily on the accuracy of…

GoodFirms Experts’ Survey: Google Analytics Metrics has Disclosed the Most Popular Data Visualization Tools

In this digitalized world, businesses with online presence are surviving with the help of Google Analytics. The marketers and the Best SEO Companies provide the analytics to the various organizations to create better products and services such as how much traffic reached their website daily, how many pages were viewed, through which source the visitors came, and much more. Today, Google Analytics has become a vital tool for the digital marketing companies. It provides complete information about how the website is…

GoodFirms Experts’ Survey: Google Analytics Metrics has Disclosed the Most Popular Data Visualization Tools

In this digitalized world, businesses with online presence are surviving with the help of Google Analytics. The marketers and the Best SEO Companies provide the analytics to the various organizations to create better products and services such as how much traffic reached their website daily, how many pages were viewed, through which source the visitors came, and much more. Today, Google Analytics has become a vital tool for the digital marketing companies. It provides complete information about how the website is…