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“Cloud Promotions” and “Online Contract Signings” Promote Double Promotions and Double Invitations in Weifang,…

According to the website of the Weifang Municipal People's Government, the government has been effectively working on COVID-19 epidemic prevention and control, and at the same time, has also been issuing invitations and introductions (i.e. inviting businesses and talents, introducing capital and intelligence, or Double Promotions and Double Invitations) by conducting online promotions, by canvassing businesses and by enabling investment agents. Marketing Technology News: GIACT Issues Report on the Growing Global Threat…

VIZIO Adds CDC’s “Slow the Spread” App to Help Keep Customers Safe and Informed About the Coronavirus

The app can be found on VIZIO SmartCast™, which offers numerous entertainment options that can help pass the time during Shelter-at-Home advisories VIZIO, Inc., the #1 American-based TV brand and #1 Sound Bar Brand in America, has added the official US Government app, Slow The Spread (coronavirus.gov) to its SmartCast platform in an effort to inform consumers about how to help slow the spread of COVID-19. The app was recently created and provided by the Coronavirus Joint Task Force, including the agencies of the CDC,…

Nutanix Appoints Sohaib Abbasi to its Board of Directors

Former Informatica CEO and Oracle Executive Brings Deep Technology and Leadership Experience to Nutanix Board Nutanix, a leader in enterprise cloud computing, announced it has added Sohaib Abbasi to its board of directors, effective Thursday, March 19, 2020. “Sohaib is a great addition to our board. He is a quintessential builder who has formed and led businesses in multiple categories including database, data management and cloud,” said Dheeraj Pandey, Chairman, Co-founder and CEO of Nutanix. “His experience growing…

iQIYI Launches Qiyu 2pro VR Somatosensory Game Console

An Ultra-HD 3D Gaming Experience With Inside-Out 6DoF Game Technology iQIYI, Inc., an innovative market-leading online entertainment service in China, launched the presales for its Qiyu 2Pro VR somatosensory game console on e-commerce platforms. iQIYI aims to provide users with an immersive gaming experience by having applied interactive 6DoF technology to the Console. The Qiyu VR 2Pro will sell for a presale price of RMB 3899 and for an official price of RMB 3999 starting April 9th.…

Harte Hanks’ ADT VR campaign wins four ECHO awards

Harte Hanks, a leader in developing customer experiences and behavioral marketing, won four ANA International ECHO Awards for its breakthrough virtual reality (VR) campaign developed for ADT Security. One of the four ECHO wins was the highly coveted Golden Mailbox Award, which distinguishes one campaign as being the most-innovative use of the mail medium. “It’s an honor to be recognized among the world’s best data inspired direct marketing campaigns,” states Keith Sedlak, Harte Hanks’ Chief Growth Officer. “It’s another…

VIVE Cosmos Elite Now Bundled With Upcoming Half-Life: Alyx

All pre-orders and Vive Cosmos Elite purchases to include copy of Valve's upcoming title HTC VIVE announced that the VIVE Cosmos Elite will ship with Valve's upcoming VR-exclusive "Half-Life: Alyx." Vive Cosmos Elite, launching globally, pairs the performance of external tracking alongside the flexibility of the Cosmos platform to meet the needs of the most demanding VR entertainment enthusiasts. Marketing Technology News: Reputation.com Welcomes Rebecca Biestman as Chief Marketing Officer Half-Life: Alyx is a new,…

Enterprises Turn to Digital Business Providers to Deliver Hyper-Personalized Services

ISG Provider Lens report sees enterprises focusing on providing more targeted services to both employees and customers Enterprises across the globe are forming new partnerships with digital business service providers as they seek to deliver hyper-personalized services to customers and employees, according to a new report published by Information Services Group (ISG), a leading global technology research and advisory firm. The 2020 ISG Provider Lens™ Digital Business – Solutions and Service Partners Archetype Report…

InstaVR Launches Academic Organization-Wide Tier Pricing in Response to Coronavirus (COVID-19)

Universities Can Give All Professors and Students Access to Create and Distribute VR for Distant Learning and Campus Virtual Tours With a Single User Cost. InstaVR Inc, the leading web-based virtual reality (VR) authoring, publishing, and analysis company, launched organization-wide Academic pricing to give universities a more cost-effective way of utilizing VR across all departments. In response to the worldwide Coronavirus (COVID-19) pandemic, colleges and universities have mandated online virtual classes for the…

The Australian Institute for Machine Learning & Sia Furler Institute at the University of Adelaide Shape Future of AI & Art…

Centerpiece of the new initiative includes the Art Intelligence Research Program, pairing world-class AI and machine learning engineers with leading artists, such as Laurie Anderson, who will be the first artist-in-residence in 2020 The Australian Institute for Machine Learning (AIML) and the Sia Furler Institute at the University of Adelaide announce new initiatives to gather the best artists and AI scientists in the world to change the future of art through AI. New initiatives include MURMUR, the world’s-first AI Art…

Consumers Are Intrigued By 5G, But Need More Than Just Speed Reveals Research From MATRIXX Software

Consumers want more than just another G: more flexible pricing, expanded digital engagement and customer-centricity are imperative to achieve 5G success MATRIXX Software, an innovation powerhouse committed to transforming global commerce, released the results of a consumer and operator research study. The findings reveal that the benefits of 5G are not widely understood by consumers and that communication service providers (CSPs) will need to solve existing pain-points and entice customers with new experiences to…

YouTube Marketing Trends for B2B Brands

It might be surprising to know that YouTube isn’t just a clip-sharing social media site. In fact, it ranks as the number two search engine in the entire world after Google. We can say that if you want an effective and robust Digital Marketing strategy for your B2B business then, YouTube should be on your list of sites. Many marketers have this misconception that while videos work well for Marketing directly-to-consumers, they are not effective for reaching key decision-makers at businesses. However, this is truly not the…

NexTech Lands Four New WebAR Customers

New customer wins expected to scale rapidly with launch of NexTech’s CaptureAR technology NexTech AR Solutions, the leader in augmented reality for eCommerce and AR learning applications, has landed four new WebAR customers; SpenceUp, Dhana Inc., Lotuk and WallKicks. All of the 3D WebAR experiences will be created utilizing the company's proprietary CaptureAR technology. CaptureAR is a pivotal new technology which the company believes will greatly accelerate the augmented reality global marketplace. The CaptureAR app is…

Cisco Update: 5G to Support More Than 10% of Global Mobile Connections by 2023

News Summary:By 2023:   5G Speeds will be 13 times higher than the Average Mobile Connection 66% of the global population will have Internet access – that's a WW Internet community of 5.3 billion people There will be nearly 30 billion devices/connections by 2023 – 45% of those will be mobile Average broadband speeds will rise from 46 Mbps to 110 Mbps Wi-Fi6 hotspots will grow 13-fold from 2020-2023 and will make up 11% of all public Wi-Fi hotspots According to the new Cisco Annual Internet Report, 5G will…

NexTech Signs AR Deal With Steyr Arms USA

NexTech AR Solutions, the leader in augmented reality for eCommerce and AR learning applications, has signed a contract to provide AR to Steyr Arms, a world-renowned firearms manufacturer. Steyr has been a pioneer and innovator in the firearms industry for over 150 years and now supplies products to over 50 of the world's militaries. NexTech will initially supply Steyr with its state-of-the-art cross-platform cross-browser WebAR solutions. Bethany White, Director of Marketing comments, "Steyr Arms USA is dedicated to…

United Nations Development Program Appoints Brandwidth as Innovation Partner of Record

Brandwidth will Partner with the UNDP For Latin America and Caribbean to Help Develop Solutions to Critical Challenges, Harnessing Emerging Technologies Such as Virtual Reality and Machine Learning The United Nations Development Program (UNDP) for Latin America and the Caribbean, the United Nations network which is working to eradicate poverty and reduce inequalities through the sustainable development of nations, has announced the appointment of digital innovation agency Brandwidth as its innovation partner of record.…

Pipeliner CRM Releases Enhancements to its Visual Relationship Mapping Features

CRM Mapping Tools Empower Salesforces to Visually Identify New Opportunities and Key Influencers Pipeliner CRM announced new features for its relationship mapping tool that visually identifies new opportunities, key influencers and naysayers. With so many people influencing the buying process, from inside and outside a company, these new capabilities ensure that all opportunities and influencers are recognized. The result is greater clarity and facilitation of the sales lifecycle, leading to stronger close rates.…

Microsoft For Startups Selects CourMed

CourMed, a crowdsourced delivery platform for healthcare items, was recently selected to receive technical, business and sales enablement support from Microsoft Corporation to help scale its concierge service for patients, employees and customers nationwide. Microsoft for Startups is a comprehensive global program designed to support startups as they build and scale their companies. Whether building new technology, landing the first customer or scaling larger, the program is there to support the ecosystems of budding…

NetWise Joins LiveRamp Data Store, Enabling Marketers to Utilize Best in Class B2B Audiences Easily Across Almost Any Platform

NetWise Data LLC, the B2B data 'brand behind the brand' of big B2B data companies like Bizo and a pioneer in B2B display audiences since 2012, is now in the LiveRamp Data Store. This means direct, 'farm-to-table' access for all data needs, across any digital channel, while maintaining consistency with the person records used for offline marketing. NetWise can instantly distribute custom segments to any almost any DMP, DSP, SSP,  Social Platform or brand while keeping those segments and contacts in sync - across all channels.…

Sitecore Recognized for Third Year in a Row as a Leader in 2020 Gartner Magic Quadrant for Digital Experience Platforms

Sitecore®, the global leader in digital experience management software, today announced that the company has once again been positioned as a Leader in Gartner's Magic Quadrant for Digital Experience Platforms. The report evaluated 14 vendors and Sitecore was positioned in the Leaders quadrant based on the ability to execute and completeness of vision. Sitecore Experience Platform™ (XP) was assessed as part of the company's evaluation. Gartner defines a Digital Experience Platform (DXP) as "an integrated and cohesive piece…

TurboTax Takes First Place Spot in Merkle’s Seventh Annual Digital Bowl Report

Report Highlights Advertisers’ Digital Marketing Efforts During Super Bowl LIV Merkle, a leading technology-enabled, data-driven performance marketing agency, released its seventh annual Digital Bowl Report, evaluating Super Bowl advertisers’ 2020 digital marketing efforts. This year, TurboTax and Avocados From Mexico took first and second place, respectively. “The Super Bowl is one of the most crucial moments of the year for advertisers, and with viewer consumption habits evolving, the game presents an opportunity for…