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      • MarTech Interview with Brian Walker, Chief Strategy Officer at Bloomreach
        MarTech Interview with Brian Walker, Chief Strategy Officer at Bloomreach
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        MarTech Interview with Guy Tytunovich, Founder and CEO at CHEQ
      • MarTech Interview with David Turner, CMO & Chief Customer Officer at Sidetrade
        MarTech Interview with David Turner, CMO at Sidetrade
      • MarTech Interview with Hugh Fletcher, Global Head of Consultancy and Innovation at Wunderman Thompson Commerce
        MarTech Interview with Hugh Fletcher, Global Head of Consultancy and Innovation at Wunderman Thompson Commerce
      • MarTech Interview with Parker Morse, Founder and CEO at H Code
        MarTech Interview with Parker Morse, Founder and CEO at H Code
    • Tech Bytes
      • TechBytes with Pedro Arellano, VP of Product Marketing at Looker
        TechBytes with Pedro Arellano, VP of Product Marketing at Looker
      • Prediction Series 2019: Interview with Tyler Simmons, Managing Director APAC at Foursquare
        Prediction Series 2019: Interview with Tyler Simmons, Managing Director APAC at Foursquare
      • TechBytes with Brice Chambraud, Managing Director at Blackbird.AI
        TechBytes with Brice Chambraud, Managing Director at Blackbird.AI
      • Prediction Series 2019: Interview with Scott Webb, CEO at Avionos
        Prediction Series 2019: Interview with Scott Webb, CEO at Avionos
      • TechBytes with Robert McGovern, CEO at PreciseTarget
        TechBytes with Robert McGovern, CEO at PreciseTarget
    • Fireside Chats
      • Fireside Chat with Brandon Logsdon President and GM, Marketing Cloud Solutions at PDI
        Fireside Chat with Brandon Logsdon President and GM, Marketing Cloud Solutions at PDI
      • Fireside Chat with Mike Davie, CEO at Quadrant
        Fireside Chat with Mike Davie, CEO at Quadrant
      • Fireside Chat with Mitch Ratcliffe Marketing Expert at Metaforce
        Fireside Chat with Mitch Ratcliffe, Marketing Partner at Metaforce
      • Fireside Chat with James Ontra, Co-Founder, Shulffrr
        Fireside Chat with James Ontra, Co-Founder at Shufflrr
      • Fireside Chat with Cameron Church
        Fireside Chat with Cameron Church
  • Insights
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      • Social Selling Is Risky Business: How to Mitigate the Dangers
        Social Selling Is Risky Business: How to Mitigate the Dangers
      • How Can Marketing Team Up with Sales on Personalization’s ‘Last Mile’?
        How Can Marketing Team Up with Sales on Personalization’s ‘Last Mile’?
      • Why GDPR Changes Everything … for the Better
        Why GDPR Changes Everything…for the Better
      • A-Z Glossary For Good TV Marketing - Part 3
        A-Z Glossary For Good TV Marketing – Part 3
      • A-Z Glossary For Good TV Marketing - Part 2
        A-Z Glossary For Good TV Marketing – Part 2
    • Guest Authors
      • Best PPC Strategies for Your Ecommerce Website
        Best PPC Strategies for Your E-commerce Website
      • Can Positive Charity Ads Have More Impact?
        Can Positive Charity Ads Have More Impact?
      • Too Much Too Soon? How Your Digital Transformation Business Case Shows You’re Not Ready
        Too Much Too Soon? How Your Digital Transformation Business Case Shows You’re Not Ready
      • Thinking Back and Looking Ahead at the Programmatic Ecosystem—Brand Safety is No Longer a Pipe Dream
        Thinking Back and Looking Ahead at the Programmatic Ecosystem – Brand Safety is No Longer a Pipe Dream
      • How to Use Data to Drive Customer Propensity
        How to Use Data to Drive Customer Propensity
    • Staff Writers
      • 75 Inspiring Martech Leaders Who Are Prepared for 2020
        75 Inspiring Martech Leaders Who Are Prepared for 2020
      • Tech Fraternity Finds Inspiration in Sundar Pichai's Promotion as the New CEO of Alphabet
        Tech Fraternity Finds Inspiration in Sundar Pichai’s Promotion as the New CEO of Alphabet
      • Uberflip's SnapApp Acquisition Welds Personalized Content with Lead Qualification
        Uberflip’s SnapApp Acquisition Welds Personalized Content with Lead Qualification
      • Fan-tastic FC Barcelona and 80 Million Instagram Followers: What Every Marketer Should Learn from Rakuten Arena's Omnichannel Media Marketing
        Fan-tastic FC Barcelona and 80 Million Instagram Followers: What Every Marketer Could Learn from Rakuten Arena’s Omnichannel Media Marketing
      • What Louis Vuitton (LVMH) Buying Tiffany & Co. Means for Retail Marketing
        What Louis Vuitton (LVMH) Buying Tiffany & Co. Means for Retail Marketing
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Iterable Appoints Go-To-Market Veteran Jeff Samuels as Chief Operating Officer
Marketing Attribution, Mobile Marketing

Iterable Appoints Go-To-Market Veteran Jeff Samuels as Chief Operating Officer

Cross-Channel Customer Engagement Platform Expands Leadership to Accelerate Growth Iterable, the leading growth marketing platform for cross-channel customer engagement, announced …

PRNewswireApril 4, 2019, 5:52 pmApril 4, 2019 1 735
Influencer Marketing Joins the Big Leagues by Becoming a Year-Round Approach According to New Linqia Report
Influencer Marketing

Influencer Marketing Joins the Big Leagues by Becoming a Year-Round Approach According to New Linqia Report

66% of Marketers Surveyed Ran More Than Three Campaigns Last Year and 42% Have an Always-On Approach to Influencer Marketing …

MTS Staff WriterApril 3, 2019, 8:02 pmApril 3, 2019 2 1183
ABBYY Launches Vantage, Platform Delivering Human-Like Skills to Digital Workforce
AI/ML, Content

ABBYY Launches Vantage, Platform Delivering Human-Like Skills to Digital Workforce

ABBYY Vantage Empowers Business Users to Accelerate Digital Transformation Goals ABBYY, a global leader in Content IQ technologies and solutions, …

PRNewswireApril 3, 2019, 6:12 pmApril 3, 2019 1 916
Optimove Launches Retail Performance Benchmarking Platform
Analytics

Optimove Launches Retail Performance Benchmarking Platform

Relationship Marketing Company’s “Retail Pulse” Gives Retail Brands New Way to Compare Sales and Marketing KPIs Against Industry Peers Optimove, …

PRNewswireApril 3, 2019, 4:33 pmApril 3, 2019 3 754
MediaKind Launches Cloud-Based Live 360º Video as a Service (360aas) at Nab Show 2019
Video

MediaKind Launches Cloud-Based Live 360º Video as a Service (360aas) at Nab Show 2019

Cloud-Based, Pay-Per-Event Service Replaces the Need for Upfront Investment and On-Site Equipment Previously Required for Live 360º Video Processing and …

PRNewswireApril 3, 2019, 4:02 pmApril 3, 2019 1 548
TechBytes with Johnathan Bell, International Manager - CRM & Invoicing, Sellsy
Tech Bytes

TechBytes with Johnathan Bell, International Manager – CRM and Invoicing, Sellsy

Tell us about your role at Sellsy and the team/technology you handle. At Sellsy, I am responsible for our international …
Viraj TMarch 29, 2019, 2:30 pmMarch 28, 2019 0 1640
TechBytes with Michael Brackpool, VP Product, Vizia, Brandwatch
Tech Bytes

TechBytes with Michael Brackpool, VP Product, Vizia, Brandwatch

Tell us about your role at Brandwatch and the team/technology you handle. I’m lucky enough to be responsible for the …
Viraj TMarch 19, 2019, 2:30 pmMarch 20, 2019 0 1442
MarTech Interview with Paul Dolan, CEO, Varick
Interviews

MarTech Interview with Paul Dolan, CEO, Varick

"One thing that has remained consistent in AdTech is the need for experts, whether in-house, at an agency or at …
Viraj TMarch 4, 2019, 2:30 pmMarch 4, 2019 0 3496
Acorn International's Acorn Streaming Now Features Collectible Products
Content Management

Acorn International’s Acorn Streaming Now Features Collectible Products

Acorn International, Inc., announced that its content management division, Acorn Streaming, has expanded to include the Company’s collectibles products previously …

PRNewswireFebruary 26, 2019, 7:02 pmFebruary 26, 2019 0 632
Eyelevel.ai Pioneers New Capabilities to Deliver on Contextual Advertising
AI/ML, Native & Programmatic Advertising

EyeLevel.ai Pioneers New Capabilities to Deliver on Contextual Advertising

Sales and Marketing Teams Will Excel with EyeLevel’s Technology. The Company Offers an Infusion of Relevant Advertising When Customers Converse …

Viraj TFebruary 25, 2019, 9:09 pmFebruary 26, 2019 0 2315
New Streaming Media Startup Loop Media, Inc. Acquires Commercial Streaming Video Solutions Leader ScreenPlay, Inc.
Video

New Streaming Media Startup Loop Media, Inc. Acquires Commercial Streaming Video Solutions Leader ScreenPlay, Inc.

Purchase of ScreenPlay’s Profitable Business and Video Library Accelerates Loop’s Expansion Efforts Loop Media, Inc., an innovative streaming media company …

MTS Staff WriterFebruary 25, 2019, 5:51 pmFebruary 25, 2019 0 523
Interview with Chris Bassolino, Co-Founder and COO, Zype
Interviews

MarTech Interview with Chris Bassolino, Co-Founder and COO, Zype

"Multi-touch is important to understand the full journey of a lead and better gauge ROI of marketing channels." Tell us …
Rohan JaganFebruary 21, 2019, 2:30 pmFebruary 21, 2019 2 1678
2019 is the Year of AMP
Guest Authors

2019 is the Year of AMP

53% of mobile site visitors leave a page that takes longer than three seconds to load (according to Google). According …

Lindsay BoyajianFebruary 14, 2019, 4:00 pmFebruary 21, 2019 0 4156
Everything You Need To Know About Marketing Automation and CRMs
Guest Authors

Everything You Need To Know About Marketing Automation and CRMs

Recently someone asked me what makes a good marketer. I thought for a while and replied, “A good marketer is …

Priya RavinderFebruary 8, 2019, 4:00 pmFebruary 19, 2019 1 3836
New Research Shows Marketers Who Focus on Subscriber Engagement Get More Email Delivered to the Inbox
Email Marketing

New Research Shows Marketers Who Focus on Subscriber Engagement Get More Email Delivered to the Inbox

Return Path Partners with Demand Metric to Study Marketers’ Understanding of Subscriber Engagement, the Tactics They Use to Improve Engagement, …

MTS Staff WriterFebruary 1, 2019, 9:06 pmFebruary 1, 2019 1 875
Marketing Technology Bulletin Covering the Week Gone By
Sales & Marketing

Marketing Technology Bulletin Covering the Week Gone By

Top Picks from MarTech Series. Original MarTech Insights from the Week Gone By Our staff writers compile a bulletin covering …

Viraj TFebruary 1, 2019, 7:32 pmFebruary 1, 2019 0 692
YouTube, Nielsen Catalina Solutions Partner to Drive Ad Campaign Measurement
Video Marketing

Google and YouTube Advertisers Get New Ad Sales Metrics

Latest Ad Sales solution measures the in-store sales driven by CPG advertising delivered on YouTube Google’s YouTube is venturing into …

Viraj TJanuary 31, 2019, 5:42 pmFebruary 1, 2019 0 1337
Accenture Launches SynOps, a Human-Machine Operating Engine Designed to Help Enterprises Achieve Sustainable Competitive Advantage
Technology

Accenture Launches SynOps, a Human-Machine Operating Engine Designed to Help Enterprises Achieve Sustainable Competitive Advantage

Accenture has launched SynOps, an innovative human-machine operating “engine” that optimizes the synergy of data, applied intelligence, digital technologies and talent …

MTS Staff WriterJanuary 29, 2019, 8:35 pmJanuary 29, 2019 0 731
ZeeVee Opens First Office in Southeast Asia to Serve Needs of Region's Fast-Growing AV Market
Video Platforms

ZeeVee Opens First Office in Southeast Asia to Serve Needs of Region’s Fast-Growing AV Market

New Singapore Operation Headed by Industry Veteran Ricky Tan Serving as Regional Sales Manager, Southeast Asia Accelerating its drive into Asia, …

PRNewswireJanuary 29, 2019, 5:38 pmJanuary 29, 2019 0 639
Marketing Technology Bulletin Covering the Week Gone By
Sales & Marketing

Marketing Technology Bulletin Covering the Week Gone By

Top Picks from MarTech Series. Original MarTech Insights from the Week Gone By. Our staff writers compile a bulletin covering …

Viraj TJanuary 11, 2019, 7:00 pmJanuary 11, 2019 0 774

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