Banner Before Header

OneTrust Releases Comprehensive California Consumer Privacy Act (CCPA) Compliance Solutions

Implement the CCPA with OneTrust's Unrivaled Combination of Technology, Professional Services, Research and Readiness Portal, and Community Events With less than a year until the groundbreaking California Consumer Privacy Act (CCPA) goes into effect, OneTrust, the largest and most widely used dedicated privacy management technology platform with 2,000 customers, including 200 of the Global 2000, announced OneTrust for CCPA, a comprehensive solution for companies to operationalize CCPA compliance. OneTrust for CCPA is a…

Cision Appoints Former Kantar Media Executives to EMEA Leadership Team

Peter Low Named as Managing Director, EMEA; Keir Fawcus Hired as Senior Vice President of Sales, EMEA Cision announced the appointment of Peter Low as Managing Director of Cision Group, Ltd., overseeing Cision EMEA operations. The company also announced Keir Fawcusas Senior Vice President of Sales, EMEA. Based out of the London office, industry veterans Low and Fawcus join Cision from Kantar Media, a global leader in media intelligence. As Managing Director, EMEA, Low is responsible for driving strategy and go-to-market…

TTEC Establishes Customer Experience Operations in Greece, Extends European Footprint to Provide Regional Expertise

250 New Customer Care and Omnichannel Interaction Management Associate Positions Soon Available to Support Local Economy TTEC Holdings, Inc., a leading global customer experience technology and services company focused on the design, implementation and delivery of transformative solutions for many of the world's most iconic and disruptive brands, announce that it has established operations in Athens, Greece, as part of the company's growth activities in the European region. The company will hire up to 250 customer…

MarTech Interview with Alison Durant, SVP of Corporate Marketing, LogMeIn

"From the outset, you need to be ready to enable sales to cross-sell and upsell new products, empower the marketing teams to deliver compelling content, and most importantly, be ready to create immediate value to the customer base." Tell us about your role and journey into technology. What made you join LogMeIn? I currently lead a team of talented and passionate marketing professionals at LogMeIn. I’ve been in the tech industry for more than 25 years leading marketing teams at both small and large organizations, and now I…

BuzzBoard Launches in SalesLoft Marketplace

BuzzBoard’s Small-Business Intelligence Now Available for Customers of Salesloft’s Leading Sales Engagement Platform BuzzBoard, the leader in small-business data and intelligence, announced its launch in the SalesLoft App Directory Marketplace, making it available for integration by SalesLoft users. Now, companies using SalesLoft can easily access BuzzBoard data, including proprietary signals that indicate whether a business is growing, hiring new employees, adding locations, spending on new technologies, and more. Also…

Leadspace Sees Record Growth and Industry Recognition in 2018 as More Companies Adopt B2B Customer Data Platforms

Customer Data Platforms See Increasing Adoption in B2B Companies to Effectively Unify and Activate 1st and 3rd Party Data Across Sales & Marketing Platforms. Leadspace Recognized as a Leader in Category in 2018 Forrester Analyst Report, Doubles ARR Growth with Key Enterprise Customer Wins Including Iron Mountain, Splunk and 8x8 Leadspace, the leading Customer Data Platform (CDP) for B2B Sales and Marketing, announced record growth in 2018, driven by continued success among enterprise customers. Numerous Leadspace…

SaaS Company Syrenis Attracts Investment From Bill Currie and Sir Terry Leahy

UK-based SaaS company Syrenis is delighted to announce that it has secured investment in order to further distinguish itself within the growing international privacy and personal data management market. As the global privacy landscape continues to evolve within Europe, the US and beyond, Syrenis is ideally placed to take advantage of the arising opportunities thanks to its market-leading personal information management platform, Cassie.  Investment from William Currie Group giants Bill Currie and Sir Terry Leahy is a huge…

Deloitte’s ‘Tax in 2020’ Initiative Includes an Unprecedented Investment to Create a New Digital Client Experience

Initiative Reinforces the Business' Commitment to Helping Clients Navigate a Complex Tax Landscape with Innovative and Flexible Solutions That Deliver Insights and Value Deloitte shared more details of its global 'Tax in 2020' initiative, a three-year digital transformation plan launched in 2018. The plan is anchored by its unprecedented investment in building a seamless global tax experience for its clients. Tax in 2020 is focused on reimagining how clients navigate the increasing change and complexity in the tax…

How AI Empowers Sales Teams to Thrive in the Field

Sales teams have traditionally relied on old school methods like pen and paper and end-of-the-week feedback sessions to document client visits and report important insights to managers. However, the digital era is changing the way people work and what they most value: time. According to a recent report on what millennials in the tech sector want from an employer, over 45% of respondents expect  digitization and connectivity will set the pace with more people opting for flexible working hours and workplace structures. In…

Musubu Releases WordPress Plugin to Automatically Block High Cyber Risk Visitors From Websites

Users of Musubu's Plugin Can Take Advantage of Proprietary Algorithms That Score Top Threats Around the Clock to Lower Their Risk Musubu, a leading provider of IP address and network data APIs and applications for cybersecurity professionals and businesses large and small, announced today the general availability of its IP Threat Blocker Plugin for WordPress. The plugin is designed to let website owners and web development firms automatically protect their sites and the sites of their clients from the ever-growing…

AVIOS Launches Conversational Interaction Conference

Companies Are Increasingly Using AI Tools That Deal with Human Language Dealing with human language automatically – "natural language processing" (NLP, which can interpret text or speech) – is evident in products such as Amazon's Alexa or Google Assistant. But that's the tip of the iceberg. NLP can be used by companies to deal with customers or employees in natural language that simplifies interactions, overcoming the limitations of the Graphical User Interface on mobile devices, the the frustration of a long series of…

The Privacy Paradox and the Marketer’s Dilemma

2018 was a never-ending stream of privacy scandals, data breaches, and tech backlash. If you’re a marketer in tech, privacy is on your mind not only because of your job function but also because you’re human! Like many, you’re probably concerned about your own online privacy and not altogether confident that you’re taking the necessary precautions to protect it. Read More: Risky Business: Navigating Privacy and Compliance in a GDPR World The disconnect between people’s desired privacy and marketers’ assumptions has…

METRO Leverages Zilliant IQ Platform in Turkey

Actionable Intelligence for Smarter B2B Foodservice Decisions Zilliant, a multi-tenant SaaS company that helps B2B enterprises turn data into actionable intelligence to accelerate profitable growth, announced that METRO, a leading international specialist in food wholesale and retail, will implement and utilize the Zilliant Price IQ platform in Turkey. “We believe that Zilliant is the right partner to support our ambitious growth plans,” said METRO Cash & Carry Foodservice Director Deniz Alkaḉ. “They are uniquely…

Sabre Reveals Consumer Trends to Shape Guest Expectations in 2019 and Beyond

Sabre Corporation, the leading technology provider to the global travel industry, released a study in partnership with TrendWatching, global consumer trends and insights experts, which reveals the top consumer trends that will shape the hospitality industry in 2019 and beyond. “The hospitality industry is always reinventing itself, constantly adapting to the changing expectations of travelers,” said Clinton Anderson, president of Sabre Hospitality Solutions. “As a result, digital transformation has become a rising…

Accenture Launches SynOps, a Human-Machine Operating Engine Designed to Help Enterprises Achieve Sustainable Competitive Advantage

Accenture has launched SynOps, an innovative human-machine operating “engine” that optimizes the synergy of data, applied intelligence, digital technologies and talent to help organizations transform business operations, create exceptional user experiences and deliver results previously unimaginable. “SynOps’ greatest value is in how it creates compound intelligence from emerging technologies powered by human expertise to deliver better insights, which lead to better-informed decisions, stronger outcomes — and results…

Telco Marketers Report Big Appetite for Live Data Insights to Add Customer Value and More Relevant Digital Services

New CMO Council Survey of 150 Mobile Network Marketing Leaders Reveals Many Obstacles to Applying Real-Time Data Intelligence to Upgrading Customer Experience and Revenue Growth While possessing a vast abundance of ever-multiplying customer data, the world’s leading wireless network operators and communications service providers are now hardwired to turn this under-performing asset base into a new form of “data currency” that can create customer value, generate new revenue streams and be used for competitive advantage. In…

Knotch Raises $20 Million in Series B Funding to Power Continued Innovation and International Expansion

New Investment Round, Led by NEA, Brings Knotch's Total Funding to $34 Million Knotch, the independent digital content intelligence platform, announced that it has raised $20 million in additional funding. The Series B round was led by global venture capital firm New Enterprise Associates (NEA), with participation from previous investors, including relevant high-net worth entrepreneurs in the media and technology spaces. This round of financing will further accelerate Knotch's product offering and robust customer support,…

Moxian, Inc. Enters into Strategic Partnership with Leading Mobile Marketing Company in Fujian

Moxian, Inc., an offline-to-online (O2O) social media services and internet media marketing services provider and an exclusive agent of Xinhua News App, announced the signing of a strategic partnership and cooperation agreement with Fujian Sihe Media Co., Ltd., a Fujian-based mobile marketing company. With clients including Tencent, Toutiao, Blizzard Entertainment, China Unicom, China Post, Agricultural Bank of China, China Telecom, Beibei Sale, Ctrip, Baidu Takeaway, Bilibili, Pupumall, etc., Sihe Media utilizes its…

Perception Point Integrates With Box, Leading Cloud Content Management Platform, to Enhance Security and Threat Detection

Israeli Cybersecurity Firm Provides Advanced Protection Against Malicious Files Perception Point, a leading cyber security firm preventing file and URL based attacks in any content-exchange channel, announced its integration for cloud content management platform, Box. Perception Point’s technology will be offered as an added service that can be deployed in only one click onto Box’s solution, providing additional threat detection for Box customers. Collaboration platforms have become a target for highly sophisticated…

Leading AI Company Dataminr Appoints Former Cision Executive Jason Edelboim as Chief Commercial Officer

Dataminr, the leading real-time information discovery company, announced that it has named Jason Edelboim as Chief Commercial Officer. In this role, Edelboim joins the Dataminr executive team to lead go-to-market for the company's commercial businesses. Edelboim joins Dataminr from Cision, a leading global provider of software and services to public relations and marketing communications professionals, where he last held the role of President, Americas. At Cision, Edelboim led sales, customer experience and operations…