New Social Influencer Discovery Module Enables Communications Teams to Expand Relationships with Non-Media Influencers Cision announced a new Social Influencer Discovery module for Cision Communications Cloud® that enables comms pros to…
Read More...

Google Analytics is the tool most businesses use to monitor their websites. Google keeps improving the platform and they’ve released some great features recently; custom dashboards to name just one. But remember that the platform is always…
Read More...

Digital advertising offers a lot of promise. It promises scale on a level few other advertising mediums can possibly imagine. If you want to run an ad campaign targeting Indian teenagers, and a simultaneous campaign targeting Australian…
Read More...

Useful AI is What the Adext AMaaS AI is Currently Achieving by Increasing Conversions Within Google AdWords + Facebook Ads Everyone knows that Artificial Intelligence (AI) is a big thing and almost every single tech company in the world…
Read More...

Kaon Interactive Recognized for Engaging, Interactive Sales & Marketing Demonstrations Kaon Interactive, the leading provider of 3D marketing and sales applications for global B2B brands, announced that two of its interactive…
Read More...

Adds Real-Time TV Retargeting, Significant CTV Scale and Advanced TV Attribution and Conversion Capabilities Viant, a Meredith Corporation people-based advertising technology company, announced the launch of its next-generation Viant…
Read More...

The Winning Teams Will Receive Their Trophies at the Young Lions Marketers Competition Award Ceremony Portugal's Ana Rita Almeida of Worten and Diogo Vasques of Caixa Económica Montepio Geral won the Gold Lion in the ninth-annual …
Read More...

Multi-Million-Dollar Content Partnerships with Pop Group NOW UNITED and Cartoon Network Kick-Off New Era of  Industry-Leading Unstereotype Initiative by Unilever Unilever is calling on content creators and distributors to act now to…
Read More...

Bidtellect’s Latest Forecasting 2.0 Contextual Optimization Technology Is ‘Unmatched’ in Complexity, Elegance, and Effectiveness Bidtellect, a paid content distribution and analytics company, announced the release of expanded contextual…
Read More...

Agilone’s New 360 Profile for Customer Service Provides Real-Time Comprehensive Customer-Level Insights to Customer-Facing Teams AgilOne, the leading customer data platform for enterprise B2C brands, launched a new offering called…
Read More...

Merkle Will Also Host a Complimentary Webinar - Reinvigorating Loyalty: A Comprehensive View of What Loyalty Looks like Today and What Approaches Are Needed to Execute More Effectively and Efficiently Merkle, a leading…
Read More...

Alibaba Announces the Launch of Malaysia Week in July to Promote Sale of Quality Malaysian Products and Tourism to China Consumers Alibaba Group opened its national office in Malaysia today, marking a new chapter in the company’s…
Read More...

Chris Burkard, Prince Mcclinton, Christina Raia and Alex Lindsay Join All-Star Lineup of Noted Creatives and Instagram Stars to Provide Artistic Community Insights on Finding Success Through Digital and Social Media Platforms Adorama,…
Read More...

'Spotx Explains It All' Training Session to Highlight Current State of Ctv, Targeting Strategies, How to Reach Audiences at Scale, and More SpotX, the leading video advertising and monetization platform, announced a live…
Read More...

Advertising Blockchain Program to Strengthen Accountability Throughout the Digital Advertising Ecosystem Mediaocean, the foundational software provider of the advertising world, and IBM iX, one of the world's largest digital agencies…
Read More...

P&G Launches Strategic Partnerships With Media And Entertainment Powerhouses, Queen Latifah And Katie Couric The Procter & Gamble Company advanced its commitment to gender equality through a series of new actions, commitments and…
Read More...

Unveils New 3D Ad Format And First-In-Market Programmatic VR Ad Offering In Its Latest Efforts To Transform Brand Building Oath, a Verizon subsidiary, kicks off Cannes with new opportunities for brands to engage with consumers through…
Read More...

Simplaex Has Chosen the Global Leader in Measuring Media Quality to Provide Greater Ability to Measure the Quality of Mobile Campaigns Simplaex, the company behind the world’s most advanced Artificial Intelligence-powered user…
Read More...