Martech pioneers Realeyes - which uses emotional AI software to help advertisers such as Coca-Cola and Mars maximise the impact of their video marketing - today announces it has hired Rob Blake as its Chief Revenue Officer. Digital…
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New Voice Capabilities, Bot Kits, Outbound Center, and Deployment Center Launched by Conversable, Bring Conversational Intelligence to Automated Marketing Campaigns Conversable announced the launch of a suite of omnichannel, easy…
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Growing Content Optimization Platform Plans to Expand Its Strategic Partnerships and Market Reach as a Result of New Funding Atomic Reach, an artificial intelligence-based content optimization platform, announced the completion of a $3.4…
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Interpublic Group and Acxiom Marketing Solutions Bring Together Premier Media and Marketing Agencies with Leader in Data and Personalized Messaging Interpublic Group (IPG) announced that it has entered into a definitive agreement with…
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JotForm's Acquisition of Noupe Will Bolster the Company's Efforts in Providing Rich and Useful Content for Its Users JotForm, a leading online form builder and data collection tool, announced that it has acquired Noupe, a website…
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Gina Alshuler Also Recently Named to DMN’s Marketing Hall of Femme Full-service marketing agency Rauxa announced that President and CEO Gina Alshuler was named a finalist of EY’s Entrepreneur Of The Year 2018 Award in the Orange County…
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To Fight Fakes News and Fake Reviews, Marketers Should Aim to Provide the Best Experience Possible that Helps Drive Customer Loyalty, and Prompts Customers to Generate Even More Reviews Customers and marketers are riddled with a common…
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We Reveal How to Use Social Media as an Effective B2B Customer Service Tool for Active Engagement and Brand Building Did you know that 71% of consumers who have had a good social media service experience with a brand are likely to…
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The Latest Nielsen Sports' Report Finds Why Tapping the Power of eSports and Marketing Analytics is a Top Priority for Publishers, Brands, Media and Traditional Sporting Campaigns Two of the biggest sporting events are underway -- The FIFA…
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Former LinkedIn Executive to Lead Ad Sales Operations Across Platforms; Company Further Deepens Digital Sales, Marketing and Management Team Trusted Media Brands, a leader in brand-driven multi-platform media content, and home to iconic…
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Former Comcast, AT&T VP Gary Savoy to Accelerate Adoption of Dataxu’s TotalTV Solution dataxu, a leading provider of programmatic marketing software for marketing and media professionals,  announced the appointment of industry veteran…
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Vistar Deal Discovery Offers the Marketplace a Powerful New Open Platform That Directly Connects Media Buyers and OOH Sellers Vistar Media, a programmatic technology company for digital out-of-home (DOOH), announced the launch of the…
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"I expect mobile marketing spend to grow by double digits each year, in the next decade."Tell us about your journey as a tech-entrepreneur. What galvanized your co-founders to build Siftery? Ayan and I both started our careers in…
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Publishers Can Leverage Roku Data and Tools to Deliver Targeted OTT Advertising Roku, Inc. introduced Audience Marketplace, a new way advertising buyers and sellers can more effectively target audiences on the Roku platform in the US. By…
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New Innovation Partnership at the Frontier of Consumer Habits and New CTV-specific Attention-based Products and Formats. Other GroupM Agencies to Participate as Partnership Develops true, the leading technology company building…
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Consolidated Strategic Creative Branding and Marketing Agency Poised to Expand Client Services and Broaden Global Reach This merger solidifies The Pastilla Institute and Kremsa Digital's long-term collaborative dynamic, with Pastilla…
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