Digital media specialists, NMPi has announced that it has become the first advertising agency to be recognized as a Premium Comparison Shopping Partner by Google. The accolade follows the July launch of NMPi’s Comparison Shopping Service…
Read More...

In order to help businesses adjust their advertising to appeal to key demographics, digital marketing agency fishbat discusses how to market to millennials. Millennials are a huge market that continues to gain more purchasing power as…
Read More...

PowerPost has been selected to the list of Top 10 MarTech Startups – 2018 by Marketing Tech Outlook magazine. PowerPost is a first-of-its-kind Virtual Content Newsroom, an AI-driven content creation platform that turns brands into Power…
Read More...

These Keywords for Any MarTech Blog Have Better Chances to Increase Website Traffic to Your Researched Articles, Interviews, Guest Authors, and Events At MarTech Series, we churn out a significantly higher volume of content than other…
Read More...

Marketers Double down on Webinars as ON24 Increases New Customers, Furthers Relationships with Existing Ones With almost 40% of marketers directly responsible for revenue, every marketing tactic must deliver a return on investment.…
Read More...

OpenX's Latest Announcement Follows Series of Senior Mobile and Video Product Hires Leading programmatic adtech provider, OpenX has announced the appointment of Todd Parsons as Chief Product Officer. An expert in audience identification,…
Read More...

Virtual Artifacts' New Hibe Hub Connects Diverse Mobile Apps, Enabling Consumers to Stick with Their Social Platform of Choice Oracle announced Virtual Artifacts has launched its mobile application network, Hibe, with Oracle Cloud. The…
Read More...

SRAX announced shopper marketing industry veteran George Stella, has joined the company to drive its consumer packages goods (CPG) vertical, SRAXshopper. "George brings 20 years of digital media experience with the better part of the…
Read More...

3Rodeo, CoinUs, Cypher Group, Pithia, and YouBi Capital Back First-To-Market Blockchain Solution for Transparency in Digital Advertising Lucidity, the digital advertising blockchain protocol to deliver transparency and trust, announced…
Read More...

Dentsu's Cyber Communications Inc. (CCI) (Head office: Chuo-ku, Tokyo, Representative Director and President: Akio Niizawa) and SpotX, Inc. (Headquarters: Denver, Colorado, USA, CEO, President: Mike Shehan), have announced their partnership…
Read More...

Most Comprehensive CDP Vendor in the Market Receives High Recognition Among Peers RedPoint Global, a top provider of customer data platform and customer engagement technology,  announced that the company has been named the leading…
Read More...

New Feature Aims to Help Agencies Solve Growing Attribution Problem and Better Demonstrate ROI Leading call tracking and analytics provider, CallRail, has announced the launch of a first-to-market cost-per-lead solution within the CallRail…
Read More...

StayUp Technology Will Accelerate the Development of IMVU's Next-Generation Social VR Platform IMVU, the leading avatar-based social network, announces the acquisition of StayUp, Inc., a social VR company headed by Founder & CEO Gary…
Read More...

The Google-owned Company Is Offering Cash to Platforms to Try out Their New Tools while the Competition of Digital Video Gets More Intense. The competition continues to rise while leveraging video platforms for profit and YouTube has…
Read More...

In 2017, IBM estimated we create 2.5 quintillion bytes of data every day. As this number continues to grow exponentially, so does the very common misconception that larger quantities of data equate to a deeper understanding of people. It’s…
Read More...

“Show, don’t tell.” “Seeing is believing.” “A picture is worth a thousand words.” These aphorisms about the primacy of the visual may be trite but they’re true. Four-fifths of all the impressions on the senses come from the eye. Our brains…
Read More...

Neural Insights, the new sales technology powered by artificial intelligence (AI), uncovers up to 30% more revenue using existing opportunities. See how it works here. InsideSales.com, the No. 1 artificial intelligence (AI) growth…
Read More...

Telaria Inc. , the complete software platform to manage video advertising for premium publishers,  announced it has integrated Nielsen’s Digital Ad Ratings (DAR) to activate comprehensive, next-day views of digital audience performance in…
Read More...

Marketers Need to Master the Fundamentals Before Jumping to Machine Learning and Other Technology Strategies Campaign Monitor, an email marketing platform used by more than 250,000 customers worldwide, released its 2018 Email Marketing…
Read More...