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Daily MarTech Roundup: Latest News, Insights, Funding and Updates

Today’s Daily MarTech Round-up covers the latest in Cloud, Marketing Analytics, Automation, Customer experience AI and ML announcements from MessageBird, Groups360, Identity Automation, Phunware, Build-A-Bear Workshop, and Vonage. MessageBird Enters $350 Billion Customer Service Market With Launch of Inbox.ai MessageBird, the cloud communications platform company, has announced it is on a mission to do away with waiting on hold forever by officially entering the $350 Billion Customer Service market with the launch of …

Criteo Announces New Traffic Generation Solution to Increase Engagement in Clients’ Upper-Funnel Campaigns

Marketers can now engage with over 300 in-market commerce audiences higher in the customer journey Criteo S.A., the global technology company powering the world's marketers with trusted and impactful advertising, announced global availability of its marketing solution for traffic generation, which helps advertisers connect with new audiences to drive engagement and increased website traffic. Previously in beta testing with over 750 clients, our Traffic Generation solution enables marketers to influence prospective users…

VARIDESK Chooses Qualtrics CoreXM to Gain Greater Insights into Experiences that Impact their Business

Qualtrics, the leader in customer experience and creator of the experience management category, announced that VARIDESK has selected Qualtrics CoreXM™ to gain deeper insights into experiences that impact their business. Marketing Technology News: Zix Corporation Adds Marcy Campbell to Board of Directors CoreXM is the foundation of experience management and the most complete and trusted insight solution on the market. Organizations can start their XM journey using CoreXM to tap into the right listening channels, gather…

Folloze Launches AI-Powered Personalization Platform for Delivering Engaging Account-Based Experiences

The Folloze Personalized Marketing Platform empowers modern B2B marketing teams to personalize the entire customer journey at infinite scale Folloze announced the launch of its Personalized Marketing Platform, empowering B2B marketing teams to deliver relevant and contextual experiences across every stage of the customer lifecycle. Powered by data-driven machine learning and intelligence, the Folloze Personalized Marketing Platform supports today's account-based marketing (ABM) strategies by delivering one-to-one…

Affinity Acquires Nudge.ai; Brings AI to the Center of Every Sales Deal

New Relationship Intelligence product for sales teams due out later this year; Affinity expands to open a Canadian office AI in sales is a fast-growing category within the martech and sales tech economies. Affinity, the leading Relationship Intelligence platform, announced today the acquisition of Nudge.ai. Nudge.ai is a Revenue Intelligence platform designed to build relationships and grow sales. In a Martech Interview, Co-founder of Affinity, Shubham Goel had said - "We think the biggest disruption will occur due to…

Exigent Launches AI-Powered Contract Management System for Speed to Smart Data

With a machine learning engine trained by lawyers, Exigent's end-to-end CMS now auto-extracts contract data in milliseconds and runs contextual search with improved accuracy Legal technology provider, Exigent, has released the latest update to its Contract Management Solution to include AI-based auto-extraction and contextual search for increased speed to data, accuracy and business impact. Exigent's AI auto-extraction tool, Scarlett, is powered by a machine learning engine set up and trained by legal professionals,…

BMC Completes Acquisition of RSM Partners, a Leader in Mainframe Service and Solutions

RSM security and penetration testing expertise to bolster BMC AMI security offerings BMC, a global leader in IT solutions for the digital enterprise, announced the completion of the acquisition of RSM Partners, a global provider of mainframe services and software with a focus on mainframe security. RSM Partners, now BMC Mainframe Services by RSM Partners, secures, maintains, and improves mainframe systems with market-leading expertise. The RSM acquisition brings penetration testing capabilities to mainframe systems for…

GroupM Expands Patrick XU’s China CEO Remit to Hong Kong and Taiwan, Ashutosh Srivastava Named CEO of Asia Pacific (Excluding Mainland…

GroupM, WPP’s media investment group, announced that Patrick Xu will expand his China CEO remit to include Hong Kong and Taiwan as Ashutosh Srivastava has been named CEO of Asia Pacific (excluding mainland China, Hong Kong and Taiwan), effective immediately. Xu will also remain WPP’s China Country Manager. Srivastava will take responsibility for all other GroupM Asia Pacific markets. In their new roles, Xu and Srivastava will join recently named EMEA CEO Demet İkiler as the newest members of the Global Leadership Team and…

Twenty Over Ten Partners with Redtail Technology to Enhance Customer Relations and Digital Marketing Processes for Financial Advisors

CRM Integration Provides Two Way Sync Giving Advisors the Ability to Easily Send Personalized Marketing Communications Twenty Over Ten, an industry-leading SaaS company, today announced a partnership with Redtail Technology, the leader in web-based client relationship management (CRM) solutions for financial service firms. Through this new integration, Twenty Over Ten's Lead Pilot customers will be able to seamlessly connect with their Redtail account to easily sync and access their contacts. Unveiled at the T3 Advisor…

Vonage Brings Together Forward-looking Business Leaders to Discuss the Future of Communications in Dubai

Vonage Brings Together Forward-Looking Business Leaders to Discuss the Future of Communications in Dubai Vonage, a global business cloud communications leader, returned to Dubai with another evening of Vonage Socials, an exclusive thought leadership event for local tech and business leaders held this year at the Four Seasons Resort at Jumeirah Beach. “We are excited that some of the most innovative companies in the Middle East, in banking, retail tech, telehealth, and more, are leveraging Vonage products and services…

Deloitte Digital’s Salesforce Academy Continues to Add Training Opportunities for University Students Interested in Tech and…

The new training is a first-of-its-kind virtual opportunity for students to build Salesforce CRM and consulting skills with Deloitte Digital leaders Deloitte is introducing college students across the United States to Salesforce and the world of consulting through Deloitte Digital's Salesforce Academy, which offers bootcamps and as of 2020, a virtual training opportunity. Founded in 2018, this is the newest addition to the program which has trained hundreds of college students through campus bootcamps. Marketing…

Groups360 and RainFocus Announce Strategic Sales and Marketing Alliance

Combination provides meeting planners streamlined solutions for the entire event life cycle from sourcing through registration RainFocus and Groups360 announced a strategic alliance that will combine the unique competitive and technological advantages of each enterprise into a powerful, integrated event life cycle solution for meeting planners. This alliance brings together Groups360’s innovative online marketplace for hotel and venue sourcing with RainFocus’s comprehensive suite of event management technology. Both…

MessageBird Enters $350 Billion Customer Service Market With Launch of Inbox.ai

Zero-Friction Customer Engagement Platform to do away with waiting on hold forever MessageBird, the cloud communications platform company, has announced it is on a mission to do away with waiting on hold forever by officially entering the $350 Billion Customer Service market with the launch of Inbox.ai. Recently named by both Gartner and IDC analysts as a leader in the rapidly growing cloud communications space, with Inbox.ai MessageBird is now taking on an even larger market with the unveiling of the first customer…

Tim Draper and Other Blockchain Communities Around the World Gather Together Using Teooh Virtual Events

Virtual Meetup's Are Proving Effective for Small Blockchain Communities Who Aren't Able To Meet In-Person Teooh, Inc., a global virtual events technology platform, is partnering with Blockchain communities and providing them the tech to bring the community members together for virtual events. "Fundamentally, the blockchain technology is decentralized... the blockchain communities are the same… so using our technology pioneers like Tim Draper have been hosting online events to bring members together," stated Don Stein,…

Daily MarTech Roundup: Latest News, Insights, Funding and Updates

Today’s Daily MarTech Round-up covers the latest in Cloud, Marketing Analytics, Automation, Customer experience AI and ML announcements from Lloyds Banking Group, Lingo Communications, Binumi Pro, OpenText, ENGIE, Uber, and Talend. Lloyds Banking Group Collaborates with Google Cloud Google Cloud announced that Lloyds Banking Group, the UK-based financial institution that serves 26 million customers, will collaborate with Google Cloud to help drive its digital evolution and overall cloud transformation program. As part of…

DisruptOps Raises $9 Million Series A to Scale Cloud Security Operations

Drive Capital leads investment in DisruptOps to scale go-to-market efforts of the market-leading cloud security operations platform DisruptOps Inc., the leader in Cloud Security Operations, has raised $9 million in Series A funding from Drive Capital and existing investor Rally Ventures to scale go-to-market capabilities and accelerate product development to meet growing market demands. Global organizations are rapidly expanding into the cloud and while the cloud can lead to amazing business outcomes of increased…

EnergyBot Raises Series B Funding

Funding Round Allows Market Expansion for Energy Startup EnergyBot is excited to announce that we have successfully raised a new round of series B funding. This round of funding was led by a group of strategic investors in the energy industry. "This round of funding will allow EnergyBot to continue its growth trajectory and product expansion," says Fred Purches, Chief Product Officer at EnergyBot. Marketing Technology News: Sense Rolls Out Partner Program for Cooperatives at TechAdvantage 2020, Booth 2421 "In…

SailPoint Extends the SailPoint Predictive Identity Platform with New Cloud Governance Solutions

New services provide governance for IaaS cloud platforms and workloads SailPoint Technologies Holdings, Inc., the leader in identity management, introduced identity governance for IaaS platforms, resources and workloads. As enterprises adopt a multi-cloud platform strategy across AWS, Azure and the Google Cloud Platform to keep pace with digital transformation, there is a heightened need to be able to govern access to these platforms with a single identity solution. With two new cloud governance services available as part…

ANINE BING Deploys NewStore Omnichannel Platform Across Ecommerce and Retail Stores

Global fashion brand launches omni order management, mobile point of service and inventory management, all run on iPhone apps NewStore, the first to provide Omnichannel-as-a-Service, today announced ANINE BING has launched the NewStore Omnichannel Platform, putting iPhone apps in the hands of associates worldwide. Mobile point of service unlocks in-store revenue drivers like mobile checkout, clienteling and endless aisle. Inventory is managed efficiently and accurately to support weekly product drops, and omni order…

Talend Cloud Now Available in Microsoft Azure Marketplace

Microsoft Azure customers worldwide now have access to quick deployments of cloud-to-cloud, cloud-to-on premises environments using Azure Talend, a global leader in cloud data integration and data integrity, announced the availability of Talend Cloud in Microsoft Azure Marketplace, an online store providing applications and services for use on Azure. With the embedded data quality and native integration performance of Talend Cloud, companies can run integration tasks securely across cloud and on-premise environments with…