TechBytes with Rob Parrish, VP of Product at Treasure Data

Hi Rob, Tell us about your current role and the team and the technology you are responsible for at Treasure Data. I lead Treasure Data’s product group. We have a great team of people, including product management, product design, documentation and product operations. My key responsibility is to set the vision roadmap for this creative and collaborative team. That includes establishing the priorities and design direction of the Treasure Data CDP product.  How would you compare the CDPs of 2015 with those available in…

Atlassian Launches $50 Million Venture Fund to Propel the Cloud-Based Startup Ecosystem

The company looks to tap into India’s fledging startup and developer community Atlassian Corporation Plc, a leading provider of team collaboration and productivity software and the maker of Jira, Confluence, Bitbucket and Trello products, has announced the launch of Atlassian Ventures, a new US$50 million fund that will invest into the up-and-coming startups, including established companies that are building products in the overall Atlassian ecosystem. The company which set up its world-class R&D centre in Bangalore…

Daily MarTech Roundup: Latest Marketing and Sales Technology News, Product Announcements and Insights

Today’s Daily MarTech Roundup covers the latest in Cloud, Marketing Analytics, Automation, Customer experience, AI, and ML announcements from SurveyMonkey (Customer Experience), Gong (Sales Intelligence), Talkdesk (Customer Service), Medallia (Analytics), and Bloomreach (E-commerce). SurveyMonkey Launches GetFeedback Platform SurveyMonkey, a leader in agile software solutions for customer experience, market research, and survey feedback, launched its new customer experience (CX) solution, the GetFeedback platform.…

Gong Teams with Tech Titans to Power New Era of Remote Selling

Gong, the leader in revenue intelligence software, announced at its second-annual Celebrate conference today that its integrated with Slack, Microsoft Dynamics, and Zoom to strengthen its virtual selling platform. By collaborating with the top software companies that sales teams already rely on, Gong is strengthening its offerings to create a more seamless, insightful, and intuitive platform for users. Gong is the most frequently used software for salespeople and these strategic collaborations make it the go-to platform to…

SurveyMonkey Launches GetFeedback Platform

SurveyMonkey, a leader in agile software solutions for customer experience, market research, and survey feedback, launched its new customer experience (CX) solution, the GetFeedback platform. Announced at SurveyMonkey’s inaugural customer experience event, the CX Impact Summit, the multi-channel offering is an easy-to-deploy, cost-efficient CX solution that helps organizations set up their CX program within days—not months—to quickly understand and act on customer insights. This agile approach to customer experience allows…

Collective[i] Announces Leadership Council for Newly Launched Community of Operations and Enablement Professionals

Collective, a recognized leader in AI-enabled digital sales transformation, announced the members of the Special Ops Leadership Council, a board designed to influence the evolution of the growing Special Ops community. Special Ops is one of the first networking organizations designed for the growing number of sales and revenue operations and enablement professionals overseeing transformation and building the infrastructure needed to compete and succeed in a digital economy. Marketing Technology News: Metadata.io Sweeps…

MarTech Interview with Eric Hochberger, CEO at Mediavine

"I know “data” is a vague-sounding buzzword in our industry, but CEOs should invest in actual data science as early as possible." Hi Eric, please tell us about your journey into advertising and content management. How did you start at Mediavine? When I co-founded Mediavine in 2004 (not a typo), we were primarily content creators as the publishers of websites like The Hollywood Gossip. Back then, WordPress was not the dominant market Content Management System (CMS) it is today, so we built our own lightweight CMS,…

Sykes Enterprises, Incorporated Names David Brain Chief Digital Officer

New role helps SYKES strengthen its market position and capitalize on the market evolution Sykes Enterprises, Incorporated, a leading full life cycle provider of global customer engagement services, multichannel demand generation and digital transformation, is pleased to announce the appointment of David Brain as Chief Digital Officer, effective immediately. As Chief Digital Officer, Brain will be responsible for reconstituting and leading SYKES’ portfolio of best-in-class digital capabilities gained largely through…

B2B SaaS And Startup Founder Isaac Garcia Joins SalesDirector.ai Executive Team As CEO

Isaac Garcia Brings a Successful Track Record to Lead and Build on a Solid Product Foundation SalesDirector.ai, Inc. announced that Isaac Garcia, former Co-Founder and CEO of Central Desktop and Co-Founder of Upgradebase, has joined as CEO of SalesDirector.ai. SalesDirector.ai is the revenue intelligence platform that connects people, activity, and engagement across the enterprise buying journey and gives leaders the complete revenue picture of their business. “We are pleased to welcome Isaac Garcia to SalesDirector.ai as…

Shine launches Quick Start for Adobe Experience Manager (AEM) OpenCloud on Amazon Web Services (AWS)

Major banks deploy AEM on AWS in half the time with open-source libraries Shine Solutions Group Pty Ltd, an enterprise cloud and digital platform solutions developer, announced the launch of a new AWS Quick Start for AEM OpenCloud. Already implemented by two of Australia's four largest retail banks, ANZ and NAB, the AEM OpenCloud Quick Start allows organizations to deploy and manage mission-critical AEM websites quickly and easily, with increased agility, scalability, and cost-efficiency. According to Shine CTO Luke…

Mohegan Sun Documents Behind-the-Scenes Re-Opening Activities in Lighthearted Digital Series

The East Coast's Leading Resort to Premiere Season 4 of its Revealing, Award-Winning Digital Series "Back of House," Starting October 14 After receiving top international hospitality awards in 2020, Mohegan Sun, one of the world's leading integrated entertainment resort destinations, announced the launch of "Back of House Season 4: A Fun and Revealing Digital Series." On the heels of previous seasons' successes, the fourth season of "Back of House" will feature five all-new weekly episodes on backofhouse.tv, providing fans…

Spectrum Evolution and VSatcast Accelerate NextGen TV Deployment Through Network Function Virtualization

Companies collaborate to deliver cloud-hosted ATSC 3.0 Broadcast Internet service Spectrum Evolution Inc. (SEI) and VSatcast Inc. (VSI) announce the successful implementation of the first "touchless deployment" of a Network Function Virtualization (NFV), cloud-hosted, Broadcast Internet service. This is a significant step in deploying the broadcast component of the 5G network and delivering broadband content and data services to home, office, and mobile end users on a one-to-everyone basis. Massive demand for video…

#1 Forecaster According to Bloomberg is Speaking at Creatio’s Accelerate Global

Creatio, a global software company providing a leading low-code platform for process management and CRM, announced Jason Schenker, top-ranked forecaster and futurist, as featured speaker at Accelerate Global. He'll discuss how the world might change by 2030 in his session: Disruptions ahead — how business, technology, and the economy will impact industries in the decade ahead and beyond. Marketing Technology News: SugarCRM Names Enterprise Software Veteran to Board of Directors Jason Schenker is the Chairman of The…

OpenText Makes Electronic Signature Accessible to Organizations of Every Size

With wet signatures no longer practical, OpenText Core Signature is now available for small and medium-sized businesses as well as large enterprises and their developers OpenText announced that it has expanded its electronic signature offering, which is now available to small and medium-sized businesses, large enterprises and developers. The offering includes a full feature, low-cost option of Core Signature for small and medium-sized businesses and the Core Signature Service for developers looking to integrate…

Vistar Media Launches Programmatic Audio Out-of-Home Offering

Partnership with Vibenomics extends AOOH offering to reach in-store retailers at the point-of-purchase Vistar Media, the leading global provider of software for Digital-Out-of-Home (DOOH), is launching the first real-time bidding exchange for Audio-Out-of-Home advertising (AOOH). This offering is available via Vistar’s open exchange or through private marketplace (PMP) deals. Earlier this year, Vistar partnered with Vibenomics, a location-based AOOH advertising and experience company, to embrace AOOH and all that it…

ForgeRock Named a Leader in Customer Identity and Access Management Report

Report Gives ForgeRock Highest Score in Strategy Category ForgeRock, the leading provider in digital identity, announced it has been recognized as a Leader by Forrester Research in The Forrester Wave™: Customer Identity and Access Management (CIAM), Q4 2020. Vendors were evaluated for The Forrester Wave on 32 criteria across three categories: current offering, strategy and market presence. ForgeRock received the highest possible scores in the criteria of customer identity verification (IDV) and registration; IDV and…

SPS Commerce Unveils Enhanced Market-Leading QuickBooks EDI Solution

Latest Offering Provides Automated Omnichannel Order Fulfillment and Seamless Integration with Right Networks, the Leading Hosting Platform for Intuit QuickBooks Desktop Enterprise SPS Commerce, Inc. launched the latest evolution of SPS Commerce Fulfillment for Intuit QuickBooks. The full-service EDI offering fully automates sales order fulfillment to support omnichannel retail businesses. SPS Fulfillment offers suppliers automated order processing, to meet shipping deadlines for drop-ship and replenishment orders. SPS is…

Synamedia Joins LOT Network To Protect Against Patent Trolls

First UK-headquartered video and pay-TV solutions provider to join the non-profit community Synamedia, the world's largest independent video software provider, announced it has joined the global non-profit organization LOT Network as a protective measure against patent assertion entities (PAEs, or more commonly referred to as "patent trolls"). Synamedia is the first UK-headquartered leader in the global video and pay-TV solutions industry to join LOT Network's community. LOT Network is committed to protecting its…

Epicor ECM Recognized as a Leader in the Nucleus Research Content Management Technology Value Matrix

As the shift to remote work becomes more prominent, Epicor ECM valued as Leader in Nucleus Research matrix highlighting content management vendors Epicor Software Corporation, a global provider of industry-specific enterprise software to promote business growth,  announced it was named by Nucleus Research to the "Leaders" quadrant of its Content Management Technology Value Matrix published in July 2020. The position is based on the evaluation of the Epicor ECM platform, formerly known as DocStar ECM. Marketing…

Informatica Named a Leader in Gartner’s Magic Quadrant for Data Integration Tools for 15 Consecutive Years

Company Positioned Furthest for Completeness of Vision and Highest for Ability to Execute Informatica, the enterprise cloud data management leader, announced that Gartner, Inc., the world's leading research and advisory company, has positioned Informatica as a Leader in its 2020 Gartner Magic Quadrant for Data Integration Tools for the 15th consecutive year. Additionally, this year's report marks the seventh year in a row that Gartner has positioned Informatica as the furthest for completeness of vision and highest on the…