Cheetah Mobile Announces Changes to the Board of Directors

The Board Has Appointed Ning Zhang, Tianyang Zhao and Dr. Yi Ma, Each as an Independent Director Cheetah Mobile, the leading mobile Internet company with strong global vision,  announced changes to its Board of Directors effective immediately. The Board has appointed Ning Zhang, Tianyang Zhao and Dr. Yi Ma each as an independent director. Zhao will become a member of the audit committee and the compensation committee of the Board. Zhang will become the chairman of the compensation committee and a member of…

Shutterstock Expands Leadership Team

David Petts as Chief Revenue Officer, Lou Weiss Comes in as Chief Marketing Officer, Both Joining Lisa Nadler Who Became Chief Human Resources Officer in 2017 Shutterstock, Inc., a leading global technology company offering a creative platform for high-quality assets, tools and services, announced the expansion of its leadership team with three hires over the last six months. David Petts as Chief Revenue Officer, Lou Weiss joins the company as Chief Marketing Officer and Lisa Nadler, who joined the company in 2017, as…

The Two Mobile Trends That Cannot Be Denied

In 2018, Mobile is the new reality. It’s not a trend. It’s not a channel. It’s too big to be either of those things. With nearly 80 percent of the world’s internet users now accessing the web via mobile phones — totaling more than 2.7 billion people regularly using apps and the mobile web worldwide — mobile is simply how things are now. But just as our industry once watched mobile as a trend unto itself — as an observable portion of a larger whole — we’re now seeing two massive forces rise up within…

Small Businesses Can Grow and Innovate Faster Thanks To Salesforce Essentials

Essentials Delivers New Easy-To-Use Sales and Service Apps Backed by the Power of Salesforce Trailhead, Einstein AI, Lightning and AppExchange Salesforce, the global leader in CRM, announced Salesforce Essentials — easy-to-use, intelligent apps for small business teams, built on the world's #1 CRM platform. The first Essentials apps — Sales Cloud Essentials and Service Cloud Essentials — are available now, enabling every small business to grow and innovate faster with the power of Salesforce. "There are more than…

Progress Launches AI-Driven Native Chatbot

Progress's NativeChat, Offers 15x Faster Development, Native Support for 72 Languages and Ability to Integrate with Web, Mobile and Social Channels for a Seamless Digital Customer Experience BEDFORD, the leading provider of application development and deployment technologies, announced the availability of Progress NativeChat, the artificial intelligence-driven platform for creating and deploying chatbots. Unlike other chatbot technologies, NativeChat is based on patent-pending CognitiveFlow technology that can be trained…

360° Video Ads Drive Higher Purchase Intent Compared To Traditional Video Ads

Biggest Pitfall For Effective 360° Video Ads Is Simple Branding, According To New Research From YuMe, MAGNA, The IPG Media Lab MAGNA, the intelligence, investment and innovation unit within IPG Mediabrands, and IPG Media Lab, the media futures and advisory arm of IPG Mediabrands, in partnership with YuMe by RhythmOne, a proven partner for video advertising leadership and innovation, announced the results of a media trial examining consumers’ perspective on 360° video advertising from innovative brands BMW, Royal Caribbean…

TechBytes with Fatima Nadine Khan, Chief Privacy Officer, Demandbase

Fatima Nadine Khan Chief Privacy Officer, Demandbase GDPR could be the most disruptive event of the year for marketers. Last year, marketers spoke about the power of Intent Data and the way it could change the face of Customer Data Platforms and marketing performance forever. But, then came the long list of questions on the privacy of data! Today, every fifth company in the tech industry has either hired a legal counsel or added a Chief Privacy Officer to manage the probable disruptions. To get answers to all our…

Episerver Announces Intelligent Content Personalization

Episerver Advance Rounds out the Episerver Personalization Suite, Drawing on Cognitive Artificial Intelligence to Support Unprecedented Content Personalization at Scale Episerver, the company transforming digital experiences, today announced the launch of Episerver Advance to help organizations deliver individualized content to visitors everywhere they digitally engage. Episerver Advance helps marketers and merchandisers solve the modern challenge of delivering relevant content to people when and where they need it.…

Is GDPR Really Changing Ad Tech?

The ad tech industry is accustomed to change. The General Data Protection Regulation (GDPR) will, no doubt, have a global impact. Despite the understated value of the new U.K. data protection bill, ad tech is bracing itself ahead of the deadline to comply. Are we overreacting? First off, What Is GDPR? GDPR will hold companies that control and process personal data from European countries accountable for how they handle that data. The UK government's new data protection legislation will go into effect starting May 2018.…

PowerPost Launches PowerIQ – First Virtual Assistant for Content Marketers

PowerIQ To Deliver AI-Driven Content Technology PowerPost, a leading content marketing platform, has today announced the launch of PowerIQ Virtual Assistant, a unique content intelligence technology that takes the guesswork out of content marketing. PowerIQ provides brand marketers access to real-time intelligence, competitive insights and identifies the most successful content produced by competitors and industry influencers. "PowerIQ is a cross between a virtual research assistant and a content coach. For…

talkshoplive Launches the First Ever Live-Streaming Social Selling Network

talkshoplive Video Platform Includes All the Tools and Resources Needed by Vendors  talkshoplive launched an offering for everyone from small business owners to mainstream brands and influencers a platform to create their own live streaming home shopping shows. The first network of social selling shows powered by user-generated content and it is also a full-service storefront and an intimate shopping exchange never before experienced in online purchasing for sellers and buyers. The innovative platform is set…

Dropbox and Salesforce Form Strategic Partnership

The Partnership Leads to the Creation of Branded Customized Dropbox Folders Within Salesforce Commerce Cloud and Salesforce Marketing Cloud with the New Digital Asset Engagement Solution Dropbox and Salesforce, announced a strategic partnership to connect Salesforce’s #1 CRM platform with Dropbox’s leading collaboration platform, enabling companies of all types and sizes to collaborate and more deeply connect with their customers across sales, service, marketing, commerce and more. The companies will initially deliver…

The Big 5: Top MarTech Updates from Last Week

What Better Way to Start Your Monday Than Wheeling Through The Top Five Martech Updates That Occurred in the Previous Week. This Is Your Weekly Monday Dose Twitter Hires Parag Agrawal as their New CTO Social blogging platform, Twitter, has appointed Parag Agarwal as their new Chief Technology Officer. A Microsoft alumnus, Parag did his schooling from Atomic Energy Central School and his engineering from the IIT-Bombay. Parag succeeds Adam Messinger in his new role, leading the technology strategy, for the micro-blogging…

Interview with Mikko Honkanen, Co-founder, Vainu.io

"Using sales prospecting tools, CMOs can run very effective account-based marketing campaigns and make sure they spend their marketing efforts with the likeliest prospects."Tell us about your role and how you got here. What inspired you to launch Vainu? Our founding team has collectively spent many years in the technology sector, specifically leading sales teams and managing accounts at major organizations. No matter where we were, we face a consistent challenge — finding the ideal prospects to go after and sell our…

Marketers Cannot Overlook Mobile Casual Gamers Anymore!

Perception is the reality when it comes to marketing, and perception is challenging to alter once it is formed. For example, even though 203 million Americans will play mobile games regularly in 2018, most Americans do not identify themselves as gamers. Industry data proves that people of every age, demographic and household income play mobile games. Interestingly, over 20 percent of gamers in a recent study were older than 55. While 60 percent of women in another study said they play mobile games daily, 72 percent of women…

Mobile World Congress 2018: What’s Next for Industry Innovation?

Mobile World Congress 2018 (MWC 2018) has always been much more than just a launch pad for the latest handsets and gadgets, and 2018 didn’t disappoint. Of course, new cellphone models were released — including Samsung’s long-anticipated Galaxy S9 — but the focus of MWC was on major trends that are transforming the industry, and what innovations we can expect in the next 12 months. There were three key topics that stole the show: data security, the dawning of 5G, and mitigating the challenges of Artificial Intelligence…

Aegis Included in Gartner’s Market Guide for Key Customer Management BPO Service Providers 2018

Aegis Customer Support Services Private Limited, a global outsourcing and technology services company, announced that it has been included in the Market Guide for Key Customer Management BPO Service Providers 2018 report by Gartner Inc. Aegis has been included as one of the Customer Management Business Process Outsourcing (CM BPO) service providers with vertical/industry coverage in the report. "At Aegis we are committed to continue offering innovative services and solutions to our clients that positively enhances…

Anexinet Enhances Listenlogic With Artificial Intelligence and Ensemble Machine Learning Capabilities

New Improvements Turn Internal and External Unstructured Data from all Omni-Channel sources into Meaningful Sales and Customer Service Insights Anexinet Corporation, a leading provider of digital business solutions, announced the release of ListenLogic 3.0. ListenLogic 3.0 has been upgraded with over 20 new enhancements to more efficiently gather data across contact center records, social media posts, email conversations, marketing surveys and automatically return meaningful business insights. Significant improvements…

UJET Named a Leader in the SaaS 1000

UJET Recognized for Secure, Cloud-Based and Mobile-Ready Platform Delivers a Holistic Voice and Chat Experience Across All Customer Entry Points UJET Inc, a real-time customer communications platform that makes it simple for any company to provide intuitive, modern-day support, announced it was named a leader in the SaaS 1000 list for the first quarter of 2018. The SaaS 1000 identifies the fastest-growing software-as-a-service (SaaS) companies, spanning larger enterprises to smaller startups. UJET's secure, cloud-based…

Microsoft ScaleUp Chooses Starmind For Its Technological Innovations in AI

Starmind Joins 9 Other Selected Technology Startups for the Program Starmind, the leading technology to expand human ingenuity by applying neuroscientific principles to AI, recently announced that it has been chosen by Microsoft ScaleUp to participate in the prestigious four-month program for technology start-ups. Starmind joins nine other innovative companies from around the world as they work with experienced coaches at Microsoft and continuing to develop their growth strategy. Microsoft will provide $500 million…