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HUAWEI CLOUD Signs MoU with Multiple Companies at the Singapore Summit, Joining Hands with Partners to Unveil Cloud + AI Innovations

HUAWEI CLOUD Summit Singapore themed "+AI, Grow with Intelligence" was held on April 24-25. Together with more than 30 partners, Huawei showcased a series of advanced cloud and AI solutions and innovative products and practices in Cloud computing, AI, and Big data. During the summit, Huawei signed Memorandums of Understanding (MoU) with multiple companies to deepen cooperation in Cloud computing and AI for Asia Pacific markets. During the summit, HUAWEI CLOUD signed individual agreements with Thai carrier CAT,…

Wpromote Announces Facebook Marketing Partners Ad Technology Badge

Partnering for Paid Social Growth with Facebook Wpromote, the nation's leading independent digital marketing agency, announced their Ad Technology specialties as a badged Facebook Marketing Partner. As part of the Facebook Marketing Partner program, Wpromote is recognized as a leader in the social media space. Facebook Marketing Partners undergo great scrutiny for all badges and provide an additional level of insight and strategy on Facebook. "We're thrilled that this distinction shows our team's expertise and…

SAS Invests in Humans, Powered by AI and Analytics Education

SAS Launches Free AI Software for Teaching and Learning, a New Analytics Simulation Game, AI Certifications and Badging, and a Boys & Girls Club Coding Partnership SAS announced its latest plans to invest in the people behind the analytics, to help educate the new generation to change what's possible, and to train a workforce for a transformed economy. Several new programs and initiatives – all part of the overall commitment SAS has to promoting analytics education for all – were introduced during SAS Global Forum…

MarTech Interview with Jeremy Korst, President, GBH Insights

"One of the biggest challenges facing CMOs and marketers today is the need to transform their marketing strategy and CX by taking an 'outside-in' approach that combines the best available data and customer insights."Tell us about your role and journey. What led you to join GBH Insights? I’ve spent most of my career leading marketing and product management as general manager, CMO or exec for major technology companies including Microsoft, AT&T Wireless, T-Mobile, Avalara, among others. More recently, I've serving as a…

TechBytes with Gregory Raiz, Chief Innovation Officer, Rightpoint

Tell us about your interaction with new-age technologies such as AI, Machine Learning and Mobile Applications. We've been working with new technologies for a number of years. We've been exploring new tech capabilities building things that use AR/VR, Machine Learning and a wide range of mobile applications. How did you start in this space? What galvanized you to start at Rightpoint? I started my own agency after leaving Microsoft back in 2001. I wanted to improve lives through technology and design and I saw a huge…

Snap Inc. Names Kenny Mitchell Chief Marketing Officer

Industry Veteran to Spearhead Global Marketing Efforts for Snap Snap Inc. announced that Kenny Mitchell will join the company as Chief Marketing Officer (CMO) beginning in June 2019. In this newly created role, Mr. Mitchell will join the senior leadership team of the company and report to CEO Evan Spiegel. Mr. Mitchell will lead all consumer and product marketing programs as Snap continues to bring creativity and new forms of self-expression to people all over the world. “Kenny’s consumer marketing expertise and his…

Cheetah Digital Announces Bill Ingram as Chief Product Officer

Veteran Product Executive Joins Cheetah Digital as Chief Product Officer to Lead Roadmap, Product Management, Product Marketing, and Innovation Cheetah Digital announces the addition of Bill Ingram as its new Chief Product Officer. Ingram brings a rich history in enterprise SaaS marketing technology, including over a decade at Adobe, and a bold new perspective to the Cheetah Digital team. Ingram will lead the innovation engineering, product management, product marketing, and user experience teams. His responsibilities will…

MarTech Interview with Brendan Smith, CEO and Co-Founder, Motive

"AI will continue to alter mobile advertising in a way that makes some of the challenges of performance-based marketing a thing of the past." Tell us about your role and journey in Advertising Technology. What inspired you to start Motive Interactive? I founded Motive Interactive (Motive) 15 years ago to provide cutting-edge digital marketing solutions. I was inspired to start Motive because I felt quality and a focus on service was missing from the AdTech space. In the beginning, the industry was flooded with people that…

Textio Flow: The Beginning of the End of Writer’s Block

Now Faster and Better Writing Actually Go Hand-In-Hand. Textio Flow Makes Augmented Writing the Ultimate Productivity Platform Textio announced the release of Textio Flow, a breakthrough step forward for augmented writing technology. With Textio Flow, your rough ideas are instantly transformed into powerful language with a single keystroke. Building on the words that you type, Textio’s data-fueled predictive engine generates highly effective writing that sounds like you. No more tortured minutes staring at a blank page,…

More Than 90% of Small Businesses Will Increase Advertising Spending in 2019

Most Small Businesses Are Prioritizing Advertising This Year and Will Increase Spending on Social Media Advertising (56%) and Other Online Advertising Mediums Such as Google Search and Banner Ads (41%) Nearly all small businesses (91%) plan to invest more in advertising in 2019, according to a new survey from The Manifest, a business news and how-to website. Annually, more than half of small businesses (57%) spend less than $50,000 on advertising, the survey found. Increased spending on advertising will help small…

New AI-Powered Zoovu Interface Brings Self-Service Digital Assistants to Market

Enhanced Offering Empowers Brands to Create Fully-Customizable Digital Assistants to Uplevel Conversational Capabilities Zoovu, the leading AI conversational marketing platform, announced the launch of its new interface, delivering a first-of-its-kind, AI-powered, self-service digital assistant suite to brands and retailers. Zoovu’s enhanced offering fuels a new means of brand / consumer interaction and engagement via solutions like chatbots and voice assistants, providing authentic personalized experiences and…

Conga Unveils New Artificial Intelligence Engine

Company Launches Conga AI Analyze, Surpasses 900,000 Users on its Digital Document Transformation Suite Conga, a leader in end-to-end Digital Document Transformation, announced the release of Conga AI Analyze, a new product that leverages artificial intelligence (AI) and machine learning (ML) to unlock actionable business insights from digital documents and contracts. “Everyday documents — including contracts — are the lifeblood of modern business, but organizations struggle to turn the information hidden within them…

More Than 90% of Small Businesses Will Increase Advertising Spending in 2019

Most Small Businesses Are Prioritizing Advertising This Year and Will Increase Spending on Social Media Advertising (56%) and Other Online Advertising Mediums Such as Google Search and Banner Ads (41%) Nearly all small businesses (91%) plan to invest more in advertising in 2019, according to a new survey from The Manifest, a business news and how-to website. Annually, more than half of small businesses (57%) spend less than $50,000 on advertising, the survey found. Increased spending on advertising will help small…

Khronos Establishes Exploratory Group for 3D Commerce Standards and Guidelines

Leading Retailers, Manufacturers and Technology Companies Propose Collaboration on Open Standards to Enable Cross-Vendor Creation and Deployment of Photorealistic 3d Virtual Products; Interested Companies Are Invited to Join Exploratory Group to Provide Input and Feedback The Khronos Group, an open consortium of leading companies creating advanced 3D standards, announces the formation of an Exploratory Group to investigate the creation of standards and guidelines for the production and distribution of real-time 3D…

PlaceIQ Releases Inaugural Year In Location Foot Traffic Guides For The Travel, Retail, And Dining Industries

Learn Which Brands Own Share-Of-Visit, Were Most Efficient, & Have The Biggest Opportunities For Growth PlaceIQ, the company building a new model of consumer behavior with location data and insights, announced the release of its annual Year In Location Foot Traffic Guides, revealing in-depth location-based trends and insights that shaped the Travel, Retail and Dining industries in 2018. This research was conducted using PlaceIQ's proprietary data, comprised of 200MM+ unique, anonymous devices across the US Each of…

TechBytes with Sandro Catanzaro, Chief Innovation Officer, dataxu

Tell us about your role at dataxu and the team/technology you handle. I am Co-Founder of dataxu and also its Chief Innovation Officer. In this capacity, I oversee our TV and media business, on both the buy- and sell-side. My team is responsible for bringing our TV and media solutions to market, from pre-sale to customer integration and all the steps in between. dataxu is uniquely positioned to meet both advertiser and publisher needs around advanced TV, so it’s an exciting time to be leading charge in a very hot…

Fred Santarpia, Former Chief Digital Officer at Condé Nast Inc., Named US Chief Digital Officer of the Year 2018 by CDO Club

Fred Santarpia, Digital Transformation Expert and former Chief Digital Officer at Condé Nast Inc., was recognized as the US Chief Digital Officer of the Year 2018 by the CDO Club, the world's largest community of C-suite digital and data leaders. Mr. Santarpia will receive the award at the 7th annual NYC CDO Summit on Wednesday, May 8 in the Roone Arledge auditorium at Columbia University from David Mathison, CEO of the CDO Club. "On paper, the CDO title implies the importance of the digital platform over all else, but…

New Research from Fresh Relevance Highlights Impact and Adoption of Influencer Marketing Is Overestimated

Study Reveals That Just 22% of Retailers Surveyed Use Influencers to Engage Customers and Only 10% of Consumers Have Bought a Product Based on an Influencer Recommendation From the furore surrounding the Fyre Festival debacle to the introduction of new rules around social media paid-for posts, influencers have dominated the headlines recently, yet new research suggests the scale and impact of influencer adoption is overestimated. The ‘The Retail Social Proof Barometer’ by Fresh Relevance, the real-time personalisation…

Fishbowl, Inc. Names New Chief Revenue Officer

John Martin Brings Executive Experience to CRO Role Fishbowl, Inc., the leading provider of marketing and analytics solutions for the restaurant industry, has named John Martin as its new Chief Revenue Officer. An executive with a proven track record of food services innovation, John will be charged with driving Fishbowl's overall revenue engine – leading Fishbowl's customer acquisition and marketing functions – and will play a significant role in the company's overall strategy. "John has a long history…

TechBytes with Ivaylo Bahtchevanov, Head of Data Science, ForgeRock

 Tell us about the role and team/technology you handle at ForgeRock. I currently head up our data science initiative, which encompasses everything from the data collection process to organizing, structuring, and storing it for later use to building and deploying Machine Learning (ML) features that augment our existing product line. Our core use cases are focused on developing and deploying predictive capabilities to improve the authentication and authorization journey. Why are B2B marketing teams steadily moving…