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Gong.io Raises $40 Million to Transform Sales With AI

Gong.io, the #1 rated Conversation Intelligence platform that leverages artificial intelligence to go beyond CRM and transform sales teams, announced it has raised $40 million in Series B funding, bringing the company’s total funding to $68 million. Gong.io Raises $40 Million to Transform Sales with AI The latest round was led by global investment firm Battery Ventures and Battery General Partner Dharmesh Thakker. Thakker will join Gong’s board of directors. Existing investors Norwest Venture Partners, Shlomo Kramer, Wing…

Forbes BrandVoice Veteran Joins inPowered as CRO to Scale Its AI Platform for Content Marketing

inPowered Ushers in the Next Stage in the Evolution of Content Marketing inPowered, the AI platform for content marketing, has announced that Ann Marinovich has joined as Chief Revenue Officer (CRO) to scale the company’s Software as a Service (SaaS) offering. “Our vision has always been to take content programmatic using AI with a software as a service business model to deliver the best results at the most efficient cost. Ann is uniquely qualified to help us achieve this vision” Marinovich previously built…

AppsFlyer Appoints Brian Quinn as New US President & GM

Industry Veteran Joins the Global Leader in Mobile Attribution and Marketing Analytics to Aid Its Massive Expansion and Hyper-Growth in the United States AppsFlyer, the world leader in mobile attribution and marketing analytics, has appointed Brian Quinn as its new US President & General Manager. Quinn has been brought in to help drive the company's continued hyper-growth and expansion throughout the US and North America. Quinn, a former director and executive with AT&T, Kenshoo, and Experian, is…

Content Marketing Leader NewsCred Partners with Matcha to Help Small Businesses Leverage the Power of Content

Through the Partnership, Matcha Will Expand Its Content Marketing Solution to New Verticals Including Fitness & Wellness, Home & Family, Beauty & Fashion, and Food & Beverage Matcha, the leading content marketing platform for small businesses, announced a partnership with NewsCred, the leading provider of enterprise content marketing technology and services. Gartner recently named NewsCred the leading content marketing platform for enterprises, ahead of competitors like Contently, Percolate, and Skyword.…

MarTech Interview with Jim Nichols, CMO, Partnerize

"We’ve focused a lot of attention on improving intuitiveness and workflows, and I am convinced that all the winners in this very crowded space will do the same." Tell us about your role and journey at Partnerize. I am CMO at Partnerize. We are a SaaS company that makes it easy for leading brands to form and manage all types of business partnerships. In my role, I am responsible for marketing across all regions — Americas, EMEA, and APAC. What made this job so appealing to me when I was interviewing was the spirit of…

QVC Unveils New Brand Identity to Elevate Mobile and Social Shopping

New Visual Expression Reflects QVC's Leadership as a Digital Destination for Inspired Shopping QVC unveiled a new visual identity and logo and a new app for iPhone devices, designed to enrich the immersive, engaging, video-based shopping experiences QVC offers, particularly in the mobile world customers love. "Consumers have embraced QVC as a leading digital destination for product discovery and inspirational shopping, and our new brand identity and video app reflect this reality," said Mary Campbell, Chief…

The Asian Financial Services Industry Needs a Customer Data Platform

Customers in the financial services industry want personalized experiences. They, in fact, expect and demand them from their service providers. They prefer to stay loyal to a company as long as they receive this special treatment. As a result, personalization has become the number one priority for marketers in the industry today. They are waking up to the realization that delivering personalized experiences highly depend on understanding customer data.marke Very few companies have the means to understand this data and use…

Revegy’s Account and Opportunity Planning Platforms Now Live on SAP App Center

By Integrating with SAP Applications, Revegy’s Solutions Allow Customers to Literally See What’s Going on Inside Their Largest Accounts Revegy announced that its Account Planning and Opportunity Planning platforms are now available on the SAP App Center, the digital marketplace for SAP partner offerings. Revegy’s solutions integrate with the SAP Cloud for Customer and allow customers to literally see what’s going on inside their largest accounts. “We are proud to offer Revegy’s solutions on the SAP App Center to…

Meritus Business Solutions Announces Its Partnership with bpm’online

Meritus Business Solutions is delighted to announce its partnership with bpm'online. Sharing common values of excellence, expertise and innovation Meritus Business Solutions and bpm'online are committed to empower clients with the intelligent platform for CRM and business process management that helps businesses manage the complete customer journey and accelerate sales, marketing, service and operations.  With the SaaS market to surpass $112.8 billion by 2019, cloud-based CRM solutions will accelerate digital…

Ongage and Bee by Mailup Partner to Make Emails Better

Ongage is proud to announce a new partnership with BEE by Mailup. Ongage is an email marketing platform designed for email marketers looking to integrate dynamic content, optimize campaigns, improve segmentation and streamline campaign management. Ongage separates the front-end of email marketing from the back-end delivery vendors, enabling non-devs to enjoy the high deliverability of top-tier SMTP vendors in conjunction with Ongage’s feature-rich dashboard. BEE is a powerful design tool by MailUp Group that gives…

Instreamatic.ai Signs Exclusive Deal with DAX

To Offer US Brands AI-Powered Interactive Audio Ad Campaigns DAX, the world's most sophisticated digital audio advertising platform, announced an exclusive partnership with Instreamatic.ai. Instreamatic.ai is the first AI platform dedicated to voice-activated advertising. This deal enables US advertisers to run targeted campaigns through DAX’s programmatic platform, which prompts people to engage with brands through voice technology.  For the first time, listeners in the US will be able to respond to ads heard via a…

Behavioral Signals Names Rana Gujral Chief Executive Officer

Behavioral Signals is excited to announce that Rana Gujral joins the company as the new CEO. This marks an important milestone for Behavioral Signals' growth and leadership in the general AI market. Gujral brings to the role years of proven experience in enterprise software, strategy, business building, and emerging markets. He was the founder and CEO of TiZE Inc., an innovative SaaS platform, and was awarded the 'Entrepreneur of the Month' by CIO Magazine and the 'US China Pioneer' Award by IEIE. Rana was listed among …

Yext Study: Only Eight Percent of Marketers Believe Their Organization’s Brand Management Strategy is Completely Effective

Research Highlights How AI-Based Search Technology Is Impacting Marketing Strategies and Why so Many Businesses Are Falling Behind Yext, Inc., the leader in digital knowledge management (DKM), announced the results of its Brand Control in the Age of AI study conducted in partnership with Vanson Bourne, an independent research group, surveying 400 marketing decision-makers from organizations across the United States. New advancements in AI-based search, including voice search, are fundamentally changing the way people…

It’s Time To Find Your Company’s Voice

Are you ready for the voice revolution? Gartner predicts that by 2020, 30 percent of web browsing will be done without a screen. Voice assistants accounted for twice as many sales in the fourth quarter of 2017 than in the fourth quarter of 2016. And speaking of voice-first devices like Amazon Echo and Google Home, voice-driven technology is being adopted at a faster rate than any technology in human history; by 2022, voice assistants will reach 55 percent of US households. These statistics make it clear that voice-tech…

Former Marketo Executive Robin Bordoli Joins AdRoll Group as President of RollWorks

Bordoli Brings Expertise in Marketing Technology and B2B Strategy to RollWorks B2B Business Unit RollWorks, a division of AdRoll Group, announced that former Marketo executive Robin Bordoli will become president of the division beginning. Bordoli joins RollWorks with over 10 years of executive-level leadership and B2B marketing and Software-as-a-Service (SaaS) expertise. As president, Bordoli will be responsible for the overall strategic direction of RollWorks and driving sales and product development goals for the…

MarTech Interview with Alison Durant, SVP of Corporate Marketing, LogMeIn

"From the outset, you need to be ready to enable sales to cross-sell and upsell new products, empower the marketing teams to deliver compelling content, and most importantly, be ready to create immediate value to the customer base." Tell us about your role and journey into technology. What made you join LogMeIn? I currently lead a team of talented and passionate marketing professionals at LogMeIn. I’ve been in the tech industry for more than 25 years leading marketing teams at both small and large organizations, and now I…

MomentFeed Names Avik Dey as Senior Vice President of Engineering

Dey’s Deep Enterprise Experience at Intel, Yahoo! and eBay Will Help Enhance and Fortify MomentFeed’s Mobile Consumer Experience Platform MomentFeed, the leader in mobile consumer experience management for multi-location brands, announced that Avik Dey has joined the company as Senior Vice President of Engineering. Dey brings more than two decades of software engineering expertise, leading Big Data, Data Science and microservices implementations at some of the largest enterprise technology companies, including, Intel…

TechTarget Delivers Confirmed Project Intelligence Directly to B2B Sales Teams in Latest Update to Priority Engine Purchase Intent Platform

New Enhancements Provide Expanded Account-Level Insights and Access to Buying Team Insiders to Accelerate Sales Opportunities and Revenue Growth TechTarget, Inc., the global leader in B2B technology purchase intent data and services announced new updates to its IT Deal Alert Priority Engine platform that help B2B sales teams identify Confirmed Projects within their active Total Addressable Market (TAM). TechTarget’s Priority Engine is the leading SaaS-based B2B purchase intent insight platform, delivering direct access to…

PROS Accelerates Airlines’ Journey to Offer Optimization

Next-Generation Revenue Management Delivers Ultimate Capacity, Flexibility to Deliver Unique Customer Experiences Without Sacrificing Optimal Revenue Targets PROS , a provider of AI-powered solutions that optimize selling in the digital economy, launched the next-generation of PROS Revenue Management, an AI-based platform that automates analysis and enables confident decision-making designed to capture additional revenue. With PROS Revenue Management, carriers have a foundation to pursue Offer Optimization – wholly…

nFusz Joins the Microsoft Partner Network

nFusz, Inc., a leader in business-focused interactive video, and the pioneer of Augmented Sales Intelligence software, announced it has executed an agreement with Microsoft to become part of Microsoft’s Partner Network. Over the last year, nFusz has engaged in joint solution development with Microsoft’s One Commercial Partner Cloud Enablement Desk which led to developing an enhanced and robust platform for nFusz’ interactive video applications.  Pursuant to, and in accordance with the agreement for MPN membership, nFusz will…