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Buzzoole Creates Industry’s First Ever Influencer Marketing Benchmark

Buzzoole, the leading influencer marketing platform and service in Europe, is launching the industry’s first ever benchmarking report. It solves the thorny issue of measurement by allowing marketers to prove the effectiveness of influencer marketing. Until now it has been impossible for clients and agencies to compare influencer marketing campaigns against other media. However, by leveraging insights from Nielsen – a global measurement and data analytics company that provides the most complete and trusted view available…

MomentFeed Names Avik Dey as Senior Vice President of Engineering

Dey’s Deep Enterprise Experience at Intel, Yahoo! and eBay Will Help Enhance and Fortify MomentFeed’s Mobile Consumer Experience Platform MomentFeed, the leader in mobile consumer experience management for multi-location brands, announced that Avik Dey has joined the company as Senior Vice President of Engineering. Dey brings more than two decades of software engineering expertise, leading Big Data, Data Science and microservices implementations at some of the largest enterprise technology companies, including, Intel…

TechTarget Delivers Confirmed Project Intelligence Directly to B2B Sales Teams in Latest Update to Priority Engine Purchase Intent Platform

New Enhancements Provide Expanded Account-Level Insights and Access to Buying Team Insiders to Accelerate Sales Opportunities and Revenue Growth TechTarget, Inc., the global leader in B2B technology purchase intent data and services announced new updates to its IT Deal Alert Priority Engine platform that help B2B sales teams identify Confirmed Projects within their active Total Addressable Market (TAM). TechTarget’s Priority Engine is the leading SaaS-based B2B purchase intent insight platform, delivering direct access to…

Twilio Completes Acquisition of SendGrid

Twilio, the leading cloud communications platform, announced the successful completion of its previously announced acquisition of SendGrid, Inc., the leading email API platform. This follows approval by the stockholders of both companies at separate meetings on Jan. 30, 2019. This transaction is valued at approximately $3 billion. Based on the closing price of Twilio Class A common stock on Jan. 31, 2019 and the exchange ratio of 0.485 shares of Twilio Class A common stock per share of SendGrid common stock, SendGrid…

Channeltivity Releases HubSpot CRM Edition

Seamless Integration with One of the Top CRMs Enables Access to Channeltivity from Within HubSpot Channeltivity, a global leader in Partner Relationship Management (PRM) software solutions, announced the release of the Channeltivity HubSpot edition, enabling organizations that depend on HubSpot CRM to seamlessly access their Channeltivity partner channel data without ever leaving HubSpot. With the newly released Channeltivity HubSpot Edition, Channel Managers can view, track and report on channel data from within…

Button Report: Holiday Analysis Reveals That Mobile Consumers Are Making 108 Percent More Purchases In-App Than On Mobile Web

Key Takeaways That Marketers Can Apply to Their 2019 Mobile Strategies Button, the leading mobile partnership platform, released the Button 2019 Mobile Commerce Report: Holiday Analysis that highlights key learnings, based on millions of transactions that took place in the Button Marketplace over the 2018 holiday season, for marketers looking to drive mobile acquisition and engagement in 2019. With the growth of the mobile economy, m-commerce transactions are projected overtake e-commerce transactions globally this…

Magnolia Appoints Tim Brown as Chief Executive Officer

Marketing Technology Industry Visionary to Power Global Growth for One of the World’s Top Digital Experience Solution Providers Magnolia, a global leader in digital experience and content management software, announces the appointment of Tim Brown as Chief Executive Officer, effective immediately. Former CEO and Co-Founder, Pascal Mangold, will continue to serve on the Board of Directors and is delighted to finalize the transition of executive leadership to Brown. Brown brings more than two decades of experience in the…

nFusz Joins the Microsoft Partner Network

nFusz, Inc., a leader in business-focused interactive video, and the pioneer of Augmented Sales Intelligence software, announced it has executed an agreement with Microsoft to become part of Microsoft’s Partner Network. Over the last year, nFusz has engaged in joint solution development with Microsoft’s One Commercial Partner Cloud Enablement Desk which led to developing an enhanced and robust platform for nFusz’ interactive video applications.  Pursuant to, and in accordance with the agreement for MPN membership, nFusz will…

BuzzBoard Launches in SalesLoft Marketplace

BuzzBoard’s Small-Business Intelligence Now Available for Customers of Salesloft’s Leading Sales Engagement Platform BuzzBoard, the leader in small-business data and intelligence, announced its launch in the SalesLoft App Directory Marketplace, making it available for integration by SalesLoft users. Now, companies using SalesLoft can easily access BuzzBoard data, including proprietary signals that indicate whether a business is growing, hiring new employees, adding locations, spending on new technologies, and more. Also…

Franz’s Knowledge Graph Consulting Services Lay the Foundation for Artificial Intelligence

Leading Companies Tap Franz’s Knowledge Graph Expertise to Deliver Insights with AI Technologies Franz Inc. is an innovator in Artificial Intelligence (AI) and leading supplier of Semantic Graph Database technology with expert knowledge in developing and deploying Knowledge Graph solutions. Franz Knowledge Graph services combine broad experience, domain expertise, best practices, tools, methodologies, assets and proven delivery methods with a pragmatic approach to planning and design. Gartner recently identified Knowledge…

Leadspace Sees Record Growth and Industry Recognition in 2018 as More Companies Adopt B2B Customer Data Platforms

Customer Data Platforms See Increasing Adoption in B2B Companies to Effectively Unify and Activate 1st and 3rd Party Data Across Sales & Marketing Platforms. Leadspace Recognized as a Leader in Category in 2018 Forrester Analyst Report, Doubles ARR Growth with Key Enterprise Customer Wins Including Iron Mountain, Splunk and 8x8 Leadspace, the leading Customer Data Platform (CDP) for B2B Sales and Marketing, announced record growth in 2018, driven by continued success among enterprise customers. Numerous Leadspace…

OppSource Announces Addition of Oracle CX Sales User: Ricoh

OppSource, a leading provider of next-gen sales engagement for Oracle, announced the addition of its newest customer. Ricoh USA, Inc., part of the global technology company, will be using OppSource in conjunction with their Oracle CX Sales instance to provide higher quality and more consistent customer experiences. By using the integrated machine learning and AI in OppSource Aptitude, Ricoh will have actionable insights to better understand and address customer pain points. Ricoh empowers digital workplaces to help…

Simplus Closes $20 Million in Financing to Fuel Continued Growth

Kensington – SV Global Innovations LP Leads Series C Funding Round with Savano Capital Partners, Salesforce Ventures, Cross Creek Advisors, Epic Ventures and University Growth Fund, Providing Strategic Capital to Simplus for Organic and Acquisition-Based Growth Simplus, a leader in Salesforce Quote-to-Cash, has successfully closed $20 million to further increase capacity across its product and service offerings, as well as acquire companies with complementary solutions valuable to customers. Silicon Valley Bank will…

SaaS Company Syrenis Attracts Investment From Bill Currie and Sir Terry Leahy

UK-based SaaS company Syrenis is delighted to announce that it has secured investment in order to further distinguish itself within the growing international privacy and personal data management market. As the global privacy landscape continues to evolve within Europe, the US and beyond, Syrenis is ideally placed to take advantage of the arising opportunities thanks to its market-leading personal information management platform, Cassie.  Investment from William Currie Group giants Bill Currie and Sir Terry Leahy is a huge…

Anaplan welcomes Ana Pinczuk, SVP and Chief Transformation Officer

Experienced Enterprise Software Technology Executive Joins the Company Anaplan, a pioneer in Connected Planning, announced the appointment of Ana Pinczuk as senior vice president and chief transformation officer, effective February 1, 2019. She is well known as an exceptional transformational leader who has led multi-billion-dollar businesses focused on technology and business model innovation driving solutions for lead generation, hybrid cloud, information management, analytics, and services. We are very fortunate…

Seismic Surpasses $100 Million in Revenue

Growth Spurred by 130 Percent Retention and Accelerated Overseas Momentum Seismic, the recognized leader in sales and marketing enablement, announced that the company exited 2018 with a run rate in excess of $100 million. Strong customer satisfaction and success with the product played a major factor in continued growth, with Seismic also reporting 130 percent customer retention to end 2018. "Crossing $100 million in revenue is a significant moment in any software company's history. Being the first sales enablement…

TapText LLC Launches a Single-Tap Mobile Texting App

Simplifies the Bureaucracy of Doing Business on Your iPhone TapText LLC, a Brooklyn-based tech startup announces the launch of their iOS app TapText. It is targeted for busy sales professionals who rely on texting to communicate with clients. This all-mobile experience offers users a simple way to store their frequently-sent text messages and send them to anyone with a single tap right from Apple's Messages app. "I use texting all the time to send my business contact info and transaction requirements to my real…

Three Ways Context Helps to Cut Through the Mobile “Noise”

Mobile phones have become more than communication tools. We use them to manage our schedules and finances, monitor our connected homes, order meals or groceries, shop for holiday gifts, navigate new places and conduct business, even at a global scale. It’s no wonder that Americans spend an average of 70+ hours a week on our phones. With more than 6 million mobile applications available for download from app stores, users can find one to facilitate almost any task imaginable. However, this wave of mobile saturation has…

Pulseway Extends Digital Marketing and Sales Capabilities for MSPs with Launch of MSP Toolkit

Leading Provider of Remote Monitoring and Management Adds Toolkit for MSPs to Win New Business and Grow Existing Accounts Pulseway, a leading provider of mobile-first, cloud-first remote monitoring and management (RMM) software, announced the addition of the Pulseway MSP Toolkit to the Pulseway Platform, which can be accessed directly from the Pulseway interface. The MSP Toolkit offers existing Pulseway customers the opportunity to enhance their current marketing activities by customizing Pulseway generated campaigns with…

Deloitte’s ‘Tax in 2020’ Initiative Includes an Unprecedented Investment to Create a New Digital Client Experience

Initiative Reinforces the Business' Commitment to Helping Clients Navigate a Complex Tax Landscape with Innovative and Flexible Solutions That Deliver Insights and Value Deloitte shared more details of its global 'Tax in 2020' initiative, a three-year digital transformation plan launched in 2018. The plan is anchored by its unprecedented investment in building a seamless global tax experience for its clients. Tax in 2020 is focused on reimagining how clients navigate the increasing change and complexity in the tax…