"Demand still far outweighs supply when it comes to video inventory."Tell us about your role and how you got here? What galvanized you to start an adtech company? If you had asked me in my 20's where I see myself, I would have probably…
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More than 4 million AdWords' customers can now access detailed information about the businesses that clicked through their AdWords' campaigns. With the new AdWords Click Identifier tool, companies that once struggled with identifying…
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New Report from Vidyard Shows 83% Year-Over-Year Increase in Video Production and Growing Use of Video Analytics Within B2B Marketing Organizations Vidyard, the leading video platform for business, has released its second annual Video in…
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Node’s AI-Powered Discovery Is Revolutionizing How People and Businesses Discover New Opportunities on the Web Node, the first AI-powered discovery engine, was recently recognized by leading research and advisory firm Gartner in its…
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Own Your Customer’s Integration Experience and Accelerate the Time It Takes to Design, Build and Deploy Tailored Application Workflows Azuqua, a leader in cloud-based business automation, announced the Azuqua Connect Partner Program,…
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Accenture’s launch of a programmatic ad-buying unit was more of a ‘when’ not ‘if’.  The company already has its foot firmly in the door of many major brands for which it undertakes other consultancy-related services around technology…
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The Recent Survey on Location Data Revealed Most Respondents Agree That Geo-Marketing Is the Next-Big-Thing After Automation and AI-Driven Ecommerce Let's take a shot at the most enterprising question of 2018 -- How are companies using…
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The AI-Powered Search and Relevance Platform Innovates to Speed Digital Transformations with Coveo for Salesforce Spring 2018 Release Coveo, a recognized leader in the Gartner Magic Quadrant for Insight Engines 2017 and in The…
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When big data first became a trendy talking point among sales and marketing teams, it felt like the answer to marketers’ problems. But now, the reality is that marketers do have access to seemingly limitless amounts of data, big data no…
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"All the content we’re producing right now is geared towards educating the market on the value of CDPs."Tell us about your role at Amperity and how you got there? How does your entrepreneurial experience help you run a tech company?…
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Integrating Quality Data Sets Is Critical for Accurate Customer Views and Optimizing Media Mix Research Now SSI, the global leader in digital market research data and data services, has released a report with Econsultancy…
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Whether you’re scrolling past pop-up advertisements on a smartphone app, clicking through promoted products on your Amazon account, or laughing at cheesy late night infomercials; branded content touches almost every area of your everyday…
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Rockerbox Attribution Platform has The Wall Street Journal, SquareFoot and Open Listings Among Launch Partners  Rockerbox, the creator of Recency Activation technology, unveiled its latest offering, Rockerbox Attribution Platform. Built on…
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PagerDuty Event Intelligence is an Industry-first SaaS Product Combines Real-Time Data, Human Response Data, and Machine Learning to Improve Digital Operations PagerDuty has announced PagerDuty Event Intelligence, a new product that builds…
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"AI-centric tools have the ability to unleash a level of productivity over current workflow based on enterprise software."Tell us about your role and how you got here? What galvanized you to start Bluecore? I am an engineer by training…
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As the Automation Economy continues to expand and grow, enterprises are becoming increasingly optimistic about the impressive ROI and proven track record of results achieved from Robotic Process Automation (RPA). These results are more…
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Tips Include Using Square Videos to Take up 78 Percent More Space in Social Feeds and Optimize for Mobile Viewing Animoto, the company that makes it easy for anyone to create professional marketing videos, released its "Cheat Sheet for…
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OTT Flow X Builds on Existing Turnkey Solution to Offer Broadcasters More Customization and Delivery to All Screens Brightcove, the leading provider of cloud services for video, announced the launch of OTT Flow X, powered by Accedo, the…
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